Wobb 2026: Benefits, Features & Pricing

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On this page

Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Wobb

4.9

(7)

Pricing

Starting at $152.41 per month

About Wobb

Wobb, a Gurugram-based influencer marketing automation platform, simplifies the hiring process and enhances measurability. With its pixel technology, Wobb provides valuable data on sales, traffic, and impressions from influencer campaigns. Marketing managers gain access to influencers for their campaign requirements, while influencers can conveniently participate in numerous campaigns, submit their work for approval, and access collaboration tools. Wobb fosters transparent and time-bound engagement between brands and influencers. Since its launch, Wobb has successfully executed over 5,000 influencer campaigns and partnered with more than one million micro, macro, and category A influencers across 100+ categories. Trusted by renowned brands like HDFC Life, Plum Goodness, Emami, BIBA Apparels, and Casio, Wobb is the go-to platform for influencer marketing needs.

Wobb Screenshots

Wobb Pricing and Plans

Starting price: $152.41 per month

Free Trial

Free Version

Basic

$152.41

flat rate, per month

No plan information available

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Wobb Features

Popular features found in Influencer Marketing
Campaign Analytics
Faceted Search/Filter
Influencer Discovery
Influencer Relationship Management
Influencer Tracking
Social Media Monitoring
More features of Wobb
Activity Dashboard
Campaign Management
Campaign Planning
Conversion Tracking
Geotargeting
Multi-Campaign
Multi-Channel Campaigns
Multi-Channel Marketing
Multi-Language
Performance Metrics
Real-Time Analytics
Real-Time Reporting
ROI Tracking
Social Media Integration
Social Promotion
Workflow Management

Wobb Integrations

Shopify

Wobb User Reviews

Overall Rating

4.9

Ratings Breakdown

86%

14%

Secondary Ratings

Ease of Use

4.7

Value for money

5.0

Customer support

4.9

Functionality

4.9

Have you used Wobb and would like to share your experience with others?

Prince Joseph I.

Verified reviewer

Consumer Services

51-200 employees

Used daily for less than 12 months

Review source

Reviewed November 2024

PJI loves and supports Wobb.Ai

So far the experience with the software and the team has been great

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I love that Wobb is truly outcompeting other similar influencer softwares with so much value that makes me believe that I will never need another one. For making the process to connect with influencers to connecting with podcast hosts to more. They did such a great job in building this and I believe they will continue to make it better.

Cons:

nothing. I like everything about this platform and will be top of the list unless anyone can compete against it

Vendor Response

Glad to know you liked the product. Appreciate your feedback here.

Replied November 2024

Jayati G.

Verified reviewer

Cosmetics

51-200 employees

Used daily for more than 2 years

Reviewed July 2023

A Must-Have Platform for Beauty Brands

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Firstly, the creator search on Wobb is slick. So we sell beauty & skincare products & generally target women age 25-35. With wobb, it was easier for my team to put down the audience gender, age & demographic filters and get a curated list of beauty creators with my target audience. That saves a lot of time for us.Secondly, what I love about the platform is the marketplace. We have posted variety of always on campaigns - barter, affiliate, small cash payout on the wobb creator marketplace. We're getting roughly 100+ pre-qualified applications on an average from the platform. This saves us time on sourcing & focus on important work.Also, Shopify integration was quite useful as it allowed us to ship products to influencers doing barter or gifting campaigns with us. We don't really need to ask for addresses, and coordinate with logistics team

Cons:

Nothing to dislike really. But if I have to pick one, they can provide more options for custom reports to measure influencer performance.

Reasons for choosing Wobb

First is value for money. I evaluated Grin and Upfluence before deciding on Wobb. They don't provide aws much value for the amount they charge. Secondly, we wanted to grow our sales on Amazon. With wobb, we are able to run campaigns hyper-focussed on generating high quality video feedbacks on the marketplaces. The reviews help us rank organically on long tail keywords on Amazon and gives a much needed boost to our sales.

Vikas T.

Verified reviewer

Marketing and Advertising

11-50 employees

Used monthly for less than 6 months

Reviewed February 2024

High Potential Product for Influencer Marketing Agencies

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The [sensitive content hidden] seems fully committed to the product, and it's moving in the right direction. I'm impressed with the overall value and pricing. They have huge data of Indian influencers.

Cons:

The UX needs improvement and more active influencers for the campaign.

Rishita S.

Verified reviewer

Apparel & Fashion

Self-Employed

Used daily for less than 6 months

Review source

Reviewed April 2025

A Great Platform with High Demand – Keeps Me on My Toes!

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

What I liked most about Wobb is how supportive and seamless the entire experience was. The platform made it really easy to connect with brands, and the team was always approachable and quick to help. It felt like a space that genuinely cares about creators and their growth.

Cons:

Honestly, there wasn’t much to dislike! But if I had to mention something, I’d say the opportunities get filled up quite fast—which just shows how active and competitive the platform is. It actually motivates me to stay more alert and improve consistently.

Ishan J.

Verified reviewer

Health, Wellness and Fitness

2-10 employees

Used weekly for less than 12 months

Review source

Reviewed September 2024

Good influencer discovery tool for all

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The tool is good for influencer discovery. The UI was pretty neat except for the infrequent bugs at times but support could help. Pretty cost effective as well. I have reviewed several products like Grin, Upfluence, Modash. This one is the most value for money tool overall. Offers the same discovery as Modash at 1/3rd cost. If from India, you can leverage their marketplace, which i think is open only for Indian users

Cons:

The support could be better - took them a day to respond to some queries. But overall a recommended product for all

Jon M.

Verified reviewer

Consumer Goods

2-10 employees

Used weekly for less than 12 months

Review source

Reviewed May 2024

Great product

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It provides a great value plus was easy to use and they provide excellent support

Cons:

The set up was a slight bit complicated but their team helped me through it.

Rishav p.

Verified reviewer

Cosmetics

11-50 employees

Used weekly for less than 12 months

Reviewed July 2023

Wobb: Empowering Brands with Comprehensive Influencer Marketing Tools

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Wobb provides a comprehensive suite of featuresthat cater to the specific needs of beauty brands. The platform's integration with advancedpixels and proprietary technology allows us to measure the performance and conversion of ourinfluencer campaigns accurately. The customer support team is highly responsive and providesvaluable assistance when needed.

Cons:

The platform's integration with third-party tools andplatforms could be expanded to facilitate seamless data sharing and campaign management.

Showing 1 - 7 of 7 Reviews