Dovetail 2026: Benefits, Features & Pricing

Importing data from CSV files and video recordings is incredibly straightforward, making our workflow so much smoother. My team and I are absolutely loving our journey with Dovetail, and we can't wait to explore all the amazing features it has to offer!

Dovetail streamlines working with qualitative data. It automates transcription. It now even has automatic meeting import. It suggests highlights. It has AI analysis tools. All of the raw data is flexible and can be arranged into interactive reports (insights) for quick building, and engaging content. This means I'm not spending time editing video clips, downloading and uploading things, or tabbing through all the interviews separately to find themes. I can look at the themes, tags, and interesting quotes from a birds eye view to catch patterns. I've built out a robust repository in Dovetail, and it's been a godsend for answering the question of "what do we know about X". Previous research is just a few clicks away instead of trying to remember what dusty archive it was stored in. Because I use a global taxonomy, I also can leverage that, filters, and magic search to get to some very nuanced questions.

I spent 8+ hours "tagging" nearly 20 research interviews, come to find out I can't generate any meaningful reports with the data I just transcribed and tagged.No easy way to show who answered what, let alone calculate percentages or totals (used Google Sheets for this instead).In all, an entire waste of time and money.Stick to Google Spreadsheets and save the time and headache!

From customer support to the use of the tool, I would be incredibly sad if I could not use this tool. I have used a few tools, but nothing is like Dovetail.

I’ve been using Dovetail for years; I first became a user when I acquired and implemented it at a Series C startup as their first and only UXR. I’m continually impressed with their dedication to iterating on its features and functionalities. I really appreciate their community channel where we can ask questions, give feedback, and make feature requests. Dovetail has done taxonomy right from the start, which is the most important aspect of a repository tool. The maturity of the analysis features has grown a ton in the last year alone, especially with their introduction of AI—even now expanding it to auto-tagging and tagging suggestions. For me, one of the most exciting things in the pipeline for Dovetail 3.0 is better support for survey data. It’s a good starting point, and I look forward to how they scale it to support large surveys. I was recently on a contract with a company that has extremely outdated tooling… it was painful to go from doing work that previously took me a few hours with Dovetail to then it takes me many days. Thankfully I still use Dovetail for my volunteer and side projects... but yea, I gained a new level of appreciation for Dovetail this year. It’s the best on the market and certainly worth the investment if you have the budget.

I’ve had a very positive experience with Dovetail and have introduced it to at least four companies. Having a reliable research data repository and a tool that accelerates the research workflow is essential, and Dovetail delivers on both fronts.

Dovetail has proven to be an essential tool for Catarse as we navigate a complete redesign and evolution of our crowdfunding platform. With a vast amount of user feedback coming in, organizing and prioritizing it could have been a daunting task. Thanks to Dovetail, we’ve been able to stay focused on what matters, ensuring we prioritize the most impactful changes. It’s been an incredible asset to our process.