WishList Member 2026: Benefits, Features & Pricing

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On this page

Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

WishList Member

4.7

(45)

Pricing

Starting at $199.00 per year

About WishList Member

WishList Member is a WordPress plugin that lets you easily build a membership site. By joining WishList Member, you'll get instant access to over 14 years of development, refinement, and customer driven product improvement. That's how we're both easy and powerful at the same time. Unlike other plugins, WishList Member grows with you so it's great for beginners and also for people who need advanced functionality as they scale.

Here's what sets us apart:

We're the easiest membership site software there is. 14 years of development and customer driven improvement has led us to being the easiest software out there for starting a WordPress based membership site. 
We're one of the most powerful plugins on the market. With advanced features like our Content Scheduler, Pay Per Post feature, and so many other things you can enable if you need them - the power is accessible to you at a flip of a switch. Still easy to use, just powerful when you need it to be. 
 
14 years in business. We've been at this game for a long time and we still as excited about memberships sites as when we first started. All of the lessons we've learned and customer feedback we've implemented into the plu...

WishList Member Screenshots

WishList Member Pricing and Plans

Starting price: $199.00 per year

Free Trial

Free Version

Basic

$199.00

per year

No plan information available

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WishList Member Features

Popular features found in Membership Management
Application Management
Communication Management
Dues Management
Email Marketing
Event Management
Member Directory
Member Portal
Membership Renewals
Payment Processing
Promotions Management
Registration Management
More features of WishList Member
Access Controls/Permissions
Committee Management
Credit Card Processing
Customizable Branding
Customizable Forms
Data Import/Export
Email Templates
Member Communication
Member Database
Member Types
Recurring/Subscription Billing
Reminders
Self Service Portal
Third-Party Integrations
Website Management

WishList Member Integrations

AWeber

ActiveCampaign

LearnDash

Keap

PayPal

Stripe

See all 7 integrations

WishList Member User Reviews

Overall Rating

4.7

Ratings Breakdown

82%

Secondary Ratings

Ease of Use

4.1

Value for money

4.5

Customer support

4.3

Functionality

4.4

Have you used WishList Member and would like to share your experience with others?

Ashlie P.

Verified reviewer

Used weekly for more than 2 years

Review source

Reviewed March 2018

Great membership software if you are willing to put in the work

An affordable, customizable membership platform that, once learned is pretty easy to navigate. The ability to customize almost every aspect of the membership site.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The ability to customize membership platforms to meet unique needs and membership requirements. The ability to integrate with a wide variety of 3rd party software. The support and customer service is amazing.

Cons:

The software is a bit user unfriendly and there is a steep learning curve for those who are not technically inclined when implementing the software.

Vendor Response

Thanks for your feedback. We appreciate it. We also wanted to let you know we've been working on a MAJOR revision to the user interface of WishList Member. We anticipate releasing it within the next couple of months. This will make the entire process much easier. :)

Replied March 2018

Joshua J.

Verified reviewer

Online Media

Self-Employed

Used other for less than 6 months

Review source

Reviewed June 2021

Top-Tier Customer Support

I struggled with the development and deployment on my client's website, but I do not add fault to them for this process. Although there are things that could be improved upon, the product works as described. Customer support was, as I mentioned above, ridiculously good.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Throughout my 7 days of testing the product to see if it would work for my client, their support was phenomenal. I had the pleasure of working with [SENSITIVE CONTENT HIDDEN] to address some of the issues I had. Although we ultimately made the choice to go a different route and request a refund, I made it clear that I wanted an opportunity to leave them a review based solely on her support alone. It isn't every day you meet companies that are willing to go more than the extra mile for their customer base. Wishlist Products has support that I can confidently is the best I've had in quite some time. Props to them.

Cons:

I was using Thrive Themes to design the website for my client. Wishlist Member came highly recommended by their team as the Membership Plugin of choice. However, I found that because of the way Thrive Themes operates, it would have been difficult to get the plugin working as I would have liked. Things like having to design our own dashboard page offered great customization, but at the expense of then having more parts that could break. For example, if I search Google for one of their shortcodes --> [wlm_profileform] I am brought to a plethora of "Dashboard Pages" from sites that use their product. This is because it's difficult to actually lock a membership page to only registered users. You can restrict the page to specific membership levels, but then as soon as a member expires from that membership level, they lose access to that page and can no longer update their membership. Ideally, one would still allow registered users to access their profile page, but just not them access the restricted content. This would let them resubscribe, access their billing area, etc.

Vendor Response

Hi Joshua. Thanks for taking the time to leave a review. We really appreciate the kind comments about the support team. I have made sure they know. :) We also appreciate the feedback on accessing a profile page. This is excellent feedback and sounds like a great feature for us to add. We will discuss it with the development team. Thanks again!

Replied June 2021

Britthany F.

Verified reviewer

Retail

2-10 employees

Used monthly for less than 12 months

Review source

Reviewed May 2019

Wish list

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I liked how easy it was to use for anyone. My sixty year old mother can use it without my help!

Cons:

How long it actually takes. Time is of virtue

Vendor Response

Thanks for the feedback. We're sorry to see such a low rating on our support. We could not find any information from you in our customer records or in our Support Ticket system. Hopefully you haven't mistaken us with another company. Believe it or not we get a lot of people thinking we are the company Wish that have problems with shipping. Hopefully your review was for our Membership Software called WishList Member. Thanks.

Replied May 2019

Verified

Reviewer

Internet

Self-Employed

Used daily for less than 2 years

Review source

Reviewed November 2022

The perfect plugin to secure your content in Wordpress

I found WishList Member when I was looking for a plugin to secure my courses on WordPress. As an online entrepreneur, I searched high and low for the best and found nothing better than this plugin. It's easy to use, offers great features and you can rest assured that your courses are secure with WishList Member.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

WishList Member is a great plugin for WordPress that allows you to manage your students on a course or memberships to exclusive content on your site.

Cons:

At first, you could get lost with so many features, but you quickly discover them as you go along, then you love playing with them.

Marcius R.

Verified reviewer

Marketing and Advertising

Self-Employed

Used weekly for less than 2 years

Review source

Reviewed March 2022

Easy to use and very powerful Membership plugin for Wordpress

Getting started with Wishlist Member is really easy and their video instructions are making it even easier. You'll have a membership setup in no time with the payment processor of your choice. It does require you to design the member's area yourself if you want it to look decent, while some other tools like LMS plugins do it automatically. There are plenty of integrations that will make your life easier.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

This is a very robust membership plugin. It has all the things you would need when creating a membership site and makes the whole process easy. Getting setup is not hard at all since it's all pretty intuitive and they also have videos on the subject. The shining light of this plugin is the massive amount of integrations with other most popular tools out there - a LOT of payment processors, many email service providers and other plugins.

Cons:

The Courses Add-On is the only real serious feature update they've had in a very long time, and it's a paid add-on, meaning all this time they finally made something new, and now they want extra for it. Another con is that it's pretty old codebase and the backend design is dated. The pricing structure now pretty much makes you either have 1 license without the course addon, or 50 licenses with it, even if you don't need that many. So it encourages you to get the biggest plan and the add-ons right off the bat.

David W.

Marketing and Advertising

2-10 employees

Used weekly for more than 2 years

Review source

Reviewed February 2017

The Best Membership Software EVER - Especially for Infusionsoft

WishList Member is the best membership software I have ever used. As a Membership Site Specialist, I've created hundreds of member sites for both myself and my clients over the years. I've used them all... None of them compare to WishList for a simple piece of software that you can install easily and set up quickly. I've integrated WishList with everything there is - quickly and easily - and now with their direct integration with Infusionsoft with WishList Member For Infusionsoft (WLMIS), it just gets better. I can now add people to membership levels based on their actions on the site, or even for clicking on a link in an email. I can track where they go through the members area, and trigger actions like sending them emails based on what they've done. This is phenomenal as I can send them emails based on sales pages for products they've looked at, and not purchased - all within the software itself. And if a customer's card fails for a Subscription Payment..? WLMIS allows the customer to add a new credit card within the site itself. No more fussing about getting them to enter a new credit card through Infusionsoft which ends up confusing the customer. I can also give bonus access to other memberships I or my clients have - all seamlessly within the one platform. No more unsecure links or manual adds to memberships any more. WishList have created one of the best membership platforms today. I can't recommend it highly enough. It is by far the easiest membership software to use software on the market today, and it's no wonder it's been #1 for so many years.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Ease of use, lightweight and works with WP and other WP plugins no problem. If there's ever an issue, which is rare, support are very quick to get it fixed asap. It's the one piece of software I know I can give a client and they'll be able to use easily, no matter their technical skill level.

