SerpApi 2026: Benefits, Features & Pricing

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On this page

Overview
Pricing and Plans
Features
User Reviews

Overview

SerpApi

5.0

(57)

Pricing

Starting at $50.00 per month

About SerpApi

SerpApi enables enterprises to gather, extract, and comprehend information from various search engine outcome pages. It provides teams with the ability to handle browser imitation, CAPTCHAs, page modifications, dynamic IP addresses, large quantities of data, and other aspects of unified data gathering through a single interface.

SerpApi Screenshots

SerpApi Pricing and Plans

Starting price: $50.00 per month

Free Trial

Free Version

Basic

$50.00

usage based, per month

No plan information available

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SerpApi Features

Popular features found in Data Extraction
API
Data Connectors
Data Import/Export
Data Verification
Document Extraction
Email Address Extraction
Image Extraction
Multiple Data Sources
Phone Number Extraction
Reporting/Analytics
Third-Party Integrations
Web Data Extraction
More features of SerpApi
AI/Machine Learning
Auto Extraction
Batch Processing
Data Aggregation and Publishing
Data Mapping
IP Rotation
Job Scheduling
Pricing Extraction

SerpApi User Reviews

Overall Rating

5.0

Ratings Breakdown

96%

Secondary Ratings

Ease of Use

4.9

Value for money

4.7

Customer support

5.0

Functionality

4.9

Jessyca F.

Verified reviewer

Internet

2-10 employees

Used weekly for less than 6 months

Review source

Reviewed May 2022

If you need accurate data about what's on the SERP, this is a great way to get it

After years of using third-party tools for tracking keywords and chasing Featured Snippets, I switched to just using Google Search Console because it’s the origin source for accurate (albeit incomplete) data about what’s happening with my keywords and pages. Of course Google doesn’t want SEO to be easy so they don’t give you any helpful information about what’s going on with the SERPs.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I can check results in different locations, I can see all of the SERP features and their underlying metadata on demand with no commitment required to a particular set of keywords. Also, alongside the JSON returned from the API you get a screenshot of the actual SERP, not some cobbled-together version of what was there. It’s much easier to grok.

Cons:

My only complaint is that the Google Sheets plug-in doesn’t work the way I’d expect it to. I struggled with it and gave up, just relying on the web-based tool for now. Eventually I’ll integrate the data into my own SEO tools but for now the desktop website is easy to use and tells me what I need to know.

Reasons for switching to SerpApi

I was overpaying for what I was getting from SEMrush and SEO PowerSuite was just too frustrating to use, though very reasonably priced. I want the information I want when I want it, I don't want to commit to a subset of keywords to know everything and then have to pay more to learn about what's happening with new keywords.

Rao F.

Verified reviewer

Information Technology and Services

11-50 employees

Used daily for less than 6 months

Review source

Reviewed July 2024

Amazing service!

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

SerpApi is an amazing tool for developers and businesses who need to gather search engine data for any purpose. We've been using it for a while, and their support is amazing.

Cons:

Nothing yet. The service has been awesome so far.

Reasons for switching to SerpApi

Google integration is awesome. Everything that we need.

Leo L.

Verified reviewer

Leisure, Travel & Tourism

2-10 employees

Used daily for less than 2 years

Review source

Reviewed September 2023

Great Service and reliable API

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

We used Google Maps API which included detail, review and photo. The data is live fetch from google map and the API is stable and reliable. The customer support team provides prompt responses to inquiries submitted during regular business hours.In addition to the JSON data, the API returns an authentic screenshot of the actual search engine results page, rather than an approximated reconstruction. Having the real screenshot makes the output much more intuitive and easier to quickly comprehend.

Cons:

Instead of the current monthly subscription model, a pay-as-you-go pricing plan or bulk purchase of non-expiring API calls would better suit our unpredictable and fluctuating usage needs. With our API call volume varying significantly each month, the flexibility to pay only for what we use or pre-purchase call bundles that never expire would allow us to optimize costs based on real API demand

Yuma H.

Verified reviewer

Computer Software

2-10 employees

Used daily for less than 6 months

Review source

Reviewed February 2023

Fastest google search API we have tested

We need a very consistent API that is quick and provides flexibility. SerpApi provided us with that. They even report on their performance with all the trackable response times.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

SerpApi is the fastest SER API that we have tested and we have tested many. It also provides the features we need like all the search options. Customer support is extremely quick to respond and very accommodating.

Cons:

Not really found something negative yet...

Reasons for choosing SerpApi

Speed! And better search options + better customer support.

Reasons for switching to SerpApi

Speed was better with SerpApi than with ScaleSERP

Verified

Reviewer

Computer Software

2-10 employees

Used weekly for less than 12 months

Review source

Reviewed January 2025

SerpApi is the BEST!

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

SerpApi is hands-down one of the best tools available for extracting real-time search engine results with minimal hassle. Very consumable and fast API. Fantastic customer support.

Cons:

No cons whatsoever, I highly recommend them.

Andris M.

Verified reviewer

Marketing and Advertising

2-10 employees

Used weekly for less than 6 months

Review source

Reviewed May 2025

SerpAPI has top-tier support staff and customer service

Overall, I was satisfied with her service. It was just a bit overkill. I ended up canceling my service after talking with customer service and they were so helpful and they gave me three months free.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I love the ease of use and the fact that it can easily be hooked up to an N8N workflow with an HTTP request. And I love the amount of services you can search.

Cons:

I wish they had smaller packages with their plans seeing that their base plan is $75 for 5000 searches. I would love to see a smaller package for $20 for 1000 searches.

Verified

Reviewer

Marketing and Advertising

Self-Employed

Used daily for less than 6 months

Review source

Reviewed November 2024

Great to check if a domain is running a Google Ad

Very easy! I used it with Clay and the API integration was smooth

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The ability to see if domains are running google ads!

Cons:

Nothing! It's great and met my needs. I will use again if I ever have the need.

Ali V.

Verified reviewer

E-Learning

Self-Employed

Used monthly for less than 6 months

Review source

Reviewed July 2025

Great product

I used it for automating queries to google scholars and retrieve relevant documents. Works quite conveniently and efficiently unlike other APIs I tried.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Very easy to use and quite effective. They have both nice interface and API. Quite effective and reliable Also, they have a great customer service.

Cons:

None that I can think of. I'd be even happier if I could submit more queries each month ;) Otherwise, no complaints!

Andrey T.

Verified reviewer

Computer Software

11-50 employees

Used daily for less than 6 months

Review source

Reviewed August 2023

Great and fast API app

We created some features that used SerpAPI. Users in our platform can work with information after a couple of seconds

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The team and I most like that in one app we find a lot of features

Cons:

The team and I didn't find something that unlike us

Moshe H.

Verified reviewer

Consumer Services

2-10 employees

Used daily for less than 12 months

Review source

Reviewed June 2023

Phenomenal Customer Support & Responsiveness

Using SERPAPI to parse through Google Ads data to help focus an initiative of ours. While there are several other products in this space, we've found SERPAPI to be significantly more value compared to all others in the space.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Provides an easy to use tool for our very nich purpose. Highly impressed with response time both of the product itself, as well as the engineering & customer support teams.

Cons:

No cons, however it would be cool to see them implement a list of trusted partners or developers in the future. Finding a dev to work with the API has not been easy for us, however this is something that's

Reasons for choosing SerpApi

Ease of use, value, responsiveness of support & engineering teams.

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