SugarCRM 2026: Benefits, Features & Pricing

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Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

SugarCRM

3.8

(410)

Pricing

Starting at $19.00 per month

About SugarCRM

SugarCRM is a Customer Relationship Management (CRM) platform, expertly crafted to enhance interactions with prospects and customers while accelerating sales success. Renowned for its cost-effectiveness, this potent solution enables users to reduce the total cost of ownership by up to 32% according to Nucleus Research*, all the while providing contemporary features that align with evolving needs.

The platform offers intuitive dashboards, comprehensive reports, self-guided selling best practices, AI-powered insights, and an easy-to-use mobile CRM app, among others. It also boasts a high level of customisation and integration capabilities, thanks to its bidirectional API, which allows for seamless data synchronisation between SugarCRM and other business-critical systems.

With its user-friendly interface coupled with its renowned superior customer support, SugarCRM aids in improving user adoption and increasing win rates, customer satisfaction, and engagement.

SugarCRM is an optimal choice for all customer-facing roles, from marketing, sales, and customer success teams of medium and large enterprises. It's not just a standalone CRM solution; it's a CRM platform that can be fully in...

SugarCRM Screenshots

SugarCRM Pricing and Plans

Starting price: $19.00 per month

Free Trial

Free Version

Sugar Sell Essentials

$19.00

per user, per month

Plan includes:

Account & contact management
Lead & opportunity management
Quote Management
Activity management
Intelligent Account Management
Reporting & analytics
Collaboration & teamwork

Sugar Sell Standard

$59.00

per user, per month

Plan includes:

Pipeline management
Forecasting
Pipeline analytics
Mobility
Omni-channel communications
Business Process Management
Extensibility

Sugar Sell Advanced

$85.00

per user, per month

Plan includes:

Mail & calendar integration
Case management
Bug tracking
Intelligent lead prioritization
Revenue Intelligence
Generative AI
Sentiment analysis
Chat & chatbot

Sugar Sell Premier

$135.00

per user, per month

Plan includes:

Geo mapping
Enhanced forecasting
2x file managed storage
2x data managed storage
News feeds
Smart guides

Sugar Serve

$64.00

per user, per month

Plan includes:

Case Management
Omnichannel Engagement
Service Agent Workplace
Self-Service
SLA Management
Sentiment Analysis
Reports and Dashboards

Sugar Market

$1,000.00

usage based, per month

Plan includes:

Landing Pages & Lead Forms
Nurture Campaigns
Webinars & Events
Dynamic Email Content
Buyer’s Journey Tracking
Social Media Integration
AI Predictive Lead Scoring
Reporting & ROI Tracking

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SugarCRM Features

Popular features found in CRM
Calendar Management
Customer Journey Mapping
Email Management
Quotes/Estimates
Reporting/Analytics
Sales Pipeline Management
Segmentation
Task Management
Territory Management
Workflow Management
More features of SugarCRM
A/B Testing
Activity Dashboard
Activity Tracking
AI/Machine Learning
Alerts/Notifications
API
Audience Targeting
Batch Processing
Brand Tracking
Calendar/Reminder System
Calendar Sync
Campaign Analytics
Campaign Management
Channel Management
Collaboration Tools
Commission Management
Communication Management
Configurable Workflow
Contact Database
Contact Management
Content Management
Contract/License Management
Conversion Tracking
CRM
Customer Database
Customer Engagement
Customer Segmentation
Customer Social Profiles
Customer Support
Customizable Branding
Customizable CTAs
Customizable Fields
Customizable Forms
Customizable Reports
Customizable Scoring
Customizable Templates
Dashboard
Data Enrichment
Data Import/Export
Data Visualization
Demographic/Firmographic Data
Document Storage
Drag & Drop
Drip Campaigns
Dynamic Content
Email Marketing
Email Templates
Email Tracking
Engagement Tracking
Event Triggered Actions
Field Sales Management
Forecasting
For iPad Devices
For Small Businesses
For Startups
Interaction Tracking
Internal Chat Integration
Knowledge Base Management
Landing Pages/Web Forms
Lead Capture
Lead Distribution
Lead Generation
Lead Management
Lead Nurturing
Lead Qualification
Lead Scoring
Lead Segmentation
Live Chat
Marketing Automation
Marketing Calendar
Mobile Access
Mobile App
Monitoring
Multi-Campaign
Multi-Channel Communication
Multi-Channel Marketing
Multi-Channel Social Integration
Multiple Scoring Models
Multivariate Testing
Opportunity Management
Performance Metrics
Pipeline Management
Pipeline Reports
Predictive Analytics
Prioritization
Process/Workflow Automation
Proposal Generation
Prospecting Tools
Real-Time Data
Real-Time Notifications
Real-Time Reporting
Referral Tracking
Reminders
Reporting & Statistics
ROI Tracking
Role-Based Permissions
Sales Activity Management
Sales Analytics
Sales Automation
Sales Forecasting
Sales Reports
Sales Trend Analysis
Search/Filter
Search Marketing
Sentiment Analysis
Shared Contacts
SMS Marketing
Social Marketing
Social Media Integration
Social Media Monitoring
Social Promotion
Source Tracking
Support Ticket Management
Tagging
Template Management
Third-Party Integrations
Visual Analytics
Web-based Deployment
Web Forms
Website Visitor Tracking

