1 million+ businesses helped. Get advice
Software Categories
Best Construction Categories
Best Facilities Management Categories
Best Human Resources Categories
Best Legal Management Categories
Best Manufacturing Categories
Best Medical Categories
Best Property Management Categories
Get 1-on-1 advice in 15 minutes. It's free.
Start Now
Josh P.
Advisor, 7 years
Get Free Advice
Updated January 7, 2026
AppsFlyer vs CTM: Which is best for you?
Talk to a human
Advice from pros
Custom shortlist of 3-5 vendors
55+ software advisors
1 million+ businesses helped
2 million+ verified software reviews
Starting Price
Pricing available upon request
$79.00
per month
Free Trial
Free Version
Screenshots
and Demo
and Demo
See all
See all
Top Rated
Features
Features
Multi-Channel Attribution
4.65
Campaign Analytics
4.65
Multi-Campaign
4.63
See All
Recording
4.95
Call Logging
4.86
Call Tracking
4.83
See All
Integrations
See All
See All
Pros / Cons
- We can accurately track app downloads and lead activations by channel, which has improved our ability to measure and optimize our marketing performance.
- Some kind of reports and data are not shared with partners (such as integrated adnetworks or agency), which causes the advertiser to share important data apart from the platform.
Read more
- The depth of features, integrations, and customization makes it a long-term solution rather than a short-term tool, and it’s become a core part of tracking and optimizing performance.
- CTM unfortunately has the capacity to be buggy, and often times there's limited resources to help (unless you pay for an additional support package).
Read more
Ease-of-Use
Highest performing feature
in the comparison
4.5/ 5in the comparison
4.4/ 5
Value for Money
4.3/ 5
Highest performing feature
in the comparison
4.5/ 5in the comparison
Customer Support
4.3/ 5
Highest performing feature
in the comparison
4.6/ 5in the comparison
Functionality
4.4/ 5
Highest performing feature
in the comparison
4.6/ 5in the comparison
Support Options
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Training Options
In Person
Live Online
Webinars
Documentation
Videos
In Person
Live Online
Webinars
Documentation
Videos
FrontRunners
N/A
FrontRunners 2025
Advisor
Recommendations
Recommendations
N/A
N/A
Ideal Customer Size
Small
Medium
Large
Small
Medium
Large
Deployment Options
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad
