Snapchat for Business 2026: Benefits, Features & Pricing

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On this page

Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Snapchat for Business

4.6

(1133)

Pricing

Pricing available upon request

About Snapchat for Business

Snapchat is a social media platform that helps businesses of all sizes engage with targeted audiences based on locations, interests, behaviors and other attributes. It enables marketing agencies to create, manage and schedule advertising campaigns, allocate budgets, measure ROI and gain insights into market trends.

Marketing teams can utilize the snap publishing module to design and edit digital advertisements or videos using customizable templates. It offers a variety of features including goal-based bidding, configurable workflows, content management, analytics, data management and more. Additionally, Snapchat offers a reporting tool, which allows administrators to monitor campaigns and identify key performance trends for marketing optimization.

Snapchat facilitates integration with various third-party applications such as Foursquare, Grubhub, OpenTable, Rocket Fuel, PayPal and more. The platform is available to users for free and based on stakeholder's preconfigured budgets. Support is extended via documentation, FAQs and other online measures.

Snapchat for Business Screenshots

Snapchat for Business Pricing and Plans

Starting price: $5.00

Free Trial

Free Version

Basic

$5.00

per feature

No plan information available

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Snapchat for Business Features

Popular features found in Social Media Marketing
Activity Dashboard
Automated Publishing
Campaign Management
Customer Segmentation
Customizable Templates
Engagement Tracking
Keyword Filtering
Multi-Account Management
Social Media Integration
Social Media Monitoring
Social Promotion
More features of Snapchat for Business
Activity/News Feed
Advertising Management
Automated Scheduling
Campaign Analytics
Campaign Segmentation
Contact Database
Contact Management
Content Library
Content Management
Conversion Tracking
Dashboard
Drag & Drop
Filtering
Group Management
Image Library
Lead Capture
Live Chat
Performance Metrics
Post Scheduling
Reporting/Analytics
User Profiles

Snapchat for Business Integrations

Instagram

Integration rated 4.6 from 17 reviews

PayPal

Integration rated 4.9 from 10 reviews

Phorest

Sprinklr

Fastory

LiveRamp

Snapchat for Business User Reviews

Overall Rating

4.6

Ratings Breakdown

65%

28%

Secondary Ratings

Ease of Use

4.6

Value for money

4.5

Customer support

4.3

Functionality

4.5

Bryan J.

Verified reviewer

Accounting

2-10 employees

Used daily for less than 2 years

Review source

Reviewed January 2026

Snapchat Business Review

I had an overall general good time using the software because I was able to sell Alot within my business. I also loved when they gave me the free ad credit for buy credits.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

What I liked the most about snapchat for business was that, I was able to run certain kinds of ads on the platform as needed.

Cons:

The one thing I did not like about snapchat for business was the fact that there was no way to tell if your audience is really watching your snap Ads videos or not.

Othman Y.

Verified reviewer

Accounting

201-500 employees

Used weekly for less than 2 years

Review source

Reviewed February 2025

Helpful app

My experience with Snapchat is enjoyable. I have a lot of memories of being with friends on the app. I enjoyed the interactive and fun features and sharing my photos, videos, and many stories. It's fun.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It is an amazing platform to explore during lockdown. I feel more comfortable using Snapchat than Instagram, as I only keep my best friends there.

Cons:

Also because of the disappearing feature, I worry that not the greatest people can send insulting messages to children without there being long-lasting proof that could prove their guilt.

Reasons for switching to Snapchat for Business

Snapchat’s disappearing messages and Snaps feel more private than Instagram’s permanent posts and DMs. No public likes or comments, reducing social pressure.

Mercy B.

Verified reviewer

Food Production

2-10 employees

Used daily for more than 2 years

Review source

Reviewed January 2025

Snapchat experience

I really enjoy the app but its very frustrating dealing with issues everyday.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

A very fun app to use with numerous possibilities.

Cons:

Personally, my account seems to have a virus. It crashes alot, opens messages and snaps itself, takes a few minutes to load a chat, etc.

