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Mailchimp vs Unbounce

Updated February 10, 2026

Mailchimp vs Unbounce: Which is best for you?

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55+ software advisors
1 million+ businesses helped
2 million+ verified software reviews
Starting Price
$13.00

per month

$74.00

per month

Free Trial
Free Version
Screenshots
and Demo
Product Screenshot
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Product Screenshot
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Top Rated
  Features
Collaboration Tools
4.83
Click Tracking
4.62
Inbox Management
4.61
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A/B Testing
4.90
Drag & Drop
4.78
Split Testing
4.71
See All
Integrations
Easypromos
Easypromos
Epos Now
Epos Now
Evernote Teams
Evernote Teams
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Hotjar
Hotjar
Marketo Engage
Marketo Engage
Shopify
Shopify
See All
Pros / Cons
  • Mailchimp allows us to quickly create, automate, and analyze email campaigns, making it an excellent choice for both beginners and seasoned marketers.
  • For agencies, they forced that the pre-paid credits expire in a year, and the list plans aren't worth the money unless you send a lot of frequent mails. If you send campaings from time to time to different customers, unless your volume is huge, fees make it unpayable. If you are an end user, then the story is different and prices will make more sense (maybe that's their idea of customers right now).
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  • Unbounce is a great platform to create and customize tailored landing pages for any marketing campaign.
  • The analytics in Unbounce are not always 100% accurate.
Read more
Ease-of-Use
4.4/ 5
Highest performing feature
in the comparison
4.5/ 5
Value for Money
Highest performing feature
in the comparison
4.4/ 5
4.2/ 5
Customer Support
4.2/ 5
Highest performing feature
in the comparison
4.4/ 5
Functionality
4.4/ 5
4.4/ 5
Support Options
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Training Options
In Person
Live Online
Webinars
Documentation
Videos
In Person
Live Online
Webinars
Documentation
Videos
FrontRunners
FrontRunners 2026
FrontRunners 2023
Advisor
  Recommendations
N/A
N/A
Ideal Customer Size
Small
Medium
Large
Small
Medium
Large
Deployment Options
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad