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Bloomreach vs Salesforce Marketing Cloud

Updated January 15, 2026

Bloomreach vs Salesforce Marketing Cloud: Which is best for you?

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1 million+ businesses helped
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Starting Price

Pricing available upon request

$25.00

per month

Free Trial
Free Version
Screenshots
and Demo
Product Screenshot
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Product Screenshot
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Top Rated
  Features
Mobile Optimization
4.90
Marketing Automation
4.83
Email Campaign Management
4.63
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CRM
5.0
Campaign Management
4.88
Collaboration Tools
4.71
See All
Integrations
Mailchimp
Mailchimp
Google Ads
Google Ads
Meta for Business
Meta for Business
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Shopify
Shopify
Salesforce Sales Cloud
Salesforce Sales Cloud
LinkedIn for Business
LinkedIn for Business
See All
Pros / Cons
  • I've been using Bloomreach platform for the last 3 years in a high scale business (retail, 20+ markets) and it proved both on Bloomreach company and platform side to be reliable partner that helps a lot to develop business and drive revenue and customer retention.
  • Single Customer View card is very simple, not very informative in terms of customer value summary (i.e. CLV, probability to buy, recommended products)(-) there could be more educational or how-to materials, webinars (there is Academy but it's paid) to learn more how to take full advantage of the platform(-) experiments module is not scalable - can't run one test on multiple pages i.e. PDPs (each page is separate test)
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  • With Salesforce Marketing Cloud, we have a great amount of control over how we engage with our customers everything from personalized email journeys, to even SMS campaigns and social media ads.
  • Salesforce marketing cloud randomly has extremely long slow periods, and any updates do take a bit of a while.
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Ease-of-Use
Highest performing feature
in the comparison
4.5/ 5
3.8/ 5
Value for Money
Highest performing feature
in the comparison
4.6/ 5
3.8/ 5
Customer Support
Highest performing feature
in the comparison
4.9/ 5
3.9/ 5
Functionality
Highest performing feature
in the comparison
4.6/ 5
4.3/ 5
Support Options
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Training Options
In Person
Live Online
Webinars
Documentation
Videos
In Person
Live Online
Webinars
Documentation
Videos
FrontRunners
N/A
FrontRunners 2026
Advisor
  Recommendations
N/A
13 Recommendations
Ideal Customer Size
Small
Medium
Large
Small
Medium
Large
Deployment Options
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad