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Adobe Analytics vs Marketo Engage: Which is best for you?
Pricing available upon request
Pricing available upon request
and Demo
Features
- Adobe Analytics offers powerful features like customizable dashboards that can be easily downloaded in CSV and PDF formats and provides real-time analysis with a minimal 40-45 minute delay.
- I don't like how common media tracking terms are named differently on Adobe compared to most analytics platforms
- in addition, the full customizability of leads and their data, fields, and querying off those fields is really great.
- Again, the segmentation and workflow actioning that it provides are very powerful. But you're cowed in by a labyrinth of folders and redundant workflow rules that make it very hard to remain nimble once you've built the whole system out.
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