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Marketing Optimizer

Overview
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Marketing Optimizer 2026: Benefits, Features & Pricing

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On this page
  • Overview
  • Pricing and Plans
  • Features
  • Integrations
  • User Reviews

Overview

Marketing Optimizer
Marketing Optimizer
4.6
(7)

Pricing

Starting at $49.00 per month

About Marketing Optimizer

Marketing Optimizer is a marketing automation and analysis solution that helps businesses streamline processes related to a/b testing, email editing, lead management, and more from within a unified platform. The call tracking functionality allows staff members to monitor feedback, submissions, marketing campaigns, automatic form filing processes, and more.

Marketing Optimizer enables team members to utilize a drag-and-drop interface to create and send email newsletters, promotions and notices to prospects on a centralized platform. It lets businesses utilize the application programming interface (API) to integrate the platform with several third-party solutions. It is available on monthly subscriptions and support is extended via FAQs, email, phone, and other online measures.

Marketing Optimizer Screenshots

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Marketing Optimizer Pricing and Plans

Starting price: $49.00 per month
Free Trial
Free Version

Basic

$49.00

per feature, per month

No plan information available

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    Marketing Optimizer Features

    • Popular features found in Email Marketing
      A/B Testing
      Autoresponders
      Campaign Analytics
      Campaign Scheduling
      CAN-SPAM Compliance
      Contact Management
      Customer Segmentation
      Email Tracking
      Event Triggered Actions
      Subscriber Management
      WYSIWYG Editor
    • More features of Marketing Optimizer
      API
      Auto-Dialer
      Campaign Management
      Campaign Tracking
      Channel Management
      Contact Database
      Conversion Tracking
      CRM
      Customer Database
      Dashboard
      Data Management
      Drip Campaigns
      Dynamic Content
      Email Marketing
      Interaction Tracking
      Keyword Tracking
      Lead Capture
      Lead Distribution
      Lead Generation
      Lead Management
      Lead Nurturing
      Lead Qualification
      Lead Segmentation
      List Management
      Marketing Automation
      Multi-Campaign
      Multiple Site Management
      Pageview Tracking
      Performance Metrics
      Pipeline Management
      Prospecting Tools
      Referral Tracking
      Reporting/Analytics
      ROI Tracking
      Search/Filter
      Search Marketing
      Segmentation
      Site Search Tracking
      Source Tracking
      Time on Site Tracking
      Web-based Deployment

    Marketing Optimizer Integrations

    Unbounce
    Unbounce
    VWO Testing
    VWO Testing

    Marketing Optimizer User Reviews

    Overall Rating

    4.6

    Ratings Breakdown

    5

    57%

    4

    43%

    3

    0%

    2

    0%

    1

    0%

    Secondary Ratings

    Ease of Use

    4.5

    Customer support

    4.8

    Functionality

    4.0

    NT

    Nicholas T.

    Used unspecified for unspecified

    Review source

    Reviewed May 2012

    Marketing and Sales Managers Best Friend

    4

    I recommend this product to all marketing and sales managers. Using the Aim system has helped our marketing and sales departments be able to truly track where we need to allocate our marketing budget. This has been a great communication tool for both of these departments. Before using the Aim system these two departments would waist time pointing the finger at each other when our sales dropped. Now if our sales drop, we are able to quickly determine if our campaigns have lost momentum or if our sales reps are just not closing.

    Ratings Breakdown

    4
    Ease of use
    5
    Customer support
    icon
    Pros:
    All sales reps view data differently, what information one finds important might not be important to the the other. The user interface on this system is great! Our sales reps really like the way it allows them the ability to place the fields they find most important right where they want them. They also like how they are able to select criteria that allows them to capture important information on each lead. This helps them get a good feel for what the contact is looking for or experiencing at the moment. From a sales managers view point, this system is all I need to be able to effectively run my team, allowing me to be able to see which rep is taking which call, how long they are staying on the phone with each contact, and what their actual closing ratio is.
    Cons:
    Usability was a problem for some of the guys at the beginning. This wasn't a problem with the system itself but reflected more on the guys learning how to use it. Since learning how to correctly work the system, we haven't experienced any more problems.

    Read More

    OT

    Olivia T.

    Verified reviewer

    Marketing and Advertising

    501-1000 employees

    Used daily for less than 6 months

    Review source

    Reviewed March 2023

    Simple yet effective Marketing Tool

    5

    Ratings Breakdown

    4
    Ease of use
    4
    Functionality
    icon
    Pros:
    The automated capabilities, analytics, reporting tools and connectivity to other marketing platforms are the most useful features.
    Cons:
    Connectivity to other marketing platforms is good but can still be improve. Such as connecting to big CRMs like HubSpot and Salesforce.

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    SH

    Strother H.

    Used unspecified for unspecified

    Review source

    Reviewed March 2009

    AIMcrm is not only easy to use, but it is also incredibly powerful in it's design.

    5

    AIMcrm is not only easy to use, but it is also incredibly powerful in it's design. It has an intuitive interface that is simple to learn, so for a beginner, it is a piece of cake to get up to speed. AIMcrm also tackles complex data management and tracking. The tools in AIMcrm for these purposes are also easy to learn and use. Many ideas that would take custom programming, AIMcrm has already thought of and included in it's design. You can capture, track and distribute data in just about any way you can imagine while also being able to automate the whole process. In short, AIMcrm is a terrific system and a fantastic value. For it's vast functionality, it is the best deal when it comes to web based crm software. Through our research and shopping, it is the most competitively priced software if it's kind on the Internet.

    Ratings Breakdown

    5
    Ease of use
    5
    Customer support
    icon
    Pros:
    Easy, intuitive interface. Makes tracking clients simple and effective. Easy, yet powerful form building tools for data capture. Great customer service. Fast load time for a web-based application. Highly customizable. Strong automation functions. Scalable, especially if you want to resell lead data.
    Cons:
    Seriously, none thus far and we have been customers for almost a year.

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    MR

    MIchael R.

    Used unspecified for unspecified

    Review source

    Reviewed March 2009

    The AIM CRM tool is excellent program for managing your leads.

    5

    The AIM CRM tool is excellent program for managing your leads. As a Real Estate office the leads and the system that manages them are the lifeline of our business. Comparing the features, cost and value that AIM offers compared to the competition - AIM offers a much better value without giving up any of the bells and whistles. The system does it all and more. I would highly recommend it to any business that manages leads and clients. Secondly I want to express my gratitude to the staff at AIM. They are always available and very supportive. I want to personally thank Stephen and Matt as there help and support being totally hands on with my business has greatly;y helped me. I cant say enough how much they have helped me understand and use the program. Loyal customer Michael Rich

    Ratings Breakdown

    5
    Ease of use
    5
    Customer support
    icon
    Pros:
    Has all the features of the most roboust CRM software available today.
    Cons:
    The system is very easy to use and the support from the staff is best I have ever seen.

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    EG

    Eric G.

    Used unspecified for unspecified

    Review source

    Reviewed November 2011

    AIM CRM met client management needs

    4

    Overall the service, reliability and performance of AIM CRM was great and I would recommend AIM to anyone in the need for a client management system with robust tools.

    Ratings Breakdown

    5
    Ease of use
    4
    Customer support
    icon
    Pros:
    AIM CRM was very easy to use and offered us the ability to highly follow our clients and their needs. Really loved the filter capabilities and ease of use for our employees. We greatly took advantage of the automation functions that saved us time and money by reducing errors.
    Cons:
    Our needs were so specialized that we eventually needed something created for our specific business.

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    KM

    Kristal M.

    Used unspecified for unspecified

    Review source

    Reviewed April 2009

    Would absolutely recommend this product to anyone needing a database for multiple users.

    4

    Would absolutely recommend this product to anyone needing a database for multiple users. It has simplified our process of keeping track of who has what client and what the status of each client is. No more Excel spreadsheets!!

    Ratings Breakdown

    4
    Ease of use
    5
    Customer support
    icon
    Pros:
    ~ User Friendly ~ Excellent Customer Service / Training ~ Excellent Web Integration features and automation features ~ Love the track-ability of the status of all clients and contracts
    Cons:
    ~ Email feature needs to be upgraded; works fine as is, but could have more features.

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    M

    Michelle Miller

    Used unspecified for unspecified

    Review source

    Reviewed February 2013

    Robust software

    5

    It's a really nice piece of software, once you get used to it. I liked being able to assign calls that came in to particular salespeople, so you could tell who was keeping up on call backs, and who wasn't. There was definitely a lot to learn, but their support staff is very helpful and patient with questions.

    Ratings Breakdown

    icon
    Pros:
    Assigning leads, automatic lead addition, automatic reporting
    Cons:
    A lot of features, takes time getting used to.

    Read More

    Showing 1 - 7 of 7 Reviews

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