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BoldTrail

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BoldTrail 2026: Benefits, Features & Pricing

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  • Overview
  • Screenshots
  • Pricing and Plans
  • Features
  • Integrations
  • User Reviews
  • Popular Comparisons

Overview

BoldTrail
BoldTrail
4.4
(561)

Pricing

Pricing available upon request

About BoldTrail

BoldTrail is the most comprehensive platform in the industry built to help real estate brokerages, teams, and agents win more business and work more efficiently. From lead capture and CRM to marketing automation, agent productivity tools, and AI-powered assistance, BoldTrail brings the tools agents use every day into one connected system. The result: faster follow-up, stronger relationships, and more opportunities converted from first touch to close. Designed for modern brokerages, BoldTrail gives leaders visibility into performance while empowering agents with technology that actually helps them sell more homes.

BoldTrail Screenshots

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BoldTrail Pricing and Plans

Free Trial
Free Version

Pricing available upon request

No plan information available

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    BoldTrail Features

    • Popular features found in Real Estate CRM
      Campaign Management
      Client/Property Matching
      Contact Database
      Document Management
      Email Marketing
      Lead Capture
      Lead Nurturing
      Referral Tracking
      Reporting/Analytics
      Segmentation
      Workflow Management
    • More features of BoldTrail
      Access Controls/Permissions
      Activity Dashboard
      Activity Tracking
      Alerts/Notifications
      API
      Appointment Management
      Appointment Scheduling
      Calendar Management
      Calendar/Reminder System
      Client Management
      Commission Management
      Contact Management
      CRM
      Customer Database
      Customizable Fields
      Customizable Templates
      Dashboard
      Data Import/Export
      Data Synchronization
      Document Storage
      Drag & Drop
      Email Management
      Email Templates
      Email Tracking
      For Real Estate
      For Real Estate Agencies
      Interaction Tracking
      Lead Distribution
      Lead Generation
      Lead Management
      Lead Qualification
      Marketing Automation
      Mobile App
      Pipeline Management
      Property Management
      Prospecting Tools
      Real-Time Notifications
      Reminders
      Reporting & Statistics
      Sales Pipeline Management
      Sales Reports
      Search/Filter
      Social Media Integration
      Task Management
      Template Management
      Third-Party Integrations
      Transaction Management

    BoldTrail Integrations

    Meta for Business
    Meta for Business
    Integration rated 4.5 from 18 reviews
    dotloop
    dotloop
    Integration rated 4.7 from 15 reviews
    Zapier
    Zapier
    Integration rated 4.7 from 13 reviews
    Constant Contact
    Constant Contact
    Docusign
    Docusign
    Google Ads
    Google Ads

    See all 7 integrations

    BoldTrail User Reviews

    Overall Rating

    4.4

    Ratings Breakdown

    5

    69%

    4

    19%

    3

    4%

    2

    3%

    1

    6%

    Secondary Ratings

    Ease of Use

    4.1

    Value for money

    4.3

    Customer support

    4.2

    Functionality

    4.3

    Jachelle's profile
    Jachelle S.

    Verified reviewer

    Real Estate

    201-500 employees

    Used daily for more than 2 years

    Review source

    Reviewed March 2026

    Powerful System for REMAX and Other Agents When It’s Set Up and Used Correctly

    5

    Overall, my experience with BoldTrail has been very positive, especially from the perspective of helping agents understand how to use technology to grow their business. When agents take the time to optimize their profiles, connect their website tools, configure their CRM automations, and actively use the system, BoldTrail can support everything from lead capture to long term client follow up. I see the biggest success with agents who treat the platform like a business system rather than just a website or CRM. And as a new real estate agent myself in Washington, I’m especially grateful to be able to start my business journey with a system like this. It’s very user friendly and gives me the confidence that I have the tools I need to build my business from day one. The reality is that the tools are already there for most REMAX agents. The key difference is whether they are actually set up and being used strategically.

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    BoldTrail is a very powerful platform when agents understand how all the pieces connect. I like that it brings together multiple tools in one ecosystem including agent websites, CRM, listing landing pages, market reports, home valuations, CMA tools, DesignCenter marketing, and automation systems. For REMAX agents specifically, it integrates directly with our existing tech stack and can connect website activity to lead capture and follow up. When optimized properly, it allows agents to generate listing websites automatically, capture buyer and seller leads, and build long term database relationships without needing multiple third party tools. From a marketing and technology training perspective, I also appreciate that it gives agents a strong foundation to build on. Once profiles, SEO visibility, and automation systems are configured correctly, it can become a very effective business engine instead of just another software platform running in the background.
    Cons:
    The biggest challenge is that many agents don’t realize how much setup and optimization is required to unlock the full value of the platform. Out of the box, the system exists and technically works, but if profiles, automation, lead routing, website content, and CRM workflows are not configured correctly, it can feel underwhelming. In reality, the platform is powerful but it requires intentional setup, ongoing training, and periodic maintenance. Another challenge is that many agents underestimate the system because they only use a small percentage of what it can actually do.

    Vendor Response

    Thank you so much for sharing this — really appreciate the thoughtful feedback! You nailed it — BoldTrail works best when everything is connected and set up with intention. Love hearing how you’re using it to build your business from day one. Also hear you on setup and optimization — that’s something we’re always working to make easier. Thanks again for taking the time to write this!

    Replied March 2026

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    JC
    James C.

    Verified reviewer

    Real Estate

    2-10 employees

    Used daily for less than 2 years

    Review source

    Reviewed May 2025

    Best CRM for Real Estate Professionals

    5

    It's been fantastic. I have been able to cultivate new client's while at the same time nurturing long time clients that are more likely to refer or come back to me.

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    It had a solution for remaining in contact with clients AFTER the sale closed. It also had a separate CRM for the Lender's client's. I own a mortgage company and Real Estate company, this was huge for me.
    Cons:
    The Lender side of the platform is significantly limited. It should be expanded to match some of the features offered on the agent side.

    Reasons for switching to BoldTrail

    Your platform had a lender component for the CRM, and it had a solution for keeping in contact with customers after the sale.

    Vendor Response

    Thanks so much for your feedback! We're glad BoldTrail has helped you stay connected with clients after closing and that the dual CRM setup is supporting both your mortgage and real estate businesses. We hear you on the lender side, enhancing those features is definitely a priority as we continue to grow. So happy to hear it's helping you nurture long-time clients and generate more referrals!

    Replied July 2025

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    VR
    Verified
    Reviewer

    Real Estate

    2-10 employees

    Used daily for less than 2 years

    Review source

    Reviewed April 2019

    Kvcore over promised and under delivered

    3

    Previously 4

    We are ale to market our business very easily. The setup and support was lacking from the beginning. You can definitely tell it is a software solution built by non agents.

    Ratings Breakdown

    3
    Ease of use
    Previously 4
    3
    Value for money
    Previously 4
    3
    Customer support
    Previously 5
    3
    Functionality
    Previously 4
    icon
    Pros:
    It is innovative. It is easy to interact with our social media.
    Cons:
    It is clunky. The interface is not very intuitive.

    Read More

    SC
    Stephen C.

    Verified reviewer

    Real Estate

    501-1000 employees

    Used daily for less than 12 months

    Review source

    Reviewed May 2025

    It's Good, But Has a Few Bumps

    4

    Over, it's been a great experience, even with a substantial learning curve. I know I'm staying in touch with COI and past/potential clients much better than I could ever do without it.

    Ratings Breakdown

    2
    Ease of use
    4
    Value for money
    3
    Customer support
    5
    Functionality
    icon
    Pros:
    The number of options and features are incredible. However, this does lead to a somewhat long learning curve to learn everything BoldTrail can do for you.
    Cons:
    "Forcing" you to make phone calls, when in fact you're talking with a potential client via personal phone or text/email. You have to be careful about Market Reports you set up for a specific neighborhood because on more than one occasion, the market report ends up being for an entirely different city, which I've had clients point out to me. It's also easier to set up a more specific search in the MLS than with the options given in BoldTrail.

    Reasons for switching to BoldTrail

    My brokerage was offering this platform free of charge

    Read More

    AG
    Adam G.

    Verified reviewer

    Real Estate

    201-500 employees

    Used daily for less than 6 months

    Reviewed December 2025

    user friendly

    5

    the system is easy to use, notifications are beneficial for reminders. Provides good e-learning education on how to use the CRM

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    4
    Customer support
    5
    Functionality
    icon
    Pros:
    I like how easy the Marketing ads are to use as well s the notifications for reminders, very useful for real estate
    Cons:
    Wish there was a way to add more statuses to organize clients, there may be but i have not used boldtrail to its full capability.

    Reasons for switching to BoldTrail

    Brokerage offered boldtrail so decided to switch. An i have used kv core in the past

    Vendor Response

    Thank you so much for sharing this — really appreciate the feedback! Glad to hear the marketing ads and notifications have been helpful — that’s exactly what we aim for. And totally hear you on wanting more ways to organize clients — there are definitely some additional options there, and our training resources can help you unlock more of that as you continue exploring. Love that you’re taking advantage of the e-learning too — thanks again for taking the time to write this!

    Replied March 2026

    Read More

    GM
    Gabi M.

    Verified reviewer

    Real Estate

    51-200 employees

    Used daily for more than 2 years

    Review source

    Reviewed April 2025

    I would give them a 0 if possible

    1

    The absolute worst company I have ever worked with in my entire life. I would not recommend this platform to anyone. I work at a brokerage of over 200 agents, we've been with them for 3 years. Tried countless times to re-engage our agents, failure every time. Lack of engagement on their end with issues, they never respond to emails, you get a new customer service rep every 3 months but they never tell you. When I contacted them right before our contract renewal they told me that they refused to let me out of my contract due to the fact I didn't provide 90 day notice.

    Ratings Breakdown

    1
    Ease of use
    1
    Value for money
    1
    Customer support
    1
    Functionality
    icon
    Pros:
    Absolutely nothing. Horrible customer service, lack of communication, horrible onboarding, hidden fees.
    Cons:
    The fact we paid over 200k in fees and had an ROI of zero. They renew your contract without notifying you and refuse to let you out of it. Lots of hidden fees (ex. Website design quoted 5k and we cannot update our website without using "their techs")

    Reasons for switching to BoldTrail

    False promises from KVCore. We were having issues with Delta and KVcore made it appear in the sales pitch we would have customer support, access to all the necessary things and an account manager.

    Read More

    Will's profile
    Will S.

    Verified reviewer

    Real Estate

    2-10 employees

    Used daily for less than 6 months

    Review source

    Reviewed May 2024

    Do not believe the hype. Go to any KvCore website as a potential buyer or seller and you will be frustrated with the experience.

    1

    Simply the worst CRM CMS combo I have used and I have been using these kinds of tools for over 25 years.

    Ratings Breakdown

    3
    Ease of use
    1
    Value for money
    1
    Customer support
    1
    Functionality
    icon
    Pros:
    They have good marketing - if it only functioned as advertised.
    Cons:
    The CMS is terrible and buggy. The "training" materials are dated, with many of the videos not even matching the current layout (their FB site has one from 2019 pinned as the "101 Video).

    Reasons for choosing BoldTrail

    it was included as part of becoming an eXp agent

    Reasons for switching to BoldTrail

    This is incorrect - the other CRM was Follow Up Boss. This form forces a choice but Follow Up Boss is not on it. eXp provides this CRM / CMS to all agents --- I now understand why a large number of them do not use it. It is bad even for free!!!!

    Read More

    Jodi's profile
    Jodi L.

    Verified reviewer

    Real Estate

    2-10 employees

    Used daily for less than 2 years

    Review source

    Reviewed February 2026

    Bold Trail- Great CRM for Agents wanting high Tech

    5

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    Website customization was great. The lead management was extremely helpful in keeping my leads and contacts organized.
    Cons:
    The user interface was a little complicated but with trainings and continued use, it opened up a world of helpful tools.

    Vendor Response

    Thank you so much for the feedback — really appreciate you sharing this! So glad to hear the website customization and lead management have been helpful for you. And totally hear you on the UI — it can feel like a lot at first, but glad to hear it’s opened up more value over time with training. Appreciate you taking the time to write this!

    Replied March 2026

    Read More

    JR
    Joshua R.

    Verified reviewer

    Real Estate

    Self-Employed

    Used daily for less than 2 years

    Reviewed January 2026

    BOLD TRAIL REVIEW

    4

    Ive used it since it was KV core it's been a big help. Ill keep using until there is a better alternative

    Ratings Breakdown

    4
    Ease of use
    3
    Value for money
    5
    Customer support
    4
    Functionality
    icon
    Pros:
    It's a good way to keep things organized, Very user friendly. The support staff is always very quick to respond when help is needed.
    Cons:
    The mobile app is horrible. It seems to not work great on any mobile browser which sucks cause im working while on the road a lot.

    Vendor Response

    Thank you for sharing this — we really appreciate your feedback! So glad to hear BoldTrail has been helpful for staying organized and that our support team has been there when you need it. And we definitely hear you on the mobile experience — especially when you’re on the go, that’s so important. We’ll make sure that feedback is shared with the team. We appreciate you sticking with us since the kvCORE days — that means a lot!

    Replied March 2026

    Read More

    SS
    Shelby S.

    Verified reviewer

    Real Estate

    Self-Employed

    Used daily for less than 6 months

    Reviewed January 2026

    Great product overall.

    4

    Overall great! I have a lot more to learn and love all the programs for educating myself that are easily accessible within the program.

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    4
    Customer support
    5
    Functionality
    icon
    Pros:
    The ability to track and maintain all of your leads in one location! Keeping track of all your messages to your client via text and email in one program is great.
    Cons:
    They recently have been having some issues with notifying me about messages coming from leads and clients.

    Vendor Response

    Thank you so much for sharing this — we really appreciate it! Glad to hear the centralized lead and messaging experience has been helpful for you. That’s exactly what we aim for. And thank you for calling out the notification issue — that’s definitely something we want to get right, and we’ll make sure that feedback is shared with the team. Love hearing you’re taking advantage of the training resources too — there’s a lot there, and we’re excited for you to keep building on it!

    Replied March 2026

    Read More

    Showing 1 - 10 of 561 Reviews

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