--- title: "Best Social Media Analytics Tools Software - 2026 Reviews & Pricing" description: "Find the best Social Media Analytics Tools for your organization. Compare top Social Media Analytics Tools with customer reviews, pricing, and free demos." source_url: "https://www.softwareadvice.com/marketing/social-media-analytics-tools-comparison/" page_type: "subcategory" language: "en" --- [Home](https://www.softwareadvice.com/) / Social Media Analytics Tools Software Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. # Best Social Media Analytics Tools Software of 2026 Updated July 29, 2026 On this page 1. FrontRunners 2. Popular Comparisons 3. Buyers Guide 4. Related Software Filter products 180 results ### Compare Products Showing 1 - 25 of 180 products #### Company Size - Self-Employed - 2-10 - 11-50 - 51-200 - 201-500 - 501-1000 - 1000+ #### Pricing Options - $$$$$ - $$$$$ - $$$$$ - $$$$$ - $$$$$ ### Compare Products Sort by **Recommendations**: Sorts listings by the number of recommendations our advisors have made over the past 30 days. Our advisors assess buyers’ needs for free and only recommend products that meet buyers’ needs. Vendors pay Software Advice for these referrals. **Reviews**: Sorts listings by the number of user reviews we have published, greatest to least. **Average Rating**: Sorts listings by overall star rating based on user reviews, highest to lowest. **Alphabetically (A-Z)**: Sorts listings by product name from A to Z. ### Product: HubSpot Marketing Hub [HubSpot Marketing Hub](https://www.softwareadvice.com/product/119437-HubSpot-Marketing/) 4.51 [(6245)](https://www.softwareadvice.com/product/119437-HubSpot-Marketing/reviews/) Best for:Campaign Tracking ### Pricing availability Free trial: Available Free version: Available Software Advice Summary HubSpot is a leading growth platform. Over 52,000 total customers in more than 100 countries use HubSpot’s award-winning software, services, and support to transform the way they attract, engage, and delight customers. Marketing Hub helps companies of all sizes create a web presence, convert online traffic into leads that can be tracked and nurtured and analyze prove your true marketing ROI. Marketing Hub is built to serve B2B and B2C customers in a variety of segments, including software, technology, accounting, construction, retail, real estate and more. Marketing Hub offers a variety of solutions to attract more visitors, convert more leads, close more deals and ultimately delight more customers. With integrated blogging, and content creation tools you can create more of the content your prospects crave and make it impossible for them to miss it with SEO optimization built-in. Next, convert more leads with landing pages that take minutes to build and launch and add a form, CTA, or live chat with ease. Nurture leads with world-class marketing automation and turn happy leads into delighted customers. HubSpot is comprised of Marketing Hub, Sales Hub, Service Hub, and a powerful free CRM, and gives companies the tools they need to Grow Better.... [Read more](https://www.softwareadvice.com/product/119437-HubSpot-Marketing/) ### What users love - Centralized marketing management platform - User-friendly and intuitive design - Responsive support and resources ### To take in mind - Steep and complex pricing tiers - Costly for small businesses - Limited template customization options ### Best rated features: Google Analytics Integration 5.0 Email Tracking 5.0 Search Marketing 5.0 Responsive Web Design 4.8 ### Worst rated features: Email Templates 3.0 Personalization 3.5 Drag & Drop 3.8 WYSIWYG Editor 3.8 [See all features](https://www.softwareadvice.com/product/119437-HubSpot-Marketing/#key-features) ### Marketing Hub Starter $15.00/month Essential marketing, sales, service, content, and data management software ### Marketing Hub Professional $890.00/month For marketing teams who want to effectively run omni-channel campaigns, automation, and reporting to build a scalable demand engine (Includes 3 seats)... [Read more](https://www.softwareadvice.com/product/119437-HubSpot-Marketing/#pricing-and-plans) ### Marketing Hub Enterprise $3,600.00/month For marketing organizations seeking power, flexibility, and governance to orchestrate data-driven customer journeys at scale and accelerate revenue growth (Includes 5 seats)... [Read more](https://www.softwareadvice.com/product/119437-HubSpot-Marketing/#pricing-and-plans) [See full pricing details](https://www.softwareadvice.com/product/119437-HubSpot-Marketing/#pricing-and-plans) ### Product: Salesforce Marketing Cloud [Salesforce Marketing Cloud](https://www.softwareadvice.com/marketing/salesforce-socialcrm-profile/) 4.20 [(530)](https://www.softwareadvice.com/marketing/salesforce-socialcrm-profile/reviews/) Best for:Enterprise businesses ### Pricing availability Free trial: Not available Free version: Not available Software Advice Summary Salesforce Marketing Cloud is a marketing platform designed to help businesses personalize customer engagement across the entire lifecycle. The platform connects departments through data and insights, empowering marketing teams to build lasting customer relationships. Regardless of a company's size, industry, or existing technology, Salesforce Marketing Cloud can drive growth by unlocking data, enabling faster campaign creation and optimization, and facilitating omnichannel engagement. The platform's key features include unified customer profiles and analytics, AI-powered campaign creation and optimization, and a customer data platform that provides faster access to centralized customer data. Agentforce, the platform's AI assistant, helps marketers create impactful campaigns by surfacing insights, defining strategy, and generating content. Additionally, its marketing intelligence module offers a single view of marketing performance to optimize cross-channel campaigns. Salesforce Marketing Cloud is a marketing platform that enables businesses of every size and industry to personalize customer touchpoints, deploy smarter campaigns, and activate data across the customer lifecycle. The platform's connected suite of tools empowers marketing teams to work together efficiently and drive meaningful customer relationships.... [Read more](https://www.softwareadvice.com/marketing/salesforce-socialcrm-profile/) ### What users love - Personalized engagement and analytics - Robust email campaign management - Flexible and customizable templates ### To take in mind - Slow and unhelpful customer service - Expensive and complex pricing structure - Technical glitches and deliverability problems ### Best rated features: Search/Filter 5.0 Text Editing 5.0 Multi-Channel Marketing 5.0 Shared Inboxes 5.0 ### Worst rated features: Marketing Calendar 1.0 Sales Analytics 2.0 Website Visitor Tracking 2.0 [See all features](https://www.softwareadvice.com/marketing/salesforce-socialcrm-profile/#key-features) ### Product: Wrike [Wrike](https://www.softwareadvice.com/project-management/wrike-profile/) 4.37 [(3028)](https://www.softwareadvice.com/project-management/wrike-profile/reviews/) Best for:Mid-size businesses ### Pricing availability Free trial: Available Free version: Available Software Advice Summary Wrike is the trusted work delivery platform where AI extends what people can accomplish. By centralizing all work in one governed, context-rich environment, Wrike helps organizations streamline collaboration, project planning, and task execution while maintaining the control and accountability that complex work demands. Key features include AI Agents, Wrike Copilot, Wrike MCP Server, workflow automations, customizable dashboards, real-time collaboration tools, and advanced reporting. Powered by the Wrike Work Intelligence® Graph, AI acts reliably inside the same roles, permissions, and access controls as your people, making AI-driven actions part of the auditable record of how work gets done. More than 20,000 organizations worldwide, including Siemens, Walmart, and NVIDIA, trust Wrike to deliver their most important work.... [Read more](https://www.softwareadvice.com/project-management/wrike-profile/) ### What users love - Comprehensive project organization tools - Centralized communication and teamwork - Flexible coordination across teams ### To take in mind - Overwhelming and complex feature set - Cluttered and unintuitive interface - Expensive for small teams ### Best rated features: IT Reporting 5.0 Rescheduling 5.0 Dashboard 5.0 Template Management 5.0 [See all features](https://www.softwareadvice.com/project-management/wrike-profile/#key-features) ### Team $10.00/month Intelligent project management ### Business $25.00/month Customizable platform to manage your workflows ### Pinnacle Custom Pricing available upon request Built for complex workflows [See full pricing details](https://www.softwareadvice.com/project-management/wrike-profile/#pricing-and-plans) ### Product: Publer [Publer](https://www.softwareadvice.com/marketing/publer-profile/) 4.83 [(957)](https://www.softwareadvice.com/marketing/publer-profile/reviews/) Best for:Post Scheduling ### Pricing availability Free trial: Available Free version: Available Software Advice Summary Publer is a social media management software designed to help businesses manage content across Facebook, Instagram, TikTok, Twitter, LinkedIn, Pinterest, Google My Business, YouTube, and WordPress. The platform enables users to add watermarks to images and videos to secure content and establish brand identity with the audience. Publer includes auto-scheduling functionality, which allows marketers to automate posting on multiple social channels using predefined time slots and add tags to categorize the content. It offers a variety of features including comments