1 million+ businesses helped. Get advice
Get Free Advice
Home

/

Social Media Analytics Tools Software

/

Meltwater

Meltwater 2026: Benefits, Features & Pricing

Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee.

How Software Advice ensures transparency

Software Advice lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Users can talk to our advisors for free to receive software recommendations matching their needs. Software providers pay us for sponsored profiles to reach users interested in their products.

How Software Advice verifies reviews

Software Advice carefully verified over 2 million reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

Independent research methodology

Researchers at Software Advice use a mix of verified reviews, independent research, and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or talk to an advisor, this has no influence on our research or methodology.

Wondering if Meltwater is right for your organization?

Our Social Media Analytics Tools Software selection experts can help you in 15 minutes or less.

On this page
  • Overview
  • Pricing and Plans
  • Features
  • User Reviews

Overview

Meltwater
Meltwater
4.0
(96)

Pricing

Pricing available upon request

About Meltwater

Meltwater is an online solution that provides media intelligence and social listening tools for enterprises. It offers real-time business insights to make better informed decisions. This software helps companies to measure, manage and magnify their reputation in a progressively linked world.

It provides an access to the latest PR measurement tools that helps users quantify their PR influence. Social media analytics offer a clear picture of the user's brand and customer sentiments. Meltwater’s smart media contact database lets users connect with main media influencers, including bloggers, journalists and more. Create presentations for stakeholders and share insights with internal work groups through a shared dashboard.

Users can monitor their competitor’s actions by tracking their high-ranking keywords, themes, trends and more in real time. It helps users make strategies accordingly and take their business to a next level. Meltwater additionally offers a product suite for executives that helps minimize risks by keeping them informed of all the concerns in their industry.

Meltwater Screenshots

0
0
1
2
3
4
5

Meltwater Pricing and Plans

Free Trial
Free Version

Essentials

Pricing available upon request

Plan includes:

  • 24/7 individualized training course access
  • For smaller teams

Suite

Pricing available upon request

Plan includes:

  • Multiple solutions for cross-department impact
  • Integrated tools for simple navigation and reporting
  • Ability to scale
  • For small to big teams

Enterprise

Pricing available upon request

Plan includes:

  • Custom suite of solutions
  • Managed and Premium Services for all customer use cases
  • Unified comprehensive datasets
  • Integrated solutions for all stakeholders
  • For global organizations with unified pricing and contracting
Advisor Get Price CTA Image

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

Meltwater Features

  • Popular features found in Social Media Analytics Tools
    Campaign Analytics
    Competitor Monitoring
    Customizable Reports
    Engagement Tracking
    Lead Attribution
    Multi-Channel Data Collection
    Post Scheduling
  • More features of Meltwater
    Access Controls/Permissions
    Activity Dashboard
    Ad hoc Reporting
    AI/Machine Learning
    Alerts/Notifications
    API
    Approval Process Control
    Article Author Database
    Audience Analytics
    Audience Engagement
    Audience Targeting
    Automated Publishing
    Automated Scheduling
    Behavior Analytics
    Benchmarking
    Brand Management
    Brand Tracking
    Calendar Management
    Campaign Management
    Campaign Planning
    Campaign Tracking
    Channel Management
    Clippings Management
    Collaboration Tools
    Commenting/Notes
    Communication Management
    Competitive Analysis
    Contact Database
    Contact Management
    Content Discovery
    Content Management
    Content Publishing Options
    Conversion Tracking
    Customer Engagement
    Customer Segmentation
    Customizable Fields
    Customizable Templates
    Customization
    Dashboard
    Dashboard Creation
    Data Import/Export
    Data Visualization
    Digital Asset Management
    Drag & Drop
    Dynamic Content
    Email Alerts
    Email Distribution
    Email Marketing
    Filtering
    Hashtag Tracking
    Impact Measurement
    Influencer Discovery
    Influencer Relationship Management
    Influencer Tracking
    Keyword Filtering
    Keyword Tracking
    KPI Monitoring
    Lead Generation
    List Management
    Marketing Automation
    Media Monitoring
    @mentions
    Mobile Alerts
    Monitoring
    Multi-Account Management
    Multi-Campaign
    Multi-Channel Attribution
    Multi-Channel Distribution
    Multi-Channel Management
    Multi-Channel Marketing
    Multi-Language
    Natural Language Processing
    Negative Feedback Management
    Performance Metrics
    Predictive Analytics
    Press Monitoring
    Press Release Builder
    Real-Time Analytics
    Real Time Comparisons
    Real-Time Data
    Real-Time Monitoring
    Real-Time Notifications
    Real-Time Reporting
    Reporting/Analytics
    Reporting & Statistics
    Reputation Management
    Response Management
    Review Monitoring
    ROI Tracking
    Scheduling
    Search/Filter
    Sentiment Analysis
    Social Listening
    Social Marketing
    Social Media Integration
    Social Media Monitoring
    Social Mentions Tracking
    Social Performance Management
    Tagging
    Template Management
    Third-Party Integration
    Third-Party Integrations
    Trend Analysis
    User Management
    Visual Analytics
    Website Analytics
    Website Monitoring
    Web Tracking
    Widgets
    Workflow Management