Cons:

Could do with integrating directly with some platforms, but there are inexpensive third party plugins that will do that for you.

Eldar P.

Verified reviewer

E-Learning

2-10 employees

Used daily for more than 2 years

Review source

Reviewed October 2021

WishList Member Is a good solution for a wordpress site with paid content access.

Overall this is very useful and gives a good solution for managing users on the site, and helps to manage the access to the various free and paid subscribe content.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

You can easily integrate it with LearnDash and create a paid online course. You can integrate it with payment systems and zapier for paid sign up automation. It have email system for automatic messages for users you can also edit it. You are able to create different subscription levels with time limit for different content in your site. You can easly add and remove users.

Cons:

I once had an integration bug with some external payment system, and could not find a solution, so I had to use a third-party plugin to complete the automation process. So it is necessary to do some testing before you promote it to customers.

Jorden B.

Health, Wellness and Fitness

Self-Employed

Used other for less than 2 years

Review source

Reviewed March 2018

I have had a good experience with Wishlist Member. It has done everything I needed it to do!

Wishlist member allowed me to build my membership site, collect payments, manage my customers and deliver content the way it should be. I could create drip campaigns, offer trial periods and even free courses. One of the best things is I am able to give a preview of paid content to entice people to join my membership site!

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Wishlist Member helped me build a recurring revenue with my membership site. I was able to track customers and integrate with Paypal to get people signed up and placed in my membership site. I was also able to drip content out to customers based on where they were at in my membership! Which is great to have so I don't overwhelm people with content. It can also handle free, trial and paid memberships. So it gives me versatility. It has unlimited membership levels which is awesome since some software limits you. One of the best features is I can lock content to non members but it still shows a preview to entice them to sign up! Overall this is a great piece of software!

Cons:

Wishlist Member can be confusing to get started and there is a steep learning curve to it. You are unable to view or edit the plugin code, so making custom alterations is not an option. One of the biggest drawbacks is the pricing for a single year of support and updates. They have multi site licenses for a single year of support and updates. I think there are better products for a cheaper price. More than likely you will need to buy yearly to keep it up to date, which can really add up.

Vendor Response

Thanks for the feedback. Just a note that the code in WishList Member is able to be viewed by developers. Earlier versions of WishList Member did have code that was obfuscated. We changed this approximately 5 years ago.

Replied March 2018

Suzanne S.

Verified reviewer

Writing and Editing

Self-Employed

Used other for less than 6 months

Review source

Reviewed October 2020

A premier membership option

Wishlist is a great plugin. It's just not something that you can jump into and play around with to get a feel for how things work. It works best when you take the time to actually watch their tuorials and then try to use it.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I first heard about Wishlist Member a few years ago, but I wasn't in the market for it then. Fast forward to this year when I began to really consider creating a membership site and then I saw Wishlist on Appsumo. It was perfect timing for me, so I snapped up the deal. Wishlist has had a major overhaul, and has a lot of great features - content drip capability, pay per post, and so many other features. It's no wonder that it has had a great name in terms of being a great option for building membership sites.

Cons:

I found the support to be decent - they were responsive and genuinely tried to help. It seemed that they were having trouble understanding what I was asking for help with, and I had to ask a few times for them to make a video to show me how to accomplish what I was hoping for. I still haven't been able to get it to work, so I've left that alone for now. I think that there is a tendency for tech support to think that what they are saying is so easy to understand that we lay people should be able to understand it just as easily, and often that just isn't the case. This happens in most companies, so it isn't a specific knock on WLM. It just happens that I experienced it with Wishlist.

Reasons for choosing WishList Member

I still use Product Dyno because it is eay to configure, and because it has one feature that is important to me that it was easy to figure out how to do (showing other products in a geoup that customers may not yet have access to and allowing them to click on a button to get to a sales page). If I can figure out how to do that in WLM, then I may have to re-evaluate. Membersonic is easy to set up, and may have a place in my toolbox at some point.

Verified

Reviewer

E-Learning

Self-Employed

Used daily for more than 2 years

Review source

Reviewed January 2021

Great Customer support and great product

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It's the only product I recommend because it just does what it needs to do. And if you have problems or technical issues, the customer support is next level. So I'm a happy user.

Cons:

sometimes hard to implement because of so much possibilities

Vendor Response

Thanks so much for the positive review. It's always great to hear someone say our Support Team is Next Level. I will definitely share that with our team!

Replied June 2021

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