Details Flowers 2026: Benefits, Features & Pricing

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On this page

Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Details Flowers

4.9

(223)

Pricing

Starting at $25.00 per month

About Details Flowers

Details Flowers is a florist software that helps businesses manage proposals and collect payments. Key features include invoicing, digital signatures, contract management, events calendar and payment automation.

Managers can track costs incurred, payments, margins, sales, inventory and more on a unified interface. Additionally, supervisors can forecast budgets for multiple events and view complementary color options or recommended shades for flowers.

Details Flowers lets businesses integrate the system with several third-party applications including Stripe and Zapier.

Details Flowers Screenshots

Details Flowers Pricing and Plans

Starting price: $25.00 per month

Free Trial

Free Version

Starter

$25.00

flat rate, per month

Plan includes:

1 user
3 Total Events
3 Templates
Thousands of Pre-Loaded Products
Automated Pricing & Markup tools
Unlimited Recipe Storage
Free Video Tutorials
Live Chat Support

Portfolio

$50.00

flat rate, per month

Plan includes:

5 Total Events
1 user
3 Templates
Thousands of Pre-Loaded Products
Stem Counter
Automated Pricing & Markup tools
Unlimited Recipe Storage
Free Video Tutorials
Live Chat Support

Portfolio+

$100.00

flat rate, per month

Plan includes:

10 Total Events
1 user
3 Templates
Thousands of Pre-Loaded Products
Stem Counter
Automated Pricing & Markup tools
Unlimited Recipe Storage
Free Video Tutorials
Live Chat Support

Business

$150.00

flat rate, per month

Plan includes:

3 Templates
1 user
Optional Invoicing
Thousands of Pre-Loaded Products
Stem Counter
Automated Pricing & Markup tools
Free Video Tutorials
Live Chat Support

Professional

$1,500.00

flat rate, per year

Plan includes:

2 in-Depth Detailed University Courses
Low Cost Invoicing
1 user
3 Templates
Thousands of Pre-Loaded Products
Stem Counter
Automated Pricing & Markup tools
Unlimited Recipe Storage
Free Video Tutorials
Live Chat Support

Enterprise

$2,250.00

flat rate, per year

Plan includes:

Low Details Invoicing Application Fee
$300 Marketplace Coupon
2 users
Custom Domain URL ($60/yr value)
Intake Form Builder ($250/yr value)
Thousands of Pre-Loaded Products
Stem Counter
Automated Pricing & Markup tools
Unlimited Recipe Storage
Free Video Tutorials

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Details Flowers Features

Popular features found in Florist
Automated Card Printing
Customer Accounts
Delivery Tracking
Order Management
Stem Counting
More features of Details Flowers
Billing & Invoicing
CRM
Customizable Branding
Customizable Templates
Design Management
Discount Management
Electronic Payments
Electronic Signature
Inventory Management
Payment Processing
Price/Margin Management
Product Catalog
Production Tracking
Proposal Generation
Reporting/Analytics
Sales Reports
Search/Filter
Third-Party Integrations

Details Flowers Integrations

Stripe

Zapier

Details Flowers User Reviews

Overall Rating

4.9

Ratings Breakdown

88%

12%

Secondary Ratings

Ease of Use

4.6

Value for money

4.7

Customer support

4.9

Functionality

4.6

Heather C.

Verified reviewer

Events Services

2-10 employees

Used daily for more than 2 years

Review source

Reviewed December 2018

It's Bloomin Perfect!

I think I covered most of this above, but to wrap it up, by using Details, it has allowed me to use my time more wisely. As a business owner, you wear many hats. I think that Details is a great asset to my company and plan to use it for many years to come.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

My Favorite things about Details list: TIME MANAGEMENT- For 17 years, I used an excel spreadsheet to develop each quote. I was not efficient, and quite time consuming. Details software allows you to create a "recipe" by simply dragging and dropping the stems that you would like in each recipe. It's not only great for building the visual quote but you have the capability of pricing each individual stem, so once the recipe is done, your cost and retail price has already been calculated and entered into the stem counter document. It is simply revolutionary. It has saved me many hours through the years that I have been using this program. Costs Awareness- As I mentioned above, each stem is already priced by you. So once the recipe has been put together, it not only shows you what your cost is, but in a separate column, it shows you what you should be charging based on your mark up. This has FORCED me to see how I was unvalueing my work FOR YEARS. I showed a 12.5% increase in profits in my first year of using DETAILS. That is a HUGE amount of my blood, sweat, and tears that I was simply giving away without even realizing. Increased sales- This one is very simple. I am constantly being told by my brides that they were so impressed with the professional, detailed quote that they received from me. It makes them feel more confident with my quotes over my fellow competitors that are still doing hand written quotes with no images, and very little detail.

Cons:

I have been with Details for approx 3.5 years. I started with them in the beginning and have gone through many painful updates, but I would do it all over again because then end result has seriously IMPROVED THE QUALITY OF MY LIFE! I have been a wedding floral designer for 21 years and this has been wonderful. They have integrated so many functions into this program that I love. 1. You can request quotes directly through the program 2. Stem Counter 3. Presentation 4. Costs Page is wonderful to see where you are at budget wise.

Vendor Response

Hi Heather! Thank you so much for your wonderful review of our software. I can remember when you started with us-- and we were just getting off the ground. It's probably FUN to see the dramatic changes that have taken place since you began! We have always loved the visual components of the software, and we are glad that it is enhancing the sales experience for your clients. The Cost Awareness is also so amazing. We never want you to undervalue your work-- and with Details-- you won't ever do that again!! We know that brides are impressed with the professional, detailed quote. We are so happy that they are confident with your pricing. Thank you for being a valued Details customer for 3.5 years. We are so happy that you are using your time more wisely-- and focusing on the things that need your attention most-- your clients!! Thanks so much, Corrine Heck CEO/Founder

Replied December 2018

Camille H.

Verified reviewer

Retail

Self-Employed

Used daily for less than 6 months

Review source

Reviewed October 2024

Great functionality but too expensive

I’m an event florist and decided to trial Details a few months ago. I spent weeks entering my recipes and items (fresh product and hard goods) in the software, getting everything customized, and setting up payments via the Stripe integration. I did my first proposal and it worked beautifully and I was all in. Then I realized that the event thresholds for pricing weren’t by month but in total. So, yes, the initial cost is only $25 per month but once you use it to go over 10 events total the price skyrockets to $150 per month which just isn’t feasible when your a newer small business who isn’t making thousands of dollars in profit every month. Admittedly it was my mistake in misunderstanding the pricing structure, but paying more than $50 a month for proposal software just doesn’t make sense for me. Other than that I really did enjoy it and think it would be an awesome option for larger florists. I’m back to HoneyBook, Every Stem and Canva (yes, all 3 are still much cheaper than $150 a month).

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Beautiful proposals, allows you to store your recipes, inspo pics, and update pricing on items. Contract and invoicing integration.

Cons:

Cost The item galleries aren’t particularly helpful because there are a ton of common flower types and greenery missing and it takes a lot of time to add them all in manually

Reasons for switching to Details Flowers

Wanted recipe feature and invoicing and proposals in one platform

Vendor Response

Thank you for your review! We’re glad to hear you’re enjoying the proposals, recipe storage, and contract and invoicing integrations, which are key tools designed to streamline your workflow. We appreciate your feedback on the item galleries. While the initial setup can take time, once you add an item, it’s saved in your library for easy access in future proposals, making things more efficient in the long run. Our Growth Plans are designed specifically to support newer businesses by offering a lower-cost entry point. These plans allow you to explore and become comfortable with the platform’s features without the commitment of a higher-tier plan. As your business grows and you’re ready to handle more events, you can seamlessly transition to a traditional plan with expanded capacity, so you’re always aligned with what you need at each stage of your growth. Thank you again for sharing your experience—don’t hesitate to reach out with any questions!

Replied November 2024

Viktoria W.

Verified reviewer

Retail

2-10 employees

Used weekly for less than 12 months

Review source

Reviewed May 2020

Floral review

I like this software but it couldn’t use updating. The floral reference photos are not good quality at all, and it’s a shame being that this is a floral industry software.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It is presented very professionally and nice to see all accounts and stages of booking process.

Cons:

Lack of good photos available for use instead of me having to upload each one. Lack of auto-saving capabilities. Lack of ability to include more than one reference/inspiration photo for a specific item.

Reasons for choosing Details Flowers

Someone else recommended it.

Vendor Response

Hi Viktoria! Thank you for taking some time to fill out this review! I would like to let you know about our proposal suggestion feature which will allow you to showcase more than one image for a recipe so the client will be able to see different choices! I have sent you a link in an email for you to learn more. We also just released a new autosave feature for the worksheet! You can learn more about this from the Support Center within Details. We would love to hear any other suggestions you may have so feel free to reach back out to us or put in a feature request! Thank you again for your review.

Replied May 2020

Courtney S.

Verified reviewer

Design

Self-Employed

Used daily for less than 2 years

Review source

Reviewed February 2024

Business Saver

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I love the organization I get from using Details-I had too many tabs open for each inquiry I was quoting for. Complete Chaos. This helped me gather everything and then send out amazing proposals which I receive constant positive comments about. I actually book more events using Details. I also LOVE the communication and emails I receive with tips and new features.

Cons:

Wish there were more template options that didn't cost extra. Also, if there was a way I could have my branding fonts incorporated.

Reasons for choosing Details Flowers

There was a discount and I saw another florist I admire use you. Loved the recipe builder.

Vendor Response

Hi Courtney, thank you for sharing your experience with Details Flowers! We're thrilled to hear that our platform has revolutionized your business organization and quoting process, replacing the chaos of multiple open tabs with efficiency. It's wonderful to learn that your proposals are receiving consistent praise and that Details Flowers is helping you book more events! We appreciate your feedback regarding the desire for more template options and the ability to incorporate your branded fonts. As a token of appreciation for your review, we'll be sending you a $50 coupon to use toward a new Proposal template. We hope this helps you to elevate your proposals even further! Thank you again for your review, and we look forward to connecting with you.

Replied February 2024

Nicole C.

Verified reviewer

Design

2-10 employees

Used daily for less than 12 months

Review source

Reviewed February 2024

La Luna Florals

It’s been okay, we are however, thinking about going back to HoneyBook to have finances and client proposals and information all in one place.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I like the organization on the events list, being able to manage financial on individual accounts, and the proposal set up.

Cons:

The cost per proposal template and the software is pretty high, especially when seeing other higher end florists use canva for their proposals.

Reasons for switching to Details Flowers

At the time, HoneyBook didn’t have a good proposal set up. Details was more customizable.

Vendor Response

Hi Nicole, Thank you for providing us with your feedback. We would love to know more about your needs and how we can assist you in ensuring everything is in one location. In Details, you can absolutely have your financials, Proposals, and client information all in one place! Our team will be reaching out via email to gather more information on how we can better assist you. We appreciate your kind words, and look forward to our future together!

Replied February 2024

Becky M.

Verified reviewer

Events Services

2-10 employees

Used daily for less than 12 months

Review source

Reviewed February 2024

Details Flower Review

I honestly could go either way. Like I said, I do love the look once everything is together, but I feel like some of the design features need tweaking. I previously used Canva to create mood boards and I loved the flexibility it provided. With all of that being said, your customer service is absolutely amazing and I've never left a call feeling like my issues weren't resolved.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I love that my proposal and contract are all in one place. It makes it so easy for my client to sign. The proposal looks nice and is easy for my client to follow.

Cons:

Many of the stock photos are pixelated, so I am constantly having to upload my own (which takes more time). When designing the cover page of my proposal, I wish the software allowed you to crop photos because I am spending a lot of time trying to find a photo to fit in the spaces provided

Reasons for choosing Details Flowers

Details had a booth at AIFD's symposium last summer and I decided to go ahead and try it!

Reasons for switching to Details Flowers

I wanted everything in one place and I love the fact that this calculates all of my recipes for me!

Vendor Response

Hi Becky, thank you for sharing your experience with Details Flowers! We're glad to hear that having your proposal and contract in one place makes it easy for your clients to sign, and that they find the proposal easy to follow and visually appealing. We're also thrilled to hear that you've had positive experiences with our customer service team. Providing exceptional support is a top priority for us, and we're glad we could help! We also appreciate your feedback on the images on the Proposal, and we've added your company to our open future feature request ticket for more flexibility in adjusting and cropping photos. Thank you again for your review and for being a dedicated Details user!

Replied February 2024

Gerry R.

Verified reviewer

Retail

2-10 employees

Used daily for more than 2 years

Review source

Reviewed February 2024

Success is in the Details

I have had a positive experience with Details. It's well worth the investment. The best aspect of Details of all though is the customer service, from the tutorial videos to being able to identify issues. The team is responsive and trouble shoots quickly.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Details is a very good program that all in one allows you to create stunning proposals, load up recipes and create back end schedules for delivery. It's fabulous having all of it in one place.

Cons:

Details is short sighted. It is not really set up for shop work, and yet it lacks in the complexity and variety of events. Not every florist takes only one wedding. Many of us take several. Some of those events are corporate. There is not reflection of that in the program. Not all weddings have a bride and a groom. Not all events have personal flowers. These assumptions make Details look a little simple...

Reasons for choosing Details Flowers

The customer service at Details is the most outstanding by far.

Vendor Response

Hi Gerry! We love your support and wanted to thank you for your review. Details is motivated to offer more options and customization features in the future to expand our current skillset. Thrilled to hear our support team has been a great help. Thank you!

Replied February 2024

Amber K.

Verified reviewer

Events Services

Self-Employed

Used weekly for less than 12 months

Review source

Reviewed December 2022

The Details software has been a game changer.

Details has created a customer facing product that I am able to customize to compliment my brand. This product provides a visual representation of our potential clients vision. It has increased my conversion rate substantially.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The customizable proposal is absolutely stunning and my clients are WOW’d by it each and every time. I am so very pleased with the software. It has been a game changer for my business.

Cons:

There are only two items that I would love to see added:1. The ability to add a link to the bottom of the forms page to allow potential clients to book their styling consultation after they complete the consultation form2. I would like to be able to send the proposal and invoice links in a customizable email

Reasons for choosing Details Flowers

Details was a much better product overall and the end item product is more aesthetically pleasing and customizable

Reasons for switching to Details Flowers

Details was a better product overall and the end item product is more aesthetically pleasing

Vendor Response

Hi Amber, thank you so much for expressing your love for Details! We are so happy to hear that you are loving our proposals and enjoying the software. We appreciate your feedback and will log any suggestions you have into our feature request queue! I am happy to walk you through sending your invoices and proposals in a customizable email as well. Thank you for being a dedicated Detailer and we look forward to a great future with you!

Replied January 2023

Angela S.

Verified reviewer

Events Services

2-10 employees

Used weekly for less than 6 months

Review source

Reviewed February 2024

User friendly!

Details Flowers is an amazing tool, and the customer service is amazing. I had online training virtually and both representatives were so helpful.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

This software is very self explanatory and easy to navigate coming from someone who is not tech savy. The proposals you are able to create with this software are extremely on trend, showcase the clients vision, and allows you to showcase pictures of what their inspo is. Pinterest board but on a professional organized level! It also is extremely helpful that it works for you by keeping all recipes and items you are selling into a spreadsheet allowing you to see what you need to purchase, how much, and a breakdown of everything needed for your event planning.

Cons:

The only con is that if you leave one page without saving it will delete, so make sure to save each page before leaving to another one.

Vendor Response

Thank you so much for your wonderful review! It’s great to know that the proposals you create with our software are on-trend and effectively showcase your clients’ visions, much like a professional and organized Pinterest board! We're delighted that the feature for keeping all recipes and items in a spreadsheet is proving helpful for your event planning, providing a comprehensive breakdown of what you need to purchase. Additionally, thank you for your kind words about our customer service and training sessions. Our goal is to ensure that every user feels supported and confident using our software. Your positive comments motivate us to keep improving and providing the best service possible! -The Details Flowers Team

Replied June 2024

Cammy M.

Verified reviewer

Hospitality

2-10 employees

Used daily for less than 6 months

Review source

Reviewed July 2024

Just do it!

I've contacted online support several times for a quick answer & they are always quite helpful. If i inquire after hours, they respond when they re-open.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Love it! So helpful! The polished, Professional look I want to convey to my clients

Cons:

It's a little tome consuming to get everything set-up the way you like, it but you just need to take the time. It's not a software issue. It's just takes time to customize things the way YOU want them.

Vendor Response

Thank you so much for your review! 🌸 We're thrilled to hear that you love Details Flowers Software and that it's helping you present a polished and professional image to your clients. Your kind words about our Support Team mean a lot, and we're glad we've been able to assist you promptly. We understand that setting things up to your personal preferences can be time-consuming, and we appreciate your patience and dedication in customizing the software to fit your needs. We aim to make this process as smooth as possible, and your feedback helps us improve. Thank you for choosing Details and for sharing your experience. If you have any further questions or need assistance, don't hesitate to reach out. We're here to help! Best regards, The Details Team

Replied July 2024

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