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ON24 2026: Benefits, Features & Pricing

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  • Overview
  • Pricing and Plans
  • Features
  • Integrations
  • User Reviews

Overview

ON24
ON24
4.3
(222)

Pricing

Starting at $10,000.00 per year

About ON24

ON24 is a cloud-based collaboration platform that helps organizations connect with their audiences through data-rich content. It is primarily designed to allow users to manage their marketing, training and communication activities.

ON24’s key features include branding, product marketing, customer engagement, demand generation, continuing education, certification, enablement, internal communications and external communications. Its product marketing tool allows marketers to create demo experiences by integrating on-camera talent, video clips and screen sharing. The platform’s continuing education and certification features lets firms deliver multimedia content, including live training webinars and chaptered video series to test, track and assess performance. Further, its demand generation webinars are used to determine lead quality through behavioral insights.

The applications enablement tools allow sales officers, partners and customer success managers to develop live and on-demand engagement. ON24 is available on a monthly subscription and support is provided via phone and online help desk.

ON24 Screenshots

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ON24 Pricing and Plans

Starting price: $10,000.00 per year
Free Trial
Free Version

Basic

$10,000.00

per year

No plan information available

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    ON24 Features

    • Popular features found in Marketing Analytics
      Ad hoc Reporting
      Conversion Tracking
      Dashboard
      Data Import/Export
      Data Source Connectors
      Data Visualization
      Keyword Tracking
      KPI Monitoring
      Reporting & Statistics
      ROI Tracking
      Search/Filter
      Website Analytics
    • More features of ON24
      Activity Dashboard
      Activity Tracking
      Alerts/Notifications
      API
      Attendee Management
      Audience Engagement
      Chat/Messaging
      CRM
      Customizable Branding
      Event Management
      Event Registration
      File Sharing
      Lead Generation
      Live Chat
      Live Streaming
      Mobile Access
      Multi hosts
      On-Demand Webinars
      Online Registration
      Personalization
      Polls/Voting
      Q&A Management
      Real-Time Chat
      Real-Time Reporting
      Recording
      Reporting/Analytics
      Single Sign On
      Social Promotion
      Survey/Poll Management
      Third-Party Integrations
      Virtual Lobby

    ON24 Integrations

    Salesforce Marketing Cloud Account Engagement
    Salesforce Marketing Cloud Account Engagement
    Cvent Event Management
    Cvent Event Management
    SugarCRM
    SugarCRM
    NetSuite
    NetSuite
    HubSpot CRM
    HubSpot CRM
    Marketo Engage
    Marketo Engage

    ON24 User Reviews

    Overall Rating

    4.3

    Ratings Breakdown

    5

    48%

    4

    42%

    3

    7%

    2

    2%

    1

    1%

    Secondary Ratings

    Ease of Use

    4.2

    Value for money

    4.0

    Customer support

    4.3

    Functionality

    4.3

    Alberto's profile

    Alberto L.

    Verified reviewer

    Real Estate

    501-1000 employees

    Used weekly for less than 2 years

    Review source

    Reviewed May 2023

    ON24 removes lead restriction

    4

    We have been using ON24 for the past few years as a marketing department for both restricted content and lead nurturing. We conduct numerous webinars with partners, it is helpful to have a platform that is easy to use for both speakers and viewers with different levels of technical knowledge. We have clients from over 100 nations and it has been beneficial for simple access due to its web-based design. With previous platforms, customer service and technical issues have been a problem, and ON24 has been a great help in solving that problem.

    Ratings Breakdown

    4
    Ease of use
    4
    Value for money
    5
    Customer support
    4
    Functionality
    icon
    Pros:
    On-demand is ideal when you have attended a webinar and all communications have been planned in advance, this way you know your users will get the information they need to view the video files on-demand. We can modify the on-demand video hosting platform, add new content, etc. is very helpful. The organization of the webinar is simple. The design of the program is simplified if you use the widget system, as you can create it as you wish and give it the shape you want. In addition, it is possible to control and edit the messages coming from the ON24 system. We have a diverse set of people using the application across different generations, skills and countries, and it is simple to use for all of them.
    Cons:
    There needs to be a checklist that includes every webinar you plan to ensure you have all the necessary implements. The interface for the organization could be more modern, however, it works well. It could use tweaking to make it simpler and look more modern.

    Read More

    LP

    Luigi P.

