Blackbaud Luminate Online 2026: Benefits, Features & Pricing

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Overview
Pricing and Plans
Features
User Reviews

Overview

Blackbaud Luminate Online

3.7

(34)

Pricing

Pricing available upon request

About Blackbaud Luminate Online

Luminate Online Marketing is an online fundraising and marketing automation software for non-profits. The solution offers a host of interactive tools to develop dynamic marketing campaigns and organize online fundraising events. The software features tools to allow non-profits build campaigns via email, mobile, and social channels, along with donation and email acquisition technology that allows organizations to engage effectively with their constituents and convert them to regular donors.

Luminate Online Marketing partners non-profits with a comprehensive staff of fundraising experts. Organizations can smoothly drive top-performing donor acquisition, donor retention and fundraising results. The digital marketing tools enable organizers to create and design interactive webpages with personalized message for members and donors.

Luminate Online is suitable for organizations looking to expand online and multi-channel fundraising strategies. The solution is a good fit for several types of organizations, including faith-based ministries, human services, international organizations and national organizations.

Blackbaud Luminate Online Screenshots

Blackbaud Luminate Online Pricing and Plans

Starting price: Connect with an advisor for pricing

Free Trial

Free Version

Basic

Pricing available upon request

No plan information available

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Blackbaud Luminate Online Features

Popular features found in Nonprofit
Accounting
Campaign Management
CRM
Customizable Forms
Donor Management
Electronic Payments
Event Management
Fundraising Management
Grant Management
Membership Management
Registration Management
Volunteer Management
More features of Blackbaud Luminate Online
A/B Testing
Activity Dashboard
Activity Tracking
API
Autoresponders
Campaign Analytics
Campaign Scheduling
CAN-SPAM Compliance
Click Tracking
Contact Management
Conversion Tracking
Customer Segmentation
Customer Surveys
Customizable Branding
Customizable CTAs
Customizable Fields
Customizable Templates
Data Import/Export
Drip Campaigns
Dynamic Content
Email Campaign Management
Email Management
Email Marketing
Email Templates
Email Tracking
Engagement Tracking
Event Triggered Actions
Image Library
Landing Pages/Web Forms
Lead Capture
Lead Generation
Lead Management
Lead Qualification
List Management
Marketing Automation
Marketing Calendar
Mobile Access
Mobile Optimization
Multi-Campaign
Multi-Channel Communication
Multi-Channel Marketing
Multivariate Testing
Real-Time Analytics
Real-Time Data
Reporting/Analytics
Reporting & Statistics
ROI Tracking
Sales Analytics
Segmentation
SMS Marketing
Social Marketing
Social Media Integration
Subscriber Management
Template Management
Third-Party Integrations
Visual Analytics
Website Visitor Tracking
Workflow Management
WYSIWYG Editor

Blackbaud Luminate Online User Reviews

Overall Rating

3.7

Ratings Breakdown

26%

38%

26%

Secondary Ratings

Ease of Use

3.0

Value for money

2.9

Customer support

3.8

Functionality

3.5

Sarah B.

Verified reviewer

Non-Profit Organization Management

1001-5000 employees

Used daily for less than 12 months

Review source

Reviewed August 2022

BBCRM Review

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Ease of use and how it has everything we need shown there at our finger tips.

Cons:

Integration was hard for new users but that is to be expected

Glynis B.

Verified reviewer

Museums and Institutions

51-200 employees

Used daily for less than 2 years

Review source

Reviewed January 2021

Not intuitive

We use it for transactional and reminder emails for registered programs, and marketing emails.

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

Honestly, I cannot think of any pros at this time.

Cons:

Nothing about Luminate Online is intuitive. It does not integrate well with other Blackbaud products. We have had to purchase other third-party software to send information between Altru and Luminate.

Tatiana T.

Verified reviewer

Religious Institutions

201-500 employees

Used weekly for less than 2 years

Review source

Reviewed July 2022

BB LO is what is available

I would say my experience has been nuetral...not particularly great but also not horrible

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It is integrated with Blackbaud products.

Cons:

- Repetative steps at times which can lead youi in circles

Reasons for choosing Blackbaud Luminate Online

It is integrated with Blackbaud products.

Amanda P.

Maritime

11-50 employees

Used weekly for less than 12 months

Review source

Reviewed July 2017

Easy to use without a programmer, but much better with programming experience.

The biggest thing I've been using this for lately is event registration and management. Without this product we wouldn't be able to pilot the programs we're piloting right now.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Very robust software with a ton of features built in. It requires some initial training to get started but once you get the hang of it, figuring out all the menus and features gets easier.

Cons:

The interface can be clunky at times. Some things require navigating multiple menus and clicking multiple times to complete a task. But overall the functionality is incredible.

Shaun W.

Civic & Social Organization

Used unspecified for more than 2 years

Review source

Reviewed November 2015

Great product with a lot of potential

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

The flexibility and the integration are the best parts.

Cons:

Blackbaud has acquired a lot of products over the years and even though integration is happening, your needs may be slower at integration than others.

Abraham S.

Verified reviewer

Financial Services

2-10 employees

Used daily for less than 6 months

Review source

Reviewed May 2019

Good for a very select group

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

As an all in one solution, it works very well. If you can afford it and aren't looking at any of its more advanced competitors, this will get the job done in a basic, matter-of-fact sense. Sleek design with intuitive, though limited, interface.

Cons:

We found the pricing to be more than we were willing to put up with for long. Very limited in the ability to customize your dashboard and tools. More affordable alternatives exist on the market with more powerful tools, resources, and support staff. I also did not appreciate being charged for any little feature I wanted to add to my account that really should have come standard.

Sally R.

Used unspecified for more than 2 years

Review source

Reviewed January 2016

Bad Timing for us

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

It is powerful in the use of the data and also in the production of web pages.

Cons:

It seems like every time we pay for some customization, then not long after, it becomes a feature or fix in a future release. I just feel like we're not being advised very well. We aren't a cookie-cutter blackbaud client, so it doesn't always fit with what we are trying to do.

Keri E.

Civic & Social Organization

Used unspecified for unspecified

Review source

Reviewed August 2014

We purchased the platform nine months ago

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

This product integrates with Raiser's Edge, which streamlines data entry. They have a great program called Go!, which takes you through three different email campaigns and provides specific direction and feedback to grow your email lists. It is not difficult to set up new action forms. Emails are not difficult to send (especially if you are working off a template designed for you in the Go! Program). Blackbaud has been quick to respond to concerns and problems that arose from the integration with Raisers Edge.

Cons:

Navigating to some of the reports is less intuitive than I would like. But, like anything, once you understand the structure, it is okay.

Verified

Reviewer

Accounting

11-50 employees

Used other for less than 6 months

Review source

Reviewed March 2019

Expensive for some clients