Meltwater User Reviews

Overall Rating

4.0

Ratings Breakdown

5

39%

4

36%

3

16%

2

2%

1

7%

Secondary Ratings

Ease of Use

3.9

Value for money

3.4

Customer support

3.6

Functionality

4.0

Dan's profile

Dan L.

Verified reviewer

Marketing and Advertising

11-50 employees

Used daily for less than 2 years

Review source

Reviewed August 2024

One of the top PR database options in the industry

4

We use Meltwater primarily for social media monitoring as well as for building media lists for our clients.

Ratings Breakdown

4
Ease of use
3
Value for money
4
Customer support
4
Functionality
icon
Pros:
Meltwater is one of the top media databases for PR professionals
Cons:
No media database is perfect in terms of either staying current with media members and/or as it relates to media monitoring. Can be expensive in terms of number of seats and/or tools used.

Read More

DC

DeDe C.

Verified reviewer

Utilities

51-200 employees

Used weekly for less than 2 years

Review source

Reviewed October 2020

One tool that does almost everything we need

4

We've been using it in this office for about 2 years now, and I used them previously at another job, as well. They're very responsive when you need help with something. I like the tool. It's intuitive and does just about everything we'd want it to. I do think their sales tactics were a little heavy-handed sometimes, putting deadlines on offers and whatnot, but when I talked to them about it, they lightened up a lot.

Ratings Breakdown

5
Ease of use
3
Value for money
5
Customer support
5
Functionality
icon
Pros:
The dashboard for easy monitoring of our media and social coverage.
Cons:
They charge separate pricing for everything, and it seems that every time I turn around they're rolling out a cool new feature they want to share, but it's always extra.

Reasons for choosing Meltwater

Most recently, when we considered if we wanted to renew with Meltwater, it was really about keeping the price low and not having to change again. Changing is a hassle. But we are still satisfied with the quality of the service and ease of use, so no real need to change.

Reasons for switching to Meltwater

Meltwater offered more for the same price. I really liked Trendkite, too, though.

Vendor Response

Dede, reviews like this give us motivation and help us ensure we continue to provide high-quality care. Thank you very much for your feedback and are glad you have continued to find value in Meltwater.

Replied November 2020

Read More

AG

Abe G.

Verified reviewer

Computer Software

51-200 employees

Used daily for less than 2 years

Review source

Reviewed January 2023

Disappointing Tool, More Disappointing Support & Client "Success"

1

From a services/support/client success perspective, this is where the disappointment continues. Despite messaging our "client success manager" of our desire to not renew and cancel our subscription, we continued to receive a mix of promotional and reengagement emails and outreach. It got to a point where we asked our "client success manager" to please disable our instance of the platform so our team would stop receiving the useless alert emails that were filling up our inboxes. Despite several emails, our CSM never replied to the emails or heeded our request to disable our account. We later interacted with the online chat support to work with a human being to deactivate our account. This time, we were told that our request would be passed on to the appropriate team members and acted upon immediately; however, nothing ever happened. We eventually found the email of a [sensitive content hidden] for client success and forwarded the response. They finally responded and said we had to participate in an exit interview before they would formally close our account. We politely declined given the back and forth that had already taken place and asked for our account to be disabled/terminated. After several weeks, this has still not been addressed, and the [sensitive content hidden] has not responded to any emails since.How you treat your clients when they leave you should be the same as how you treat them the day before they sign with you. It's disappointing to see a company respond (or

