Shopper Approved 2026: Benefits, Features & Pricing

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Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Shopper Approved

4.9

(131)

Pricing

Pricing available upon request

About Shopper Approved

Shopper Approved is a cloud-based solution that allows businesses to collect, manage and actively promote reviews and ratings from their online customers. From the Shopper Approved platform, teams can create widgets to be displayed on websites while choosing the specific ratings and reviews they want to show.

Shopper Approved automatically generates SEO-optimized landing pages based around reviews on products and services posted by customers. Newly created landing pages are automatically spidered by Google, Bing and Yahoo, opening up new SEO keyword opportunities for businesses.

Shopper Approved Screenshots

Shopper Approved Pricing and Plans

Starting price: Connect with an advisor for pricing

Free Trial

Free Version

Basic

Pricing available upon request

No plan information available

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Shopper Approved Features

Popular features found in SEO
Competitive Analysis
Content Management
Dashboard
Google Analytics Integration
Keyword Research Tools
Link Management
Localization Automation
Mobile Keywords
Performance Metrics
Reporting & Statistics
Website Analytics
More features of Shopper Approved
Activity Dashboard
Activity Tracking
Alerts/Notifications
API
Brand Management
Commenting/Notes
Conversion Rate Optimization
CRM Integration
Customer Experience Management
Customizable Branding
Customizable Fields
Customizable Forms
Customizable Templates
Data Import/Export
Email Reminders
Engagement Tracking
Event Triggered Actions
Feedback Management
Media Monitoring
Monitoring
Multi-Channel Distribution
Multi-Channel Marketing
Negative Feedback Management
Ratings/Reviews
Real-Time Notifications
Reminders
Reporting/Analytics
Response Management
Review Badge Management
Review Monitoring
Review Notification
Review Request
Review Sharing
Scoring
SEO Management
Social Media Integration
Social Promotion
Social Sharing
Survey Builder
Survey/Poll Management
Surveys & Feedback
Third-Party Integrations
Website Integration
Widgets

Shopper Approved Integrations

Wix

OpenCart

Drupal

WooCommerce

Webflow

nopCommerce

See all 23 integrations

Shopper Approved User Reviews

Overall Rating

4.9

Ratings Breakdown

87%

12%

Secondary Ratings

Ease of Use

4.8

Value for money

4.7

Customer support

4.8

Functionality

4.7

Eszter D.

Verified reviewer

Automotive

11-50 employees

Used daily for less than 2 years

Review source

Reviewed September 2021

Great choice, good price, amazing customer support

We are satisfied with Shopper Approved because it centralizes our reputation and review management and the dashboard is very easy to use for our customer service team. The Q&A service provides a great tool for our customers to ask questions and our responses stay on the page (helping future customers) and building valuable SEO keywords.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The integration was very easy although we our website is somewhat custom built, Shopper Approved's implementation team took care of everything from coding to styling. We had multiple styling change request and they had no problem working with us until we made it perfect. They did such a great job with the review management (seller rating and product reviews) service that we expanded and subscribed to the Q&A feature as well and could not be happier with the results.

Cons:

It would be nice if customers could filter reviews on a product page.

Reasons for choosing Shopper Approved

Great pricing, excellent customer service.

Kevin B.

Verified reviewer

Consumer Services

2-10 employees

Used daily for more than 2 years

Review source

Reviewed September 2020

ShopperApproved has helped me share thousands of consumer reviews!

I'd say it's worth the cost, I know it helps us generate more sales than we would if we didn't have it.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

- I love the Stars integration that my google ads would get. - The badge icon really does look good and help validate our legitimacy, we always refer our clients to our ShopperApproved to see our validity.

Cons:

- I'd like more to do, and if they have a more user-friendly dashboard. It is a bit clunky, kinda hard to find what I'm looking for sometimes. But, it works fine.

Reasons for choosing Shopper Approved

I found ShopperApproved first, I also like their badge. TrustPilot looked like all those other lesser-known, lesser-legitimate reviews websites. ShopperApproved stood out the most out of all of those other ones looking similar to each other.

Heather E.

Verified reviewer

Retail

2-10 employees

Used weekly for more than 2 years

Review source

Reviewed July 2020

Good Review Platform with Some Room for Improvement

Overall, Shopper Approved is a decent product for the price point. It is very affordable, so we overlook the inconveniences.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The reviews from Shopper Approved integrate nicely into our site, providing our customers with both overall site reviews and product reviews. The fact that all of the reviews are from authorized customers is also a benefit.

Cons:

It would be VERY helpful to be able to tell Shopper Approved that an item has actually shipped, and send out the follow-up email based on actual ship date, rather than based on an overall estimation. From time-to-time, we have items that are on backorder, and Shopper Approved sends out the survey before the product is received, causing confusion and frustration for our customers.

Reasons for choosing Shopper Approved

We chose Shopper Approved because it had the richest feature set in its price category. It is a good "starter" review platform.

Matts J.

Verified reviewer

Retail

51-200 employees

Used daily for more than 2 years

Review source

Reviewed June 2020

Shopper Approved helps us get more high quality reviews

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The post-purchase pop-up that Shopper Approved developed for BigCommerce allowed us to get substantially more merchant reviews than a competing solution. And the survey questions themselves prompt high quality responses that are very useful for business insights. In addition, the Survey Destinations feature has been really successful at getting our reviews spread around most of the other major review sites.

Cons:

The product reviews feature is average, as far the number of reviews it generates.

Reasons for switching to Shopper Approved

Better pricing + significantly more merchant reviews due to the post-purchase pop-up.

Fran F.

Verified reviewer

Health, Wellness and Fitness

11-50 employees

Used daily for more than 2 years

Review source

Reviewed December 2020

Very good company.

Excellent

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Ease of use. The customers really enjoy leaving reviews, very easy for them as well.

Cons:

Really I have no complaints. I can't think of anything I would say needs improved right now.

Reasons for choosing Shopper Approved

Their customer service and response in answering my questions.

Reasons for switching to Shopper Approved

They were extremely expensive, and poor customer service.

Trent T.

Verified reviewer

Business Supplies and Equipment

11-50 employees

Used daily for more than 2 years

Review source

Reviewed May 2021

Great Review Aggregate!

Excellent!

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Easy to use, transparent, easy for businesses to respond to review.

Cons:

That Google does not accept initial customer reviews. Overpriced on sitejabber syndication.

Reasons for choosing Shopper Approved

price and gave company more options to respond and hide reviews that were irrelevant.

Vendor Response

Hi Trent! Thank you for the feedback. Shopper Approved's Seller ratings and reviews are easy to use to help you attain a Google Seller Rating, and we are glad you think so, too! Please contact Shopper Approved directly to go over any concerns you have about the initial reviews or pricing.

Replied May 2021

Adam M.

Verified reviewer

Law Enforcement

2-10 employees

Used daily for more than 2 years

Review source

Reviewed July 2020

Good Software

Good company to work with.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

We use this software to gather customer insight into their experience using our website. Some of our customers are directed to review in Shopper Approved and some are sent a link to leave us a review on google. This is a great feature and has helped us get over 200 honest reviews on our google page.

Cons:

It all works fine. I do not have dislikes about this software.

Reasons for choosing Shopper Approved

I don't remember specifically. We have been using Shopper Approved for a very long time now.

Georgia T.

Verified reviewer

Retail

2-10 employees

Used daily for less than 12 months

Review source

Reviewed January 2023

Best decision we've ever made

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Support and service are top notch, great job Shopper Approved team.

Cons:

Nothing we do not like. Software works great!

Reasons for switching to Shopper Approved

Constantly losing connection to our site without proactive notification. Customer support is lacking.

Vendor Response

Wow, thank you for this review. Shopper Approved's support and dev teams rock. You are right, it is imperative to have a trustworthy seller reviews, product reviews, and video reviews partner to help leverage your user-generated content. Thanks for trusting us to help you display your trust signals!

Replied March 2023

Paul G.

Verified reviewer

Retail

11-50 employees

Used daily for less than 2 years

Review source

Reviewed February 2021

Great Product

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

We have been using Shopper Approved just over a year and already have over 7000 reviews. These reviews definitely give customers to confidence to shop on our site and we can easily justify the cost with the additional sales it has generated.

Cons:

I can't think of anything that I don't like about this product.

Reasons for switching to Shopper Approved

More robust review engine and reviews are vetted to insure they are legitimate

Eric M.

Verified reviewer

Luxury Goods & Jewelry

11-50 employees

Used monthly for less than 2 years

Review source

Reviewed August 2020

Everything we hoped for

Fantastic. After a few initial bumps getting it installed and working properly (customer support was great to work with), this has been functioning really, really well for us.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Shopper Approved has boosted our Merchant, Product, and Google Business reviews by huge numbers. The Google reviews was especially helpful because despite our overwhelmingly positive customer feedback, a few upset customers left us negative Google reviews and we were having a hard time directing others there to balance them out. Shopper Approved made it super easy and our Google ratings are through the roof. The Customer Care/Resolution process is also a really nice touch, enabling our customer service team to proactively engage with customers that were not totally satisfied.

Cons:

The default styling on displaying reviews on a product page is a little gaudy - BUT we have the ability to customize it, so I can't complain too loudly.

Reasons for choosing Shopper Approved

We felt at the time - and still feel - that we got the most bang for the buck from Shopper Approved.

Reasons for switching to Shopper Approved

Our results were fine, but we knew we could do better.

Showing 1 - 10 of 131 Reviews

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