Blue Triangle 2026: Benefits, Features & Pricing

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On this page

Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Blue Triangle

4.3

(4)

Pricing

Pricing available upon request

About Blue Triangle

Web Analytics: By leveraging Blue Triangle’s customer journey analytics, you can calculate the real business impact of problems on your website. Instead of guessing how much friction costs you, you’ll know the impact precisely, page by page. And just as importantly, you’ll understand the business opportunity to be gained by reducing friction to improve KPIs like revenue and conversions and achieve maximum ROI.

Observability: Cloud observability platforms give you a good start when finding friction, alerting you of technical issues. But every red light is different, and so is every business opportunity. Only Blue Triangle can answer your critical questions that traditional observability tools alone cannot, like how much revenue is lost due to friction on every page. With Blue Triangle, you’ll know exactly where to focus your resources to resolve issues for maximum ROI.

Site Optimization: Unlike observability tools or digital experience management solutions, Blue Triangle starts and ends with business outcomes. First, quantify the revenue loss from user friction on your website or mobile app. Then, prioritize where to deploy limited time and resources to resolve friction points bas...

Blue Triangle Screenshots

Blue Triangle Pricing and Plans

Starting price: Connect with an advisor for pricing

Free Trial

Free Version

Basic

Pricing available upon request

No plan information available

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Blue Triangle Features

Popular features found in Web Analytics
Campaign Management
Goal Setting/Tracking
Heatmaps
Keyword Tracking
Pageview Tracking
Referral Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking
Web Traffic Reporting
More features of Blue Triangle
A/B Testing
Alerts/Escalation
Alerts/Notifications
API
Behavior Tracking
Campaign Analytics
Charting
Configurable Alerts
Conversion Rate Optimization
Conversion Tracking
Customer Journey Mapping
Customizable Reports
Dashboard Creation
Data Visualization
Engagement Tracking
For Websites
Funnel Analysis
Issue Management
Issue Tracking
Monitoring
Performance Management
Performance Metrics
Problem Area Alerts
Real-Time Analytics
Real-Time Data
Real-Time Monitoring
Real-Time Notifications
Real-Time Reporting
Reporting/Analytics
Reporting & Statistics
Risk Alerts
Sales Trend Analysis
Search/Filter
Tagging
Third-Party Integrations
Transaction Monitoring
Trend Analysis
Visitor Tracking
Visual Analytics
Visualization
Website Analytics

Blue Triangle Integrations

ClickTale

Cloudflare

Contentsquare

Tealium Customer Data Hub

Verint Voice of the Customer

Salesforce B2B Commerce

See all 7 integrations

Blue Triangle User Reviews

Overall Rating

4.3

Ratings Breakdown

25%

75%

Secondary Ratings

Ease of Use

3.8

Value for money

5.0

Customer support

4.3

Functionality

4.3

Have you used Blue Triangle and would like to share your experience with others?

Patrick F.

Verified reviewer

Retail

1001-5000 employees

Used monthly for less than 12 months

Review source

Reviewed May 2023

A critical tool for your website

Blue Triangle has been instrumental in driving our technical initiatives as an online retailer. Speed and performance are crucial to our success, and Blue Triangle allows us to test new products and site improvements in our testing environments before going live and impacting our SEO. This gives us the confidence that if it performs well in testing, it will do well on our live site.The amount of data collected by Blue Triangle is immense, but by taking the time to understand its meaning, this tool becomes even more valuable. The BT team has been incredibly helpful in guiding us on using the tool to its fullest potential and creating valuable dashboards.

Ratings Breakdown

Ease of use

Functionality

Pros:

Blue Triangle makes it easy to see an issue is occurring with alerts and then BT shows you exactly where the problem is.

Cons:

There is so much information in there, it takes a bit of time to figure out what everything means and what is important to you at the time.

Vendor Response

Patrick, thank you for taking the time to write this review. We are happy to hear you're satisfied with your Blue Triangle experience! We work hard to arm our users with data to back their business decisions and are excited to hear how you're using your instance.

Replied May 2023

Pawan G.

Verified reviewer

Information Technology and Services

1001-5000 employees

Used daily for more than 2 years

Review source

Reviewed June 2023

Powerful tool to connect the dots

Overall, I think BTT has set some standard for teams to use specifically in e-commerce /digital products. It is important to evaluate based on some baseline used.

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

1. We keep releasing the changes continuously to production, be it abtest, rampup & full throttle. For every change, we need validation starting with synthetic or RUM. BTT is goto tool with current SDLC. 2. There are other data science & business widgets. You as analyst, would fall in love with it.3. Customising alert based on your primary metrics

Cons:

1. Synthetic metrics are sometimes unreliable. We have to do some RUM test (50/50) to get to conclusion. So early breaking may be false positives sometimes.2. Features missing like how webpagetest.org showing which element causing CLS/LCP etc

Vendor Response

Hello Pawan and thank you for your honest review of our solution. We're happy to hear you have had a great experience using our product and appreciate you pointing out the specific ways you use it! I have alerted our product team working directly with the synthetic monitors of your concern with reliability. As a user of the product on our own site we rely heavily on our synthetics to tell us when something isn't working as intended. I am sure we can make adjustments to your instance to make sure you are getting the most accurate data possible.

Replied August 2023

Antonio B.

Verified reviewer

Information Technology and Services

51-200 employees

Used daily for less than 2 years

Review source

Reviewed August 2022

Business and Performance monitor

It is super positive. It is a tool that let you not be blind: you know how your website is going on every moment. You do a release, you can see how it impacts the site from a business and a performance perspective. You want to release and test a new feature on your site, with the A/B test you can monitor it.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

In a single product, you are able to see business and performance KPIs. You can easily correlate business and performance metrics answering easily to the key question how is the performance of your website impacting the business? With Blue Triangle you can quickly keep under control the performance (and also the business KPIs) of your website, monitoring day by day how the metrics (page load, FCP, LCP..) are going on. That can be done in a manual way by checking the views provided by the tool (there are many dashboards already created) and in an automatic way by leveraging the alert mechanism available in the tool (for example, you can receive a message if a metric overcomes a specific threshold). Last but not least, with the help of the tool, you can analyze which improvement you can put in place to improve the performance of a specific metric. Moreover, you can use the product to compare the performance of your websites with the performance of your competitors.

Cons:

Since the product grows day by day (this is good, every month you can leverage additional functionalities/automatic dashboards), there are some views that should be "more curated". Moreover, sometimes, some features (in beta) do not work properly well.

Reasons for choosing Blue Triangle

I am using both products. The choice is mainly driven by the requirements of the customers.

Vendor Response

Antonio, thank you for this review. It's always exciting to see customers who take the time to give us feedback. We are happy to hear you're enjoying your experience with Blue Triangle!

Replied May 2023

Garrett J.

Verified reviewer

Apparel & Fashion

10000+ employees

Used weekly for less than 2 years

Review source

Reviewed May 2023

Garrett's review

As a developer I've had a 4/5 experience with Blue triangle, no major complaints. Great tool

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

I love the display of data as graphs in a close to real time manner

Cons:

The setup process of Blue triangle and lack of preset dashboards applicable to our site

Vendor Response

Thanks Garrett, we're happy to hear you're satisfied with your experience! Thank you for the feedback, we use it to make Blue Triangle better for all of our users.

Replied May 2023

Showing 1 - 4 of 4 Reviews