scheduling, custom signatures, bulk scheduling, history tracking, post recycling, hashtag suggestions, link shortening, preview, and more. Additionally, administrators can create teams, add members, and define role-based permissions to collaborate on projects. Publer lets managers gain insights into published, scheduled, or failed posts, followers, content engagement, trending posts, and more via graphs and analytics. It is available for free and monthly, quarterly, bi-monthly or annual subscriptions. Support is extended via various online measures.... [Read more](https://www.softwareadvice.com/marketing/publer-profile/) ### Best rated features: Post Scheduling 4.9 Automated Publishing 4.8 Multi-Account Management 4.8 Content Management 4.7 ### Worst rated features: Tagging 3.8 [See all features](https://www.softwareadvice.com/marketing/publer-profile/#key-features) ### Professional $5.00/month This plan offers a 7 day free trial. ### Business $10.00/month This plan offers a 14 day free trial. [See full pricing details](https://www.softwareadvice.com/marketing/publer-profile/#pricing-and-plans) ### Product: Conte.ai [Conte.ai](https://www.softwareadvice.com/marketing/postoplan-profile/) 4.82 [(403)](https://www.softwareadvice.com/marketing/postoplan-profile/reviews/) Best for:Content Publishing Options ### Pricing availability Free trial: Not available Free version: Not available Software Advice Summary Conte.ai is a web-based solution that handle the whole process of managing social media accounts for companies of all sizes and in any sector. What distinguishes us is our unique content production system: by combining the talents of our creative inspired team with the power of AI-software, we developed three principal systems that provide high-quality content at a reasonable cost. These are the copywriting system for text copies, the design system for graphics, and the management system for uploading this content to your accounts directly. We build a whole ecosystem of corporate accounts across various social media platforms, each with a coordinated content strategy that communicates the same message and reflects brand identity.... [Read more](https://www.softwareadvice.com/marketing/postoplan-profile/) ### Best rated features: Content Library 5.0 Real-Time Analytics 5.0 Publish Scheduling 5.0 Visual Analytics 5.0 [See all features](https://www.softwareadvice.com/marketing/postoplan-profile/#key-features) ### Product: Cloud Campaign [Cloud Campaign](https://www.softwareadvice.com/marketing/cloud-campaign-profile/) 4.87 [(161)](https://www.softwareadvice.com/marketing/cloud-campaign-profile/reviews/) Best for:Multi-Account Management ### Pricing availability Free trial: Available Free version: Not available Software Advice Summary Cloud Campaign is a social media marketing solution that helps businesses schedule posts, monitor feeds, and track engagement for various social media channels such as Facebook, Twitter, Instagram and more. It lets managers measure return on investments (ROIs), conduct historical analytics and export custom reports in PDF or CSV formats. Features of Cloud Campaign include content curation, automated publishing, collaboration, brand tracking, community management and more. The application allows marketing professionals to interact with customers by responding to their posts in real-time. Additionally, it comes with white-labeling capabilities, which enable businesses to personalize the interface using custom logos and colors. Cloud Campaign supports integration with several third-party applications such as LinkedIn, Canva, Google Analytics, Slack, Google My Business, YouTube, Pinterest, and more. Pricing is available on a monthly subscription and support is extended via phone, email, documentation, FAQs and other online measures.... [Read more](https://www.softwareadvice.com/marketing/cloud-campaign-profile/) ### Best rated features: Customizable Branding 5.0 Trend Analysis 5.0 Multi-Channel Management 5.0 Third-Party Integrations 5.0 ### Worst rated features: Tagging 3.8 [See all features](https://www.softwareadvice.com/marketing/cloud-campaign-profile/#key-features) ### Freelancer $49.00/month ### Team $199.00/month ### Agency $299.00/month 14-day free trial available. No hidden fees. For marketing agencies. [See full pricing details](https://www.softwareadvice.com/marketing/cloud-campaign-profile/#pricing-and-plans) ### Product: Missinglettr [Missinglettr](https://www.softwareadvice.com/url-shortener/missinglettr-profile/) 4.81 [(267)](https://www.softwareadvice.com/url-shortener/missinglettr-profile/reviews/) Best for:Small businesses ### Pricing availability Free trial: Available Free version: Available Software Advice Summary Missinglettr is a marketing platform designed to help businesses automatically create micro-content from blogs and post it across social media accounts including Facebook, Twitter, LinkedIn and Google Plus. Administrators can use a template library to customize style and text of drip campaigns, schedule campaign posts for upcoming days or years and track scheduled posts for specific accounts in a calendar view. Key features include campaign creation, content templates, custom URL shortener, quote bubble themes, and data export. Missinglettr allows businesses to integrate with Medium.com and automatically repost blogs Medium to improve brand visibility. Additionally, the platform enables administrators to establish approval workflows by letting clients or invited stakeholders review campaigns. Businessses can integrate Missinglettr with PixelMe, bit.ly, Epictions and more. Pricing is available on monthly subscriptions and support is provided via on-site Messenger, email and knowledge base.... [Read more](https://www.softwareadvice.com/url-shortener/missinglettr-profile/) ### Best rated features: Link Analytics 5.0 Tag Management 5.0 Reporting & Statistics 5.0 Customizable Templates 5.0 ### Worst rated features: Email Marketing 3.0 Conversion Tracking 3.0 Campaign Management 3.7 Campaign Analytics 4.0 [See all features](https://www.softwareadvice.com/url-shortener/missinglettr-profile/#key-features) ### Free $0.00 The plan comes with a free trial and guarantee that you can cancel whenever you want to. ### Solo $19.00/month The plan comes with a free trial and guarantee that you can cancel whenever you want to. ### Pro $59.00/month The plan comes with a free trial and guarantee that you can cancel whenever you want to. [See full pricing details](https://www.softwareadvice.com/url-shortener/missinglettr-profile/#pricing-and-plans) ### Product: Zoho Social [Zoho Social](https://www.softwareadvice.com/marketing/zoho-social-profile/) 4.69 [(3452)](https://www.softwareadvice.com/marketing/zoho-social-profile/reviews/) Best for:Mid-size businesses ### Pricing availability Free trial: Available Free version: Available Software Advice Summary Zoho Social is a holistic social media management tool that lets you effortlessly expand and grow your social media presence from one platform. Zoho Social supports major social media platforms such as Facebook, Instagram, Twitter, LinkedIn, Pinterest, GMB (Google My Business), and TikTok (not available for India due to the ongoing regulatory restrictions on the platform). Zoho Social's major features include scheduling, monitoring, collaboration, and analytics. Below is a brief overview of what each of the features covers: 1) Scheduling Schedule, preview, and reschedule posts with Zoho Social. Schedule multiple posts in one go with bulk scheduling or plan your content mix with the content calendar feature and save time. Zoho Social makes rescheduling hassle free; all you need to do is drag and drop. 2) Monitor Stay on top of every mention or discussion around your brand using the Social Monitor feature. It lets you create specific listening columns for hashtags, mentions, and more to help you track who has engaged with your brand from live streams and respond directly to messages. 3) Collaborate Coordinating between teams for your social media marketing activities is the most significant practice a business or agency should prioritize. With Zoho Social, you can define workflows to manage content drafts, assign roles to ensure responsible team members are involved whenever required, and initiate team discussions to stay on track with your brand's social media marketing plans. 4) Analytics With Zoho Social's powerful analytics feature, you can have a clear understanding of how your brand is performing on social media. You can also get channel-specific insights to help you drill down important data such as demographics. You can view stats, get metrics, generate customized reports, and schedule automated reports at a desired frequency. Zoho Social Agency version Zoho Social also comes with an Agency plan that is built around specific agency requirements to help manage social media profiles for client needs. Here are some feature highlights: 1) A unique dashboard that lets you see all your clients' social media accounts in one place. 2) Manage multiple clients as brands. 3) Invite teams to collaborate and work together. You can also add clients to discussions to ensure they are always informed. 4) Schedule posts with the help of a content calendar and SmartQ. Zoho Social's SmartQ is of a standout feature that predicts the best time for you to post. 5) Monitor activity and view who has engaged with your brand. You can also research trends. 