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Google Forms vs SmartSurvey

Updated February 9, 2026

Google Forms vs SmartSurvey: Which is best for you?

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1 million+ businesses helped
2 million+ verified software reviews
Starting Price

Pricing available upon request

£45.00

per month

Free Trial
Free Version
Screenshots
and Demo
Product Screenshot
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Product Screenshot
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Top Rated
  Features
Response Validation
4.82
Anonymous Feedback
4.75
Real-Time Data
4.71
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Customizable Questions
4.92
Survey Builder
4.78
Reporting/Analytics
4.60
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Integrations
Zapier
Zapier
Google Workspace
Google Workspace
ClickSend
ClickSend
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Google Analytics 360
Google Analytics 360
Salesforce Sales Cloud
Salesforce Sales Cloud
Zapier
Zapier
See All
Pros / Cons
  • Google Forms has assisted me to gather responses, applications, and reviews within a short period without having to set up any technical tools and pay subscription fees to survey applications.
  • The one drawback that I have found is that if a staff member creates a form in our shared drive, they are unable to add the option of collecting images as one of the features.
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  • Feature rich, reasonable costs, the ability to pay by month rather than having to take out a 12 month subscription
  • Support is totally impersonal
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Ease-of-Use
4.7/ 5
4.7/ 5
Value for Money
Highest performing feature
in the comparison
4.8/ 5
4.6/ 5
Customer Support
4.4/ 5
Highest performing feature
in the comparison
4.7/ 5
Functionality
4.4/ 5
Highest performing feature
in the comparison
4.6/ 5
Support Options
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Training Options
In Person
Live Online
Webinars
Documentation
Videos
In Person
Live Online
Webinars
Documentation
Videos
FrontRunners
FrontRunners 2026
FrontRunners 2022
Advisor
  Recommendations
N/A
N/A
Ideal Customer Size
Small
Medium
Large
Small
Medium
Large
Deployment Options
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad