The Studio Director 2026: Benefits, Features & Pricing

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On this page

Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

The Studio Director

4.6

(98)

Pricing

Starting at $39.00 per month

About The Studio Director

The Studio Director is a business management solution designed for small and midsize martial arts, dance and fitness centers. It offers website management, attendance management, point of sale, scheduling and instructor management within a suite. The solution is cloud-based and offers mobile applications for both Android and iOS.

The Studio Director features website design that allows users to create websites using default templates. Websites can also include online booking and online payments.

The solution features email marketing, which allows users to send automated emails to active customers. Users can set up email campaigns for customer acquisition and retention. The inventory management module of the solution helps users manage all their equipment and supplies.

The Studio Director offers online support to all its customers during business hours, and it offers webinars and online videos as a part of its training program. Pricing is per month based on the number of students enrolled.

The Studio Director Screenshots

The Studio Director Pricing and Plans

Starting price: $39.00 per month

Free Trial

Free Version

Basic

$39.00

flat rate, per month

Plan includes:

Attendance Tracking
Bundled Charges
Class Calendars
Class Schedules
Cloud Storage
Data Importing
Document Storage
Email Delivery Optimization
Event Timeline
Integrations

Plan 2

$79.00

flat rate, per month

Plan includes:

Attendance Tracking
Bundled Charges
Class Calendars
Class Schedules
Cloud Storage
Data Importing
Document Storage
Email Delivery Optimization
Event Timeline
Integrations

Plan 3

$119.00

flat rate, per month

Plan includes:

Attendance Tracking
Bundled Charges
Class Calendars
Class Schedules
Cloud Storage
Data Importing
Document Storage
Email Delivery Optimization
Event Timeline
Integrations

Plan 4

Pricing available upon request

Plan includes:

Attendance Tracking
Bundled Charges
Class Calendars
Class Schedules
Cloud Storage
Data Importing
Document Storage
Email Delivery Optimization
Event Timeline
Integrations

Plan 5

Pricing available upon request

Plan includes:

Attendance Tracking
Bundled Charges
Class Calendars
Class Schedules
Cloud Storage
Data Importing
Document Storage
Email Delivery Optimization
Event Timeline
Integrations

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The Studio Director Features

Popular features found in Dance Studio
Attendance Tracking
Billing & Invoicing
Booking Management
Online Payments
Point of Sale (POS)
Reporting/Analytics
Self Service Portal
Staff Management
Student Management
More features of The Studio Director
Alerts/Notifications
Attendance Management
Belt Ranking Classification
Class Management
Class Registration
Class Scheduling
Client Management
Costume Management
Credit Card Processing
Customer Accounts
Customizable Branding
Electronic Payments
Email Management
Email Marketing
Enrollments/Onboarding
Event Management
Facility Scheduling
Information Hub
Instructor Management
Inventory Management
Invoice Management
Membership Management
Mobile Access
Mobile App
Monitoring
Online Booking
Online Registration
Parent Portal
Payment Processing
Real-Time Data
Recurring/Subscription Billing
Registration Management
Scheduling
Score Tracking
Skills Tracking
SMS Messaging
Student Portal
Team Management
Virtual Classroom
Wait List Management
Website Integration
Website Management

The Studio Director Integrations

QuickBooks Online Advanced

The Studio Director User Reviews

Overall Rating

4.6

Ratings Breakdown

66%

28%

Secondary Ratings

Ease of Use

4.4

Value for money

4.5

Customer support

4.8

Functionality

4.3

Dawn H.

Verified reviewer

Performing Arts

11-50 employees

Used daily for less than 2 years

Review source

Reviewed June 2023

Good Studio Management Software

Overall we were satisfied with our use of The Studio Director. We changed to another software for functionality that was more important for customer satisfaction. There were things that the Studio Director does better than competitor tools, but there are gaps in most products in the market.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Love the ease of setup of our seasons, classes, billing and charging customers. Most functionality is there for running a dance studio or similar business.

Cons:

Could not successfully list classes on our website with links directly to enrolling. No way to track private lessons and studio room usage to have a complete studio availability calendar. Not as user friendly as other studio management products.

Rachel Z.