SugarCRM Integrations

Salesforce Marketing Cloud Account Engagement

LiveOps

Zendesk Suite

Hootsuite

Olark

Zapier

See all 45 integrations

SugarCRM User Reviews

Overall Rating

3.8

Ratings Breakdown

30%

35%

26%

Secondary Ratings

Ease of Use

3.7

Value for money

3.8

Customer support

3.7

Functionality

3.8

Marvin D.

Verified reviewer

Design

2-10 employees

Used weekly for less than 12 months

Review source

Reviewed October 2024

Sugar CRM is SWEET!

Positive - its a robust crm platform loaded with features

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

easy to use had a low cost open source version loved it loaded with crm features

Cons:

open source could be buggy this is the old drupal days lmao!

Reasons for choosing SugarCRM

cheaper - open source is super low cost great value!

Chiara G.

Verified reviewer

Industrial Automation

1001-5000 employees

Used daily for more than 2 years

Review source

Reviewed April 2025

Best crm ever

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

I loved the high level of customizability

Cons:

The way my company used it without customizing it

Reasons for choosing SugarCRM

Too expensive for the features he could provide

Reasons for switching to SugarCRM

Infor did not meet our requirements anymore

Diane R.

Verified reviewer

Hospitality

11-50 employees

Used other for more than 2 years

Review source

Reviewed November 2020

Vote is out on this software

Previously 2

We tried using this for months to track a specific product line and to manage our leads and contact information. That product line went away and so did the regular use of this product. We have it as a "back up" for our next test product line, but I'm not sure this is the best choice for us.

Ratings Breakdown

Ease of use

Previously 2

Functionality

Previously 2

Pros:

I got the software because it was free. That's always a good thing. At first glance, it seemed like it would be easy to use and an inexpensive fix to a client tracking problem in a new division.

Cons:

Difficult to navigate and figure out how it worked. There was no customer service to call on and google searches for fixes proved fruitless. (this may be because we had the free version but if you want to sell me on a product and get me to upgrade, I need to be able to use it)

Johannsen Q.

Verified reviewer

Information Technology and Services

11-50 employees

Used daily for more than 2 years

Review source

Reviewed December 2022

Perfect for business process automation

Overall, I would recommend SugarCRM to businesses that are looking for a CRM solution that can automate their processes and provide customization options. While there may be some upfront costs and a learning curve involved, the benefits of using SugarCRM are likely to outweigh these considerations in the long run.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Automation capabilities: SugarCRM has a range of automation features that can help businesses streamline their processes and save time. For example, it can automatically assign tasks and follow-up actions to team members, send personalized emails and alerts, and track and report on progress.Customization options: SugarCRM allows users to tailor the platform to their specific needs and processes. This is great for businesses that have unique workflow requirements or want to integrate the CRM with their existing systems.Scalability: SugarCRM can accommodate businesses of all sizes, from small startups to large enterprises. It offers a variety of pricing plans and can be customized to meet the needs of different teams and departments.Integration with other tools: SugarCRM can be integrated with a wide range of tools, including email, calendars, and social media. This makes it easy for businesses to track and manage customer interactions across multiple channels.

Cons:

Cost: SugarCRM can be on the pricier side, especially for smaller businesses or those with limited budgets. However, it's worth considering the long-term benefits of automating business processes and the ROI that the platform can provide.Learning curve: While SugarCRM is generally easy to use, it does have a bit of a learning curve. It may take some time for users to get comfortable with all of the features and functions of the platform.

Reasons for choosing SugarCRM

We ultimately chose SugarCRM because of its customization options and scalability.

Orianne G.

Verified reviewer

Telecommunications

10000+ employees

Used daily for less than 2 years

Review source

Reviewed August 2022

Most powerful and easy-to-use CRM to support all corporate sales and marketing activities

With SugarCRM, I keep track of new campaigns (account management), I am regularly reminded that I have performance discussions with my customers and I can switch to the corresponding customer account to find all the important data and get in touch with the customer. In addition, thanks to the ticket system, I do not forget to work on important tasks for my customers and other projects. In addition, I can optimally and smoothly inform my teammates about changes utilizing comments and notes in the customer accounts. All in all, I can only say that it is a super complete CRM solution.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

What I like most are the synergy effects of the use of the tool by our large sales teams spread over several locations (in Spain and abroad) and our various marketing teams. We combine all customer contact points in an extremely flexible way across all departments. This simplifies our internal communication and knowledge exchange among ourselves, as well as communication with customers. The interface can be used very intuitively for an extensive CRM system thanks to its focus on a single clear navigation bar. In addition, the tool can be linked very flexibly with other systems via APIs, such as SAP, various campaign management tools, and much more.

Cons:

It isn't easy to become familiar with all the relevant interface features in a short time to take full advantage of these synergies. Here, you must explore using patience and occasionally, trial and error. However, you will certainly behave similarly to other enterprise-level CRM solutions.

Reasons for choosing SugarCRM

Sugar helps us in customer management. With SugarCRM, we have been able to offer our customers our other products in a better and more efficient way. It's ideal for selling more than just the core service. It's very easy to anticipate what the customer might want.

Reasons for switching to SugarCRM

Sugar offers all the basic functions of a CRM. It can cover all needs for any type and size of the company. We were able to use it mainly to organize customer contacts.

Verified

Reviewer

Information Technology and Services

501-1000 employees

Used daily for more than 2 years

Review source

Reviewed May 2019

Indeed a great CRM with effective results

Overall my experience with this CRM is great. I am using it daily and I can say that my daily work is incomplete without it. It is so simple to use and provides amazing results for reports and dashboards, their customer's support team is very responsive.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I am using it for more than three years and like almost everything about it. This CRM is very easy to use because of its simple design and easy to use user interface. I like the way SugarCRM provides reports and dashboards which is very easy to understand. SugarCRM provides secruity of data and information and now I can handle the different campaigns, create a different campaign for anyone and even get a complete picture of it very easily.

Cons:

I would like to highlight one thing that I dislike about it which is its overall cost. A small organization may not afford this CRM but overall it is worth to spend on it.

Reasons for choosing SugarCRM

We choose this because it has strong customer support team and it is less expensive compared to there products.

Eric R B.

Verified reviewer

Facilities Services

11-50 employees

Used daily for less than 2 years

Review source

Reviewed March 2022

Sugar CRM is inexpensive, functional and quite dated

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Sugar CRM is a functional CRM that works reasonably well for tech-minded folks who don't mind getting used to its unappealing interface. It has the basic tools and functionality one would expect from a CRM and some of the integrations are solid (for data imports primarily).

Cons:

The interface feels old and doesn't give the user much power to reconfigure it to work in a way that will help the user's specific needs. The marketing automation integrations are clunky, too.

Reasons for choosing SugarCRM

Sugar CRM was cheaper than any of the other solutions and we had a CTO who liked it because he'd used it many times before.

Micheal W.

Verified reviewer

Construction

11-50 employees

Used weekly for free trial

Review source

Reviewed February 2023

SugarCRM is the best and will always be the best.

Awesome experience, and I would recommend them to others.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I like how easy it is to find the information I am looking for from projects, leads and contacts

Cons:

The cost would be the least I like about the software, but it is still a very good price, not the worst and it could always be a bit cheaper.

Reasons for choosing SugarCRM

I got a review from another customer that I am friends with.

Reasons for switching to SugarCRM

The other providers just didn;t have the features I was looking for.

Ira L.

Verified reviewer

Information Technology and Services

51-200 employees

Used daily for less than 2 years

Review source

Reviewed July 2025

End User Adoption -Ease of Use

Great, completely allowed for tracking and moving business along with reporting on the business to stakeholders.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Easy to learn & adopt. Reporting is easy to build and profiles are simple to set up. Fast and easy to access.

Cons:

I did not find any cons, perhaps it is simply how it was set up. It would of been great to have recurring revenue and greenfield tracked seperately from pipeline perspective.

Perez L.

Verified reviewer

Automotive

1001-5000 employees

Used daily for less than 2 years

Review source

Reviewed May 2024

An Easy to Understand CRM Solution