6) View and generate custom reports by choosing metrics that matter for your brand. Integration The feasibility to integrate multiple products with Zoho Social eases the burden of shifting across for other activities. Zoho Social enables you to integrate with Zoho CRM, making it easy to coordinate between your sales and marketing teams. You can also integrate with Zoho Desk to stay in sync with customer support. Along with these integrations, you can also integrate with Canva to easily design graphics.... [Read more](https://www.softwareadvice.com/marketing/zoho-social-profile/) ### What users love - Centralized multi-channel management - Intuitive and user-friendly design - Flexible and efficient scheduling ### To take in mind - Platform-specific posting restrictions - Limited multi-account capabilities - Media upload and editing limitations ### Best rated features: Multi-Channel Management 5.0 Commenting/Notes 5.0 Real-Time Notifications 5.0 Content Scheduling 5.0 ### Worst rated features: Sentiment Analysis 3.3 Campaign Scheduling 4.0 Editorial Calendar 4.0 @mentions 4.0 [See all features](https://www.softwareadvice.com/marketing/zoho-social-profile/#key-features) ### Free Custom Pricing available upon request This plan is offered at zero cost ### Standard Plan $15.00/month This plan is also available for $10 per month on an annual subscription. ### Professional $40.00/month This plan is also available for $30 per month on an annual subscription. [See full pricing details](https://www.softwareadvice.com/marketing/zoho-social-profile/#pricing-and-plans) ### Product: VBOUT [VBOUT](https://www.softwareadvice.com/marketing/vbout-profile/) 4.80 [(191)](https://www.softwareadvice.com/marketing/vbout-profile/reviews/) Best for:Marketing Automation ### Pricing availability Free trial: Available Free version: Available Software Advice Summary VBOUT is an AI-Enabled Marketing Platform that helps small teams create big businesses. The platform provides 14+ powerful marketing tools, integrated AI features, powerful automations, deep e-commerce tracking, and more. A simple and user-friendly system, it is designed to help businesses save time and increase efficiency by reducing software costs and the number of tools needed to market successfully. The platform includes an AI automation builder, AI email marketing features, social media management, a landing page builder, and customizable marketing analytics. VBOUT also offers lead scoring and conversion tracking features. Marketing leaders and teams can save unlimited contacts within the cloud-based platform, access premium personalized support, and customize feature packages based on business needs. VBOUT integrates with Salesforce, Shopify, Zoho, HubSpot CRM, and thousands of other applications. Detailed pricing information is provided by VBOUT.... [Read more](https://www.softwareadvice.com/marketing/vbout-profile/) ### Best rated features: Social Media Integration 5.0 Website Publishing Options 5.0 Real-Time Reporting 5.0 Social Media Monitoring 5.0 ### Worst rated features: Form Builder 2.0 Customizable Branding 4.0 Content Management 4.0 Lead Generation 4.0 [See all features](https://www.softwareadvice.com/marketing/vbout-profile/#key-features) ### The starter plan $50.00/month The starter plan costs $50/month starting at 500 emails per month. ### The professional plan $100.00/month The professional plan costs $100/month starting at 500 emails per month. ### The enterprise plan Custom Pricing available upon request You need to contact sales to get a custom plan. [See full pricing details](https://www.softwareadvice.com/marketing/vbout-profile/#pricing-and-plans) ### Product: SmarterQueue [SmarterQueue](https://www.softwareadvice.com/marketing/smarterqueue-profile/) 4.83 [(134)](https://www.softwareadvice.com/marketing/smarterqueue-profile/reviews/) Best for:Automated Publishing ### Pricing availability Free trial: Available Free version: Not available Software Advice Summary SmarterQueue is a social media management tool that helps influencers, entrepreneurs, marketers, and businesses manage monitoring, content posting, scheduling, customer engagement, and more across Instagram, LinkedIn, Facebook, Twitter and other social networks. Organizations can create and handle multiple content categories using colour codes and automate posting using scheduling functionality. SmarterQueue includes content recycling capabilities, which allow marketing professionals to repost and share evergreen and popular content from old posts. It offers a host of features such as content curation, visual planner, comparison, bookmarking, bulk import/uploads, tagging, drag-and-drop interface, link preview and more. Additionally, businesses can reply to customer queries across multiple social channels and create and store stock response for common questions. SmarterQueue lets managers gain insights into content engagement, trending topics, social history, and audience via analytics and interactive charts. Pricing includes monthly/annual subscriptions and support is extended via email, tutorials and other online measures.... [Read more](https://www.softwareadvice.com/marketing/smarterqueue-profile/) ### Best rated features: Multi-Channel Data Collection 5.0 Campaign Scheduling 5.0 Dashboard 5.0 Post Scheduling 4.8 [See all features](https://www.softwareadvice.com/marketing/smarterqueue-profile/#key-features) ### Solo $29.99/month The plan offers a free trial. It further charges $7 per add-on profile. The price becomes $24.99/month on annual billing.... [Read more](https://www.softwareadvice.com/marketing/smarterqueue-profile/#pricing-and-plans) ### Business $49.99/month The plan offers a free trial. It further charges $5 per add-on profile. The price becomes $42.99/month on annual billing.... [Read more](https://www.softwareadvice.com/marketing/smarterqueue-profile/#pricing-and-plans) ### Agency $99.99/month The plan offers a free trial. It further charges $4 per add-on profile. The price becomes $84.99/month on annual billing.... [Read more](https://www.softwareadvice.com/marketing/smarterqueue-profile/#pricing-and-plans) [See full pricing details](https://www.softwareadvice.com/marketing/smarterqueue-profile/#pricing-and-plans) ### Product: ContentStudio [ContentStudio](https://www.softwareadvice.com/cms/contentstudio-profile/) 4.68 [(674)](https://www.softwareadvice.com/cms/contentstudio-profile/reviews/) Best for:Value for money ### Pricing availability Free trial: Available Free version: Not available Software Advice Summary ContentStudio is an all-in-one, cloud-based social media management and content marketing platform designed for agencies, brands, marketers, small to midsize businesses, and content creators. It helps users streamline their entire social media workflow from a single dashboard, from content creation and planning to publishing, engagement, and performance analysis. The platform enables users to create, schedule, publish, and manage content across Facebook, Instagram, X (Twitter), LinkedIn, TikTok, YouTube, Pinterest, Threads, Bluesky, Tumblr, Telegram, Google Business Profile, WordPress, Medium, and Shopify. Its AI Studio helps users generate captions, images, videos, and content ideas, while the built-in content calendar makes it easy to plan and organize publishing schedules. ContentStudio also includes a unified social inbox, social listening, influencer discovery, approval workflows, media library, content discovery, and comprehensive analytics and reporting. Teams can collaborate seamlessly with role-based permissions, client approvals, and shared workspaces, making it an ideal solution for agencies managing multiple brands and clients. The platform integrates with popular tools such as Zapier, Make, n8n, Pabbly Connect, Canva, RSS feeds, and offers an open REST API for custom integrations and workflow automation. ContentStudio is available on monthly and annual subscription plans, with customer support provided via live chat, email, and an extensive knowledge base.... [Read more](https://www.softwareadvice.com/cms/contentstudio-profile/) ### What users love - Centralized social media control - User-friendly and efficient workflow - Robust and evolving feature set ### To take in mind - Posting limitations and reliability issues ### Best rated features: Multi-Campaign 5.0 Search/Filter 5.0 Dashboard 5.0 Image Editing 5.0 ### Worst rated features: Filtering 3.0 Keyword Filtering 3.5 Version Control 3.5 Customer Segmentation 3.5 [See all features](https://www.softwareadvice.com/cms/contentstudio-profile/#key-features) ### Standard $19.00/month The price becomes $19/month, if paid yearly. Besides, there is a 7-day free trial available as well. ### Advance $49.00/month The price becomes $49/month, if paid yearly. Besides, there is a 14-day free trial available as well.... [Read more](https://www.softwareadvice.com/cms/contentstudio-profile/#pricing-and-plans) ### Agency Unlimited $99.00/month The price becomes $99/month if paid yearly. Besides, there is a 7-day free trial available as well. [See full pricing details](https://www.softwareadvice.com/cms/contentstudio-profile/#pricing-and-plans) ### Product: AgencyAnalytics [AgencyAnalytics](https://www.softwareadvice.com/web-analytics/agency-analytics-profile/) 4.83 [(115)](https://www.softwareadvice.com/web-analytics/agency-analytics-profile/reviews/) Best for:Ease of use ### Pricing availability Free trial: Available Free version: Not available Software Advice Summary AgencyAnalytics is the only marketing platform built specifically for agencies. Save time, boost revenue and impress clients with a brandable cloud based reporting platform that lets you monitor and report on all of your clients' marketing campaigns in one place. View insights from all your client's marketing channels in one app. Stop wasting time switching from account to account. Streamline your campaign monitoring in a single, intuitive interface. AgencyAnalytics integrates with over 75 of the apps and services marketing freelancers and agencies use every day. Connect the top SEO tools, PPC platforms, social media, email marketing services, call tracking providers, review management and ecommerce platforms to give your clients In just minutes, users can easily schedule, create and personalize automated reports on all marketing campaigns and create live SEO, PPC, social, email, review and call tracking dashboards that clients love. AgencyAnalytics’ key features include automated reporting, white label dashboard management, client and staff access, data source connection, rank tracking, and SEO audits. It provides custom marketing dashboards to visually represent data through bar charts, line graphs, pie charts, tables and statistic widgets. Additionally, AgencyAnalytics offers SEO tools for tracking rank, backlinks, site audits and competition analysis. AgencyAnalytics is available on a month-by-month basis for freelancers, teams, agencies and enterprises.... [Read more](https://www.softwareadvice.com/web-analytics/agency-analytics-profile/) ### Best rated features: Ad hoc Reporting 5.0 Data Connectors 5.0 Reporting/Analytics 5.0 Social Media Integration 5.0 ### Worst rated features: Conversion Tracking 3.0 Time on Site Tracking 3.0 Keyword Research Tools 3.0 [See all features](https://www.softwareadvice.com/web-analytics/agency-analytics-profile/#key-features) ### Freelancer $79.00/month For individuals looking for basic reporting to track client performance and share results. ### Agency $229.00/month For agency teams looking to scale reporting and improve client experience. ### Agency Pro $439.00/month For strategic agencies looking for data-driven insights to improve client results. [See full pricing details](https://www.softwareadvice.com/web-analytics/agency-analytics-profile/#pricing-and-plans) ### Product: Mention [Mention](https://www.softwareadvice.com/social-media-monitoring/mention-profile/) 4.70 [(288)](https://www.softwareadvice.com/social-media-monitoring/mention-profile/reviews/) Best for:Customer support ### Pricing availability Free trial: Available Free version: Not available Software Advice Summary Mention is a media monitoring solution designed to track, analyze, and engage with online conversations related to brands, topics, or public figures. It is used by organizations for tasks such as brand management, public relations campaigns, competitive analysis, crisis management, and market research. The platform monitors a wide range of online sources in real-time and provides historical data spanning up to two years. It supports keyword-based and page-based monitoring alerts. Features include sentiment analysis and share of voice metrics, presented through auto-updating reports and dashboards. Dashboards are available in multiple templates and offer analytics on metrics such as reach, volume, sentiment, location, source, and emotion. The system includes tools for content creation and curation, supported by artificial intelligence, to assist with social media management. Users can schedule and publish content across major social networks from a centralized interface. Collaborative features include approval workflows and a content library to help maintain consistency across teams. Mention provides real-time alerts when a brand is mentioned online, enabling organizations to address potential issues. It also offers tools for market research and competitive analysis, allowing businesses to monitor industry trends, competitor activities, and other relevant developments.... [Read more](https://www.softwareadvice.com/social-media-monitoring/mention-profile/) ### Best rated features: Trend Analysis 5.0 Keyword Filtering 4.7 Social Listening 4.7 Performance Metrics 4.6 [See all features](https://www.softwareadvice.com/social-media-monitoring/mention-profile/#key-features) ### Basic $599.00 [See full pricing details](https://www.softwareadvice.com/social-media-monitoring/mention-profile/#pricing-and-plans) ### Product: Kontentino [Kontentino](https://www.softwareadvice.com/marketing/kontentino-profile/) 4.68 [(201)](https://www.softwareadvice.com/marketing/kontentino-profile/reviews/) Best for:Value for money ### Pricing availability Free trial: Available Free version: Not available Software Advice Summary Kontentino is a collaborative social media tool that turns chaos into clarity - helping teams plan, approve, and schedule together effortlessly. It brings marketing teams, clients, and stakeholders into a single structured workflow — replacing scattered emails and endless feedback loops with clarity, speed, and control. Approvals without the friction Clients review and approve posts through a clean interface. No login required. Fewer misunderstandings, faster sign-offs, stronger relationships. Real collaboration, in real time Copywriters, designers, managers, and clients work together in one place. No version confusion, no lost feedback threads. Multi-brand, multi-channel clarity Manage dozens of brands and profiles from one calendar. Always know what's scheduled, what needs approval, and what's going live next. Publish and measure, all in one place Autopublish to Facebook, Instagram, LinkedIn, TikTok, and more. Then track performance with visual reports that actually make sense. AI that works the way you do Smart AI features for content creation and localization - built into your workflow, not bolted on. Backed by real human support when you need it. Support from real people, fast When you need help, a real person responds. Quickly. Kontentino support team knows the product and social media landscape, and always aims to solves problems. Built for agencies managing multiple clients, and in-house teams who can't afford messy processes. Kontentino scales with you — from a handful of profiles to a full portfolio.... [Read more](https://www.softwareadvice.com/marketing/kontentino-profile/) ### Best rated features: Real-Time Notifications 5.0 Reporting & Statistics 5.0 Version Control 5.0 Task Scheduling 5.0 ### Worst rated features: Task Progress Tracking 3.0 Contact Management 3.0 Real Time Editing 3.7 [See all features](https://www.softwareadvice.com/marketing/kontentino-profile/#key-features) ### Starter €49.00/month Built for teams getting started with social media management. Includes essential features like content calendar, post scheduling, and basic collaboration. Ideal if you're managing a small number of social profiles and need a clean, simple workflow without the complexity of enterprise tools.... [Read more](https://www.softwareadvice.com/marketing/kontentino-profile/#pricing-and-plans) ### Starter + €79.00/month All-inclusive suite of social media tools for small teams with up to 5 members. A step up from Starter for growing teams that need more capacity. Includes everything in Starter plus additional social profiles, users, and posts per month. Great for small agencies or in-house marketing teams that are scaling their social media operations and need room to grow.... [Read more](https://www.softwareadvice.com/marketing/kontentino-profile/#pricing-and-plans) ### Standard €109.00/month Expanded SMM toolbox reflecting the needs of bigger and growing teams. Designed for agencies and mid-size marketing teams that need robust collaboration and approval workflows. Includes advanced features like multi-step approval flows, client collaboration portals, and analytics. The go-to plan for teams managing multiple brands or clients who need clarity and control across campaigns.... [Read more](https://www.softwareadvice.com/marketing/kontentino-profile/#pricing-and-plans) [See full pricing details](https://www.softwareadvice.com/marketing/kontentino-profile/#pricing-and-plans) ### Product: SE Ranking [SE Ranking](https://www.softwareadvice.com/marketing/se-ranking-profile/) 4.71 [(297)](https://www.softwareadvice.com/marketing/se-ranking-profile/reviews/) Best for:Features ### Pricing availability Free trial: Available Free version: Not available Software Advice Summary SE Ranking is the search performance platform for marketing teams and agencies that need to understand their full digital ecosystem — not just their keyword rankings. As AI search, brand visibility, and social performance become increasingly interconnected, working from siloed data is no longer sufficient. SE Ranking brings together the layered data your team needs to correlate performance across search, AI visibility, and traffic — and to communicate what those correlations mean to the clients and executives asking hard questions about ROI. A complete SEO foundation — and the intelligence layer beyond it Your core workflow is covered: keyword and competitive research, technical site audits, on-page optimization, backlink analysis and monitoring, content creation and optimization, local SEO, and position tracking. But these are the foundation, not the ceiling. What makes them meaningful is how they connect to your AI search visibility, traffic behavior, and competitive landscape — giving you the data to make decisions and defend strategies, not just compile reports. The underlying datasets and algorithms are continuously refined so what you are working from reflects the real state of search, not a lagging estimate. AI search visibility that connects to business impact The AI Search Toolkit tracks your brand and domain visibility across Google AI Overviews, AI Mode, ChatGPT, Gemini, and Perplexity — with daily tracking, competitor benchmarking, and trend monitoring built in. GA4 integration adds traffic context to how you read those signals, so you can start drawing correlations between your LLM presence and the audience behavior that stakeholders care about. Built for AI-integrated workflows and data at scale Your search data is built to operate inside the AI systems modern marketing teams run. API access feeds your custom reporting pipelines and BI environment. MCP (Model Context Protocol) support puts your live keyword, competitor, backlink, and AI visibility data directly inside AI assistants like ChatGPT, Claude, and Gemini — at scale, without manual steps between. As your data infrastructure grows more sophisticated, your search intelligence grows with it. The operational infrastructure to scale White Label reporting, automated report delivery, and collaborative project management give your team a structured way to manage multiple clients and campaigns without adding operational overhead. The Agency Pack extends this with comprehensive client reporting, a lead generation widget, and additional client seats — so your capacity to take on work grows without a proportional increase in overhead. SE Ranking is built for SEO leads, digital marketing directors, and agency teams who need cross-channel clarity, stakeholder-ready reporting, and a platform that evolves alongside an increasingly complex search landscape.... [Read more](https://www.softwareadvice.com/marketing/se-ranking-profile/) ### Best rated features: SEO Audit 5.0 Web Traffic Reporting 5.0 Customizable Reports 5.0 For PPC Campaigns 5.0 ### Worst rated features: Scheduled/Automated Reports 3.0 Social Media Monitoring 3.0 Campaign Management 3.7 Engagement Tracking 4.0 [See all features](https://www.softwareadvice.com/marketing/se-ranking-profile/#key-features) ### Core $103.20/month SEO + GEO for marketing teams with repeatable delivery ### Growth $223.20/month Automation and collaboration for multi-client SEO + GEO ### Enterprise Custom Pricing available upon request Custom SEO & GEO platform for large teams and complex tasks [See full pricing details](https://www.softwareadvice.com/marketing/se-ranking-profile/#pricing-and-plans) ### Product: Eclincher [Eclincher](https://www.softwareadvice.com/marketing/eclincher-profile/) 4.70 [(224)](https://www.softwareadvice.com/marketing/eclincher-profile/reviews/) Best for:Features ### Pricing availability Free trial: Available Free version: Not available Software Advice Summary Eclincher is an AI-powered social media management, brand monitoring, and local SEO tools. Our platform includes Social Media Management, Brand Monitoring, Social Listening, Local Listing Management, and AI-Powered Local SEO Automation. Trusted by top global brands, Eclincher empowers businesses, agencies, and enterprises to efficiently manage and expand their digital presence. With over 35 integrations, our platform ensures streamlined workflows and cohesive strategies. Eclincher offers advanced analytics, customizable reporting, real-time sentiment monitoring, and scalable solutions tailored to you. Our robust security complies with GDPR, HIPAA, and SOC 2 standards, safeguarding your data. Whether you’re a small business, marketing agency, or enterprise, Eclincher is your trusted co-pilot for a consistent and impactful online presence. Experience exceptional support and innovative tools that keep you ahead in the digital landscape. - Publishing and Scheduling: Effortlessly plan, schedule, and automate publishing posts with AI agent, visual content calendar and customizable automation queues to streamline workflows. - Unified Social Inbox: Centralize and manage all messages, comments, reviews, and mentions in one place, ensuring no customer interaction is overlooked. Save time with AI Auto Reply agent to do the work for you. - Social Listening: Monitor brand mentions, keywords, hashtags, and industry trends to gain valuable insights and stay ahead of the competition. - Brand Monitoring: Track your brand’s reputation and online presence to understand customer perceptions and address feedback effectively. - Analytics and Reporting: Leverage in-depth analytics and create detailed, customizable reports to measure performance and refine your strategy. - Local Listings Management: Ensure accurate and consistent business information across directories to boost local SEO rankings and online trust. - Local SEO: Enhance your local visibility by optimizing keywords, business profiles, and content to reach your target audience effectively. - Award-winning support team. Available 24/7 to support you!... [Read more](https://www.softwareadvice.com/marketing/eclincher-profile/) ### Best rated features: Keyword Filtering 5.0 Monitoring 5.0 Customer Segmentation 5.0 Reporting/Analytics 5.0 ### Worst rated features: Campaign Management 1.0 Drag & Drop 1.0 Real-Time Data 1.0 Performance Metrics 1.0 [See all features](https://www.softwareadvice.com/marketing/eclincher-profile/#key-features) ### Standard $149.00/month 14-day free trial Basic: $149/month - 1 user, 10 social profiles ### Professional $349.00/month 14-day free trial Premier: $349/month - 5 user, 25 social profiles ### Enterprise Custom Pricing available upon request Custom plan, free trial with invitation [See full pricing details](https://www.softwareadvice.com/marketing/eclincher-profile/#pricing-and-plans) ### Product: Loomly [Loomly](https://www.softwareadvice.com/marketing/loomly-profile/) 4.65 [(509)](https://www.softwareadvice.com/marketing/loomly-profile/reviews/) Best for:Small businesses ### Pricing availability Free trial: Available Free version: Not available Software Advice Summary Loomly is an easy-to-use Social Media Management platform that empowers you to craft, optimize, schedule and analyze posts all in one place. Streamline your entire social media marketing process: manage digital assets, fuel storytelling, polish content, approve messaging, reach your audience, engage your community, measure performance, and more. Loomly supports Facebook, Instagram, Twitter, LinkedIn, TikTok, Pinterest, Google, Snapchat, and custom channels. Save time, build your brand and reach new audiences - try Loomly for free today!... [Read more](https://www.softwareadvice.com/marketing/loomly-profile/) ### What users love - Centralized multi-platform management - Intuitive and user-friendly interface - Visual content planning calendar ### To take in mind - Manual and inconsistent post publishing ### Best rated features: @mentions 5.0 Customizable Templates 5.0 Customizable Reports 5.0 Access Controls/Permissions 5.0 [See all features](https://www.softwareadvice.com/marketing/loomly-profile/#key-features) ### Base $42.00/month Up to 2 Users ### Standard $80.00/month Up to 6 Users ### Advanced $175.00/month Up to 14 Users [See full pricing details](https://www.softwareadvice.com/marketing/loomly-profile/#pricing-and-plans) ### Product: WebCEO [WebCEO](https://www.softwareadvice.com/marketing/webceo-profile/) 4.77 [(75)](https://www.softwareadvice.com/marketing/webceo-profile/) ### Pricing availability Free trial: Available Free version: Not available Software Advice Summary WebCEO is a cloud-based platform designed to help companies of all sizes manage their marketing initiatives. WebCEO comprises 24 online SEO tools and offers modules for search engine optimization (SEO), keyword research, SEO audits, landing page optimization, rank tracking, backlink quality checks, internal link building, social media analytics, content submission, competition analysis, and more. WebCEO’s site audit modules help users identify new keywords, pull suggestions from Google Search Console and track keywords from competing sites. Users can track their site’s page authority and generate SEO audit reports. Backlink tools identify unnatural backlinks, analyze anchor text diversity and monitor various directories, blogs, and more. An automatic client report mailing tool and email alerts notify users to changes in website status. Social engagement modules help users manage campaigns on sites such as Facebook, LinkedIn, Pinterest, and more. Modules for rank tracking, competitor metrics, and Google search analytics are also available, and WebCEO is offered in various languages.... [Read more](https://www.softwareadvice.com/marketing/webceo-profile/) ### Best rated features: Activity Tracking 5.0 Multi-Channel Data Collection 5.0 Multi-Channel Attribution 5.0 Activity Dashboard 5.0 ### Worst rated features: Third-Party Integrations 4.0 API 4.0 Collaboration Tools 4.0 [See all features](https://www.softwareadvice.com/marketing/webceo-profile/#key-features) ### Solo $36.00/month Payment Frequency: Quarterly. Annual subscription is available for $32 per month. ### Startup $119.00/month Payment Frequency: Per Month. Annual subscription is available for $99 per month. ### Agency Unlimited $99.00/month Pricing Model: Tiered. $99 + active project and scanning fees. The Agency Unlimited plan comes with unlimited projects, teammates, and keywords. With annual billing, the plan is also available for $83 + project and scan fees billed monthly.... [Read more](https://www.softwareadvice.com/marketing/webceo-profile/#pricing-and-plans) [See full pricing details](https://www.softwareadvice.com/marketing/webceo-profile/#pricing-and-plans) ### Product: Hopper HQ [Hopper HQ](https://www.softwareadvice.com/marketing/hopper-hq-profile/) 4.71 [(139)](https://www.softwareadvice.com/marketing/hopper-hq-profile/reviews/) Best for:Small businesses ### Pricing availability Free trial: Available Free version: Not available Software Advice Summary HopperHQ is a social media marketing solution that enables businesses to plan and post content across Instagram, LinkedIn, Twitter and Facebook, track follower growth and collaborate with team members. Professionals can utilize the drag-and-drop interface to create, queue or schedule posts and add filters, stickers or other effects to images, enhancing posts' overall quality. HopperHQ allows marketers to upload artwork from Dropbox, schedule or post videos in social media platforms and tag other