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ActiveCampaign vs Salesforce Marketing Cloud Account Engagement

Updated January 29, 2026

ActiveCampaign vs Salesforce Marketing Cloud Account Engagement: Which is best for you?

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55+ software advisors
1 million+ businesses helped
2 million+ verified software reviews
Starting Price
$15.00

per month

$1,250.00

per month

Free Trial
Free Version
Screenshots
and Demo
Product Screenshot
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Product Screenshot
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Top Rated
  Features
Customer Database
4.78
Drip Campaigns
4.73
Client Management
4.71
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CRM
4.67
Campaign Planning
4.64
Email Distribution
4.50
See All
Integrations
Aimtell
Aimtell
Act!
Act!
CustomBooks
CustomBooks
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Eventbrite
Eventbrite
Salesforce Platform
Salesforce Platform
Salesforce Marketing Cloud
Salesforce Marketing Cloud
See All
Pros / Cons
  • To create sales operations data reports and tracking of multiple web visitors through ActiveCampaign is excellent and the data integration tools are very responsive.
  • My website was integrated so this could be done. But upon testing this automation, over and over again, even when someone fulfilled the actual goal, it did not register in the automation...
Read more
  • Journey Builder where is all about orchestrating customer journeys across channels, allows us to design automated, multi-channel customer journeys — meaning we can deliver the right message, at the right time, through the right channel.
  • I hate that contacts and accounts cannot be deleted and reports are not the best.
Read more
Ease-of-Use
Highest performing feature
in the comparison
4.2/ 5
3.8/ 5
Value for Money
Highest performing feature
in the comparison
4.3/ 5
3.8/ 5
Customer Support
Highest performing feature
in the comparison
4.4/ 5
3.9/ 5
Functionality
Highest performing feature
in the comparison
4.5/ 5
4/ 5
Support Options
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Training Options
In Person
Live Online
Webinars
Documentation
Videos
In Person
Live Online
Webinars
Documentation
Videos
FrontRunners
FrontRunners 2026
N/A
Advisor
  Recommendations
N/A
N/A
Ideal Customer Size
Small
Medium
Large
Small
Medium
Large
Deployment Options
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad