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Ahrefs vs HubSpot Marketing Hub

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Updated February 16, 2026

Ahrefs vs HubSpot Marketing Hub: Which is best for you?

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Advice from pros
Custom shortlist of 3-5 products
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55+ software advisors
1 million+ businesses helped
2 million+ verified software reviews
Starting Price
$99.00

per month

$15.00

per month

Free Trial
Free Version
Screenshots
and Demo
Product Screenshot
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Product Screenshot
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Top Rated
  Features
Backlink Monitoring
4.89
Reporting/Analytics
4.83
Dashboard
4.73
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Keyword Research Tools
4.85
Lead Distribution
4.77
Campaign Tracking
4.74
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Integrations
Google Search Console
Google Search Console
Google Analytics 360
Google Analytics 360
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Accelo
Accelo
Benchmark Email
Benchmark Email
Brightcove
Brightcove
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Pros / Cons
  • It provides invaluable insights into keywords, search volume and other metrics concerning both my own websites as well as those of my competitors.
  • Overall the traffic estimates Ahrefs show are extremely misleading my opinion is that marketing agencies should no longer use this tool as a point of reference about traffic levels on a website.
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  • The automation features save our teams time, the dashboards give us both high-level and detailed insights, and the integration with other tools ensures that we always have a single source of truth.
  • It's clear that their process is designed to push expensive products, not to help business owners make informed decisions. If you are looking for a company that values building a relationship and understanding your needs, this is not the place.
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Ease-of-Use
Highest performing feature
in the comparison
4.5/ 5
4.3/ 5
Value for Money
4.2/ 5
4.2/ 5
Customer Support
4.4/ 5
4.4/ 5
Functionality
Highest performing feature
in the comparison
4.7/ 5
4.4/ 5
Support Options
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Training Options
In Person
Live Online
Webinars
Documentation
Videos
In Person
Live Online
Webinars
Documentation
Videos
FrontRunners
FrontRunners 2025
FrontRunners 2022
Advisor
  Recommendations
N/A
2 Recommendations
Ideal Customer Size
Small
Medium
Large
Small
Medium
Large
Deployment Options
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad