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Supermetrics vs Tableau

Updated January 27, 2026

Supermetrics vs Tableau: Which is best for you?

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Custom shortlist of 3-5 vendors
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55+ software advisors
1 million+ businesses helped
2 million+ verified software reviews
Starting Price
$29.00

per month

$15.00

per month

Free Trial
Free Version
Screenshots
and Demo
Product Screenshot
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Product Screenshot
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Top Rated
  Features
Multiple Data Sources
4.81
Web Data Extraction
4.67
Performance Metrics
4.59
See All
Real-Time Analytics
4.88
Data Cleansing
4.83
Data Security
4.80
See All
Integrations
HubSpot CMS Hub
HubSpot CMS Hub
Snapchat for Business
Snapchat for Business
Twitter/X
Twitter/X
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Jedox
Jedox
Panoply
Panoply
CloverDX
CloverDX
See All
Pros / Cons
  • It’s a powerful and reliable tool for centralizing marketing data from multiple platforms into one place.
  • The cost can be high, especially if you need multiple connectors or use it across several accounts or clients.
Read more
  • Tableau allows me to connect to the SQL in real-time, Excel, cloud data and create layered visualizations instantly.
  • Now I am used to it, but I found in the beginning it was hard to navigate the setup of site. When we onboard new users I see them struggling as well when trying to learn all the features.
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Ease-of-Use
4.1/ 5
4.1/ 5
Value for Money
3.8/ 5
Highest performing feature
in the comparison
4.2/ 5
Customer Support
3.8/ 5
Highest performing feature
in the comparison
4.2/ 5
Functionality
4.3/ 5
Highest performing feature
in the comparison
4.5/ 5
Support Options
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Training Options
In Person
Live Online
Webinars
Documentation
Videos
In Person
Live Online
Webinars
Documentation
Videos
FrontRunners
N/A
FrontRunners 2025
Advisor
  Recommendations
N/A
N/A
Ideal Customer Size
Small
Medium
Large
Small
Medium
Large
Deployment Options
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad