Salesforce Platform 2026: Benefits, Features & Pricing

Name: Salesforce Platform
Rating: 4.4 (389 reviews)

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Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Salesforce Platform

4.4

(389)

FrontRunner 2026

Pricing

Starting at $25.00 per month

About Salesforce Platform

Salesforce Platform is an enterprise platform-as-a-service (PaaS) solution that allows developers to build, test and resolve defects in cloud applications before deployment. The platform provides tools and services to automate business processes, integrate with external applications and provide a responsive layout to users.

Users can run and manage apps written in open languages like Ruby, Java and PHP using Salesforce and Heroku. Heroku Enterprise provides collaboration functionality, enterprise-grade support and control features for users.

Salesforce Lightning Design System provides guides and code to developers for building apps. Users can deliver apps by using reusable building blocks including maps, calendars, buttons and number-entry forms. The platform allows users to build enterprise applications by dragging and dropping components into the Lightning App Builder. Users can also modify data-object relationships with a schema builder.

Users can connect their apps with external data sources by using Lighting Connect while support is provided via video tutorials, an online forum and over the phone.

Salesforce Platform Screenshots

Salesforce Platform Pricing and Plans

Starting price: $25.00 per month

Free Trial

Free Version

Platform Starter

$25.00

per user, per month

Plan includes:

Access 10 Custom Objects
Appexchange
Customizable Reports
Identity for Employees
Lightning App Builder
Process Automation

Platform Plus

$100.00

per user, per month

Plan includes:

Access 110 Custom Objects
Appexchange
Customizable Reports
Identity for Employees
Lightning App Builder
Lightning Console
Process Automation

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Salesforce Platform Features

Popular features found in Workflow Management
Access Controls/Permissions
Alerts/Notifications
Approval Process Control
Collaboration Tools
Compliance Tracking
Document Management
Drag & Drop
Forms Management
Reporting/Analytics
Search/Filter
Third-Party Integrations
More features of Salesforce Platform
Activity Dashboard
API
Business Process Automation
Code Development
Code Editing
Compatibility Testing
Configurable Workflow
CRM
Customizable Fields
Dashboard
Database Support
Data Management
Data Modeling
Data Security
Debugging
Deployment Management
ERP integration
ETL
For Developers
For No-Code Development
Geolocation
Graphical User Interface
Integrated Development Environment
Integrations Management
Iteration Management
Mobile Development
No-Code
Performance Management
Reporting & Statistics
Software Development
Source Control
Task Management
Task Progress Tracking
Ticket Management
User Interface
Version Control
Visual Modeling
Web App Development
Web/Mobile App Development
Workflow Configuration
Workflow Management

Salesforce Platform Integrations

Slack

Integration rated 4.6 from 13 reviews

Microsoft Outlook

Integration rated 4.9 from 10 reviews

ServiceNow

Google Cloud

Microsoft Power BI

Tableau

See all 11 integrations

Salesforce Platform User Reviews

Overall Rating

4.4

Ratings Breakdown

52%

37%

Secondary Ratings

Ease of Use

4.0

Value for money

4.0

Customer support

4.0

Functionality

4.4

Dionne Joy M.

Verified reviewer

Higher Education

501-1000 employees

Used monthly for more than 2 years

Review source

Reviewed December 2025

Salesforce Platform Super powerful for customer relationship, customizable, system workflows, dashboards and automations for organization.

My overall experience with Salesforce Platform has been very positive. It’s a robust, flexible system that can transform how teams manage customer relationships, automate processes, and analyze data. Once you get past the initial learning curve, it becomes an incredibly valuable tool that supports efficiency and growth

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

What I liked most about Salesforce Platform, great ability to bring everything together in one place. Love the task managing, customer support and provides value for money. Its biggest strength is customization, code updates, development and code management. You can tailor almost every part of the system — workflows, dashboards, automations, and even entire apps, without needing deep technical skills. and provides great security.

Cons:

What I liked Least about Salesforce Platform is it can be a little complex and require lots of learning for users. Salesforce Platform is powerful, but that power comes with complexity. The interface can feel overwhelming at first, especially for new users. There’s also a steep learning curve and mastering the platform often requires training or certification. Another drawback is cost.

Peter S.

Verified reviewer

Non-Profit Organization Management

201-500 employees

Used daily for more than 2 years

Review source

Reviewed July 2025

Salesforce for a growing nonprofit

Our experience with Salesforce as been great! We replaced several aging and otherwise poorly built systems with Salesforce as a single unified platform to run our nonprofit organization. It's defiantly been a huge part of enabling growth for our organization!

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

When my team asks if Salesforce can do it the answer is always YES! Salesforce is by far the most versatile tool we have in our technology stack!

Cons:

The cost to maintain and continue to develop Salesforce is not insignificant, you definitely need to budget well and make sure you are willing to make the investment! Don't go halfway, always go all in!

Reasons for switching to Salesforce Platform

Raiser's Edge was no longer meeting our needs and the cost to augment it to meet our needs was significant!

Jason H.

Verified reviewer

Higher Education

1001-5000 employees

Used daily for less than 2 years

Review source

Reviewed June 2025

Good but not great.

Previously 5

Overall the experience is positive. But the lack of ability to distinguish between reporting lists for students with multiple applications makes it very difficult to run reports with accuracy

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Previously 5

Pros:

What I like is that it does provide a systematic way to track student applications and student inquiries/leads, etc.

Cons:

What I do not like is that it is not able to separate reporting lists when students have multiple applications for different programs.

Makenna O.

Verified reviewer

Banking

2-10 employees

Used daily for less than 12 months

Review source

Reviewed April 2025

Kenna’s Salesforce Review

Overall, it’s a user friendly system. It has many features that help me in my workday and getting tasks done, and it has features that help me connect better with clients.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It’s bright and friendly to look at. I can personalize it to best fit my workday needs. There are different calendar views, where I might miss something on the calendar, I might catch on the day at a glance. It’s nice being able to bounce back and forth between coworkers tasks in case I need to make a quick change. I also love the interaction note spot! It keeps the main description clean and easy to decipher.

Cons:

There is a lot going on. Sometimes it can feel a bit overwhelming because there are multiple ways to get to the same thing. I would like there to be an option to mark an appointment as “rescheduled” instead of just “canceled”. My opened tabs in salesforce often glitch and change the tabs I have opened to a different tab. For example, if my “home” tab is open, it’ll glitch and change it to my “calendar” tab.

Olga D.

Verified reviewer

Hospital & Health Care

Self-Employed

Used daily for more than 2 years

Review source

Reviewed January 2026

Great platform but there's room for improvement

Overall it's a very reliable platform, able to store and display tons of info, however, it would be much more efficient it it let each user customize what is displayed and have preset medical orders to limit typing.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I really like working in Salesforce platform due to its versatility and ability to access ample amount of information in the same tab.

Cons:

I only wish it would be customizable and have the ability to easily limit the amount of information on one page to limit scrolling and clicking. Also it would be nice to include preset medical terminology and common medications names.

Reasons for switching to Salesforce Platform

The team I work for decided to switch in order to streamline the workload.

Tyler H.

Verified reviewer

Marketing and Advertising

5001-10000 employees

Used daily for more than 2 years

Review source

Reviewed December 2025

Salesforce makes life simple

My overall experience with salesforce was very positive. I could only think of one major issue I had with the product.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I used salesforce in conjunction with SunRun, the platform was super smooth to use and train reps to use as well. It really made my job a LOT easier.

Cons:

The only major issue I ever had with salesforce was loading times. I could be waiting for a few minutes at times just to load the next page.

Reasons for switching to Salesforce Platform

More automation and ease of use made the switch a no brainer.

Ira L.

Verified reviewer

Information Technology and Services

51-200 employees

Used daily for more than 2 years

Review source

Reviewed July 2025

End User Experience

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Web interface, ease of access, feels like from any device. No need to be in an office, great for traveling to client onsite and connecting.

Cons:

The product allows for ease of building custom reports, connecting third party applications, allows for scaling and easy to learn. Difficult to find a negative.

Reasons for switching to Salesforce Platform

Leadership made the investment as part of a M&A

Yahya M.

Verified reviewer

Computer Software

Self-Employed

Used weekly for less than 12 months

Review source

Reviewed November 2025

Invest a lot, get a lot

Overall, the out of box experience is pretty simple and it has a great ability to scale to meet needs and exceed project management expectations. This comes with a high-learning curve and investment into the platform over the ability and ease to transfer to other platforms

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Established solution with security, customer support channels and near unlimited versatility for customizing features and development flows.

Cons:

Value depends as features add up, code updates could be more seamless and rely on custom solutions with limitations out of the box.

Reasons for choosing Salesforce Platform

Salesforce comes highly recommended for the added versatility in customizing features

Gabriel K.

Verified reviewer

Non-Profit Organization Management

11-50 employees

Used monthly for less than 2 years

Review source

Reviewed January 2026

Powerful and Flexible, but Heavy to Manage

My overall experience with Salesforce has been mixed. It’s an incredibly powerful and flexible platform, but at the same time, it’s demanding. I don’t always enjoy using it day to day, but I recognize that in the right hands and with the right resources, it’s one of the most capable CRM platforms available.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Salesforce is incredibly powerful and flexible. If you need a CRM that can scale with your organization, handle complex data relationships, and adapt to highly customized workflows, it’s hard to beat. The ecosystem is massive, integrations are strong, and once things are configured correctly, it can support very sophisticated reporting, automation, and segmentation across teams. From a marketing and communications perspective, Salesforce shines when it comes to data depth. When structured well, it enables meaningful insights into audiences, journeys, and long-term engagement that simpler tools just can’t provide.

Cons:

Salesforce is not intuitive, and it is not lightweight. The learning curve is steep, especially for users who are adjacent to admin work rather than full-time CRM specialists. Many tasks that feel like they should be simple require significant setup, technical knowledge, or ongoing maintenance. To get the most out of Salesforce, you need real investment—either in staff expertise, consultants, or both. Without that, it’s easy for the system to feel overwhelming, slow, or underutilized. The power is there, but it comes at the cost of time, complexity, and cognitive load.

Logan B.

Verified reviewer

Facilities Services

Self-Employed

Used daily for more than 2 years

Review source

Reviewed January 2026

Marketing and Sales Enablement Champs

Salesforce is an incredible tool for marketing managers who want to create and monitor campaigns to enable salespeople to work out deals.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I love utilizing the campaigns and reporting features for marketing to understand attribution and ROI for various different marketing campaigns. The ability for sales to log and schedule calls and emails to leads and customers is another plus.

Cons:

There was functionality in Salesforce Classic that was lost in upgrading to Salesforce Lightning; however, most of that was resolved and there is a help doc showing how to utilize the new systems.

Showing 1 - 10 of 389 Reviews

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