mangools vs Semrush: Which is best for you?

I am digital marketing consultant specialising in paid advertising and my main interest is in the keyword research tool, I am happy with the use so far and the data being provided in their keyword search tool is very accurate allowing me to do proper planning and strategising.

However, it may not be the best option for users requiring advanced technical SEO features and reliable backlink tracking.

Semrush is the only keyword research tool on the market right now that shows how content performs across AI platforms like ChatGPT and search - an important SEO building block in 2025 and going forward, especially for content creators.

Can feel overwhelming, data limits on lower plans, and some tools aren’t as intuitive for beginners.