Oktopost 2026: Benefits, Features & Pricing

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On this page

Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Oktopost

4.5

(110)

Pricing

Pricing available upon request

About Oktopost

Oktopost enables B2B marketing teams to amplify their brand on social media and measure the real impact of social on the business. Oktopost's social media management, social listening, and employee advocacy solutions are built for B2B, allowing marketers to engage with customers and prospects on social media, get actionable insights, and prove ROI.

Integrating natively with all major marketing automation and CRM platforms – including Salesforce, Marketo, Eloqua, HubSpot, and Microsoft Dynamics 365 – Oktopost helps marketers leverage social data to improve customer experience and drive revenue growth.

Oktopost also has a built-in employee advocacy board, enabling the marketer to promote social content across the organization with zero overhead. When employees share social content, everything is automatically tracked and measured, so just like conventional marketing channels, ROI can also be established for advocacy.

Oktopost Screenshots

Oktopost Pricing and Plans

Starting price: Connect with an advisor for pricing

Free Trial

Free Version

Pricing available upon request

No plan information available

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Oktopost Features

Popular features found in Social Media Management
Alerts/Notifications
Automated Publishing
Brand Tracking
Campaign Management
Collaboration Tools
Customer Engagement
Engagement Tracking
Multi-Account Management
Post Scheduling
Social Media Integration
More features of Oktopost
Access Controls/Permissions
Activity Dashboard
Activity Tracking
Alerts/Escalation
API
Approval Process Control
Audience Targeting
Automated Scheduling
Badge Management
Behavior Tracking
Benchmarking
Brand Guidelines
Calendar Management
Campaign Analytics
Campaign Planning
Campaign Scheduling
Campaign Segmentation
Campaign Tracking
Categorization/Grouping
Charting
Click Tracking
Commenting/Notes
Communication Management
Competitive Analysis
Competitor Monitoring
Contact Management
Content Creation
Content Library
Content Management
Conversion Rate Optimization
Conversion Tracking
CRM
Customer Database
Customer History
Customer Journey Mapping
Customer Social Profiles
Customer Support
Customizable Reports
Dashboard
Dashboard Creation
Data Import/Export
Data Visualization
Digital Asset Management
Drag & Drop
Editorial Calendar
Employee Advocacy
Employee Database
Employee Engagement
Feedback Management
Filtering
Gamification
Image Library
Influencer Tracking
Keyword Filtering
Keyword Tracking
Lead Attribution
Lead Capture
Lead Engagement
Lead Generation
Lead Management
Marketing Automation
Marketing Calendar
Media Monitoring
@mentions
Mobile Access
Monitoring
Multi-Campaign
Multi-Channel Attribution
Multi-Channel Campaigns
Multi-Channel Communication
Multi-Channel Data Collection
Multi-Channel Management
Multi-Channel Marketing
Performance Metrics
Predictive Analytics
Publish Scheduling
Real-Time Analytics
Real-Time Data
Real-Time Monitoring
Real-Time Notifications
Real-Time Reporting
Real-Time Updates
Reporting/Analytics
Reporting & Statistics
Response Management
ROI Tracking
Role-Based Permissions
Search/Filter
Sentiment Analysis
SMS Marketing
Social Advertising
Social Listening
Social Marketing
Social Media Monitoring
Social Performance Management
Social Promotion
Social Sharing
Tagging
Third-Party Integrations
Trend Analysis
Visual Analytics
Web Tracking
Workflow Management

Oktopost Integrations

Marketo Engage

Salesforce Marketing Cloud Account Engagement

LinkedIn for Business

Salesforce Marketing Cloud

Google Analytics 360

WordPress

See all 18 integrations

Oktopost User Reviews

Overall Rating

4.5

Ratings Breakdown

55%

36%

Secondary Ratings

Ease of Use

4.5

Value for money

4.4

Customer support

4.6

Functionality

4.2

Silviu O.

Verified reviewer

Research

1001-5000 employees

Used daily for less than 2 years

Review source

Reviewed January 2024

Great and easy to use platform but features need to be added

Overall easy to use, great support but I haven't found the platform to solve all our social media issues yet. That being said, it's still among the top to consider. A lot more training and practical example of how to leverage the auto sync feature with Marketo would help a lot.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Easy to set up and manage. Few bugs during the 1+ year use. Good functionality list and only platform which auto syncs with Marketo.

Cons:

Bugs were not communicated and we had to find out the hard way, but there were few of them. The sync with Marketo is great but the built in reporting doesn't capture the lead situation correctly.

Reasons for choosing Oktopost

Key features that the other products didn't have

Reasons for switching to Oktopost

Auto sync feature with Marketo needed to improve attribution to organic social activity.

Vendor Response

Thanks for your feedback, Silviu. We're glad you find our platform easy to use and that Oktopost and Marketo work well together for you. We're committed to continuing to improve our service. If you need any assistance, feel free to contact us anytime.

Replied January 2024

Wen H.

Verified reviewer

Financial Services

5001-10000 employees

Used daily for more than 2 years

Reviewed October 2025

Powerful, Thoughtful, and Incredibly Easy to Use

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

What I like most about Oktopost is its user-friendly interface and well-thought-out features. Everything feels intuitive, from scheduling posts to tracking performance. It’s clear the platform was designed with marketers in mind. The analytics are robust, and the workflow makes managing multiple accounts effortless.

Cons:

I like everything so far. No complaints, just waiting for more advanced features that will surprise me in the future!

Reasons for switching to Oktopost

Oktopost is designed for B2B and way powerful and easy to use

Vendor Response

Thank you, Wen, for your wonderful feedback! We’re so glad to hear that you find Oktopost intuitive and powerful for managing your B2B social media programs. Our goal has always been to build a platform designed for marketers - one that simplifies workflows, enhances analytics, and scales effortlessly across accounts. We appreciate your trust and can’t wait to surprise you with more advanced features in the future!

Replied October 2025

Ale S.

Verified reviewer

Human Resources

1001-5000 employees

Used daily for more than 2 years

Reviewed December 2025

Great tool for social media management and employee advocacy

Very positive. They seem to really care about their customers' needs and add features accordingly. It is definitely my tool of choice.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Such a great tool. I use it both for scheduling content and employee advocacy and it's really easy to use and navigate. Great reporting features, too.

Cons:

I wish advocates could set their own fields when they register so that the admin doesn't have to be constantly on top of doing it manually.

Reasons for choosing Oktopost

I felt like it was more robust and answered more of my needs

Shlomit T.

Verified reviewer

Printing

1001-5000 employees

Used weekly for less than 12 months

Review source

Reviewed February 2023

Oktopost sometimes is supper cool : )

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Advocacy in general and the possibility of AI in particular - supper cool, supper smart !

Cons:

The report is not 100% accurate.Some of the option wich are available via Native Posting is not available via OKT such as the post image in not clickable

Dominic Y.

Verified reviewer

Financial Services

1001-5000 employees

Used daily for more than 2 years

Reviewed October 2025

Oktopost Social Media Management & Advocacy Experience

We’ve been using Oktopost now for over 5 years and have it integrated with our CRM and automation platform. It provides an easy to use social media management and advocacy platform all in one, with very good analytics, lead syncing and the CRM integration is really helpful for sales advisors.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It’s a very intuitive platform, the integrations are excellent and Oktopost really provides visibility for the entire business of social media activity and the customer support is always excellent.

Cons:

There’s nothing really that I could specifically say that I like least. Having used other platforms I think Oktopost is the best I’ve experienced.

Reasons for choosing Oktopost

It provides all of the elements we were looking for and was the only platform that did this.

Vendor Response

Thank you, Dominic, for sharing your experience and for being a long-time Oktopost customer. We’re thrilled to hear that the integrations, analytics, and CRM connectivity have made such a positive impact on your social media management and advocacy programs. Your feedback about ease of use and customer support means a lot to our team—we’re proud to be your trusted partner in driving visibility and results across your digital channels.

Replied October 2025

Richard W.

Verified reviewer

Information Technology and Services

1001-5000 employees

Used weekly for less than 2 years

Review source

Reviewed October 2025

Oktopost social media platform

Very positive. It’s an excellent social media scheduling platform, the analytics dashboards are useful and customer success team are very responsive.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Simple interface, easy and reliable scheduling and an employee advocacy board which means we can easily get brand content to our employees.

Cons:

Add-ons to the platform can drive up the price. Also experienced some bugs posting early on which we were quickly resolved.

Reasons for switching to Oktopost

Features and usability. Social advocacy also played a role.

Vendor Response

We're glad to hear that you appreciate the platform's simple interface, reliable scheduling, and the value provided by the employee advocacy board. It's wonderful to know that these features have made it easy for you to distribute brand content to your employees. Thank you for choosing Oktopost and recognizing the platform's features and social advocacy capabilities. If you have any additional feedback or suggestions, please don't hesitate to share them. We're always here to help and support your continued success!

Replied October 2025

Mathan A.

Verified reviewer

Banking

501-1000 employees

Used daily for less than 2 years

Review source

Reviewed December 2022

A great decision

We were paying a lot for what was essentially a social inbox tool with bad publishing and a disappearing account support team. We wanted a more complete social suite that integrated with our MarTech tools and got the added bonus of social advocacy. We have had a fantastic support and account experience, building good relationships with the Oktopost team and having direct product feedback listened to and added to the platform.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Our team were impressed by the easy UI and being quick to learn and transition. Social advocacy was a great decision to invest in and add to our social strategy. SocialBI is really powerful and can be tailored to preferences and the standard experiences of publishing content and managing an inbox are really strong.

Cons:

I'd have like to be able to assign individual comments within a post thread to different team members, but other than that, where there were other ideas, the Oktopost team listened and implemented feature updates directly based on my feedback.

Reasons for choosing Oktopost

MarTech integration - Marketo and CRM, plus overall easy UI and social advocacy option

Reasons for switching to Oktopost

We were paying a lot for what was essentially a social inbox tool with bad publishing and a disappearing account support team.

Verified

Reviewer

Information Technology and Services

51-200 employees

Used weekly for more than 2 years

Review source

Reviewed September 2020

Overall good social media management, but can use some polish

Overall good - once the two liked items in my review get addressed it'll be great.

Ratings Breakdown

Ease of use

Value for money

Functionality

Pros:

Integrations - Oktopost can be connected to the most popular social media accounts (Facebook, Twitter, LinkedIn, Instagram), Bitly, and Google Analytics.

Cons:

Editing recurring posts - our previous software would let us edit a whole series of recurring posts if we needed to do any updates to that series. With Oktopost, once you schedule recurring posts, you have to then edit them one by one if you need to. Scheduling - when scheduling, I want to see which days already have posts in them so we avoid overlap.

Reasons for choosing Oktopost

Included for free with our current marketing automation software.

Reasons for switching to Oktopost

Included for free with our current marketing automation software.

Alain A.

Verified reviewer

Human Resources

501-1000 employees

Used weekly for more than 2 years

Reviewed November 2025

Making the social network side of my job simple

I have used the platform for about 3 years now and it is always quick and easy to schedule content throughout my week or month ahead. There is always content for me to share and even better, this has been composed with my own voice in mind, however I do like to use the edit options to ensure it always reads in my authentic voice. I know there is a lot of AI functionality in there too but I don't tend to lean on that all the time. Highly recommend for anyone in sales / cs or anyone with a large social network who wants to regular post content on their sector or industry.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It helps maintain my social media presence in a quick and easy to use set up. In my role as a CSM, I am normally sharing insights on my social media profile about the latest trends in the HR space, and by having an easy system to schedule and post curated content in no time it helps me position myself as an industry trusted advisor

Cons:

I wish there was more tips and tricks on best practice for being a social seller. I know LinkedIn has it's own Social Selling Index but it would be nice if I could receive industry trends on what I can do to position myself as a social seller directly through Advocacy.

Vendor Response

Thank you so much for taking the time to provide this incredibly detailed feedback! We're thrilled to hear that as a 3-year user, you find the platform quick, easy, and effective. It's fantastic that our tool helps you maintain your social presence and positions you as an "industry trusted advisor." We've shared your feedback with our product and content teams for review as we plan future updates. We're so grateful for your partnership and your high recommendation. Thanks again for helping us get better!

Replied November 2025

Justin S.

Verified reviewer

Information Technology and Services

51-200 employees

Used daily for less than 12 months

Reviewed January 2026

Strong B2B Social Media Platform with Excellent Analytics

Overall, my experience with Oktopost was very positive. It’s a robust, B2B-focused social media platform that excels at analytics, reporting, and tying social efforts to real business outcomes. The platform was reliable, intuitive to use, and well-suited for teams that need clear visibility into the impact of their social programs.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

What I liked most about Oktopost was its strong focus on B2B social media, especially the ability to tie social activity directly to pipeline and revenue. The analytics and reporting made it easy to demonstrate impact to stakeholders, and the integration with marketing automation and CRM tools streamlined our workflows. Overall, it helped bring structure, visibility, and measurable results to our social programs.

Cons:

There were no major downsides that stood out during my experience with Oktopost. It consistently met our needs and performed as expected across social management, analytics, and integrations. Overall, I didn’t encounter any significant limitations worth calling out.

Showing 1 - 10 of 110 Reviews

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