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Google Analytics 360 vs Talkwalker: Which is best for you?
Pricing available upon request
per year
and Demo
Features
- Powerful data analysis capabilities, customizable dashboards, and strong integration with other Google products make it easy to analyze large datasets and uncover insights.
- I don't like how the data retention is limited, since some data is lost after some time due to the settings. And the product cannot be customized as I like.
- It is an excellent tool for segmenting the audience, it offers an excellent system, the dashboard and reports are good too, it is very useful when it comes to campaign analysis, I can also use it for a variety of different auditory use cases, it also provides a large number of innovative functions, its reports can be customized and sent by email, it allows you to follow your communication campaigns and analyze the results, it also allows complex queries and sophisticated analyzes, the device is very intuitive and well designed.
- It is often very clunky and requires special formulas to calculate basic metrics like engagement rate by reach.
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