ABtesting.ai 2026: Benefits, Features & Pricing

Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee.

How Software Advice ensures transparency

Software Advice lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Users can talk to our advisors for free to receive software recommendations matching their needs. Software providers pay us for sponsored profiles to reach users interested in their products.

How Software Advice verifies reviews

Software Advice carefully verified over 2 million reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

Independent research methodology

Researchers at Software Advice use a mix of verified reviews, independent research, and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or talk to an advisor, this has no influence on our research or methodology.

On this page

Overview
Pricing and Plans
Features
User Reviews

Overview

ABtesting.ai

4.9

(11)

Pricing

Starting at $19.00 per month

About ABtesting.ai

ABtesting is a A/B testing tool that uses AI to optimize landing pages.

Only 0,3% of all companies around the world are doing A/B testing. A study driven by Verified Market Research showed that one of the main reasons for this is how difficult, time and resource-intensive this practice can get.

That's why they took upon the objective of making A/B testing as simple as possible.

ABtesting encountered that the solution to this problem relied on AI. They have identified all the pain points this practice has, and matched them up with AI-based solutions.

This way, A/B testing can now be fast, intuitive and efficient, all at the same time.

ABtesting.ai Screenshots

ABtesting.ai Pricing and Plans

Starting price: $19.00 per month

Free Trial

Free Version

Basic

$19.00

per user, per month

No plan information available

ABtesting.ai Features

Popular features found in AB Testing
A/B Testing
Audience Targeting
Reporting/Analytics
Split Testing
More features of ABtesting.ai
Activity Dashboard
Alerts/Escalation
Alerts/Notifications
API
Conversion Rate Optimization
Conversion Tracking
Customizable Reports
Drag & Drop
Monitoring
Multivariate Testing
Real-Time Analytics
Real-Time Data
Reporting & Statistics
Statistical Analysis
Third-Party Integrations
Visual Editor

ABtesting.ai User Reviews

Overall Rating

4.9

Ratings Breakdown

91%

Secondary Ratings

Ease of Use

4.9

Value for money

5.0

Customer support

4.9

Functionality

4.5

Have you used ABtesting.ai and would like to share your experience with others?

Alex P.

Verified reviewer

Media Production

Self-Employed

Used monthly for less than 12 months

Review source

Reviewed June 2021

A true diamond in the rough - not to be missed

I purchased AB testing AI way back last year, before they added such features including GPT3 - and even then was blown away at the ease of use. Since then, they have developed it further, allowing for suggested changes, and more.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

ABtesting Ai is super easy to install on wordpress, and the wizard seamlessly walks you through each step required to correctly A/B test you site. It has suggested changes, easy to use for a beginner and great analytics.

Cons:

Honestly, I can not fault it. After using many A/B testing programs, nothing comes close to the ease of simply loading up A.B testing AI, and it auto serving the variable sites on the same domain. If I was pushed to give a negative, it would be their marketing, as such as great program seems like is has not been adopted by many, which truly makes it a diamond in thr rough.

Vendor Response

Alex! We are so thankful for your kind words and happy that you found all that value in our tool. These types of messages encourage us to keep going!

Replied June 2021

Tom v.

Verified reviewer

Information Technology and Services

2-10 employees

Used weekly for less than 2 years

Review source

Reviewed October 2021

ABtesting.ai let's us generate effective experiments at scale & growing our conversion rates.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

ABtesting has been a huge lifesaver for us. It generates ideas for our experiments, suggests great copy to test, both for headlines, and buttons. We used to work about 5-10 hours per week on experiments alone with an alternative, but with ABtesing.ai we have reduced this to 1 hour per week. A huge timesaver + the overall experience of running A/B tests got a lot more fun. Next to that the team is simply amazing. Highly recommended for any SaaS or eCommerce business.

Cons:

Can't think of any downside for the software.

Pawel S.

Verified reviewer

Marketing and Advertising

2-10 employees

Used daily for less than 6 months

Review source

Reviewed February 2022

Great Tool for easy AB testing.

Easy and perfect for everyone who just need simple A/B testing software.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I was delighted how easy this tools is, compared to other A/B testing tools.

Cons:

New technology aligning A/B testing with evolutional algoritms helping to get winning variant much faster.

Reasons for choosing ABtesting.ai

Easy of use, Price

Reasons for switching to ABtesting.ai

Easy of use

Verified

Reviewer

Marketing and Advertising

2-10 employees

Used monthly for less than 6 months

Review source

Reviewed June 2021

ABtesting.ai fills the gap that's been left in the optimization game for years

Ratings Breakdown

Ease of use

Value for money

Functionality

Pros:

The AI saves a lot of time and the service is available at a price that won't break the bank. I remember when optimization and a/b testing solutions were gaining popularity and were affordable for the self employed or small business owners. Then they all went on to focus on expensive enterprise solutions that caused a gap in the market for years. No more thanks to ABtesting.ai.

Cons:

AI isn't perfect. It won't do your job for you. You will need to preview, review and tweak. Some suggestions are outright weird, but as with all machine learning it's bound to improve over time and with use

Reasons for choosing ABtesting.ai

Other known alternatives are far from abordable for the little guys, or clunky, badly coded and slows down your website way too much

Vendor Response

Thanks for your review. We are happy to hear you find it that helpful :)

Replied June 2021

Diego L.

Verified reviewer

Marketing and Advertising

11-50 employees

Used monthly for less than 12 months

Review source

Reviewed June 2021

Very good product

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The best of ABtesting is that is very easy to use, and also very intuituve. When I started using it, I undersood it right from the start.

Cons:

Maybe the lack of functioinalities is the part I like the least. I think they will keep adding features, but for now its only good for A/B testing copies, colors and images.

Vendor Response

Thanks for your kind review, Diego! We'll continue to improve the tool, and we already have some innovative ideas cooking ;)

Replied July 2021

Verified

Reviewer

Design

2-10 employees

Used monthly for less than 6 months

Review source

Reviewed June 2021

Testing in a snap!

Overall the entire experience of setting up and using ABtesting to get feedback on the performance of your site is amazing. Super easy to understand, and super easy to get up and running.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

ABTesting is one of the simplest and easiest ways to get split test results for your website. Everything from their interface to their instructions to the results ooze simplicity and as such are super easy to understand and get value from.

Cons:

I'm a little concerned about the manner in which data is collected, and if the information will still be usable when new privacy measures are implemented in specific browsers and platforms.

Vendor Response

We really appreciate your words and are glad that our efforts of making A/B testing something simple were noticed and valued from your perspective.

Replied June 2021

Pete C.

Verified reviewer

Marketing and Advertising

2-10 employees

Used weekly for less than 6 months

Review source

Reviewed June 2021

Awesome product

Incredible software and the team are solid.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Once the AB testing is set up, ABtesting.io will continue to optimize to find the best converting landing page.

Cons:

Occasionally the API failed when fetching a new page from my website. But, it was fixed within a short time span.

Vendor Response

Thanks for the kind words!

Replied July 2021

Chaz B.

Verified reviewer

Marketing and Advertising

2-10 employees

Used daily for less than 6 months

Review source

Reviewed June 2021

It's early but there is a ton of potential

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

ABtesting.ai makes split testing different copy on landing pages much easier than any other tool one used.

Cons:

It's limited on features at the moment but the initial product is really cool.

Vendor Response

Chaz! As you say, there's a lot to do, and we can assure you that it'll be done. We are happy you like the tool, and thanks for the support!

Replied June 2021

André L.

Verified reviewer

Marketing and Advertising

Self-Employed

Used weekly for less than 6 months

Review source

Reviewed December 2020

Abtesting.ai

Its an amazing tool, that helps to have a better understanding of what people do or dont do in our website. Its very intuitive and easy to use so its a no brainer!

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I like of the simplicity of use and the help that AI gives. 3 steps and in 5minutes you have an AB test running and setup with GA.

Cons:

In the future i like to see the feature of i can choose one specific thing in my website to testing. Without have to code :)

Reasons for choosing ABtesting.ai

I do a trial and i like so much of ABtesting.ai that i upgrade to paid version.

Gonzalo M.

Verified reviewer

Education Management

1001-5000 employees

Used weekly for less than 6 months

Review source

Reviewed July 2021

A powerful tool, easy to use

It is very useful to do a bunch of A-B experiments at the same time, and since new variations are shown every time you get to the end of a experiment, I never worry about losing conversions

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It´s the easy way to boost conversion rate without having to worry too much about it. Suggestions are great to think about new possibilities for every page.

Cons:

Suggestions in spanish are not so precise.

Reasons for choosing ABtesting.ai

Easier, faster, chepear. More effective overall.

Showing 1 - 10 of 11 Reviews

Load More Reviews