Nutshell 2026: Benefits, Features & Pricing

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Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Nutshell

4.4

(616)

FrontRunner 2026

Pricing

Starting at $13.00 per month

About Nutshell

Nutshell is a comprehensive sales, marketing, and engagement platform designed to help B2B organizations collaborate and close more deals. Built to be intuitive for any user yet powerful enough for any business, Nutshell is ideal for teams looking to streamline their sales and marketing efforts without the need for a full-time software administrator. Each Nutshell subscription includes unlimited CRM contacts, seamless data migration assistance, and exceptional live support—all at a highly affordable price.

Nutshell goes beyond being just a CRM. Its powerful marketing tools allow you to run email campaigns, design forms, build landing pages, and more—helping you connect with and convert your audience effectively. Additionally, Nutshell's engagement features let you send text messages and manage web chats seamlessly, all within the platform.

Nutshell integrates with the software small businesses already use, including Google Workspace/Gmail, Microsoft Office/Outlook, QuickBooks Online, Intercom, and Slack.

Launched in 2010, Nutshell serves thousands of businesses around the world and has been named a top CRM for both user-friendliness and affordability. Nutshell has been honored...

Nutshell Screenshots

Nutshell Pricing and Plans

Starting price: $13.00 per month

Free Trial

Free Version

Sales Foundation

$13.00

per user, per month

Plan includes:

Activity Reminders
Contact Management and Communication Timelines
Customizable Single Sales Pipeline
Drag-and-Drop Pipeline Board and Interactive Lead Map
Email and Calendar Sync
Embeddable Web Forms
Sales Reporting and Forecasting

Sales Growth

$25.00

per user, per month

Plan includes:

Activity Reminders
Activity Reporting
Email report
Teams
Sales Reporting and Forecasting
Contact Management and Communication Timelines
Customizable Single Sales Pipeline
Drag-and-Drop Pipeline Board and Interactive Lead Map
Email and Calendar Sync
Embeddable Web Forms

Sales Pro

$42.00

per user, per month

Plan includes:

Sales Automation
Multiple customizable pipelines
Territories
Funnel Reporting
Custom / Loss / Forecast / Snapshot Reporting
Unlimited click-to-call
Bulk Personal Emails
Personal Email Sequences
Customizable Lead Board View
Company Hierarchy

Sales Business

$59.00

per user, per month

Plan includes:

Markets / Currencies
AI-Powered Voice-to-Text Transcription
AI-Powered Timeline Summarizations
Nutshell Scheduler (Full)
Per-User Changelog
Account-Wide Audit Log
Email Templates in Google

Sales Enterprise

$79.00

per user, per month

Plan includes:

Unlimited Customizable Pipelines
Unlimited Custom Fields
Unlimited Teams
Unlimited Nutshell Forms and Connected Forms
Unlimited Markets / Currencies / Territories
Read-Only SQL Access
Phone Support
API Support

Marketing Pro

$49.00

flat rate, per month

Plan includes:

Embeddable Web Forms
Email marketing
Bulk Personal Emails
Email report
Advanced lead attribution
No code email and landing page builder
Email campaigns with reporting
A/B testing for email campaigns

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Nutshell Features

Popular features found in CRM
Calendar Management
Customer Journey Mapping
Email Management
Quotes/Estimates
Reporting/Analytics
Sales Pipeline Management
Segmentation
Task Management
Territory Management
Workflow Management
More features of Nutshell
A/B Testing
Activity Dashboard
Activity Tracking
Alerts/Notifications
API
Batch Processing
Calendar/Reminder System
Calendar Sync
Campaign Analytics
Campaign Management
Campaign Scheduling
CAN-SPAM Compliance
Click Tracking
Client Management
Collaboration Tools
Contact Database
Contact Management
CRM
Customer Database
Customer Segmentation
Customizable Fields
Customizable Reports
Customizable Templates
Dashboard
Data Import/Export
Document Storage
Drag & Drop
Drip Campaigns
Email Campaign Management
Email Marketing
Email Sequences
Email Templates
Email Tracking
Engagement Tracking
Event Triggered Actions
Forecasting
For iPad Devices
For Startups
Interaction Tracking
Internal Chat Integration
Landing Pages/Web Forms
Lead Assignment
Lead Capture
Lead Distribution
Lead Generation
Lead Management
Lead Nurturing
Lead Qualification
Lead Scoring
Lead Segmentation
List Management
Marketing Automation
Mobile Access
Mobile App
Mobile Optimization
Monitoring
Opportunity Management
Performance Metrics
Personalization
Pipeline Management
Pipeline Reports
Process/Workflow Automation
Prospecting Tools
Real-Time Analytics
Real-Time Data
Real-Time Reporting
Referral Tracking
Reminders
Reporting & Statistics
Role-Based Permissions
Sales Activity Management
Sales Forecasting
Sales Reports
Sales Trend Analysis
Search/Filter
Shared Contacts
Social Media Integration
Source Tracking
Subscriber Management
Tagging
Template Management
Third-Party Integrations
Web-based Deployment
Web Forms
WYSIWYG Editor

