RD Station 2026: Benefits, Features & Pricing

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Overview
Pricing and Plans
Features
User Reviews

Overview

RD Station

4.3

(53)

Pricing

Pricing available upon request

About RD Station

RD Station is a cloud-based marketing solution that helps businesses manage leads and handle sales campaigns on a centralized platform. Professionals can collect web visitors’ information and automatically determine potential leads.

RD Station allows organizations to create projects, assign tasks to team members and schedule social media posts on a calendar. Managers can create customizable campaigns using built-in templates, segment leads and improve customer engagement through email marketing.

RD Station facilitates integration with several third-party applications including Meetime, Reportei, SafetyMails, Zendesk and more.

RD Station Screenshots

RD Station Pricing and Plans

Starting price: Connect with an advisor for pricing

Free Trial

Free Version

Basic

Pricing available upon request

No plan information available

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RD Station Features

Popular features found in Marketing Automation
A/B Testing
Campaign Analytics
Drip Campaigns
Landing Pages/Web Forms
Lead Management
Multi-Channel Marketing
Multivariate Testing
ROI Tracking
Sales Analytics
Segmentation
Social Marketing
More features of RD Station
Campaign Management
CRM
Email Marketing
Lead Capture
Marketing Automation

RD Station User Reviews

Overall Rating

4.3

Ratings Breakdown

49%

36%

11%

Secondary Ratings

Ease of Use

4.4

Value for money

3.9

Customer support

3.9

Functionality

4.0

Verified

Reviewer

Management Consulting

11-50 employees

Used weekly for less than 12 months

Review source

Reviewed January 2020

RD Station - Review

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It's the possibility of great customer segmentation. Based on this feature, i could select only the customers which downloaded a specific ebook and got their emails to use on Facebook Ads, and after that create a new Facebook Ads to download the new ebook.

Cons:

The learning Curve seens a little bit hard. At first you learn a lot of features of software. But to make tags and go further- like create landing page(good ones, at least) it takes a time of studying and work.

Laerte J.

Verified reviewer

Design

11-50 employees

Used weekly for less than 2 years

Review source

Reviewed March 2021

RD Station is a good option to automate marketing routines

If you want a software to automate emails and landing pages, I think is a good choice with a low cost.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

RD Have a good platform to automate your marketing routines with email tracks, lead scoring and landing pages creation. For email and landing page creation I think it is the best, because is simple and able to make a lot of personalization.

Cons:

Some interfaces is a little trick to use like the lead scoring creation and some personas creation.

Reasons for choosing RD Station

Overall because the price. RD is lower than all alternatives.

Verified

Reviewer

Information Technology and Services

11-50 employees

Used weekly for less than 6 months

Review source

Reviewed February 2021

New software, needs time to mature

As a developer, bad. It's DIY approach of software engineering to marketing teams provides a lot of badly configured environments and strange setup most of the times.

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

It's relatively cheap, comparing to other business solutions. It's not a pro to me, but it it's a few of the softwares that has everything translated to my language, so I see this is a selling point to a few users in our organization.

Cons:

It's still in early stages of development, so it's missing a lot of features. As a developer, often I found myself having to check with the RD Station support team for documentation and help with debugging. Needs time to mature.

Bento F.

Verified reviewer

Consumer Services

Self-Employed

Used daily for less than 2 years

Review source

Reviewed January 2024

RD Station CRM

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Periodic sending of complete reports by email.

Cons:

In the free version, no graphs for better analysis of the report.

Vinicius A.

Verified reviewer

Computer Software

11-50 employees

Used monthly for more than 2 years

Review source

Reviewed October 2019

Streamlines marketing processes.

In the communication team we use RD a lot for various marketing campaigns, the possibility that it allows us is huge. When we had the idea of launching a referral program for our product, in just one day we had a online page with information and awards of the program. The registration forms streamline our work, we get all the information of the registrants like phone number, email, company, and other info that the presales team could use to work on leads.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It is a fundamental tool for inbound marketing, all content disclosure we produce — events, products, services — are controlled from the platform. Create a landing page never been so easy, everyone without web design knowledge can do it. Also, the platform allows the creation of customizable email marketing to trigger a list, we use it to set up our monthly newsletter. It also has integration with several other apps, crm, data, chat, e-commerce, etc.

Cons:

The tools for customization makes work much faster, although it is somewhat limited, landing pages end up being very similar to other brands that also make use of the platform, considering that RD became very popular locally. This ends up affecting efforts to replicate our visual identity. Nevertheless it also allows you to edit HTML, although in a not very practical way. And it's not cheap either.

Paulo F.

Verified reviewer

Marketing and Advertising

2-10 employees

Used weekly for less than 6 months

Review source

Reviewed November 2020

RdStation for email marketing works

I would say my overall experience with their platform is satisfactory. It does what it is intended to do.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Generally speaking, there were no bugs or problems when setting it up and using it for email marketing.

Cons:

The cheapest plan they offer works fine BUT is very limited in what it allows you to do, and to include more features it becomes very expensive for smaller companies.

Reasons for choosing RD Station

I thought it was the best option for the time being and could afford the monthly payment.

João Luiz D.

Verified reviewer

Marketing and Advertising

51-200 employees

Used daily for more than 2 years

Review source

Reviewed June 2022

Amazing, when it works

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It is a very complete platform. The automation tool have a wide range of trigger options

Cons:

Sometimes slowdows occur and it feels like the platform don't know how to handle them. All of the automations selected to happen during the slowdown just don't happen and have to be manually triggered after it becomes stable again

Kannanda B.

Verified reviewer

Financial Services

1001-5000 employees

Used daily for more than 2 years

Review source

Reviewed August 2021

A good tool for email and marketing campaign management

We use it daily to trigger emailmarkenting, base analysis and strategic decision making.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The management of customer base, leads and emails is very efficient. We were able to make important decisions with the information acquired by the tool

Cons:

There are some features that could be clearer. How to create a new customer base, or change information from an existing base.

Verified

Reviewer

Consumer Goods

201-500 employees

Used weekly for less than 6 months

Review source

Reviewed May 2022

A simple marketing tool

Ratings Breakdown

Ease of use

Functionality

Pros:

If you want to do marketing in a simple tool, you should try it

Cons:

Its not as wide as other tools, but you can do a lot of things will a smaller price.

Verified

Reviewer

Biotechnology

2-10 employees

Used monthly for free trial

Review source

Reviewed November 2019

Helping to bootstrap our Science Communication side project

Ratings Breakdown

Ease of use

Functionality

Pros:

We use this software to send a monthly newsletter to undergraduate students and members of the community overall. The tool itself it's very straightforward, we didn't wasted too much time configuring it and the pre defined template that we have there helps us to worry about things that matter, which is writing to the community.

Cons:

The company's team keeps sending new proposals in order to have us upgrade, but for our use case we're more than happy with the tool.

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