accounts in captions to improve promotion rates. It lets administrators configure access permissions for each account, save posts as drafts and preview content on mobile devices before uploading. Additionally, businesses can view scheduled posts on a calendar and collaborate with team members on a unified platform. HopperHQ provides mobile applications for iOS devices, which helps professionals schedule social media posts, manage multiple accounts and upload media files, even from remote locations. Pricing scales with the number of social media accounts and support is extended via live chat, email, FAQs and documentation.... [Read more](https://www.softwareadvice.com/marketing/hopper-hq-profile/) ### Best rated features: Calendar Management 5.0 Social Media Integration 5.0 API 5.0 Tagging 5.0 ### Worst rated features: Performance Metrics 3.0 Customer Segmentation 4.0 Automated Scheduling 4.0 [See all features](https://www.softwareadvice.com/marketing/hopper-hq-profile/#key-features) ### Basic $19.00/month [See full pricing details](https://www.softwareadvice.com/marketing/hopper-hq-profile/#pricing-and-plans) ### Product: Semrush [Semrush](https://www.softwareadvice.com/marketing/semrush-profile/) 4.63 [(2324)](https://www.softwareadvice.com/marketing/semrush-profile/reviews/) Best for:Enterprise businesses ### Pricing availability Free trial: Available Free version: Available Software Advice Summary Semrush is a leading online visibility management software-as-a-service platform. With over 55 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 142 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence. Semrush in numbers: - Over 800 million unique domains monitored for 142 geo databases - Over 43 trillion backlinks - 21 billion keywords - Over 10 million users who have tried Semrush... [Read more](https://www.softwareadvice.com/marketing/semrush-profile/) ### What users love - Comprehensive SEO management suite - In-depth competitor intelligence tools - Extensive feature-rich platform ### To take in mind - Expensive and fragmented pricing - Data accuracy and accessibility issues - Complex and cluttered navigation ### Best rated features: SEO Audit 5.0 Visualization 5.0 Website Management 5.0 Customer Engagement 5.0 ### Worst rated features: Geotargeting 3.0 Editorial Calendar 3.6 Collaboration Tools 3.7 [See all features](https://www.softwareadvice.com/marketing/semrush-profile/#key-features) ### Pro $139.95/month Add-ons available for extra cost ### Guru $249.95/month Add-ons available for extra cost ### Business $499.95/month Add-ons available for extra cost [See full pricing details](https://www.softwareadvice.com/marketing/semrush-profile/#pricing-and-plans) ### Product: NapoleonCat [NapoleonCat](https://www.softwareadvice.com/marketing/napoleoncat-profile/) 4.65 [(84)](https://www.softwareadvice.com/marketing/napoleoncat-profile/reviews/) ### Pricing availability Free trial: Available Free version: Not available Software Advice Summary NapoleonCat is a powerful, AI-driven social media management platform designed for businesses, marketing teams, agencies, and e-commerce brands looking to scale their digital presence and streamline online engagement. Whether you're aiming to build stronger customer relationships, improve response times, manage high-volume interactions, or protect your brand from spam and harmful content, NapoleonCat offers everything you need in a single, intuitive solution. >> Centralized Social Media Management Manage all your social media accounts in one place — no more jumping between tabs or juggling tools. With NapoleonCat, you can connect and manage platforms including Facebook, Instagram, X (formerly Twitter), TikTok, LinkedIn, YouTube, and even review channels like Google My Business, Google Play, and the Apple App Store. From content planning to community engagement, everything is seamlessly integrated into one powerful dashboard. >> AI-Powered Auto-Moderation & Smart Inbox Tired of spam, trolls, and repetitive questions? NapoleonCat’s AI-based Auto-Moderation filters and handles comments and messages 24/7. Automatically hide or delete inappropriate content, respond instantly to FAQs with pre-set replies, and ensure your channels remain a safe space for your audience. The Social Inbox feature brings together all your comments, DMs, reviews, and ad interactions in one unified view, so your team can respond quickly, consistently, and efficiently. >> Simplified Scheduling & Publishing NapoleonCat makes publishing across platforms easy. Schedule posts for multiple channels from one calendar, preview how your content will appear, and collaborate with your team using built-in approval workflows. Whether you're posting once a day or managing multiple brand accounts, you’ll maintain consistency and save time. >> In-Depth Analytics & Reporting Track your performance with advanced analytics that go beyond basic metrics. Measure engagement, follower growth, reach, sentiment, and more. Compare your data over time, monitor competitors, and generate beautiful, customizable reports that can be shared with stakeholders or clients in a few clicks. >> Built for Collaboration NapoleonCat is built for teams. Assign conversations or tasks, manage approval flows, and track individual performance with detailed activity reports. Ideal for agencies and businesses with multiple users managing different profiles or brands. >> Brand Safety & Compliance With automation tools and moderation features, you can protect your brand from unwanted content and ensure compliance with industry or platform guidelines. For enterprise users, NapoleonCat offers custom compliance options, API access, and service-level agreements (SLAs) tailored to corporate requirements. >> Key Features: - AI Auto-Moderation for spam, offensive content, and FAQs - Unified Social Inbox for managing messages and comments across platforms - Cross-platform scheduling with content calendar and approval workflows - Advanced Social Media Analytics and custom reporting - Competitor Tracking & Benchmarking - Team Collaboration Tools with performance tracking - Mobile App for social management on the go - CRM features to tag, categorize, and track customer interactions - Supports Facebook, Instagram, X, LinkedIn, TikTok, YouTube, GMB, Google Play, App Store >> Why NapoleonCat? Unlike generic tools, NapoleonCat is purpose-built for scale and efficiency, combining powerful AI automation with human-friendly usability. It's especially valuable for teams handling high volumes of interactions, managing multiple brands, or needing tight control over reputation and response quality. >> Get Started Today: NapoleonCat offers a 14-day free trial with full feature access—no credit card required. Discover how AI-powered social media management can elevate your brand, boost engagement, and simplify your workflows.... [Read more](https://www.softwareadvice.com/marketing/napoleoncat-profile/) ### Best rated features: Contact Management 5.0 Activity Dashboard 5.0 Competitor Monitoring 5.0 Data Visualization 5.0 [See all features](https://www.softwareadvice.com/marketing/napoleoncat-profile/#key-features) ### Standard $79.00/month Standard Plan – Post, Analyze, and Report The Standard Plan is built for growing teams looking to streamline their social media management with powerful tools and efficient collaboration. Starting at $79/month, it includes 2 users and 5 profile slots, making it perfect for small businesses and marketing teams. Manage your social presence effortlessly with unlimited post scheduling across all major platforms. Boost teamwork with features that support team collaboration, task assignments, and approval workflows. Gain valuable insights through in-depth analytics for your own profiles and stay ahead of the competition with competitor tracking and benchmarking. Keep your stakeholders in the loop using automated, customizable reporting. Whether you're planning content, analyzing performance, or reporting results, the Standard Plan covers all your essentials — all in one intuitive platform.... [Read more](https://www.softwareadvice.com/marketing/napoleoncat-profile/#pricing-and-plans) ### Pro $89.00/month Pro Plan – Comprehensive Moderation Made Simple The Pro Plan is ideal for teams that manage high volumes of social interactions and need advanced tools to stay organized and responsive. At $89/month, it includes 2 users, 5 profile slots, and a generous 10,000-message Social Inbox capacity—perfect for brands focused on community engagement and customer care. Built on all the features of the Standard Plan, Pro adds a powerful all-in-one Social Inbox to manage comments, messages, and reviews from multiple platforms in one place. Save time with saved responses for frequent inquiries, and get personalized support through email consultations. Monitor productivity and optimize your workflow with team performance reports. Plus, manage everything on-the-go with full access via the mobile app. From scheduling to support, the Pro Plan gives you everything you need to moderate, engage, and grow—efficiently and professionally.... [Read more](https://www.softwareadvice.com/marketing/napoleoncat-profile/#pricing-and-plans) ### Expert $119.00/month Expert Plan – Smart Automation Tools for Scalable Social Management The Expert Plan is built for teams that need to automate and scale their social media moderation and customer service. Starting at $119/month, it includes 2 users, 5 profile slots, and a 10,000-message Social Inbox capacity, combining all Pro features with powerful automation tools. In addition to everything in the Pro Plan, Expert introduces automatic moderation for repetitive or popular questions, helping you respond faster and more consistently. Improve