TrueClicks 2026: Benefits, Features & Pricing

Wondering if TrueClicks is right for your organization?

Our Campaign Management Software selection experts can help you in 15 minutes or less.

On this page

Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

TrueClicks

4.5

(49)

Pricing

Starting at $249.00 per month

About TrueClicks

TrueClicks is a cloud-based software designed for Google Ads, which help businesses create, run and manage pay per click (PPC) marketing campaigns. The platform enables organizations to sort accounts by labels, spending, customers, opportunities and other criteria and handle operations across teams.

TrueClicks offers various features such as gamification, automated suggestions, data import, user-defined attributes, multiple campaigns, issue tracking, email notifications and more. Marketing professionals can monitor active marketing campaigns and modify account preferences to improve reach and engagement with the target audience. Additionally, account managers can identify optimization opportunities and gain insights into the performance of campaigns, conversions, quality score and other metrics via the centralized dashboard.

TrueClicks supports integration with a variety of third-party applications like Tableau, Microsoft Power BI, Google Data Studio and Microsoft Excel. Pricing includes monthly/annual subscriptions and support is provided via email, chat and other online measures.

TrueClicks Screenshots

TrueClicks Pricing and Plans

Starting price: $249.00 per month

Free Trial

Free Version

Free

$0.00

flat rate, per month

Plan includes:

One free plan per company
Unlimited Microsoft Advertising accounts
Unlimited users using the same email domain
Self-serve onboarding
Chat and email support (two business days)
Unlimited Google Ads accounts
80+ auditing checks for Google Ads
50+ monitoring checks for Google Ads
15+ monitoring checks for Microsoft Advertising
The world’s most powerful N-gram analysis

Plus

$249.00

flat rate, per month

Plan includes:

Everything in FREE Plus
Fast-track onboarding
Unlimited users from any domain
Chat, email and phone support (one business day)
Fair pricing when paying by invoice for 12 months

Pro

$549.00

flat rate, per month

Plan includes:

Everything in Plus, plus
Eligible for unlimited spend during the first 8 weeks before deciding on a subscription
Priority support and onboarding by your Customer Success Manager
Deep insights into your team's adoption and usage of TrueClicks
Two success planning calls per year
Two training/feedback calls per year
Fair pricing when paying by invoice for 6 or 12 months
Optional: dedicated chat channel for your team and ours

Enterprise

$1,999.00

flat rate, per month

Plan includes:

Everything in Pro, plus
Eligible for unlimited spend during the first 12 weeks before deciding on a subscription
Four success planning calls per year

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

TrueClicks Features

Popular features found in Campaign Management
Campaign Analytics
Contact Management
Content Management
Conversion Tracking
Customizable Fields
Data Import/Export
Email Marketing
Event Triggered Actions
Lead Capture
Lead Management
More features of TrueClicks
A/B Testing
Account Alerts
Activity Dashboard
Activity Tracking
Advertising Management
Alerts/Notifications
API
Bid Management
Budget Management
Campaign Management
Campaign Planning
Campaign Segmentation
Channel Management
Customizable Reports
For PPC Campaigns
Keyword Tracking
Monitoring
Multi-Campaign
Multi-Channel Marketing
Performance Management
Performance Metrics
Real-Time Data
Real-Time Monitoring
Real-Time Reporting
Reporting & Statistics
ROI Tracking
Third-Party Integrations
Trend Analysis

TrueClicks Integrations

Microsoft Excel

Google Data Studio

Microsoft Power BI

Tableau

Microsoft Teams

Slack

See all 8 integrations

TrueClicks User Reviews

Overall Rating

4.5

Ratings Breakdown

51%

47%

Secondary Ratings

Ease of Use

4.6

Value for money

4.4

Customer support

4.7

Functionality

4.3

Have you used TrueClicks and would like to share your experience with others?

Timo S.

Verified reviewer

Marketing and Advertising

51-200 employees

Used daily for less than 2 years

Reviewed March 2024

Trueclicks ppc management

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

- easy menu's - great visualisations of improvements

Cons:

- sometimes the given optimizations are not relevant

Charissa v.

Verified reviewer

Marketing and Advertising

51-200 employees

Used monthly for more than 2 years

Review source

Reviewed March 2024

Great help for all our consultants

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The quick overview of the status of your accounts, the score initially raises a flag when somethings wrong. Hygien tasks which normally takes a lot of time are now a piece of cake. With this we can garantuee a overall quality of our clients accounts

Cons:

The only thing we missed was the ability to download reports and visuals of campaign results to share directly with our clients.

Reasons for choosing TrueClicks

More advanced features for auditing, hygien and campaign management

Semir S.

Verified reviewer

Marketing and Advertising

11-50 employees

Used weekly for more than 2 years

Review source

Reviewed March 2024

Semir Feedback

Very useful tracking tool for everyday performance.

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

Quick audits that I can review and share insights with my team of clients.

Cons:

Too many notifications at some point, but they are not useless.

Verified

Reviewer

Marketing and Advertising

51-200 employees

Used other for more than 2 years

Review source

Reviewed January 2021

Great tool for insights on each reporting level

The whole team is very knowledgeable and open to suggestions. I really value that they actually listen and act upon feedback.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It’s the best one stop shop for paid search to have a quick and extensive review on your PPC team and account performance

Cons:

Only in the first beta version there were some issues with fetching data. We’re really happy with how it works.

Reasons for switching to TrueClicks

We needed something that was useful for both management and operations.

Gianluca V.

Verified reviewer

Consumer Goods

Self-Employed

Used weekly for less than 6 months

Review source

Reviewed January 2025

quite good

overall quite good, It helps for sure to understand the metrics

Ratings Breakdown

Ease of use

Functionality

Pros:

amount of datas presented in a good interface

Cons:

nothing particularly... maybe some difficulty (for me) to retrieve informations I need for my case

Guus B.

Verified reviewer

Online Media

51-200 employees

Used weekly for more than 2 years

Reviewed March 2024

TrueClicks - The Ultimate tool for comprehensive oversight for specialists and team leads

TrueClicks has not only assisted my team in working more purposefully but has also significantly enhanced overall team performance. As a team manager, I can confidently state that TrueClicks is well worth the investment and has become an essential tool in my pursuit of successful team management.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

User-Friendly Interface Increased Efficiency

Cons:

The inclusion of the new campaign types, Performance Max or Discovery, in the checks does not appear to be as effective.

Renée A.

Verified reviewer

Media Production

10000+ employees

Used daily for more than 2 years

Review source

Reviewed March 2024

An amazing way to reduce manual account hygiene tasks

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It gives an overview of the most important subjects of your account, such as disapprovals, optimizations and outliers. I like the fact that it gives you a clear overview and you know how your account is doing in a couple of minutes.

Cons:

To benefit from all the features you need to make time to implement all necessary information such as budgets and targets. Since these budgets and targets could change often or are not completely set and stone this requires some time.

Haley B.

Verified reviewer

Marketing and Advertising

11-50 employees

Used daily for less than 12 months

Review source

Reviewed March 2024

Trueclicks Review 2024

It has been great for the management of all our accounts and keeping track of budgeting, also the addition of the CPA tracking has been an awesome tool t help us prio4etize which accounts need optimizing

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

-I love having once place to see and manage all the account that I oversee versus having to sift through accounts managed by others -The recommendations are great when I am stumped and not seeing what other optimizations I could be making -The CPA and budget pacing tools are great for keeping track of spend and seeing an overall idea of how camping is looking for CPA performance

Cons:

Could share or push more of the training and updates, as I am not sure what AB testing and data import options they have available

Linda v.

Verified reviewer

Marketing and Advertising

11-50 employees

Used weekly for less than 12 months

Review source

Reviewed March 2024

Nice to have to quickly evaluate the quality of your ads

I like TrueClicks as a tool to evaluate my campaigns once every two weeks. To investigate errors and quick wins.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I like it that you can easily see what critical errors are in the account and if there are other errors with a high priority. Besides, you can easily make changes to ads and settings within TrueClicks. You don't necessarily need to navigate to Google Ads to make important changes.

Cons:

Sometimes optimizations are not important or relevant for the ads account, but you get a lower account percentage in TrueClicks when you keep these optimizations open. In case you want a high TrueClicks score, you might make some changes you are not 100% fond off.

Charles P.

Verified reviewer

Marketing and Advertising

10000+ employees

Used daily for more than 2 years

Reviewed March 2024

Every PPC Specialist should be using it

My team uses it daily to monitor campaigns and never miss an issue. Also very useful to put projects on the roadmap thanks to deeper analysis on quality score, impression share or match types.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Plug and play, simple to use and good tips. The tool goes beyond simple analysis and gives you best practices reminders. You can see it was built by real PPC experts; and a beginner could step up really fast just by using it.

Cons:

Not much I dislike except seeing a low Trueclicks score for a client when the reasons are out of my control

Showing 1 - 10 of 49 Reviews

Load More Reviews