Ratings Breakdown

1
Ease of use
1
Value for money
1
Customer support
1
Functionality
icon
Pros:
The platform seemed to deliver daily "monitoring" alerts on a daily schedule as promised. While not worth anything to our organization, the emails did come every day as promised.
Cons:
As a product/platform, Meltwater was an overpriced, worse alternative to Google alerts and provided no semblance of quality monitoring results for our organization. Their reputation monitoring tool returned highly unrelated results from a majority of click-bait, AI-generated SEO websites. I can't think of how many times our team would look at the "alert" emails and laugh at both the quality of the results followed by the obscureness of the websites it was pulling content from. Separately, we set up basic Google Alerts along with Hootsuite and a handful of other free/inexpensive social media monitoring alerts, and the info from there was far better in quality and delivery than what we had received from Meltwater.In fairness, Meltwater was deployed by legacy employees who did not have a full breadth of understanding of the platform's purpose or potential. However, it appears that there was minimal, if any, implementation and launch support and/or validation from the Meltwater team that the monitoring results were what we were looking for.

Read More

RB

Rameez B.

Verified reviewer

Retail

1001-5000 employees

Used daily for more than 2 years

Review source

Reviewed June 2019

Great for customer engagement and as CRM tool

4

For the two years that we used Meltwater we increased our media sales and overall agent productivity. This lead to a decrease in our ques and many more satisfied customers. There are better products however Meltwater will definitely get the job done.

Ratings Breakdown

5
Ease of use
4
Value for money
4
Customer support
4
Functionality
icon
Pros:
The CRM tool is amazing at collating and managing all social media into a chronological timeline. What I like most about this software is the interface. Very fluid and modern and easy on the eyes. It is also user-friendly, I was able to upskill many agents within 2 days maximum.
Cons:
I do feel that the reporting could be a bit more specific or customisable. Especially when pulling agent reports, there is some information which I would like to see which is not there, so perhaps allowing a more in-depth customisable report functionwould be beneficial.

Reasons for choosing Meltwater

We started off with Meltwater and switched to Freshdesk.

Read More

Rishikesh's profile

Rishikesh M.

Verified reviewer

Marketing and Advertising

1001-5000 employees

Used daily for more than 2 years

Review source

Reviewed January 2026

Meltwater is useful for tracking media and social conversations at scale

5

Previously 4

Ratings Breakdown

5
Ease of use
Previously 4
5
Value for money
Previously 4
4
Customer support
Previously 3
5
Functionality
icon
Pros:
I have been using Meltwater regularly to track media coverage and social conversations for multiple brands. The media monitoring feature is very useful for tracking online news, articles & publications in one place. I also like how the dashboards can be customized based on brand or campaign needs. The tagging & filtering options help in sorting large volumes of data and make reporting easier. It saves a lot of manual effort when tracking brand visibility
Cons:
Sometimes setting up complex queries takes time and needs trial and error. The tool can also feel heavy when loading large dashboards or multiple searches at once

Read More

VR

Verified
Reviewer

Computer Hardware

51-200 employees

Used daily for less than 12 months

Review source

Reviewed August 2019

An acceptable tool that allows us to track our Media impact

3

An OK tool to use if you've been used to the platform. Recommend looking elsewhere to see if another tool can help solve your specific needs and problems.

Ratings Breakdown

3
Ease of use
2
Value for money
3
Customer support
3
Functionality
icon
Pros:
A fairly robust way of gathering all the news about our industry, company, and competitors all in one place. Quick setup after a couple of calls with our representative.
Cons:
the boolean logic strings are difficult to configure at first. We had issues with languages/news that had nothing to do with our industry. Not easily possible to laser-in on the information that we would find relevant for mass distribution. They need to make some enhancements as the UI seems dated, and at times difficult to navigate.

Reasons for choosing Meltwater

Pricing discount & my manager had previous experience using the tool. We are consdering switching after our 1-ear subscription lapses.

Read More

TF

Tabytha F.

Verified reviewer

Higher Education

501-1000 employees

Used weekly for more than 2 years

Review source

Reviewed January 2025

Solid product

4

Overall, it was positive, good product, but it was more than we wanted to pay. I should clarify that we didn't use the outreach tools or social media listening which would have made it more useful for us!

Ratings Breakdown

5
Ease of use
3
Value for money
5
Customer support
3
Functionality
icon
Pros:
Ease of use, good customer support, and good features.
Cons:
I felt limited for reporting -- it was hard to compare more than two competitors and required me to create charts outside the platform. We no longer use Meltwater.

Read More

Hailley's profile

Hailley G.

Verified reviewer

Internet

51-200 employees

Used weekly for less than 2 years

Review source

Reviewed January 2019

I will never recommend any Meltwater products or services

1

Overall, I will never recommend Meltwater as a product or service. Their staff aren't knowledgable and their salespeople sneak auto-renewals into their contracts to keep people on as customers. As a company no one is able to take responsibility and they don’t offer genuine support for their customers

Ratings Breakdown

1
Ease of use
1
Value for money
1
Customer support
1
Functionality
icon
Pros:
Some of their employees genuinely want to help (which is what I like best) however, Meltwater as a company doesn't give them the tools to do so.
Cons:
Terrible customer support: If you try calling Meltwater's customer support number often times they simply don't pick up. No ownership: One of their employees openly admitted to a high turnover rate of employees and as such, no one was willing to take responsibility for what someone who no longer worked at Meltwater had done. Search results are not accurate: I worked with three account representatives to get accurate results about my company and they never fully worked out. They both missed several key results (the whole purpose of using this service was so I didn't have to dig to find them) and they also brought in incorrect results. Mediate database is out of date: I used their media database several times and it was always difficult to use plus there wasn't updated contact information for reporters. I had better luck looking for emails and phone numbers myself. !!They sneak auto-renewals into contracts and do not notify you!! Even if you tell them you are not planning on renewing it has to be in written form or else they will force you into another year. I no longer trust this team or company to care for their customers.

Read More

Vishal's profile

Vishal B.

Verified reviewer

Information Technology and Services

501-1000 employees

Used daily for less than 12 months

Review source

Reviewed July 2019

Simplest listening and Monitoring tool i ever used

4

When I was a fresher I first used Sysmos and it helps me in understanding basics about listening and monitoring, It is very easy to use and query formation in Sysomos is very simple. One thing which i like about it is that its data tagging accuracy is far better than other tools

Ratings Breakdown

5
Ease of use
4
Value for money
2
Customer support
4
Functionality
icon
Pros:
First of all, it is very simple to use, user-friendly and quite good for small and medium companies. Data mining is very simple in it and one can extract data very easily. It covers almost everything like hashtag analysis, Demographics analysis and word cloud analysis. Data accuracy is also quite good than others. Data extracted from Sysomos has multilayer topics, it provides much information. In short, it is a very important tool for a newbie, it will help in understanding the basics of listening and monitoring
Cons:
there was a time when it used to extract data from many sources but now it only provides a chunk from twitter. Sometimes it has issues with data accuracy and time zone and the last thing is that it provides a limited amount of data.

Read More

Javier Victor Marian's profile

Javier Victor Marian B.

Verified reviewer

Public Relations and Communications

11-50 employees

Used daily for more than 2 years

Review source

Reviewed July 2019

best monitoring media software

5

best tool for monitoring media outlets in latin america!

Ratings Breakdown

5
Ease of use
2
Value for money
1
Customer support
5
Functionality
icon
Pros:
sysomos is a great combination of automated software that look into media outlets news in digital and keep a look into social media. Also, they have a robust database of latin america. Before wans't so great but they keep updating it. Now, it is hard to find adicional news outside sysomos.
Cons:
i have problems sharing my monitors and querys with other users and customer suppport couldn't help me. Also time to timee they have a breach or something working wrong and you dont receive and alert by email and they are very slow to solve it. I have issues in the past with my clients because of this.

Read More

Showing 1 - 10 of 96 Reviews

Other Top Recommended Social Media Analytics Tools Software

Salesforce Marketing Cloud
Salesforce Marketing Cloud

4.2 (524)

Recently recommended 13 times

monday.com
monday.com

4.6 (5688)

Recently recommended 8 times

Wrike
Wrike

4.4 (2872)

Recently recommended 8 times

HubSpot Marketing Hub
HubSpot Marketing Hub

4.5 (6205)

Recently recommended 1 times

Advisor Get Price CTA Image

Stuck Between Options?

Our experts can help you compare Meltwater with other top options, so you can find the best fit for your needs.

See what companies are saying about Software Advice