brand safety with automatic hiding or deletion of harmful comments, and understand customer tone instantly with automated sentiment analysis. Use the advanced search feature to quickly locate messages, comments, or interactions across channels for faster issue resolution and better insights. Perfect for high-traffic profiles and growing teams, the Expert Plan gives you the tools to stay efficient, responsive, and in control—no matter how big your audience gets.... [Read more](https://www.softwareadvice.com/marketing/napoleoncat-profile/#pricing-and-plans) [See full pricing details](https://www.softwareadvice.com/marketing/napoleoncat-profile/#pricing-and-plans) ### Product: HypeAuditor [HypeAuditor](https://www.softwareadvice.com/marketing/hypeauditor-profile/) 4.77 [(35)](https://www.softwareadvice.com/marketing/hypeauditor-profile/reviews/) ### Pricing availability Free trial: Available Free version: Available Software Advice Summary HypeAuditor empowers brands and agencies to run seamless influencer marketing campaigns for Instagram, TikTok, YouTube, Twitter, and Twitch, from recruiting influencers and reviewing content to managing payments, budgets, and product seeding. E-commerce stores on Shopify, Magento, and WooCommerce can integrate with HypeAuditor, create affiliate links, and distribute promo codes. Powered by trustworthy data and AI, HypeAuditor is the ultimate all-in-one influencer marketing platform.... [Read more](https://www.softwareadvice.com/marketing/hypeauditor-profile/) ### Best rated features: Customizable Reports 5.0 Reporting & Statistics 5.0 Data Import/Export 5.0 Real-Time Reporting 5.0 ### Worst rated features: Monitoring 3.0 Email Marketing 3.0 API 4.0 [See all features](https://www.softwareadvice.com/marketing/hypeauditor-profile/#key-features) ### Basic $399.00/month [See full pricing details](https://www.softwareadvice.com/marketing/hypeauditor-profile/#pricing-and-plans) ### Product: Sotrender [Sotrender](https://www.softwareadvice.com/marketing/sotrender-profile/) 4.73 [(33)](https://www.softwareadvice.com/marketing/sotrender-profile/) ### Pricing availability Free trial: Available Free version: Not available Software Advice Summary Sotrender is a social media analytics solution that provides businesses with detailed analytics, reporting, and benchmarking tools to optimize their performance across social media platforms. Sotrender enables users to set performance benchmarks to improve ROI by monitoring competitors’ performance through keywords, top-performing content, audience size, growth rates, and more. Sotrender provides users with access to historical data and automatically exports reports in multiple file formats such as XLS, PDF, and PPTX documents. The platform helps teams with personalized tips for optimizing social media strategy by identifying brand strengths and weaknesses based on audience, engagement, customer service, and reach.... [Read more](https://www.softwareadvice.com/marketing/sotrender-profile/) ### Best rated features: Data Import/Export 5.0 Real-Time Data 5.0 Data Visualization 5.0 Monitoring 5.0 ### Worst rated features: Customer Segmentation 4.0 [See all features](https://www.softwareadvice.com/marketing/sotrender-profile/#key-features) ### Essential $80.00/month For analyzing and reporting your own activities - 5 profiles / 3 users - Analysis of own, competitor, and influencer profiles - PDF, PPTX, XLS reports - 90 days of historical data - 90 days of data retention - Sotrender Ads module... [Read more](https://www.softwareadvice.com/marketing/sotrender-profile/#pricing-and-plans) ### Plus $200.00/month For analyzing your own and competitors’ activities All from Essential, and: - 15 profiles / unlimited users - Benchmarking with competitors on interactive dashboards - Comparison reports in PDF format - 180 days of historical data - 200 days of data retention - Individual account manager - Onboarding training... [Read more](https://www.softwareadvice.com/marketing/sotrender-profile/#pricing-and-plans) ### Expert $355.00/month For automating and optimizing organic and paid activities All from Plus, and: - 30 profiles / unlimited users - One year of historical data - 1000 days of data retention - Communication strategy analysis - Scheduled reports - Certified training - Meta Ads Optimization powered by AI... [Read more](https://www.softwareadvice.com/marketing/sotrender-profile/#pricing-and-plans) [See full pricing details](https://www.softwareadvice.com/marketing/sotrender-profile/#pricing-and-plans) ### Product: PromoRepublic [PromoRepublic](https://www.softwareadvice.com/marketing/promorepublic-profile/) 4.60 [(152)](https://www.softwareadvice.com/marketing/promorepublic-profile/reviews/) Best for:Customer support ### Pricing availability Free trial: Available Free version: Available Software Advice Summary PromoRepublic is an AI-powered marketing platform for multi-location and franchise brands that orchestrates and measures local marketing at scale. With enterprise-grade governance, data integrations, and an AI Assistant built for activation, it gives every brand and region visibility, control, and on-brand execution. PromoRepublic unifies social, listings, reviews, and analytics in one connected platform — offering full control, clear visibility, and workflow automation. Its mobile-first AI Assistant helps frontline teams publish faster, stay consistent, and remain on-brand. Brands using PromoRepublic see measurable improvements in social performance, listings accuracy, reviews management, and local search visibility, along with faster execution and up to 80 percent franchisee activation. Trusted by more than 110 global franchise and enterprise networks — including Empower Brands, Threshold Brands, Metcash / IGA, and Expedia Cruises — PromoRepublic supports operations across North America, Europe, and Australia.... [Read more](https://www.softwareadvice.com/marketing/promorepublic-profile/) ### Best rated features: Campaign Analytics 5.0 Workflow Management 5.0 Activity Dashboard 5.0 Engagement Tracking 5.0 ### Worst rated features: Customer Engagement 2.0 Project Management 3.0 Conversion Tracking 3.0 [See all features](https://www.softwareadvice.com/marketing/promorepublic-profile/#key-features) ### Small Business $59.00/month Basic plan for 1 user and 10 social media accounts. ### Agency $99.00/month Plan for 10 users and 30 social media accounts. ### Multi-location Custom Pricing available upon request Customizable plan that allows you to choose your own number of social media accounts and users. [See full pricing details](https://www.softwareadvice.com/marketing/promorepublic-profile/#pricing-and-plans) ### Product: Infegy Atlas [Infegy Atlas](https://www.softwareadvice.com/market-research/infegy-atlas-profile/) 4.61 [(83)](https://www.softwareadvice.com/market-research/infegy-atlas-profile/reviews/) ### Pricing availability Free trial: Available Free version: Not available Software Advice Summary Infegy Atlas is a marketing platform that helps businesses understand and analyze customers, competitors and brands. It is a cloud-based platform that enables users to convert keyword searches into actionable insights and leads. The product acts as a reporting platform, allowing firms to create personalized reports through a centralized database and customized templates. Designed for businesses of all sizes, Infegy Atlas offers solutions including crisis management, campaign tracking, market research and more. It enables users to carry out audience segmentation based on demographics, psychographics and customer persona development. Additionally, collaboration tools allow marketers to share research data and monitor campaigns across social media channels. Other features of Infegy Atlas include user reports, source distribution, idea visualization, multiple language support and sentiment analysis. The product is available on a monthly subscription basis and support is extended via documentation and phone.... [Read more](https://www.softwareadvice.com/market-research/infegy-atlas-profile/) ### Best rated features: Audience Targeting 5.0 Monitoring 5.0 Benchmarking 5.0 Activity Dashboard 5.0 [See all features](https://www.softwareadvice.com/market-research/infegy-atlas-profile/#key-features) ### Basic Custom Pricing available upon request [See full pricing details](https://www.softwareadvice.com/market-research/infegy-atlas-profile/#pricing-and-plans) 1 [2](https://www.softwareadvice.com/marketing/social-media-analytics-tools-comparison/?page=2)[3](https://www.softwareadvice.com/marketing/social-media-analytics-tools-comparison/?page=3)[4](https://www.softwareadvice.com/marketing/social-media-analytics-tools-comparison/?page=4)[5](https://www.softwareadvice.com/marketing/social-media-analytics-tools-comparison/?page=5) ... [8](https://www.softwareadvice.com/marketing/social-media-analytics-tools-comparison/?page=8) ## Popular Comparisons [ Salesforce Marketing Cloud vs HubSpot Marketing Hub ](https://www.softwareadvice.com/compare/22998-salesforce-socialcrm/vs/119437-HubSpot-Marketing/)[ Wrike vs monday.com AI Work Platform ](https://www.softwareadvice.com/marketing/monday-com-profile/vs/wrike/)[ Publer vs Hootsuite ](https://www.softwareadvice.com/collaboration/hootsuite-profile/vs/publer/)[ SE Ranking vs Semrush ](https://www.softwareadvice.com/marketing/se-ranking-profile/vs/semrush/)[ Zoho Social vs Vista Social ](https://www.softwareadvice.com/marketing/vista-social-profile/vs/zoho-social/)[ Sprout Social vs Agorapulse ](https://www.softwareadvice.com/social-media-monitoring/agorapulse-marketing-profile/vs/sprout-social/)[ Loomly vs Planable ](https://www.softwareadvice.com/marketing/loomly-profile/vs/planable/) ## Your Guide to Top Social Media Analytics Tools Software, April 2025 Software Advice uses reviews from real software users to highlight the top-rated Social Media Analytics Tools products in North America. [Learn how products are chosen](https://www.softwareadvice.com/legal-page/frontrunners-methodology/) #### Explore FrontRunners - [Agorapulse](https://www.softwareadvice.com/social-media-monitoring/agorapulse-marketing-profile/) - [Brand24](https://www.softwareadvice.com/marketing/brand24-profile/) - [Brandwatch](https://www.softwareadvice.com/nlp/brandwatch-profile/) - [Bunker DB Analytics](https://www.softwareadvice.com/marketing/bunker-db-profile/) - [Cloud Campaign](https://www.softwareadvice.com/marketing/cloud-campaign-profile/) - [FollowerAudit](https://www.softwareadvice.com/product/508854-FollowerAudit/) - [Hootsuite](https://www.softwareadvice.com/collaboration/hootsuite-profile/) - [HubSpot Marketing Hub](https://www.softwareadvice.com/product/119437-HubSpot-Marketing/) - [Kontentino](https://www.softwareadvice.com/marketing/kontentino-profile/) - [Loomly](https://www.softwareadvice.com/marketing/loomly-profile/) - [Metricool](https://www.softwareadvice.com/marketing/metricool-profile/) - [NapoleonCat](https://www.softwareadvice.com/marketing/napoleoncat-profile/) - [Publer](https://www.softwareadvice.com/marketing/publer-profile/) - [Sendible](https://www.softwareadvice.com/marketing/sendible-profile/) - [Sprout Social](https://www.softwareadvice.com/crm/sprout-social-profile/) - [TrackMyHashtag](https://www.softwareadvice.com/product/482701-TrackMyHashtag/) - [VBOUT](https://www.softwareadvice.com/marketing/vbout-profile/) - [Vista Social](https://www.softwareadvice.com/marketing/vista-social-profile/) - [YouScan](https://www.softwareadvice.com/social-media-monitoring/youscan-profile/) - [Zoho Social](https://www.softwareadvice.com/marketing/zoho-social-profile/) “Usability” includes user ratings for Functionality and Ease of Use. “Customer Satisfaction” includes user ratings for Customer Support, Likelihood to Recommend and Value for Money. Reviews analysis period: The reviews analysis period spans two years and ends the 15th of the month prior to publication. Social media is a crucial component of contemporary marketing. Consumers spend an incredible amount of time on Facebook, Twitter, Instagram, Pinterest and numerous other social media platforms. As a business, you can't afford to ignore the sales potential of those platforms. In other words, to reach customers where they are, [social media marketing](https://www.softwareadvice.com/marketing/social-media-comparison/) is a must. However, it's not enough to simply advertise on social media or create a social media presence for your company. In today's world, your business needs to fully understand what marketing is working on social media and what isn't, so you can concretely tie your efforts to revenue. Social media analytics tools provide the means for tracking, measuring and reporting on social media accounts and campaign performance. In this buyer's guide, we'll discuss the key functions of these tools and what you should be looking for in a vendor. Here's what we'll cover: [What Are Social Media Analytics Tools?](#WhatAreSocialMediaAnalyticsTools) [Common Features of Social Media Analytics Tools](#CommonFeaturesofSocialMediaAnalyticsTools) [What Type of Buyer Are You?](#WhatTypeofBuyerAreYou) [Key Considerations](#KeyConsiderations) ## What Are Social Media Analytics Tools? **Social media analytics tools gather and process data from conversations on social media that involve your company. This provides you with solid data from which to make business decisions regarding future social media marketing efforts.** Some social media experts divide social media analytics into four different categories: 1. **Descriptive analytics.** Focuses on what has happened and what is happening on social media, in the form of reports and visualizations that help businesses make better informed decisions. Most social media analytics take this form. 2. **Diagnostic analytics.** Goes beyond what has happened to try to analyze why it happened, using advanced statistics to distill data into a single top-down view that lets you see what has and hasn't worked in past campaigns. 3. **Predictive analytics.** As the name suggests, this is a form of analytics that attempts to predict future events based on past and present social media data. It can be used to link specific customer events to typical past outcomes, such as a specific questions regularly leading to a particular purchase. 4. **Prescriptive analytics.** This form of analytics provides you with the best course of action to take when handling a situation, based on the data accumulated from the outcomes of similar situations in the past. Social media analytics tools can perform all of these types of analysis, depending upon the size and scope of the software you purchase. ## Common Features of Social Media Analytics Tools

Social media monitoring

Monitors social media platforms for any mention of your company, and tracks the interactions taking place on your own accounts.

Data aggregation

Pools together data from various social media sites to provide a basis for large-scale analysis.

Overall analysis

Provides a top-down analysis of your entire social media presence, so you can view strengths and weaknesses and make future decisions accordingly.

Platform analysis

Focuses on your performance and presence on a particular social media platform, such as Facebook or Twitter.

Campaign analysis

Focuses analytics tools on individual campaigns across multiple social media platforms.

Reporting

Generates easy-to-understand, usable reports, including spreadsheets, visuals, statistics and other useful data. These reports can help you make informed decisions about your social media presence and about your company in general.

SproutSocial_'s social performance dashboard_ ## What Type of Buyer Are You? Social media analytics can range from the small-scale, i.e., providing you with statistics regarding how frequently you are mentioned on Twitter, to the very largest scale of business intelligence [data analytics](https://www.softwareadvice.com/bi/data-analysis-comparison/). Depending upon the size of your company, your needs for these tools will vary widely. - **Small business (one to 10 employees).** A small-scale business will only need the most basic social media analytics, focusing on descriptive analytics that provide reports about your social media presence, allowing you to make informed decisions for the future. - **Midsize business (11 to 100 employees).** Midsize businesses will want the descriptive analytics features as well, but they should also invest in diagnostic analytics tools. At this slightly larger scale, it is much more difficult to manually assess what is and isn't working in your social media campaigns, so those diagnostic tools will be extremely useful. - **Large/enterprise business (over 100 employees).** In addition to the descriptive and diagnostic analytics tools used by smaller businesses, large-scale companies will want predictive and prescriptive analytics functionality to help them choose the next best action for a wide variety of platforms and campaigns. ## Key Considerations Other factors to take into consideration when picking the best social media analytics tool for your business include: - **Integration with other systems.** Although the analysis and reports generated by analytics tools can be useful in and of themselves, you may want to integrate those reports with other [marketing software](https://www.softwareadvice.com/category/4630-marketing/) (e.g., [marketing automation software](https://www.softwareadvice.com/marketing/automation-comparison/) or [campaign management software](https://www.softwareadvice.com/marketing/campaign-management-comparison/)). These integrations can easily facilitate responses to events on social media. - **Stand-alone software vs. a software suite.** Although you can purchase stand-alone social media analytics tools, they are also frequently offered as one part of a larger suite of [social media management software](https://www.softwareadvice.com/marketing/social-media-comparison/). If the features of this software appeal to you—including tools that will help you increase and improve your social media presence—then you may want to look into a bigger system that includes that extra functionality in addition to analytics. - **Cloud-based software vs. on-premise software.** In the past, most software was hosted on-premise, meaning that a business would have to house and maintain the hardware on which the software would run. In recent years software distribution has become much simpler, through cloud-based systems that don't require any hardware or IT maintenance. Chances are extremely high that this is how your social media analytics tools will be distributed to you, but you'll want to clarify that with your vendor in order to be sure. ### Related Social Media Analytics Tools Software - [Customer Loyalty Software](https://www.softwareadvice.com/customer-loyalty/) - [Influencer Marketing Software](https://www.softwareadvice.com/influencer-marketing/) - [Public Relations Software](https://www.softwareadvice.com/public-relations/) - [Reputation Management Software](https://www.softwareadvice.com/reputation-management/) - [Review Management Software](https://www.softwareadvice.com/review-management/) - [Social Listening Tools Software](https://www.softwareadvice.com/social-listening-tools/) - [Social Media Marketing Software](https://www.softwareadvice.com/marketing/social-media-marketing-comparison/) - [Social Media Monitoring Software](https://www.softwareadvice.com/social-media-monitoring/)