    Verified reviewer

    Computer Software

    2-10 employees

    Used daily for less than 2 years

    Review source

    Reviewed October 2019

    Good but can do more

    4

    We have done an interesting project using this software. In particular by creating webinar registrations with personalizations and special functions in the form.

    Ratings Breakdown

    3
    Ease of use
    4
    Value for money
    5
    Customer support
    3
    Functionality
    icon
    Pros:
    I think it has got an interesting console which could be personalized with useful widget for both users and speaker.
    Cons:
    I think the process for the post webinar for example. I would like to have a dedicated section for post webinar in order to have it already ready after webinar and to give possibility to non participant to go just after the webinar inside to look what done.

    Reasons for switching to ON24

    I don't know because I didn't have access to this information as i am a collaborator and not the marketing head.

    Read More

    VR

    Verified
    Reviewer

    Internet

    Used daily for less than 2 years

    Review source

    Reviewed January 2018

    It's great! When it works....

    3

    Very robust, and customizable...when it's not failing!

    Ratings Breakdown

    5
    Ease of use
    2
    Value for money
    4
    Customer support
    5
    Functionality
    icon
    Pros:
    Very customizable. Multiple concurrent webinars. No license needed to run the webinars. SFDC integration. On-demand and simulive events
    Cons:
    Bugs, Bugs, Bugs!!! They worked well for about 6-8 months. Now almost every event has some sort of issue. Screenshare freezes. Attendees get hold music on top of live webinar audio. No audio for attendees. complete failures. 90% of the detractors in my webinars over that last 6 months were related to issues with On24. They provided free support on all of our webinars, but the support can do nothing in real time when issues arise, other than escalating to engineering for later evaluation. We are in too deep with them at this point to switch vendors easily. Until they get their act together, stay away.

    Read More

    LB

    Lahn B.

    Verified reviewer

    Computer & Network Security

    51-200 employees

    Used weekly for more than 2 years

    Review source

    Reviewed October 2019

    Lots of Great Features in this Webinar Tool

    4

    ON24 is very easy to use- and I know there are more functionalities that I need to explore. I also enjoy their webinars that give you tips on building successful programs.

    Ratings Breakdown

    4
    Ease of use
    4
    Value for money
    4
    Customer support
    4
    Functionality
    icon
    Pros:
    I like that ON24 is easy to use. I can setup my webinars quickly and there are also lots of elements I can customize. I like that it is easy to setup polling questions, move slides around and also easy to answer audience q's- either privately or to the whole group. It is also easy to see how many other webinars the participants have viewed and engaged with.
    Cons:
    There are some elements I would like to have more control over the design. The polling questions do look a bit plain. But most of the elements are easy to customize.

    Reasons for choosing ON24

    Easier to use and had the functionalities we were looking for.

    Read More

    EW

    Elissa W.

    Verified reviewer

    Publishing

    1001-5000 employees

    Used weekly for more than 2 years

    Review source

    Reviewed October 2019

    ON24 is a valuable partner

    5

    The account managers have been good with following up on our tickets and providing calls to inform and educate users about the best ways to use ON24.

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    ON24 delivers a consistent webinar service for our marketing department. We do several webinars a quarter and see ON24 as being a partner in making them a success. We use a variety of widgets and love that ON24 rolls out new ones consistently to make the webinar experience better for the attendees and users.
    Cons:
    Occasionally our phones delay behind the presentation, but support has been notified and there's nothing they can do on their end to improve it. We adjust when this happens.

    Reasons for choosing ON24

    Price- We're grandfathered in at a great rate and other vendors cannot compete.

    Read More

    AW

    Ariana W.

    Verified reviewer

    Financial Services

    501-1000 employees

    Used weekly for less than 2 years

    Review source

    Reviewed September 2019

    Recommend On24

    4

    They take a lot of care in helping with the strategic side of launching this channel/an effective webinar programme and it makes a huge difference.

    Ratings Breakdown

    5
    Ease of use
    3
    Value for money
    4
    Customer support
    4
    Functionality
    icon
    Pros:
    Data capture and insights into how customers are engaging is miles ahead of other webinar software. There are so many touch point options. More customisable than other webinar platforms, you can make it look and feel like your brand and curate the right experience.
    Cons:
    We have had some problems with integrating it into our CRM (but we have a highly customised CRM, might be fine with off-the-shelf CRMs)

    Reasons for choosing ON24

    It was the best for an actual marketing channel, a lot of the others are simple virtual meeting tools crow-barred into a 'webinar' packaging.

