1 million+ businesses helped. Get advice
Get Free Advice
Home

/

Social Media Analytics Tools Software

/

Meltwater

Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee.

Meltwater 2026: Benefits, Features & Pricing

Wondering if Meltwater is right for your organization?

Our Social Media Analytics Tools Software selection experts can help you in 15 minutes or less.

On this page
  • Overview
  • Pricing and Plans
  • Features
  • User Reviews

Overview

Meltwater
Meltwater
4.0
(96)

Pricing

Pricing available upon request

About Meltwater

Meltwater is an online solution that provides media intelligence and social listening tools for enterprises. It offers real-time business insights to make better informed decisions. This software helps companies to measure, manage and magnify their reputation in a progressively linked world.

It provides an access to the latest PR measurement tools that helps users quantify their PR influence. Social media analytics offer a clear picture of the user's brand and customer sentiments. Meltwater’s smart media contact database lets users connect with main media influencers, including bloggers, journalists and more. Create presentations for stakeholders and share insights with internal work groups through a shared dashboard.

Users can monitor their competitor’s actions by tracking their high-ranking keywords, themes, trends and more in real time. It helps users make strategies accordingly and take their business to a next level. Meltwater additionally offers a product suite for executives that helps minimize risks by keeping them informed of all the concerns in their industry.

Meltwater Screenshots

0
0
1
2
3
4
5

Meltwater Pricing and Plans

Free Trial
Free Version

Essentials

Pricing available upon request

Plan includes:

  • 24/7 individualized training course access
  • For smaller teams

Suite

Pricing available upon request

Plan includes:

  • Multiple solutions for cross-department impact
  • Integrated tools for simple navigation and reporting
  • Ability to scale
  • For small to big teams

Enterprise

Pricing available upon request

Plan includes:

  • Custom suite of solutions
  • Managed and Premium Services for all customer use cases
  • Unified comprehensive datasets
  • Integrated solutions for all stakeholders
  • For global organizations with unified pricing and contracting
Advisor Get Price CTA Image

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

Meltwater Features

  • Popular features found in Social Media Analytics Tools
    Campaign Analytics
    Competitor Monitoring
    Customizable Reports
    Engagement Tracking
    Lead Attribution
    Multi-Channel Data Collection
    Post Scheduling
  • More features of Meltwater
    Access Controls/Permissions
    Activity Dashboard
    Ad hoc Reporting
    AI/Machine Learning
    Alerts/Notifications
    API
    Approval Process Control
    Article Author Database
    Audience Analytics
    Audience Engagement
    Audience Targeting
    Automated Publishing
    Automated Scheduling
    Behavior Analytics
    Benchmarking
    Brand Management
    Brand Tracking
    Calendar Management
    Campaign Management
    Campaign Planning
    Campaign Tracking
    Channel Management
    Clippings Management
    Collaboration Tools
    Commenting/Notes
    Communication Management
    Competitive Analysis
    Contact Database
    Contact Management
    Content Discovery
    Content Management
    Content Publishing Options
    Conversion Tracking
    Customer Engagement
    Customer Segmentation
    Customizable Fields
    Customizable Templates
    Customization
    Dashboard
    Dashboard Creation
    Data Import/Export
    Data Visualization
    Digital Asset Management
    Drag & Drop
    Dynamic Content
    Email Alerts
    Email Distribution
    Email Marketing
    Filtering
    Hashtag Tracking
    Impact Measurement
    Influencer Discovery
    Influencer Relationship Management
    Influencer Tracking
    Keyword Filtering
    Keyword Tracking
    KPI Monitoring
    Lead Generation
    List Management
    Marketing Automation
    Media Monitoring
    @mentions
    Mobile Alerts
    Monitoring
    Multi-Account Management
    Multi-Campaign
    Multi-Channel Attribution
    Multi-Channel Distribution
    Multi-Channel Management
    Multi-Channel Marketing
    Multi-Language
    Natural Language Processing
    Negative Feedback Management
    Performance Metrics
    Predictive Analytics
    Press Monitoring
    Press Release Builder
    Real-Time Analytics
    Real Time Comparisons
    Real-Time Data
    Real-Time Monitoring
    Real-Time Notifications
    Real-Time Reporting
    Reporting/Analytics
    Reporting & Statistics
    Reputation Management
    Response Management
    Review Monitoring
    ROI Tracking
    Scheduling
    Search/Filter
    Sentiment Analysis
    Social Listening
    Social Marketing
    Social Media Integration
    Social Media Monitoring
    Social Mentions Tracking
    Social Performance Management
    Tagging
    Template Management
    Third-Party Integration
    Third-Party Integrations
    Trend Analysis
    User Management
    Visual Analytics
    Website Analytics
    Website Monitoring
    Web Tracking
    Widgets
    Workflow Management

Meltwater User Reviews

Overall Rating

4.0

Ratings Breakdown

5

39%

4

36%

3

16%

2

2%

1

7%

Secondary Ratings

Ease of Use

3.9

Value for money

3.4

Customer support

3.6

Functionality

4.0

Rishikesh's profile

Rishikesh M.

Verified reviewer

Marketing and Advertising

1001-5000 employees

Used daily for more than 2 years

Review source

Reviewed January 2026

Meltwater is useful for tracking media and social conversations at scale

5

Previously 4

Ratings Breakdown

5
Ease of use
Previously 4
5
Value for money
Previously 4
4
Customer support
Previously 3
5
Functionality
icon
Pros:
I have been using Meltwater regularly to track media coverage and social conversations for multiple brands. The media monitoring feature is very useful for tracking online news, articles & publications in one place. I also like how the dashboards can be customized based on brand or campaign needs. The tagging & filtering options help in sorting large volumes of data and make reporting easier. It saves a lot of manual effort when tracking brand visibility
Cons:
Sometimes setting up complex queries takes time and needs trial and error. The tool can also feel heavy when loading large dashboards or multiple searches at once

Read More

Marina's profile

Marina C.

Verified reviewer

Internet

2-10 employees

Used daily for free trial

Review source

Reviewed July 2023

The success of my digital marketing strategy.

4

My experience has been very good, this platform is very detailed and precise, and its control panel is very complete and easy to use.

Ratings Breakdown

4
Ease of use
4
Value for money
5
Customer support
4
Functionality
icon
Pros:
I like the social media analytics tools that allow me to monitor the online conversations that are impacting my brand and industry.
Cons:
It would be ideal to have a higher update speed to be able to make more agile decisions.

Read More

VR

Verified
Reviewer

Non-Profit Organization Management

51-200 employees

Used other for less than 2 years

Review source

Reviewed December 2018

Disingenuous business practices

1

Our organization is a client of Meltwater's and found the service was not benefiting us. The reports, stats and information provided were not beneficial. I indicated to the account specialist, I wasn't sure we would be renewing when they sent me a confirmation for renewal on October 26, 2018. Their only discussion was about getting me best prices. I did not sign the renewal confirmation. Our services were to end January 14, 2019. At no time did they mention automatic renewal or that I needed to send a formal notice of termination. On December 7th, in response to their many emails asking me to sign the renewal confirmation I advised them we would definitely not be renewing - 38 days before the services were to end. For the first time, they advised me we were automatically renewed and they would be sending us a bill. They said it was "preset" I asked for the contract and was shocked to see the termination terms aren't even listed on the main contract page - they are instead buried in a link, under topics such as spam. A link, of course, can be altered at any time. The contract document defines start and end dates, and makes no mention of automatic renewal. Your account reps make no mention of automatic renewal. I find this disingenuous.

Ratings Breakdown

3
Ease of use
1
Value for money
1
Customer support
1
Functionality
icon
Pros:
Nothing - it said our reach was over 200 billion - there are less than 8 billion people on the planet.
Cons:
It is redundant and doesn't deal with reality.

Read More

Linda's profile

Linda R.

Verified reviewer

Higher Education

1001-5000 employees

Used daily for less than 2 years

Review source

Reviewed November 2019

Robust Social Media Monitoring at a Price

5

We tend to use Meltwater in times of social media crises — and it cuts down on manual data compilation and creates easy-to-understand reports for all stakeholders.

Ratings Breakdown

5
Ease of use
4
Value for money
5
Customer support
5
Functionality
icon
Pros:
Robust social monitoring capabilities, easy to set up, really great customer support, easily customizable, and easy to export reports.
Cons:
It's pricey, but with social media monitoring that is to be expected. In this realm, you get what you pay for, and Meltwater is worth the price because it just pulls in way more intel than any other solution available.

Read More

Kara's profile

Kara I.

Verified reviewer

Higher Education

5001-10000 employees

Used weekly for more than 2 years

Review source

Reviewed February 2019

Great Spreading the Word

5

Overall, Meltwater has been an easy tool to use to distribute information and also see the analytics of how it's being received, opened, clicked, etc. We also use the tool to create a Daily Digest of hits that mention our business in the media or on Twitter.

Ratings Breakdown

5
Ease of use
5
Customer support
5
Functionality
icon
Pros:
This software is completely user friendly. It is easy to upload press releases and sent to various distribution lists.
Cons:
Sometimes there are glitches or issues where if there is a lot of traffic happening via Meltwater which makes your particular information experience a delay. Usually, Meltwater staff are able to identify log jams pretty quickly.

Read More

Julie's profile

Julie G.

Verified reviewer

Law Practice

201-500 employees

Used monthly for more than 2 years

Review source

Reviewed November 2018

Meltwater does the trick

3

We continue to renew our contract with Meltwater, because, compared to competitors, the service is financially feasible. The interface upgrades have also kept us happy. Overall, Meltwater helps us distribute news effectively and that's exactly what its supposed to do.

Ratings Breakdown

4
Ease of use
3
Value for money
2
Customer support
4
Functionality
icon
Pros:
Meltwater has made A LOT of improvements to their user interface recently. Building lists has gotten a lot eaiser and quicker. I'm able to quickly scan and select thousands of contacts.
Cons:
Meltwater's customer service leaves something to desire. In the four years that I've used the platform, my service rep has changed at least a half-dozen times. Each new person wants to connect to see how things are going, but most of the time they just try to sell us on something new. They are not concerned with understanding our business.

Read More

Courtney's profile

Courtney C.

Verified reviewer

Entertainment

1001-5000 employees

Used weekly for less than 2 years

Review source

Reviewed August 2019

Easy Contact Lists

5

Great option for press release distribution. I like being able to create targeted media lists and scheduling releases.

Ratings Breakdown

4
Ease of use
5
Value for money
5
Customer support
5
Functionality
icon
Pros:
I like how easy it is to gather lists of relevant media in my area and field. Depending on who I want to target I am able to modify a list and make sure my release and information is reaching the right group of people.
Cons:
My only cons come from the other side of the software. I receive a fair number of releases that aren't relevant to what I cover. It isn't a software error, it is user error with people not knowing how to create their lists.

Read More

Deborah's profile

Deborah H.

Verified reviewer

Computer Software

51-200 employees

Used daily for less than 12 months

Review source

Reviewed February 2019

Awesome PR and social media tracking

5

Ratings Breakdown

4
Ease of use
5
Functionality
icon
Pros:
Used this to track client placements, as well as find contact details for reporters / editors. Easy to navigate, and our team could easily customize the specific dashboards.
Cons:
Definitely can need some training to get up and working. We had our account managers come in to train up the team.

Read More

Ana's profile

Ana B.

Verified reviewer

Consumer Electronics

201-500 employees

Used weekly for less than 2 years

Review source

Reviewed August 2022

Great article filtering for PR!

4

Ratings Breakdown

4
Ease of use
4
Value for money
4
Functionality
icon
Pros:
The filtering of relevant articles is unmatched by competitors. Also able to track multiple brands in the same account.
Cons:
The report dashboard isn't as intuitive as I would like. There are lot of analytics that can be done but a bit difficult to set up exactly as I wanted the data to present.

Read More

Sanjay's profile

Sanjay P.

Verified reviewer

Writing and Editing

501-1000 employees

Used weekly for less than 2 years

Review source

Reviewed March 2019

Map

5

It's a good software that saves time and sitting at home can use it in its small device and it makes it easier for the person to arrive and a free demo of any place can tell.

Ratings Breakdown

5
Ease of use
5
Value for money
4
Customer support
4
Functionality
icon
Pros:
Here is a good software. The person can easily see the map of any place in its device and use it.
Cons:
The quality of the map of the software is not so high that I can tell it to myself very clear.

Read More

Showing 1 - 10 of 96 Reviews

Other Top Recommended Social Media Analytics Tools Software

Wrike
Wrike

4.4 (2876)

Recently recommended 8 times

monday.com
monday.com

4.6 (5698)

Recently recommended 6 times

HubSpot Marketing Hub
HubSpot Marketing Hub

4.5 (6209)

Recently recommended 2 times

Salesforce Marketing Cloud
Salesforce Marketing Cloud

4.2 (526)

Recently recommended 1 times

Advisor Get Price CTA Image

Stuck Between Options?

Our experts can help you compare Meltwater with other top options, so you can find the best fit for your needs.

See what companies are saying about Software Advice