Talkwalker vs YouScan: Which is best for you?

It is an excellent tool for segmenting the audience, it offers an excellent system, the dashboard and reports are good too, it is very useful when it comes to campaign analysis, I can also use it for a variety of different auditory use cases, it also provides a large number of innovative functions, its reports can be customized and sent by email, it allows you to follow your communication campaigns and analyze the results, it also allows complex queries and sophisticated analyzes, the device is very intuitive and well designed.

It is often very clunky and requires special formulas to calculate basic metrics like engagement rate by reach.

The geographic range of sources was the top selling point for my team, as we required deep reseach capabilities in Central Asia, a region that is not well covered under other social listening tools.

The website doesn't work well on a mobile device, and being able to access insights on the go is paramount for social media teams.