Reasons for switching to Snapchat for Business

It's easier to engage with viewers on snapchat.

Elizabeth H.

Verified reviewer

Apparel & Fashion

1001-5000 employees

Used weekly for less than 6 months

Review source

Reviewed January 2026

snapchat business A+

Overall I am very happy with it because it provides a way for me to communicate with my coworksers without having to pay for another system.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

hi, i use snapchat for business meetings and calls with my coworkers in china. its great because it seems like a universal tool.

Cons:

Hi, it is not super formal. You cannot record things from the chats, or keep well documents items from the cals.

Fabrice F.

Verified reviewer

Information Services

11-50 employees

Used daily for more than 2 years

Review source

Reviewed January 2025

SNAPCHAT IS BEST PLATFORM.

I have been using Snapchat since 2020 And it's been fine.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I like chatting with my friends there and it's cool.

Cons:

It takes more megabytes and it's sometimes worse.

Reasons for switching to Snapchat for Business

Alternative software and it is also good platform.

Duncan C.

Verified reviewer

Marketing and Advertising

51-200 employees

Used monthly for more than 2 years

Review source

Reviewed July 2025

Engaging Platform with a Few Growing Pains

My overall experience with Snapchat for Business was positive—it offered engaging features for customer interaction and sales through Snaps, provided good value for money, and solid customer support, though it took time to overcome the learning curve and optimize campaign performance.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

What I liked most about Snapchat for Business was its powerful features that made sales and customer engagement more dynamic through creative Snaps. Despite a slight learning curve, it offered great value for money, strong customer support, and helpful social media management tools to streamline campaigns.

Cons:

What I liked least about Snapchat for Business was the steep learning curve and limited analytics compared to other social media management platforms.

Ahmed M.

Verified reviewer

Legal Services

2-10 employees

Used daily for more than 2 years

Review source

Reviewed May 2025

"Snapchat for Business: Creative Potential, Measurement Challenges"

experience with Snapchat for Business has been pretty interesting. The platform's creative tools and ad formats offer a lot of potential for brands to connect with younger audiences in a unique way. However, the ephemeral nature of the content and the challenges with tracking ROI can make it tough to measure success. Overall, it's a platform that requires a thoughtful approach and creative strategy to really make the most of it.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Snapchat for Business offers some cool features like Snap Ads, Sponsored Geofilters, and Lens Studio. These tools can help businesses reach a younger audience and create engaging, immersive content.

Cons:

Honestly, measuring the ROI on Snapchat ads can be a bit dificult. The platform's ephemeral nature and unique user behavior make it challenging to track conversions and attribute sales. Plus, the audience skews younger, so it's not ideal for every brand or target market.

Jennifer K.

Verified reviewer

Law Enforcement

11-50 employees

Used daily for less than 12 months

Review source

Reviewed April 2025

Local Business using Snapchat to reach public quickly

We have not been using snapchat very long, but so far we see the enormous benefits that it has when trying to get information out to a large group of people quickly.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I like how user friendly snapchat is. It always us to get information out to a large audience, quickly.

Cons:

We have yet to find features that we do not like in snapchat, as we simply use it to get information out to a large group in a quick manner.

LISA C.

Verified reviewer

Design

2-10 employees

Used daily for less than 6 months

Review source

Reviewed September 2025

Give it a try

It's been a positive change. Plus learning and using something new can give people new interest in the communication process.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Snapchat seems to be an app that anybody can easily access and use making communication easy and dependable.

Cons:

Whenever you start a new app, it takes a bit to get everybody using the same platform. Always got to learn the new tricks.

Natalie S.

Verified reviewer

International Trade and Development

11-50 employees

Used weekly for less than 6 months

Review source

Reviewed December 2025

Reliable and available.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I use Snapchat for Business, mostly for marketing products either by making short videos or posting photos. It's straightforward and no coding is required.

Cons:

Snapchat for Business is easy to use and friendly hence no dislik. It's well developed and organised for marketing purpose.

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