    Reasons for switching to ON24

    GoToWebinar was difficult to use/unreliable and didn't provide the outcomes we wanted. Basic tool compared to what we wanted to achieve.

    Read More

    JC

    John C.

    Verified reviewer

    E-Learning

    51-200 employees

    Used weekly for less than 2 years

    Review source

    Reviewed March 2020

    A webcasting platform above anything else

    5

    Fantastic. A great team to support me and they really listen to what we are looking for as far as feature enhancements.

    Ratings Breakdown

    5
    Ease of use
    5
    Functionality
    icon
    Pros:
    ON24's ability to integrate with our CRM and share engagement analytics is incredibly helpful from a customer support perspective. It paints a picture of what my customers are interested in. Plus, the on-demand functionality where end users can actually still interact with the webinars after its live is HUGE!
    Cons:
    Sometimes if I need to navigate away from the webinar and just have it running in the background as I am listening, it times out. That is more of an end user complaint though. From a front end perspective, its exactly what I need.

    Reasons for switching to ON24

    We needed a true webinar marketing platform. GTW is a glorified meeting tool.

    Read More

    MC

    Melissa C.

    Verified reviewer

    Computer Software

    51-200 employees

    Used monthly for less than 6 months

    Review source

    Reviewed March 2020

    Amazing and robust webinar platform

    5

    We just launched, but I am already a big fan! It has so many more features and functionality than our previous tool, that I think the user experience will be far greater for our virtual attendees. I love the level of customization we have on the console builder, so it really looks like a branded event vs a standard webinar platform.

    Ratings Breakdown

    5
    Ease of use
    4
    Value for money
    4
    Customer support
    5
    Functionality
    icon
    Pros:
    ON24 has several different modules you can implement, but my company has added the webinar elite. We were using ReadyTalk previously and felt it was a bit limited in functionality. ON24 allows us to have multiple presenters sharing video & slides. We can host content for attendees to access directly in the platform as well as interact in a group chat feature to promote collaboration and networking in a virtual setting. You can also poll the audience, push a survey, certification and so much more. Couldn't be happier with this tool and ability to customize the entire look and feel with our brand.
    Cons:
    It is an expensive tool, but I think it is worth the money compared to other platforms on the market. I would love to have implemented other modules, but due to limited budget, I have to hold off for now. Also, I the registration is a bit manual at the moment while we finalize our marketo integration, but I think that will be temporary. I currently have to upload a list of people who registered from our landing page into the ON24 platform.

    Reasons for switching to ON24

    ReadyTalk didn't have the functionality we needed, too basic.

    Read More

    BM

    Ben M.

    Verified reviewer

    Marketing and Advertising

    11-50 employees

    Used monthly for less than 2 years

    Review source

    Reviewed October 2019

    Best platform to use

    5

    We've seen an increase with attendees and on demand attendees since moving onto On24. We're able to provide our users with more insights than we have been able to do previously, and our community are now more engaged than ever before in our webcasts.

    Ratings Breakdown

    4
    Ease of use
    3
    Value for money
    5
    Customer support
    4
    Functionality
    icon
    Pros:
    Ease of use, always being updated with new features, listens to the community and introduces new features/products or services based on what we need.
    Cons:
    Costly compared to others platforms in this area, have had a few issues with on demand version not downloading, but has been quickly resolved so not a huge deal.

    Reasons for choosing ON24

    On24 understood our needs and what we wanted to achieve.

    Reasons for switching to ON24

    Nasdaq platform we were using was using old flash technology which prevented some users from accessing our webinars, the UI was old and clunky and limited stats were provided.

    Read More

    CP

    Chelsea P.

    Verified reviewer

    Marketing and Advertising

    10000+ employees

    Used monthly for less than 2 years

    Review source

    Reviewed September 2019

    Great for interactive presentations

    5

    We've dramatically improved our attendance - up from 30% to 50% on average compared to 2018, primarily thanks to the automated emails reminding people to join

    Ratings Breakdown

    3
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    Love the polling, live Q&A, and pre-recorded webinar options
    Cons:
    Find the user experience setting up events to be a bit clunky

    Reasons for switching to ON24

    We felt that Webex was not a robust webinar platform

    Read More

    Showing 1 - 10 of 222 Reviews

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