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MSIGHTS Platform

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Overview
MSIGHTS Platform

MSIGHTS Platform 2026: Benefits, Features & Pricing

On this page
  • Overview
  • User Interface
  • Popular Alternatives
  • Pricing and Plans
  • Features
  • User Reviews

Overview

MSIGHTS Platform
MSIGHTS Platform
5.0
(1)

Pricing

Pricing available upon request

About MSIGHTS Platform

MSIGHTS Platform is a data management software that helps marketers centralize marketing and data operations, providing an objective view of overall marketing performance. The MSIGHTS Platform applications drive campaign management and data governance while automatically collecting and transforming disparate results data, providing access to fuel advanced analytics, reporting and visualization.

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MSIGHTS Platform User Interface

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MSIGHTS Platform Pricing and Plans

Free Trial
Free Version

Basic

Pricing available upon request

No plan information available

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    MSIGHTS Platform Features

    • Popular features found in Data Management
      Access Controls/Permissions
      Activity Dashboard
      Automatic Backup
      Customer Database
      Data Connectors
      Data Import/Export
      Data Migration
      Data Quality Control
      Data Security
      Data Synchronization
      Data Visualization
      Multiple Data Sources
    • More features of MSIGHTS Platform
      A/B Testing
      Ad hoc Analysis
      Ad hoc Query
      Ad hoc Reporting
      Alerts/Notifications
      API
      Audit Management
      Behavior Analytics
      Budgeting/Forecasting
      Campaign Analytics
      Campaign Management
      Campaign Planning
      Campaign Segmentation
      Campaign Tracking
      Charting
      Collaboration Tools
      Configurable Workflow
      Consolidation/Roll-Up
      Content Management
      Conversion Rate Optimization
      Conversion Tracking
      Customer Segmentation
      Customizable Branding
      Customizable Dashboard
      Customizable Fields
      Customizable Reports
      Customizable Templates
      Customization
      Dashboard
      Dashboard Creation
      Data Capture and Transfer
      Data Discovery
      Data Extraction
      Data Integration
      Data Management
      Data Mapping
      Data Source Connectors
      Data Transformation
      Data Verification
      Document Storage
      Drag & Drop
      Duplicate Detection
      Functions/Calculations
      Goal Setting/Tracking
      KPI Monitoring
      Lead Management
      Lead Nurturing
      Lead Qualification
      Lead Segmentation
      Live Chat
      Marketing Reports
      Master Data Management
      Media Planning
      Metadata Management
      Mobile Dashboards
      Monitoring
      Multi-Campaign
      Multi-Channel Data Collection
      Multi-Channel Marketing
      OLAP
      Performance Metrics
      Pipeline Management
      Planning Tools
      Private Dashboards
      Public Dashboards
      Real-Time Analytics
      Real-Time Notifications
      Real-Time Reporting
      Real-Time Updates
      Reminders
      Reporting/Analytics
      Reporting & Statistics
      ROI Tracking
      Role-Based Permissions
      Sales Reports
      Sales Trend Analysis
      Scheduled/Automated Reports
      Scorecards
      Self Service Portal
      Single Page View
      Single Sign On
      Social Media Integration
      Social Media Monitoring
      Source Tracking
      Third-Party Integrations
      Trend Analysis
      Visual Analytics
      Website Analytics
      Widgets
      Workflow Management

    MSIGHTS Platform User Reviews

    Overall Rating

    5.0

    Ratings Breakdown

    5

    100%

    4

    0%

    3

    0%

    2

    0%

    1

    0%

    Secondary Ratings

    Ease of Use

    5.0

    Value for money

    5.0

    Customer support

    5.0

    Functionality

    5.0

    Have you used MSIGHTS Platform and would like to share your experience with others?

    Corbin's profile
    Corbin B.

    Verified reviewer

    Marketing and Advertising

    11-50 employees

    Used daily for less than 6 months

    Reviewed March 2022

    Great platform and support team!

    5

    The core objective of moving to Msights was to be able to deliver work to Clients faster while maintaining the quality of our output. While we are still in the early period of using the platform, we are already seeing how Msights will allow us to achieve this objective.

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    The ability to easily connect to over 300 data sources was the key selling feature for our use case. Being able to create customized business rules for how data is processed is another strength of the platform. Our team has also been impressed with the support provided by the Msights onboarding team and our day-to-day contact. Questions are answered and issues are resolved quickly. This is extremely important for any business who must hit hard client deadlines and cannot delay due to outstanding questions or data issues.
    Cons:
    To date, we haven't experienced any features that we don't like.

    Reasons for switching to MSIGHTS Platform

    We required greater flexibility with connections to data sources and custom business logic.

    Read More

    Showing 1 - 1 of 1 Reviews

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