Frase 2026: Benefits, Features & Pricing

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Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Frase

4.8

(335)

Pricing

Starting at $45.00 per month

About Frase

Frase helps you research, write, and optimize high-quality SEO content in minutes instead of hours. It lets staff members utilize autocomplete options and AI templates to generate blog introductions, FAQs, headings, and more.

Frase Screenshots

Frase Pricing and Plans

Starting price: $45.00 per month

Free Trial

Free Version

Basic

$45.00

flat rate, per month

Plan includes:

1 User Seat
30 Document Credits

Team

$115.00

flat rate, per month

Plan includes:

3 User Seat
Unlimited Document Credits

Enterprise

Pricing available upon request

Plan includes:

Unlimited Document Credits
Unlimited User Seat

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Frase Features

Popular features found in SEO
Competitive Analysis
Content Management
Dashboard
Google Analytics Integration
Keyword Research Tools
Link Management
Localization Automation
Mobile Keywords
Performance Metrics
Reporting & Statistics
Website Analytics
More features of Frase
AI/Machine Learning
AI Writing Assistant
Audit Management
Autocomplete
Automated Text Generation
Backlink Monitoring
Chatbot
Click Tracking
Collaboration Tools
Content Ideas
Content Marketing
Data Visualization
Document Management
For Marketing and Advertising
Generative AI
Grammar Check
Keyword Rank Tracking
Long-Form Content
Machine Learning
Marketing Management
Monitoring
Multi-Channel Campaigns
Multi-Language
Multi-Location
Natural Language Processing
Performance Management
Process/Workflow Automation
Real-Time Data
Real-Time Updates
Reporting/Analytics
Search
SEO Management
Speech Recognition
Templates
Text Editing
Third-Party Integrations
Tone Selection
Trend Analysis
User Management
Workflow Management

Frase Integrations

Google Docs

WordPress

Google Search Console

Frase User Reviews

Overall Rating

4.8

Ratings Breakdown

80%

19%

Secondary Ratings

Ease of Use

4.7

Value for money

4.9

Customer support

4.8

Functionality

4.7

Leonardo W.

Verified reviewer

Internet

2-10 employees

Used weekly for less than 6 months

Reviewed September 2020

The App you Need to produce Content that Engage

I'm very happy with the app, we made our money back with this baby within the first week.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Frase is the kind of app that will become a necessity to your business pretty soon, and become part of your workflow. Everybody and their dog say that content it the king, but, in order to this become true, you need quality content, content that people want to hear and read about it. Just empty words, will not move the needle of your business. Frase will help you to research for high quality content and give you the directions to write blog posts or documents that will work with real people. People ask questions, and most of the time, those questions, are not so obvious to guess. Frase will do all the hard work, and make your life waaaay easier. You need this to grown you business. This has paid itself in the first week for us.

Cons:

I really like the app, can't point anything that will be a deal breaker. The UI is easy to use, and the UX provide info within a click.

Reasons for switching to Frase

The features Frase offer in my opinion, make the app easier to use, and also the price is better.

Verified

Reviewer

Marketing and Advertising

2-10 employees

Used weekly for less than 2 years

Review source

Reviewed January 2022

Frase is the best choice for content marketing

Frase provides you with tools for analyzing the performance of your content and for optimizing your site for Google's algorithm. It is a comprehensive SEO tool that controls all aspects of optimizing and managing a website. The tool helps use track and monitor rankings, keywords, search results, and so much more.

Ratings Breakdown

Ease of use

Value for money

Functionality

Pros:

A multipurpose tool, Frase can be used to create content on the fly. By providing a topic score, it determines what type of content (article) to create, as well as how to contend with the competition. By comparing your content with the top 20 search results on Google, you can optimize the content you have already published. There are many AI Content Writers available on the market, but Frase is the cheapest software with all its features. Content can be written quickly and easily with it.

Cons:

There is not much bad you can say about Frase. One thing Frase can do to improve its usability is it should develop a built-in plagiarism checker. The other important feature it lacks is natural language processing. Frase should work on adding this feature to its software. The tool would be game-changing if it could be implemented. All except those missing features and some minor copywriting issues for content written with the Frase AI writing.

Reasons for choosing Frase

Mainly price at the time, but now I think Frase can do what Jarvis does for far cheaper.

Miki Y.

