iContact vs Salesforce Marketing Cloud Account Engagement: Which is best for you?

iContact allocates a wide range of free email templates which makes it a breeze to create, customize and send high volume outbound emails.

Aside from the price, iContact's user interface did not receive many updates and increasing looked more and more out of date.

Journey Builder where is all about orchestrating customer journeys across channels, allows us to design automated, multi-channel customer journeys — meaning we can deliver the right message, at the right time, through the right channel.

I hate that contacts and accounts cannot be deleted and reports are not the best.