Performing Arts

11-50 employees

Used daily for more than 2 years

Review source

Reviewed February 2017

Review of The Studio Director by a Dance Studio Manager

I have worked in many corporate databases, and I have to say that I was pleasantly surprised when I started using The Studio Director. The dance studio I work for had already been using it for quite a few years when I became the studio manager. I was able to figure almost all of our daily functions in less than two days! The software is user-friendly, dynamic, and has great technical support! The staff are always friendly and prompt and have some kind of solution for most of our questions.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

This software is dynamic! It lets us manager our studio store items and sales, our dance classes, seasons, and performances, our online client portal, our families, students, and communication methods - all in one program!

Cons:

Setting up seasons can be a little complicated, depending on the various types of class set-ups we may want to offer - in the summer we have multiple 1-week camps, a 7-week session, grouped dance intensives, etc., and all require some real thought to make sure they are set-up correctly for the right dates, charges, and so they make sense to the client in their online registration portal. In addition, there is no good way to pick and choose clients to email out of a group - you can only email the whole group or an individual family, unless you can figure out which clients are which by their email address and delete them individually from the "to" line - which is near impossible!

Ada S.

Used daily for more than 2 years

Review source

Reviewed November 2017

Good software, but awkward/not straight forward formatting

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It has features that many softwares dont have, like organizing shows and events, but those features are hard to use, so even though they are there, our club makes our own spreadsheets. Costumer support is great and fast, but its tedious to call in with every question, so mostly we skip over things we dont understand.

Cons:

awkward formatting, some features are not easy to use, or figure out. For example, I would love to be able to use the attendance sheets for each child. It would be awesome to be able to click on a child, and then see a LIST of classes they have missed, rather than have to scroll through each month. Then, would be great if we could click on that missed class, and say "schedule a makeup class for this missed class." It is not easy or straight forward to see which missed classes have been made up.

Becca H.

Verified reviewer

Used daily for more than 2 years

Review source

Reviewed June 2017

I really like most of what Studio Director offers!

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I like that improvements are made regularly and that functions keep improving. I get quick email responses from the customer support team.

Cons:

The cost is the biggest hang up for me. It's difficult for a small non-profit to keep up with rising costs without losing data (by deleting students.) Many of my parents have a difficult time using SD from a mobile device and I get complaints about that regularly. I would love for SD to integrate with MailChimp. When we use the templates for newsletters, if we take a break and come back to it, the system kicks us out and we have to start all over, would love for that to be auto saved or a setting that allows more time (if my admin is waiting for an answer from me.) I'd love to preschedule emails to go out at a later date as well as the ability to schedule credits to be used at a later date. A more efficient way to schedule private lessons through the software. An easy way to add teachers to emails that are sent out. Customizable evaluations for the teachers to fill out and email to students.

Kim S.

Performing Arts

2-10 employees

Used daily for less than 12 months

Review source

Reviewed June 2017

Studio Director customer support is top-notch! Timely return of phone calls and emails especially.

Way more for our money, especially in the areas of customer service and access to reports. The recital planning features were extremely helpful and made good use of my time.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The recital planning features are in-depth and yet very user friendly. Their customer service folks never rush my questions and are always willing to walk me step by step through a new process. The number and types of reports are amazing...they have thought of everything we need before we even knew we needed it! Setting up seasons and classes is very user-friendly as well. But again, Studio Director's Customer Service sets them far above and apart from their competition. They are thorough, yes, but most of all, they are ACCESSIBLE!

Cons:

1. There is NO good way to let our families know their account history. All of the option are confusing. The summary does not have enough info, the statements have too much info or too many lines of info that the families don't understand, and the other options are lacking as well. The way the account is set up in the portal is also confusing to many of our families. 2. We need to have more font/bolding/italicizing options for the class/event confirmations. Also, we need less automatic information put in and more access to putting in our own info. Our families were confused by the fact that their class time was in the chart, but their rehearsal time in the notes and at the top of the chart was overlooked because I couldn't make it stand out. 3. The family/EC information on the class rosters should not be centered; it makes them very difficult to read.

John S.

Education Management

51-200 employees

Used daily for more than 2 years

Review source

Reviewed December 2017

From an owner's standpoint, this is the cream of the crop.

It was the key to our growth from 1,200 to 4,500 +/-.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Very fast. Accessible by customers on PC or phone via app. Super search capability. Full accounting capability -- can support GAAP, tax, and custom reporting. Fits with QuickBooks. Support extremely responsive and new features appear every two or three months. Has many features competing programs don't have including elaborate skill tracking, inventory and event support. Price capped even with thousands of students in the system. Usage is highly customizable to speed registration work. Exhaustive standard reporting plus support can create custom reports. Most information can be exported to Excel. Can integrate with your web site, too, to show what's available. Useful for every member of the company and customers.

Cons:

Can't consolidate accounts over several sites, so customers can end up enrolled in two or three places. Not as cheap as entry-level systems; this is the high end product for knowledgeable users. Doesn't allow API access to your data for customer reporting.

Amy S.

Sports

201-500 employees

Used daily for more than 2 years

Review source

Reviewed June 2016

Awesome program

Studio Director has been an incredible program. It is easy to use and has helped us be organized. I am continually learning about features that the program includes that have saved me hours of work. I am impressed by the customer service and how quickly they respond to my questions. I also love that your customer service takes feedback and requests from me and other studios and is continually improving to better serve our needs.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It is easy to use and has helped me improve my communication with my families through emails (including automated emails), event confirmations, etc. I also love the many types of reports I can run and the incredible amounts of information available to me in so many formats.

Cons:

I have recently incorporated welcome emails, new student emails, birthday emails, etc (drip campaigns). I would love an option to set up several new student drip campaigns. Specifically, I would like to be able to set up a different email to be automatically sent for each season to new enrollees. I have one set up currently, but have to manually send welcome emails to every other season.

Claire S.

Verified reviewer

Health, Wellness and Fitness

2-10 employees

Used daily for more than 2 years

Review source

Reviewed September 2019

Extremely Helpful

The Studio Director helps us track class attendance, keep account balances up to date, and the customizable reports are extremely helpful in tracking financial trends.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The Studio Director's Class Charge administration is what adds the most value to my day-to-day operations. The system seamlessly calculates special discounts, prorated tuition, and credits in a way that helps our clients and staff immensely. I'm able to keep all of our student accounts up to date as they add and drop throughout the season. The Studio Director is able to generate customizable reports that help us in almost every business decision.

Cons:

While The Studio Director mobile website is helpful and agile, we still nonetheless continue to get feedback from clients who say that they would prefer to use an iOS app over a mobile site.

Lauren D.

Verified reviewer

Non-Profit Organization Management

11-50 employees

Used daily for more than 2 years

Review source

Reviewed March 2018

Studio Director works well for our non-profit dance program

I appreciate the ability to easily pull student and family account data reports, as well as keep our dance classes and seasons well organized and archived.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The interface is clean and easy to navigate. There are various options for customizing account pages to suit your needs, for example adding custom fields for information. We utilize the Reports feature daily, which gives easy to use data that's easily transferable to Excel.

Cons:

The only snag recently is trying to get families enrolled in the texting feature. I wish there was a way to send texts directly to phones with the family's opt-in code, instead of manually looking it up for each person.

Alyssa G.

Fine Art

2-10 employees

Used daily for less than 2 years

Review source

Reviewed October 2016

Excellent Software!

Our experience with The Studio Director has been fantastic! We love this program because it has saved us valuable time and money. We used to handle our enrollment with physical files were things would get easily lost or miss-filed, now we have a way of keeping accurate records of everything. Searching and tracking our enrollment numbers has never been easier and the enrollment in automatic payments has kept us accountable as well as our customers. Their customer service is some of the best I, personally, have ever received (Pam is awesome!). They respond quickly to any questions we have and their staff is very helpful, knowledgeable and kind.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Customer Service User Friendly Multiple Features/Reports Easy to search and find specific records or groups of records with the ability to tag groups and email groups

Cons:

User fields can only be added on Student level and not the Family level. We do a lot of research based on our family population and not having that option is little difficult, but The Studio Director actually came up with a nice alternative. This may not apply to a lot of studios.

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