Verified reviewer

Logistics and Supply Chain

11-50 employees

Used other for less than 6 months

Review source

Reviewed July 2021

I wish I could've liked Frase more

It can be your time-saver, but there is definitely a learning curve. I wish there would be more detailed instructions available for any users.

Ratings Breakdown

Ease of use

Functionality

Pros:

Frase can be one of the most affordable software available on the market as I got it from the Appsumo deal a while ago. It helps you save time in creating content.

Cons:

It is not the most user-friendly software. It's been quite difficult to utilise its full function for a beginner like myself.

Verified

Reviewer

Sports

Self-Employed

Used weekly for less than 12 months

Review source

Reviewed November 2021

An Awesome Tool For Content Optimization & SEO Optimized Content Generation

My overall experience with Frase is good. Frase has enabled me to quickly discover the content brief, the topics I should cover in my blog and word count the content must have. Frase has made it easy for me to maintain multiple writers by providing content requirements almost instantly included with related questions, topic clusters and statistics. I make sites to provide values to my readers. Frase helps me in this job effectively and efficiently.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Blogging is all about contents and contents need to be targeted and optimized for search engine ranking. Frase exactly does that. Frase has made content optimization easy for me. It's most lovable feature is that, it creates content brief with one click. It analyses top 20 sites ranked for specific keywords and provide with a brief of what topics to cover, how much words the content should be, people also ask question's the content should contain, topic clusters to integrate in and its recent feature Ai writer has enabled me to get writing idea almost instantly while making content requirements for content. Another feature I like is Frase outline builder. I get related keywords for my content just by placing seed keyword in that section very easily. Frase content analytics gives you a scope to integrate search console with it and you get your growth report, new content opportunity to drive more traffic and all your content that needs to be optimized. With Frase knowledge graph you can crawl your competitors website and find out content gap that must be filled to outrank competitor. It comes up with new releases every weak and its support team is quick and concise in replying any queries. In a word all content optimization features I get from Frase within a very reasonable price.

Cons:

The most important feature it misses is NLP. Frase should work to add NLP feature in its software. If they can, then this tool would be a game changer. Its Ai writing tool is not matured yet I found some copy writing issues for my content wrote with Frase Ai writing feature. It should develop a plagiarism checker to add an extra layer with its usability.

Reasons for switching to Frase

I got appsumo LTD for Frase which made me think twice for same value in a very low price. That's why I switched because it saves my budget.

Govind R.

Verified reviewer

Online Media

2-10 employees

Used daily for less than 6 months

Reviewed September 2020

If you are create content for your blog you shouldn't skip this

We use Frase to research content (subtopics) for our blogs. It has become an integral part of our Content Writing SOP and content optimization (still checking the results to see if it actually helps) It also helps use with the content title, excerpts, etc by providing us a bird's-eye view of our competitors.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Frase.io is being used for our blog [SENSITIVE CONTENT HIDDEN] on a daily basis. Earlier we've had a standard template which the content writers would follow to the writer the article making it monotonous. It could be said purely for time-saving and to have an SOP but now that's no more the case. This amazing piece of software is helping us bring life to the blog by giving us the suggestion on subtopics that so far we have relevant and interesting saving us from going bald elsewise we would have lost all by scratching our head during the ideation process. The AI saves you hours and the paid you would have spent elsewise researching. The content optimizer helps you improve your content for ranking based on the top 20 results of Google.

Cons:

Nothing so far. Yes, I have come across bugs, I think it was only once, however, the bottomline is that Frase it still young but compared to other SaaS products of the same age group it is way better. Having said that it has miles to go.

Reasons for switching to Frase

Well, to be honest we really haven't. They both serve different purposes however we were using SEO Tester Online for onpage optimization which the WP SEO Plugin can do. We use Frase for content optimization instead. We are using SEO Tester Online for other purposes though.

Abdul K.

Verified reviewer

Writing and Editing

2-10 employees

Used daily for less than 2 years

Review source

Reviewed September 2021

All in one SEO tool

Frase is an all-in-one SEO tool that provides several tools to optimize site contents. It especially focuses on the keyword research, content analysis and competitor analysis. Frase is an automated SEO software that helps you to optimize your site contents with perfect wordings, meta tags, page titles and more.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Frase.io is a complete SEO tool that covers all aspects of optimizing and managing your site. I like this tool so much because it helps me track and monitor rankings, keywords, search and more. Frase.io gives you the tools to analyze the performance of your content and offers insights to help optimize for Google's algorithm.

Cons:

I do not like the UI of the Frase tool. Frase isn't as user-friendly as some customers might like. Sometime, I find it take a little more time to access this tool. And monthly charge can be lowered for the small business owner.

Reasons for switching to Frase

Earlier, I used surfer but its monthly subscription is higher than Frase, so I selected the Frase.

Nathan T.

Verified reviewer

Marketing and Advertising

2-10 employees

Used weekly for less than 6 months

Reviewed September 2020

Two Tools in One: Content Research + AI Chatbot

Positive. I enjoy the features as they are, but I'm also looking forward to continued improvement as the team has been working to improve the tool at a very rapid pace. I've included the content research and curation tool as part of my SEO efforts when evaluating ways to improve a page's ranking.

Ratings Breakdown

Ease of use

Functionality

Pros:

The tool is really two tools---half content research and curation tool, half AI chatbot designed to quickly ingest your website content and provide answers to your prospects using this information. Both tools are excellent in their own rights. The content research significantly cuts down on the time needed to gather a list of the top relevant content and does a good job showing you the content holes in what you've written. The AI Chatbot, with training, can provide a more sophisticated chatbot experience than what is typically available in tree-style response bots.

Cons:

The tool is still on the up and up, which means you will occasionally run into a bug or find some aspects of the UX confusing. The research and curation tool will sometimes pull a non-relevant piece of content and the AI chatbot requires an investment in getting it up and running accurately.

Reasons for choosing Frase

I chose Frase less as an alternative, and or more as a supplement to these other products. I'd like to replace my tree-style response chatbot completely with Frase, as I think an AI chatbot is the more future proof implementation of chatbots. But it will take training Frase with more data before it is ready for primetime on the website.

Alexa W.

Verified reviewer

Marketing and Advertising

2-10 employees

Used weekly for less than 6 months

Reviewed September 2020

Absolute Time Saver! Enabled Our Team To Post New Content Regularly

Ratings Breakdown

Ease of use

Value for money

Functionality

Pros:

The software is easy to use and learn. It really saves you so SO much time when writing new blog posts that are optimized for SEO. My team used to dread writing new blog posts, however, frase changed that for us and it really has facilitated us being able to post new content regularly since we started using the tool. It is extremely useful to be able to create a content brief in a few minutes and outline the structure of a blog posts that can then be assigned to a team member to compose. Being able to do all of the research needed to write a helpful article without leaving the software really simplies the writing process. You can also add quotes with citations by just clicking on the ones provided. Incorporating some of the questions related to your topic which are easily provided by the tool also helps a lot with the content flow. Really happy we discovered frase and looking forward to more features and continued improvements to the tool!

Cons:

I really don't have any complaints about the software, so far it's only been helpful to our team and has saved us so many hours of work.

Reasons for switching to Frase

Similar Content had a lot of bugs, I found the software would get stuck, or it wouldn't load while performing several functions. Similar Content does have a lot of potential but I really like how fast and powerful Frase is, and the interface is a bit more intuitive and easier to use than Similar Content's.

Mark M.

Verified reviewer

Consumer Goods

2-10 employees

Used weekly for less than 6 months

Reviewed September 2020

Making SEO simple for once

Ratings Breakdown

Ease of use

Value for money

Functionality

Pros:

I’m only currently using the SEO briefing and editing part of the product, but anticipate launching the answers solution once we’ve built out more content. This is the fastest tool I’ve seen for actually getting the work of writing (and assigning to other writers) for SEO. Most tools are useful for research and then you have to somehow take that information and cut and paste into a content briefing and then share, but Frase as it all built into one interface and it’s very easy to use.

Cons:

You still have to do the writing work! I wish we had more time to actually use it daily.

Reasons for switching to Frase

Again, having the research and writing in the same interface is awesome.

Verified

Reviewer

Information Technology and Services

2-10 employees

Used weekly for less than 6 months

Reviewed September 2020

Great for Answer Optimization Review (New SEO)

Got it in a deal, have been in love since. It makes writing content very easy and lets you optimize it for SEO

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Lovely software, gives a new tool in SEO optimization: Answer Optimization Review. It checks questions asked on search engines and their top answers and what makes them top. Gives you suggestions on your own questions and content!

Cons:

Doesn't work on Firefox. Only Chrome and Safari

Reasons for choosing Frase

Cost (getting it in a deal) + It lets us optimize specifically for questions

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