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Direct Mail vs Mailchimp

Updated February 6, 2026

Direct Mail vs Mailchimp: Which is best for you?

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1 million+ businesses helped
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Starting Price
$15.00

per month

$13.00

per month

Free Trial
Free Version
Screenshots
and Demo
Product Screenshot
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Product Screenshot
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Top Rated
  Features
Mobile Optimization
4.89
Email Campaign Management
4.88
Campaign Scheduling
4.88
See All
Collaboration Tools
4.83
Click Tracking
4.62
Inbox Management
4.61
See All
Integrations
Microsoft Outlook
Microsoft Outlook
Daylite for Mac
Daylite for Mac
Zapier
Zapier
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Easypromos
Easypromos
Epos Now
Epos Now
Evernote Teams
Evernote Teams
See All
Pros / Cons
  • I've been able to create drip email campaigns and a monthly email newsletter with no problem. And it's great being able to see who's opening and clicking links. If you're starting out with a small mailing list, like me, there's a free plan and a 'pay-per-email' plan, which can save money over paying monthly to some web-based systems, regardless of how large your list is. And it's nice having a native Mac app that's intuitive and I can use anywhere, even without an internet connection.
  • Had to switch to another OS unfortunate, more than one PC was not an option.
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  • Mailchimp allows us to quickly create, automate, and analyze email campaigns, making it an excellent choice for both beginners and seasoned marketers.
  • For agencies, they forced that the pre-paid credits expire in a year, and the list plans aren't worth the money unless you send a lot of frequent mails. If you send campaings from time to time to different customers, unless your volume is huge, fees make it unpayable. If you are an end user, then the story is different and prices will make more sense (maybe that's their idea of customers right now).
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Ease-of-Use
Highest performing feature
in the comparison
4.8/ 5
4.4/ 5
Value for Money
Highest performing feature
in the comparison
4.8/ 5
4.4/ 5
Customer Support
Highest performing feature
in the comparison
4.7/ 5
4.2/ 5
Functionality
Highest performing feature
in the comparison
4.6/ 5
4.4/ 5
Support Options
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Training Options
In Person
Live Online
Webinars
Documentation
Videos
In Person
Live Online
Webinars
Documentation
Videos
FrontRunners
FrontRunners 2023
FrontRunners 2026
Advisor
  Recommendations
N/A
N/A
Ideal Customer Size
Small
Medium
Large
Small
Medium
Large
Deployment Options
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad