Campaign Monitor by Marigold 2026: Benefits, Features & Pricing

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On this page

Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Campaign Monitor by Marigold

4.5

(505)

Pricing

Starting at $11.00 per month

About Campaign Monitor by Marigold

Campaign Monitor by Marigold is a cloud-based email marketing solution that helps businesses manage new subscriptions, send email newsletters and generate reports. It caters to businesses of all sizes across various industry verticals.

The solution offers several features like customer journeys, targeted segments and more that help organizations to execute email marketing campaigns, as well as a drag-and-drop email builder, through which users can select professionally designed templates and can customize them for their own branded and unique emails.

Campaign Monitor’s tools enable users to customize and expand their email lists so they can target relevant contacts with relevant messages. The solution also provides real-time information related to email performance and campaign activity.

Users can keep track of audience behavior and their engagement with emails, content sharing and effective action items. Campaign Monitor offers integration with various third-party applications like Shopify, SalesForce, Facebook, Magneto and WordPress.

Services are offered on a monthly subscription basis that includes support via email and through an online knowledge base.

Campaign Monitor by Marigold Screenshots

Campaign Monitor by Marigold Pricing and Plans

Starting price: $11.00 per month

Free Trial

Free Version

Lite

$11.00

per month

Plan includes:

Email
SMS
Drag & Drop Builder
Email Template Library
Free Image Gallery
Signup Forms
Segmentation Tools
Real-time Analytics
Dynamic Content
Deliverability Support

Essentials

$19.00

per month

Plan includes:

Email
SMS
Transactional Emails
Drag & Drop Builder
Email Template Library
Free Image Gallery
Signup Forms
Deliverability Support
Marketing Automation
Dynamic Content

Premier

$149.00

per month

Plan includes:

Email
SMS
Transactional Emails
Drag & Drop Builder
Email Template Library
Free Image Gallery
Signup Forms
Deliverability Support
Marketing Automation
Dynamic Content

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Campaign Monitor by Marigold Features

Popular features found in Email Marketing
A/B Testing
Autoresponders
Campaign Analytics
Campaign Scheduling
CAN-SPAM Compliance
Contact Management
Customer Segmentation
Email Tracking
Event Triggered Actions
Subscriber Management
WYSIWYG Editor
More features of Campaign Monitor by Marigold
Access Controls/Permissions
Activity Dashboard
Activity Tracking
API
Audience Targeting
Automated Responses
Automated Scheduling
Behavioral Targeting
Campaign Management
Campaign Personalization
Campaign Planning
Campaign Segmentation
Campaign Tracking
Categorization/Grouping
Channel Management
Click Tracking
Communication Management
Contact Database
Content Library
Content Management
Contextual Targeting
CRM
Customer Communication
Customer Database
Customer Data Management
Customer Engagement
Customer Experience Management
Customer Journey Mapping
Customer Profiles
Customizable Branding
Customizable CTAs
Customizable Fields
Customizable Forms
Customizable Templates
Customization
Dashboard
Data Import/Export
Data Source Connectors
Data Visualization
Drag & Drop
Drip Campaigns
Dynamic Content
Email Campaign Management
Email Distribution
Email Management
Email Marketing
Email Monitoring
Email Templates
Engagement Tracking
Event Marketing
GDPR Compliance
Generative AI
HTML Editor
Image Library
Landing Pages/Web Forms
Lead Capture
Lead Generation
Lead Management
List Management
Loyalty Program
Mailing List Management
Marketing Automation
Mass Texting
Message Personalization
Messaging
Mobile Optimization
Multi-Campaign
Multi-Channel Campaigns
Multi-Channel Communication
Multi-Channel Data Collection
Multi-Channel Marketing
Multivariate Testing
Performance Metrics
Personalization
Preview Functionality
Real-Time Analytics
Real-Time Data
Real-Time Notifications
Real-Time Reporting
Recommendations
Reporting/Analytics
Reporting & Statistics
ROI Tracking
Scheduled Messaging
Segmentation
SMS Marketing
SMS Messaging
Social Marketing
Social Media Integration
Subscription Management
Tagging
Tag Management
Template Management
Third-Party Integrations
Visual Analytics
Web Forms
Workflow Management

Campaign Monitor by Marigold Integrations

123FormBuilder

Agile CRM

Eventbrite

HubSpot CRM

Insightly

Joomla

See all 64 integrations

Campaign Monitor by Marigold User Reviews

Overall Rating

4.5

Ratings Breakdown

64%

28%

Secondary Ratings

Ease of Use

4.5

Value for money

4.3

Customer support

4.5

Functionality

4.3

Hannah O.

Verified reviewer

Entertainment

10000+ employees

Used daily for less than 2 years

Review source

Reviewed August 2024

Simple to Learn, Visually Compelling

I would choose this over Salesforce again and again because of the streamlined user experience. Creating distribution lists and scheduling sends was so easy to understand!

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I loved being able to create templates that could be duplicated and edited. This helped so much with efficiency in pushing out content-heavy biweekly emails.

Cons:

There could be more creative freedom with colors, fonts, and design within the platform. I would love to be able to resize graphics easier or have a more complex graphic creation option so I did not have to go externally.

Michael M.

Verified reviewer

Health, Wellness and Fitness

11-50 employees

Used monthly for less than 2 years

Review source

Reviewed November 2025

Years of Great Service and Still Impressed

Our overall experience has been excellent. Campaign Monitor is reliable, intuitive, and backed by a support team that responds quickly and thoroughly. After years of use, we remain extremely satisfied with both the platform and the people behind it.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

We’ve been using Campaign Monitor for years and it continues to impress. [sensitive content hidden] and the entire support team have been outstanding. Ultra-fast communication, thorough, and always quick to resolve any issues we might encounter. The newsletter platform is straightforward, intuitive, and reliable. Highly recommended for any organization seeking an email-marketing tool that just works, is simple to use, and makes reviewing your metrics easy.

Cons:

Honestly, there’s nothing significant to complain about. Any small question or issue we’ve had has always been handled quickly by their support team, so we’ve never experienced anything that felt like a true drawback.

Reasons for choosing Campaign Monitor by Marigold

Ease of use, simplicity, great customer support and quick replies. Very cost effective.

Jim C.

Verified reviewer

Retail

2-10 employees

Used unspecified for more than 2 years

Review source

Reviewed September 2017

I have been a user for a number of years. I own a retail store and use to communicate w/customers

IT helps drive customers into the store and to stay in touch with them, in general. We can present images that focus on what we want customers to think about. It gives customers a way to send feedback, if they want to do so. It provides attractive templates that allow us to create a consistent, recognizable look.

Ratings Breakdown

Ease of use

Previously 4

Value for money

Customer support

Functionality

Pros:

It has a lot of power and flexibility. A user with little computer expertise can make it work, or more complex efforts are possible, too. User support is excellent, regardless how large or small you might be. I don't think it would be possible to find a better communications vehicle for the cost.

Cons:

I would like to see more WORD functions included in the email text options. I would include underlining, bullet lists and few other options.

Ben U.

Verified reviewer

Marketing and Advertising

2-10 employees

Used monthly for more than 2 years

Review source

Reviewed November 2024

Classic Email Provider keeping up with the times.

Campaign Monitor makes it super easy to build clean, professional emails. The templates look great, and tweaking them to fit our brand is simple. The drag-and-drop editor is smooth, and it’s quick to make changes. I love how it simplifies targeting, making it easy to reach the right audience

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Campaign Monitor keeps our email marketing on brand and hassle-free. It’s a solid pick for businesses that want professional designs without the headaches. It’s easy to use, and the designs are always sharp. Emails get delivered reliably every time.

Cons:

Reporting feels a bit basic compared to some other tools. Very sufficient.

Reasons for choosing Campaign Monitor by Marigold

Great api and very decent pricing for the quality of delivery.

Andy G.

Verified reviewer

Non-Profit Organization Management

2-10 employees

Used monthly for more than 2 years

Review source

Reviewed June 2024

Email Marketing without the Commitment

Been using it for years in a number of rolls. It is robust at any level. I love the reports more than other email systems.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I very much like the cost structure. It allows you to send emails for $5 plus a penny per email. That helps us to save $ when sending to some lists only occasionally. There are monthly subscriptions, but we use CM only when it one-off or random.

Cons:

Getting help or support has been a challange, but will say it has be rare that we had to reach out.

Reasons for choosing Campaign Monitor by Marigold

Pricing model was unique and fit out budget and needs.

Reasons for switching to Campaign Monitor by Marigold

Costs were the biggest factor for us in making this decsion.

Tyson W.

Verified reviewer

Entertainment

11-50 employees

Used daily for less than 2 years

Review source

Reviewed March 2025

Fine for beginners, experts should look elsewhere

Often I would find (alarmingly) that people that had unsubscribed were not removed from our lists, and it wasn't properly filtered through when uploading new data – that was what led to my company leaving the software.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Campaign Monitor is best suited for beginners in email marketing. It has a basic drop and build interface that's very easy to use.

Cons:

While it's easy to use, that's because it lacks a lot of functionality for advanced email marketers. The software for segmentation and automation is very clunky.

Reasons for choosing Campaign Monitor by Marigold

It simply came down to cost, followed by anecdotes from peers of their negative experiences with Audience Republic (aka, promising the world and then not delivering).

Reasons for switching to Campaign Monitor by Marigold

Mailchimp severely lacks the level of segmentation that I need to manage a database of over 1.5 million people.

Eugene B.

Verified reviewer

Computer Software

2-10 employees

Used weekly for less than 2 years

Review source

Reviewed December 2023

A bit too expensive and too slow updates

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It is one of the first services that shows avatars of the subscribers, it was really nice to see your list with real human faces. The interface is pretty straightforward to use.

Cons:

The interface has been updated with an 8-year delay, so it was outdated for too long time. As well as I think the price is not justified by the features. There are much better options nowadays.

Reasons for choosing Campaign Monitor by Marigold

Had a bad reputation for delivering emails compared to Campaign Monitor.

Shilpa R.

Verified reviewer

Information Technology and Services

1001-5000 employees

Used daily for more than 2 years

Review source

Reviewed December 2025

Great tool for management and marketing across different platforms, browser

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It is a great tool for email management across different platforms, different browser. It helps analyzing data for campaign marketing, email marketing, social media marketing.

Cons:

It is a great tool for email management across different platforms, different browser but at the same time it is a paid tool

Christopher D.

Verified reviewer

Information Technology and Services

Self-Employed

Used monthly for more than 2 years

Review source

Reviewed November 2025

A solid newsletter solution

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Campaign monitor offers good value and a varied feature set. I have a range of clients small to large that use this service for their newsletter campaigns. We have custom templates setup for most of them which is flexible enough for our needs.

Cons:

The interface/flexibility for custom templates is quite weak. We have found even in not so complicated templates it being not quite as flexible as we would hope.

Verified

Reviewer

Events Services

11-50 employees

Used weekly for less than 2 years

Review source

Reviewed February 2025

Solid tool but not for scale

We used Campaign Monitor for our client communications for 5 years, before moving to another solution. The tool is easy to use but doesn’t cope with scaling particularly well.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

An easy, user friendly tool with lots of powerful segmentation functionality. Good integrations with other software tools.

Cons:

The lack of ability to bring our own email provider, and the costs increase significantly at higher send volumes.

Showing 1 - 10 of 505 Reviews

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