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BL.INK

Overview

BL.INK 2026: Benefits, Features & Pricing

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On this page
  • Overview
  • Pricing and Plans
  • Features
  • User Reviews

Overview

BL.INK
BL.INK
4.6
(17)

Pricing

Starting at $49.00 per month

About BL.INK

BL.INK is a URL shortener, which enables businesses to monitor, manage and measure customer engagement touchpoints. Professionals can create campaigns and add notes for team members according to requirements.

Key features of BL.INK include 301 redirects, bulk import, email notifications and audit logs. The platform lets organizations utilize searchable tags to consolidate campaign metrics and configure access permissions for team members. It allows businesses to track URL clicks by country, city or region based on specific date ranges. Additionally, enterprises can route users based on time, date, language, device and geography.

BL.INK integrates with various third-party systems such as Zapier, Khoros, Sprinklr, Zoho Flow and more. The product is available on monthly subscriptions and support is extended via FAQs, documentation, live chat, email and other online measures.

BL.INK Screenshots

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BL.INK Pricing and Plans

Starting price: $49.00 per month
Free Trial
Free Version

Expert+

$49.00

flat rate, per month

No plan information available

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    BL.INK Features

    • Popular features found in Marketing Attribution
      Advertising Management
      Affiliate Management
      Attribution Modeling
      Audience Targeting
      Campaign Analytics
      Conversion Tracking
      Customer Journey Mapping
      Customer Segmentation
      Data Import/Export
      Engagement Tracking
      Performance Metrics
    • More features of BL.INK
      API
      Broken Link Discovery
      Campaign Management
      Custom Domains
      For Marketing and Advertising
      Link Analytics
      Link Editing
      Link Management
      Link Shortening
      Multi-Channel Attribution
      QR Codes
      Rank Tracking
      Retargeting
      Tag Management
      Third-Party Integrations
      URL Shortener

    BL.INK User Reviews

    Overall Rating

    4.6

    Ratings Breakdown

    5

    71%

    4

    24%

    3

    6%

    2

    0%

    1

    0%

    Secondary Ratings

    Ease of Use

    4.6

    Value for money

    4.4

    Customer support

    4.3

    Functionality

    4.3

    Have you used BL.INK and would like to share your experience with others?

    Kari's profile

    Kari T.

    Verified reviewer

    Insurance

    10000+ employees

    Used daily for less than 12 months

    Review source

    Reviewed August 2019

    Bl.ink reiew

    5

    for a daily user, it is super easy to jump in and out of

    Ratings Breakdown

    5
    Ease of use
    3
    Value for money
    3
    Customer support
    3
    Functionality
    icon
    Pros:
    It's easy to use and creates a branded/authentic url for uhc
    Cons:
    not intuitive with what else you can do with this program

    Read More

    LC

    Leigh C.

    Verified reviewer

    Computer Software

    201-500 employees

    Used daily for less than 2 years

    Review source

    Reviewed August 2020

    Easy to use, great for branding

    5

    There are a ton of URL shorteners. This one is the best.

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    Easy to find and options for our brand name and is a much better user/brand experience than Bit.ly. Very helpful and responsive customer support, easy URL builder, love the copy feature -- greatly streamlines work. Just a nice, easy, elegant solution
    Cons:
    I cannot think of any cons at this time.

    Reasons for switching to BL.INK

    Cost and versatility - will help us build our brand

    Read More

    VR

    Verified
    Reviewer

    Health, Wellness and Fitness

    10000+ employees

    Used daily for less than 2 years

    Review source

    Reviewed August 2019

    Bl.ink overall great!

    4

    Overall, bl.ink solves our issue of creating shortened links that are customized to our brand, and simple tracking analytics for our blog.

    Ratings Breakdown

    4
    Ease of use
    3
    Functionality
    icon
    Pros:
    Love the link shortening capability and how we're able to customize to our Optum brand. I love the ability to tag links so that we can easily search for campaigns and pull up analytics.
    Cons:
    I wish more analytics were available through the software. Along with audience insights.

    Read More

    JC

    Joe C.

    Verified reviewer

    Insurance

    10000+ employees

    Used daily for more than 2 years

    Review source

    Reviewed September 2019

    Easily create branded links that build trust in the quality & value of your content

    5

    Their platform is a great fit, because it enables us to work rapidly and independently but with greater consistency and quality across our multiple lines of business. BL.INK created URL builders that simplify the creation of tracking links, and the team has helped connect data exports to our reporting dashboards.

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    Using BL.INK, we can easily create branded website links, that over time, help build trust in the quality and value of the content we share. Advanced features like dynamic links and promo badges are useful. I especially appreciate that BL.INK is very client focused, and the team eagerly listens to our business needs and offers innovative solutions.
    Cons:
    Our wish list initially included full integration of BL.INK with our social media content publishing tool, and BL.INK continued to advocate for this. We're excited that a solution launched early in 2019.

    Read More

    JE

    Jake E.

    Verified reviewer

    Hospital & Health Care

    10000+ employees

    Used daily for less than 2 years

    Review source

    Reviewed August 2019

    Blink review

    4

    I use Bl.ink on a regular basis and rarely have any problems with it. It's pretty useful but I wish there were some more options. Bulk uploads may be available but I can't get them to work. It would also be nice to be able to create pre set templates so that I don't have to select new options every time I want to create a new link.

    Ratings Breakdown

    4
    Ease of use
    4
    Functionality
    icon
    Pros:
    I like that it's easy to go in and create tracked links that measure traffic to our website. The interface is easy to use, straightforward, and offers enough customization options for us.
    Cons:
    I have to upload links one at a time. I've tried to upload spreadsheets of multiple links that I would like to be tracked but I can't get it to work properly.

    Reasons for switching to BL.INK

    I think Blink bought BUD URL

    Read More

    EE

    Edward E.

    Verified reviewer

    Hospital & Health Care

    10000+ employees

    Used daily for less than 2 years

    Review source

    Reviewed September 2019

    Easy To Use

    5

    Overall, I am very satisfied and happy with this product

    Ratings Breakdown

    3
    Ease of use
    3
    Value for money
    4
    Customer support
    4
    Functionality
    icon
    Pros:
    I like how easy it is to use. Also, I like how I can rename the shortened links to whatever name I want it to be.
    Cons:
    It's a little bit difficult searching for past shortened links.

    Reasons for switching to BL.INK

    I don't know since I wasn't part of the decision-making body to make the switch.

    Read More

    OB

    Olivia B.

    Verified reviewer

    Hospital & Health Care

    10000+ employees

    Used daily for less than 2 years

    Review source

    Reviewed August 2019

    Review

    5

    Great!

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    4
    Customer support
    4
    Functionality
    icon
    Pros:
    I love how easy the tool is. It's very fast.
    Cons:
    I wish it would save the tag when you create multiple links

    Read More

    Germán's profile

    Germán B.

    Verified reviewer

    Human Resources

    2-10 employees

    Used monthly for less than 12 months

    Review source

    Reviewed October 2022

    Friendly shorthener for URL's

    5

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    It's simple, clean, and easy to use. I don't have to worry about ads or anything else getting in the way.
    Cons:
    Sometimes it's a bit buggy, so you have to be patient.

    Read More

    JB

    Jean B.

    Verified reviewer

    Food & Beverages

    201-500 employees

    Used weekly for more than 2 years

    Review source

    Reviewed August 2019

    My experience with bl.ink

    5

    Ratings Breakdown

    5
    Ease of use
    3
    Value for money
    2
    Customer support
    4
    Functionality
    icon
    Pros:
    It is practical It's easy to use The metrics you throw at me are very effective It helps me understand behaviors It makes it easy for me to detect insights
    Cons:
    It is not 100% costumizable I would like my entire team to have access to the platform

    Read More

    VR

    Verified
    Reviewer

    Information Services

    201-500 employees

    Used weekly for less than 6 months

    Review source

    Reviewed August 2019

    Very Easy to use

    5

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    Bl.ink is a very easy to use tool to create custom links. I use it together with other application to produce easy and simple to remember links for different purposes.
    Cons:
    I think the tool it's very useful as it is.

    Read More

    Showing 1 - 10 of 17 Reviews
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