Google Search Console 2026: Benefits, Features & Pricing

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Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Google Search Console

4.8

(213)

Pricing

Pricing available upon request

About Google Search Console

Google Search Console is a web-based tool designed to help businesses monitor, troubleshoot and maintain website presence in Google Search results. Key features include keyword tracking, localization, mobile keywords, dashboard and Google Analytics integration.

Teams using Search Console can analyze sites' clicks, impressions and position on Google Search and gain insight into which queries brings users to their websites. The platform allows marketers to submit individual URLs and sitemaps for crawling and receive email alerts when Google identifies issues on their websites. Additionally, web developers can use the application to monitor and resolve common issues and streamline the creation of markup or codes for websites.

Search Console enables site administrators to identify and fix site load issues, server errors and security errors like malware and hacking. The URL inspection tool assists businesses with gaining visibility into index, crawl and serving information about webpages, directly from Google index.

Google Search Console is available for free and support is extended via documentation, video tutorials and help forum.

Google Search Console Screenshots

Google Search Console Pricing and Plans

Starting price: Connect with an advisor for pricing

Free Trial

Free Version

Basic

Pricing available upon request

No plan information available

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Google Search Console Features

Popular features found in SEO
Competitive Analysis
Content Management
Dashboard
Google Analytics Integration
Keyword Research Tools
Link Management
Localization Automation
Mobile Keywords
Performance Metrics
Reporting & Statistics
Website Analytics
More features of Google Search Console
Activity Dashboard
Alerts/Notifications
API
Backlink Monitoring
Keyword Rank Tracking
Keyword Tracking
Monitoring
Trend Analysis
Visual Analytics

Google Search Console Integrations

Google Analytics 360

Integration rated 4.8 from 41 reviews

Google Search Console User Reviews

Overall Rating

4.8

Ratings Breakdown

80%

18%

Secondary Ratings

Ease of Use

4.6

Value for money

4.8

Customer support

4.1

Functionality

4.7

Roger A.

Verified reviewer

Marketing and Advertising

2-10 employees

Used daily for less than 2 years

Review source

Reviewed December 2025

Great tool to positioning your websites

Very well most of the time, I like for being free and for provide so much valuable info, but the information that provides most of the time is not clear.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Once you learn how to setup an account, becomes so easy to use and also helpful to be able to see how your website is performing on Google Search Console.

Cons:

Sometime gets to much time to get an answer when you want to index pages or fixed issues. Also, it is not so clear when something is not good for Google and you know what to do.

Avash K.

Verified reviewer

Health, Wellness and Fitness

10000+ employees

Used weekly for more than 2 years

Review source

Reviewed October 2024

Visitor Data Directly From Google

Overall, it has been great experience with search console. I like how I can easily track visitors on my site without sacrificing performance. And on top of that - the data comes from google itself. I highly recommend it for any site owners.

Ratings Breakdown

Ease of use

Value for money

Functionality

Pros:

I can see the querries, country, pages, devices and a lot of information without sacrificing performance which degrades while using other analytic software - and this is the best thing for me about google search console. Other than that I also like the fact that I can also track pages, add sitemaps for indexing which makes the process faster and monitor site speed automatically.

Cons:

There is not much to dislike about Google search console but I wish there were additional detailed information too. For instance, when a person visits our site and then goes back to google - google knows its a bounce but they don't show it on the console.

Reasons for switching to Google Search Console

Google Analytics makes websites very slow. We can improve its performance but we have to do a lot of things for that. It's just easy to use search console and I don't require a lot of tracking that comes with Google Analytics.

Angus A.

Verified reviewer

Motion Pictures and Film

2-10 employees

Used monthly for more than 2 years

Review source

Reviewed May 2024

Must Use but Dated Platform

Search Console is a tool everyone needs to use when tracking their page on Google but it really needs to be improved. Google could do alot more than what they are doing.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Of course if you are looking to rank on google its a must use tool for monitoring technical aspects of your site. The UI is relatively good but dated, and its responsive.

Cons:

The UI is dated, much of the info is vague and not very deep. Google needs to bring the tool into the 2020s, it feels dated and the tools are not comprehensive. Also some of the technical tools aren't very intuitive and don't make it obvious on areas that need improvement on your site.

Kevin V.

Verified reviewer

Legal Services

11-50 employees

Used weekly for more than 2 years

Review source

Reviewed November 2025

Good product to track SERP positions

This is definitely helping us monitor our SEO positions, and it gives a good report that is actionable.

Ratings Breakdown

Ease of use

Value for money

Functionality

Pros:

This is a great tool to measure what is happening in the Search results of Google without having to look manually for every keywords we target.

Cons:

Data is not always accurate; we can see different results between GSC and actual Google search results. Tips are limited.

Reasons for choosing Google Search Console

Free to use, it's complementary to other products we use.

Josh H.

Verified reviewer

Computer Software

11-50 employees

Used daily for more than 2 years

Review source

Reviewed April 2025

GSC - It's a must.

10/10 - an absolute must for any digital marketer, whether you're acquiring links to building content, it's a must-have tool.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Ability to review data which other platforms do not provide, ensures visibility of indexed pages, links acquired, and much more.

Cons:

Small data sources can be a little inaccurate, especially if its within the last day or two.

Daryl B.

Verified reviewer

Construction

2-10 employees

Used daily for more than 2 years

Review source

Reviewed October 2025

Easy to use Search Console with lots of extra features

Ratings Breakdown

Ease of use

Value for money

Functionality

Pros:

Always the best of the available search with very useful extras such as the panel showing location/opening times, and integration with other Google features such as maps.

Cons:

Sometimes tries to suggest things that are not relevant, especially with the new AI feature, and very occasionally some sites work better on Edge

Conor M.

Verified reviewer

Education Management

51-200 employees

Used monthly for more than 2 years

Review source

Reviewed October 2025

Let us see our site traffic and adjust to grow visibility

Used it to see the traffic to our website which informed us of the need for a remodel. Useful and easy to use.

Ratings Breakdown

Ease of use

Value for money

Functionality

Pros:

This is an essential piece of the modern work space. Not a day goes by without it, fast, reliable and with great results

Cons:

I think we weren’t using the tool to its full capability initially. As a Google tool it is intuitive and useful but can get lost among its suite of services

Erin H.

Verified reviewer

Marketing and Advertising

Self-Employed

Used weekly for more than 2 years

Review source

Reviewed May 2025

An essential tool for SEO

Ratings Breakdown

Ease of use

Functionality

Pros:

Google Search Console is an essential tool for anyone managing SEO. It provides brilliant insights about organic search results, and helps you to manage page indexing (seeing which pages have been indexing, fixing issues for pages that aren't able to be indexed, etc.)

Cons:

I wish that you could see data beyond two years ago; I'm not sure why you can't see this data; because you can in Google Analytics, for example.

Elizabeth H.

Verified reviewer

Accounting

Self-Employed

Used daily for free trial

Review source

Reviewed December 2025

Google Search - great resouce