Nutshell Integrations

Microsoft Outlook

Integration rated 4.7 from 23 reviews

Gmail

Integration rated 4.7 from 18 reviews

Zapier

Integration rated 4.5 from 10 reviews

QuickBooks Online

Trello

Box

See all 95 integrations

Nutshell User Reviews

Overall Rating

4.4

Ratings Breakdown

52%

36%

10%

Secondary Ratings

Ease of Use

4.4

Value for money

4.4

Customer support

4.4

Functionality

4.1

Alexander Elliot P.

Verified reviewer

Financial Services

11-50 employees

Used daily for less than 2 years

Review source

Reviewed December 2025

Nutshell(in a nutshell) it just works

Nutshell unlike other CRMs brings direct returns. Our Sales staff were able to hit the ground running very quickly. Too many other products require less technical people to become more savvy and that causes resistance, and slow uptake. Nutshell, Just works, and the users "get it"

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Nutshell has a very user friendly and intuitive user interface. The API gives access to numerous data points to aid in Process Integration I especially like the feed back on Emails sent through the system. way more useful than basic Non-Delivery reports

Cons:

I would like to see an additional API for the marketing section. this would make it much easier to automate customer contact feedback

Reasons for switching to Nutshell

Salesforce was too confusing for our sales force. Ironically, Salesforce is not for a salesforce, more like "tech force"

Patrick G.

Verified reviewer

Food & Beverages

2-10 employees

Used daily for more than 2 years

Review source

Reviewed December 2025

Best bang for your buck CRM for small businesses!

I chose Nutshell after exploring more than a dozen CRM platforms when HubSpot priced me out of their market. Nutshell was the only platform that provided me with all the features I needed, without the bloat, at a price point that seemed too good to be true. Setup and implementation were simple, and it has become an integral part of my sales and contact management workflow. Nutshell is also committed to improving the platform with new features, a better UI, and excellent customer support. Whenever I have an issue, they respond promptly and work until the issue is resolved. But I rarely have a problem with it. It's fantastic.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I love that it has all the features my small business needs without the exorbitant price tag of platforms like HubSpot. More importantly, I'm not stuck paying for extra features and functionality that I don't need.

Cons:

Limited options to use Zapier to create automations across software tools. I would love to see them expose more of the fields and functions of Nutshell so that I can build more useful automations to support my workflow.

Reasons for choosing Nutshell

Best mix of features (that I needed) and price.

Reasons for switching to Nutshell

Hubspot was too expensive and bloated with features I didn't need.

Rebecca M.

Verified reviewer

Marketing and Advertising

2-10 employees

Used daily for more than 2 years

Review source

Reviewed December 2025

Nutshell Update

It is still an incredible tool to aid in business growth and development. I recommend Nutshell to any small business looking for a great CRM.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It is still incredibly user friendly, easy to understand, and simple to use for everyday tasks without feeling overwhelming.

Cons:

While it is easy to use, the simplicity can sometimes feel limiting, with fewer advanced features and customization options for users who want more control or flexibility.

Verified

Reviewer

Construction

11-50 employees

Used daily for more than 2 years

Review source

Reviewed December 2025

Great for retail, not for service companies

Overall, it has worked for what we have needed it these last few years. We have outgrown the capabilities and have explored other options as this is not built for a service company (as told to us by our support team at Nutshell). This is built for retail, and any solution we have asked to have implemented has been met with "Nutshell isn't built for that, why would you want to do that" and it just doesn't fit our needs anymore.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

All in one platform for leads and email management. It is nice to be able to contact people directly from the lead pages.

Cons:

UI, support (lack of), reporting limitations and inaccurate data, minimal options for customizing email sequences simply

Brittany S.

Verified reviewer

Hospital & Health Care

11-50 employees

Used daily for less than 12 months

Review source

Reviewed December 2025

Highly Recommended!!

Good from beginning to present! The support options are fantastic, and the value for what we're paying annually is excellent. We're a small business, and I don't ever feel that the service we receive differs from big companies or those with large portfolios. I highly recommend Nutshell.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Ease of use. Nutshell has been easy to use from day one. Reports are easy to run and Leads are easy to create and close/Win. It's easy to sort through many contacts and groups and the onboarding process was fantastic. My employer moved from an in-house CRM to Nutshell earlier this year. The transition team was supportive and helpful. No question was out of the question. We felt comfortable getting to know the program. The trial provided before our decision purchase was perfect, and all the items we added during the trial carried over into the live program.

Cons:

My only complaint is that sometimes features change. This seems to be announced beforehand, and feedback is requested afterward. But I do wish some changes were optional rather than mandatory.

Reasons for choosing Nutshell

Ease of use the biggest seller. And the cost.

Garret W.

Verified reviewer

Public Safety

51-200 employees

Used daily for more than 2 years

Review source

Reviewed December 2025

Great system for growing businesses

We've been using Nutshell for 4.5 years, and it's been pivotal in growing our business and connecting with our customers.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

There is quite a bit of customization with Nutshell and it serves very well as a platform for goods/retail services. Personally I like the ability to do Marketing and drip campaigns within the system, as well as making/logging calls within the system.

Cons:

Unfortunately for my team, Nutshell is geared more towards products than services. We've had several custom requests or ideas come up over the year that Nutshell can't/hasn't put in, so we're forced to either shelf the idea or come up with a substitute.

Reasons for choosing Nutshell

Price and the status of our company at the time we were in need of a new CRM.

Reasons for switching to Nutshell

Needed an easier way to run reports, and we had a desire to communicate with our customers inside a CRM instead of copy-pasting emails and calls into the Notes/Timeline.

Daniel N.

Verified reviewer

Accounting

11-50 employees

Used daily for less than 2 years

Review source

Reviewed December 2025

Wish we had found Nutshell sooner

Nutshell has been a significant upgrade from our previous CRM. We can use the features without constantly feeling nickel-and-dimed. Yes there are features you have to pay extra for, but the base plans include more than their competitors.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I love all the automation that we have been able to incorporate into the CRM, Pipeline, and back office operations team. Nutshell has allowed us to streamline processes. Nutshell includes many features at no additional charge, saving us money because we do not need to purchase them from other companies. Customer Support is USA-based and usually prompt. We manage newsletters, drip campaigns, follow-up sales emails, as well as pipeline and CRM, all in one tool.

Cons:

It lacks a feature to create your own workflow from scratch. Nutshell would be better if it had a more user friendly mobile app.

Reasons for choosing Nutshell

The cost was more attractive and we got more users without having to pay user by user.

Reasons for switching to Nutshell

Features, benefits and cost. Nutshell offered more value.

Verified

Reviewer

Wholesale

2-10 employees

Used daily for more than 2 years

Review source

Reviewed December 2025

Nutshell is Great!

I'm very happy with Nutshell. It's affordable, easy to use, and the customer support is great. It seems like they're constantly investing in themselves, too.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Nutshell is very easy to use. It's easy for people to learn, and it's easy to self-navigate. Creating email templates is quick, too. It's also very affordable.

Cons:

Nutshell is very simple, which can be frustrating. There are time we want it to do things like creating different outcomes in the lead stages, but it can't do that for us.

Reasons for choosing Nutshell

Primarily cost, plus there is a steeper learning curve with Salesforce

Sawyer D.

Verified reviewer

Financial Services

11-50 employees

Used daily for less than 2 years

Review source

Reviewed December 2025

Came From Salesforce Never Going Back

Overall, Nutshell provides a great product at a very reasonable price. Nothing but good things to say about this tool.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Coming from Salesforce, the ease of use and plug and play aspect of this CRM is a breath of fresh air. It has made our lead management and sales funnel a breeze. Anytime we have approached their team with an issue its always a solutions first upsell never type of approach.

Cons:

Its frequent GUI changes causes confusion from time to time with our older employees. They do adjust, but it is tiring finding the same button you taught them how to use last week.

Reasons for switching to Nutshell

The pricing was too high for the product we received.

Ashley P.

Verified reviewer

Civil Engineering

11-50 employees

Used weekly for less than 12 months

Review source

Reviewed December 2025

Simple tool for managing CRM

Ratings Breakdown

Ease of use

Functionality

Pros:

Nutshell is a user-friendly CRM that works well for managing contacts and sales activity. It’s intuitive and keeps our pipeline organized. Some advanced features may require setup and customization, but overall it’s a dependable tool.

Cons:

There are a lot of settings, which can get confusing. There are also not a lot of features that allow someone to manage the tracking for another.

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