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iContact vs Klaviyo

Updated February 6, 2026

iContact vs Klaviyo: Which is best for you?

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1 million+ businesses helped
2 million+ verified software reviews
Starting Price
$14.00

per month

$20.00

per month

Free Trial
Free Version
Screenshots
and Demo
Product Screenshot
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Product Screenshot
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Top Rated
  Features
Template Management
5.0
Response Management
5.0
Customizable Forms
5.0
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A/B Testing
4.93
WYSIWYG Editor
4.89
Multi-Campaign
4.88
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Integrations
X-Cart
X-Cart
Meta for Business
Meta for Business
Twitter/X
Twitter/X
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Recurly
Recurly
Shopify
Shopify
Sumo
Sumo
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Pros / Cons
  • iContact allocates a wide range of free email templates which makes it a breeze to create, customize and send high volume outbound emails.
  • Aside from the price, iContact's user interface did not receive many updates and increasing looked more and more out of date.
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  • Klaviyo continues to be the industry leader in helping e-commerce store operators, easily segment, personalize, and set up automations that drive revenue, and build owned audiences.
  • Last time I checked it was based on the number of subscribers we have and how many messages we can send. And all of the otehr tools they are coming out with are all a bit expensive for what they do.
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Ease-of-Use
4.4/ 5
Highest performing feature
in the comparison
4.5/ 5
Value for Money
Highest performing feature
in the comparison
4.4/ 5
4.3/ 5
Customer Support
Highest performing feature
in the comparison
4.6/ 5
4.3/ 5
Functionality
4.2/ 5
Highest performing feature
in the comparison
4.6/ 5
Support Options
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Training Options
In Person
Live Online
Webinars
Documentation
Videos
In Person
Live Online
Webinars
Documentation
Videos
FrontRunners
FrontRunners 2026
FrontRunners 2026
Advisor
  Recommendations
N/A
N/A
Ideal Customer Size
Small
Medium
Large
Small
Medium
Large
Deployment Options
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad