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Meiro

Overview
Reviews

Meiro 2026: Benefits, Features & Pricing

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On this page
  • Overview
  • Pricing and Plans
  • Features
  • Integrations
  • User Reviews

Overview

Meiro
Meiro
4.9
(22)

Pricing

Starting at $4,500.00 per month

About Meiro

Meiro is an AI-powered, composable Customer Data Platform for Private Installations on Cloud & On-Premise—built for enterprises that require full control over their customer data and infrastructure.

Unlike traditional SaaS CDPs that store customer data in their own cloud environments, Meiro is deployed privately—within your infrastructure—on any major cloud platform or on-premise, anywhere in the world. This ensures your data remains compliant, secure, and exactly where it belongs: under your IT team’s control.

At the same time, Meiro unifies customer data from every touchpoint into a single, real-time view, enabling marketing teams to create personalized, cross-channel experiences that drive customer engagement and lifetime value. With built-in AI tools, marketers can predict behavior, segment audiences intelligently, and automate personalized journeys—without relying on engineering support.

With Meiro, IT teams get the control they need and marketers the agility they expect—helping both teams unlock the full value of customer data, securely and at scale.

AI Functionality:

  • AI Agents for audience segmentation, data management, insights, and next-best-action
  • Goal-oriented...
optimization of campaigns - Bring your own key/model (Gemini, OpenAI, Mistral, Anthropic) - Model Context Protocol (MCP) - Data is not logged, used for training, or retained by the LLM provider after processing. Data management functionality: - Data Collection (real-time & batch) - Built-in Reverse ETL - Supports every data schema & automates data normalization, cleaning, and enrichment. - 300+ Native integrations - Built-in Analytical data storage - Identity stitching (deterministic and probabilistic methods) - AI/ML engines Marketing automation features: - Single customer view (real-time) - No-code audience segmentation — Self-service for marketing teams - Drag-and-drop customer journey builder - Headless personalization API - Audience synchronization across advertising platforms - Seamless integration with MarTech stack - Native Mobile Push notifications channel - Native Email activation channel (BYO SMTP server or use Meiro’s or activate in different vendors) - Dynamic web content (Pop-up & embedded banners) - Built-in AI agents & Optimization & A/B Testing - Reporting & Analytics (Native & Options to integrate with your BI) Deployment options: - Private deployments across major clouds (e.g., AWS, Google Cloud, Azure) and on-premise infrastructure. - Managed service deployments available in over 100 countries. - Compliance with privacy, security, and local data residency laws.

Meiro Screenshots

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Meiro Pricing and Plans

Starting price: $4,500.00 per month
Free Trial
Free Version

CDP Start

$4,500.00

per month

No plan information available

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    Meiro Features

    • Popular features found in ETL
      Data Analysis Tools
      Data Extraction
      Data Quality Control
      Integration Management
      Job Scheduling
      Match & Merge
      Metadata Management
      Search/Filter
    • More features of Meiro
      A/B Testing
      Activity Dashboard
      Activity Tracking
      Alerts/Notifications
      API
      Audience Targeting
      Behavioral Analytics
      Behavioral Targeting
      Behavior Tracking
      Campaign Analytics
      Campaign Management
      Campaign Planning
      Campaign Segmentation
      Channel Management
      Customer Activity Tracking
      Customer Database
      Customer Experience Management
      Customer Journey Mapping
      Customer Profiles
      Customer Segmentation
      Customizable Templates
      Data Capture and Transfer
      Data Integration
      Email Management
      Email Marketing
      Email Tracking
      Engagement Tracking
      Event Triggered Actions
      GDPR Compliance
      Information Governance
      Marketing Automation
      Multi-Channel Communication
      Multi-Channel Marketing
      Multiple Data Sources
      Performance Metrics
      Personalization
      Predictive Analytics
      Predictive Modeling
      Real-Time Analytics
      Real-Time Data
      Recommendations
      Reporting/Analytics
      Reporting & Statistics
      ROI Tracking
      Social Marketing
      Third-Party Integrations
      Website Analytics

    Meiro Integrations

    HubSpot Marketing Hub
    HubSpot Marketing Hub
    Salesforce Marketing Cloud
    Salesforce Marketing Cloud
    HubSpot CMS Hub
    HubSpot CMS Hub
    Salesforce Einstein
    Salesforce Einstein
    Salesforce Data Cloud
    Salesforce Data Cloud
    Salesforce Audience Studio
    Salesforce Audience Studio

    See all 146 integrations

    Meiro User Reviews

    Overall Rating

    4.9

    Ratings Breakdown

    5

    86%

    4

    14%

    3

    0%

    2

    0%

    1

    0%

    Secondary Ratings

    Ease of Use

    4.6

    Value for money

    4.8

    Customer support

    4.8

    Functionality

    4.9

    Yuliia's profile

    Yuliia K.

    Verified reviewer

    Information Technology and Services

    11-50 employees

    Used weekly for less than 12 months

    Review source

    Reviewed August 2025

    Amazing Bloomreach alternative

    5

    Meiro has been a reliable and flexible CDP that solved our regulatory challenges while also improving personalization and ROI. Compared to our previous provider, it’s more transparent, accurate, and truly real-time. I’d definitely recommend it to companies that need both compliance and performance without hidden costs.

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    We switched to Meiro last year as we expanded to the Middle East, and it’s been a great decision. The ability to deploy on private cloud or on-prem was critical for us due to data residency regulations, and Meiro handled that smoothly with local AWS deployment. Pricing transparency has also been a big win, unlike Bloomreach, there are no hidden charges for add-ons or data exports, which makes budgeting predictable. The flexible identity stitching rules significantly improved how we consolidate customer profiles across devices and channels, which boosted our personalization accuracy. Finally, the real-time personalization truly works. Thanks to the built-in ETL layer, we can synchronize data instantly and deliver dynamic experiences at scale.
    Cons:
    So far, nothing major to point out as a con. The platform and the team have both been excellent and helpful.

    Reasons for switching to Meiro

    We switched because Bloomreach lacked support for private cloud/on-prem deployment, which we needed for data residency compliance in the Middle East. We also faced unpredictable pricing due to extra charges for add-ons and data exports. In contrast, Meiro gave us flexible deployment, transparent pricing, more accurate identity stitching, and real real-time personalization.

    Read More

    RV

    Richard V.

    Verified reviewer

    Telecommunications

    51-200 employees

    Used daily for less than 2 years

    Review source

    Reviewed December 2024

    Amazing Bloomreach alternative

    5

    We moved to Meiro last year, when we expanded our business. The first and main reason was that Meiro supports private cloud and on-prem, that was crucial to us as we must follow country regulations and Meiro allowed us to deploy it on AWS. Another important thing that I want to point out is transparent pricing. While we struggled to get unexpected bills with charges for add-ons and export of extra-data from Bloomreach. With Meiro it’s not a problem anymore and we have clear budget planning without extra charges. Also, compared to Bloomreach, Meiro’s identity stitching rules are flexible. It significantly improved the accuracy of consolidating customer profiles across devices, browsers, and channels and helped us to deliver better personalized experiences. Last but not least, finally it’s true real-time personalisation. Despite everyone talking about real-time, I know that it’s an issue on the market. But the ETL layer built into Meiro helps us synchronise data real-time and dynamically personalise customer interaction.

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    Generally, we’re happy with using Meiro across the board
    Cons:
    With cross-platform 1st party data insights, Meiro’s provided us we’ve developed greater knowledge of our customers and improved our marketing activation strategies. With powerful segmentation capabilities, we have turned around sour marketing campaigns and personalized customer communications. That in turn did miracles on our campaign performance — we’re now more effective at retaining and upselling our customers, and we’ve increased customer lifetime value since adopting Meiro CDP. With Meiro CDP we managed to work around 3rd party cookie ban — we are now able to create meaningful and consistent personalized campaigns with engaged users, segment audiences and create lookalikes for enriched ad campaigns. We feed segmented audiences to ad systems for direct contact and as the basis for lookalike prospecting models directly from Meiro’s platform. That, in turn, maximizes our budgets for acquisition. All the Meiro-created segments that we use for active campaigns, in most cases, are our best-performing audiences Meiro’s seamless integration with programmatic ads helps us optimize our campaign budgets and drive more results in real-time.

    Reasons for switching to Meiro

    Value for money and overall support, so far very happy

    Read More

    MS

    Mike S.

    Verified reviewer

    Information Technology and Services

    51-200 employees

    Used daily for less than 2 years

    Review source

    Reviewed May 2025

    A truly composable CDP that nails real-time identity resolution and activation

    4

    Ratings Breakdown

    4
    Ease of use
    4
    Value for money
    3
    Customer support
    5
    Functionality
    icon
    Pros:
    Meiro gives us a private-deployable, “open-box” customer data platform that stitches anonymous and known events into unified profiles in real time, then lets marketing trigger personalised journeys across every channel without waiting for nightly batches.
    Cons:
    The interface is powerful but feels geared toward data engineers; initial schema mapping and SQL model setup took longer than expected, and in-app guidance sometimes lags behind new features, so we had to lean on support during the first sprint.

    Read More

    PH

    Petr H.

    Verified reviewer

    Information Technology and Services

    51-200 employees

    Used weekly for less than 2 years

    Review source

    Reviewed December 2024

    Maximizing value through Meiro CDP deployment

    5

    Our experience has essentially been summarized in the points above.

    Ratings Breakdown

    4
    Ease of use
    5
    Functionality
    icon
    Pros:
    As implementation partners, we successfully deployed Meiro CDP for one of our clients, delivering measurable results and transforming their approach to customer data management. The project began with a thorough analysis of the client’s existing infrastructure and data sources, which allowed us to design a tailored implementation plan. The process was divided into manageable phases, enabling the client to realize early benefits while we worked on more complex integrations and configurations. During the implementation, we utilized Meiro’s robust ETL and Reverse ETL functionalities to centralize and unify data from multiple systems, including their website, CRM, and offline touchpoints. This ensured that all customer interactions were consolidated into a single platform, creating accurate and actionable customer profiles. The flexibility of Meiro’s identity resolution tools allowed us to address the challenges of cross-device and cross-channel data stitching effectively. Data security and compliance were critical requirements for the client, as they operate in a highly regulated industry. By leveraging Meiro’s on-premise hosting options and granular access management, we ensured the solution met all legal and security standards. This gave the client confidence in using their data while maintaining compliance with regional and global regulations. Meiro’s phased implementation approach proved to be a significant advantage. Early on, the client was able to leverage basic use cases like audience segmentation and personalized campaigns, which delivered immediate improvements in campaign performance and customer engagement. As we continued to optimize the solution, we implemented more advanced functionalities, such as predictive analytics and real-time data activation, further increasing the client’s marketing efficiency. Throughout the project, the Meiro team provided exceptional support, collaborating closely with us to address any challenges and fine-tune the platform to the client’s needs. By the end of the project, the client had a fully operational CDP that broke down their data silos, provided a unified customer view, and significantly improved their ability to personalize customer experiences. This implementation not only met the client’s goals but also demonstrated how Meiro CDP could serve as a foundation for long-term growth. The scalability and adaptability of the platform ensured that the client is now well-equipped to handle future data and marketing challenges.
    Cons:
    In the context of other complex CDP solutions, we did not encounter anything that significantly stood out as problematic or challenging.

    Read More

    Petr's profile

    Petr D.

    Verified reviewer

    Aviation & Aerospace

    2-10 employees

    Used daily for less than 12 months

    Review source

    Reviewed April 2025

    Efficient data consolidation and actionable insights

    5

    Meiro consolidates customer data from multiple sources, creating a comprehensive 360-degree view that improves targeting and personalization. Its advanced identity stitching capabilities ensure accurate customer recognition across different platforms. The platform helps businesses optimize their ad spend by refining audience segmentation.

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    Before Meiro, our customer data was scattered across multiple systems, making it difficult to get a unified view of our audience. Meiro solved this problem with its powerful identity stitching and data consolidation features. Now, we have a 360-degree view of our customers, allowing us to engage them with relevant content at the right time.
    Cons:
    Nothing, Meiro has exceeded our expectations. contributed to streamlining our work and freed up capacity for further tasks.

    Read More

    Martin's profile

    Martin Š.

    Verified reviewer

    Broadcast Media

    1001-5000 employees

    Used daily for less than 12 months

    Reviewed December 2024

    My review for Meiro CDP from perspective of CRM specialist in TV media company

    5

    Ratings Breakdown

    5
    Ease of use
    5
    Customer support
    4
    Functionality
    icon
    Pros:
    "We got Meiro CDP running in Q1 of 2024 so it is still settling down. Though in the short time using the platform I clearly see the added value it has brought to our work with customers data. The identity stitching thing simply works, it is quite flexible to our needs and really brings great context about our customers. Thanks to that we are able to target our audiences with much clearer approach. It is not guessing or hoping that our campaings reach the right customers, we really know who we are targeting now. Using it pretty much daily. What is great, once our data sources have been connected by Meiro team, that's simply it and the platform can do its magic and work with it. We didn't need to prepare the data structure in any specific way or change anything about it. Needed to say, the service provided by Meiro team is great part of using the platform too. They simply know their tool and they do help us with anything we need - or sometimes we don't even know we may need."
    Cons:
    Overall the experience has been just pretty good. The tool has its perks here and there (as any other platform) but the Meiro team are constantly working on it.

    Reasons for switching to Meiro

    Identity stitching, audience segmentation

    Read More

    Jakub's profile

    Jakub R.

    Verified reviewer

    Information Technology and Services

    51-200 employees

    Used weekly for less than 6 months

    Review source

    Reviewed March 2025

    Best CDP for real-time engagement and audience insights

    5

    Eliminates delays in data processing and activation, making it easier to personalize customer experiences in real-time. It improves engagement by allowing businesses to react instantly to user behavior. By reducing dependency on IT for segmentation and campaign execution, it empowers marketing teams to act faster and more independently.

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    We switched to Meiro after struggling with delayed data processing in our previous CDP. One of the biggest advantages is Meiro’s built-in ETL layer, which allows us to work with real-time data across all our platforms. It’s a game changer for personalized customer experiences—our campaigns now react to user behavior instantly, and we’ve seen a significant uplift in engagement and conversions. Another key benefit is how intuitive the platform is. Unlike other CDPs we’ve tested, our marketing team was able to start creating audience segments and activating campaigns without much training. Also, Meiro’s pricing is transparent—no surprises or unexpected add-on costs, which we faced with our previous vendor. We know exactly what we’re paying for.
    Cons:
    We’re very happy with Meiro, but it would be great to have even more pre-built automation templates for faster campaign setup.

    Read More

    MO

    Marek O.

    Verified reviewer

    Media Production

    1001-5000 employees

    Used daily for less than 2 years

    Review source

    Reviewed November 2024

    Sophisticated CDP solution by far

    5

    I joined Meiro collaboration when we had completed the initial integration and started working with data, creating the first scenarios, and expanding the implementation. Our company has a large portfolio of seemingly autonomous websites that we needed to keep track of and Meiro is dealing with it very well. With the connection of our tools (and some from external providers) and databases, it provides valuable opportunities.

    Ratings Breakdown

    4
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    I appreciate approach of the team, their efforts to find solution even in complex situations. Even if it might be just a marginal topic for their business. Meiro in general, is a sophisticated CDP. With a properly created integration it provides valuable insight about our users, and with efficient data exports we can effectively reach them.
    Cons:
    During our cooperation (even in the period when I did not work with Meiro personally and know it indirectly from my coworkers) we did not encounter any negatives.

    Read More

    MS

    Mikhail S.

    Verified reviewer

    Information Technology and Services

    51-200 employees

    Used daily for less than 12 months

    Review source

    Reviewed March 2025

    Data activation without IT headaches

    5

    Identity resolution across devices and channels, ensuring accurate customer tracking and engagement. With third-party cookies being phased out, it helps businesses shift toward a first-party data strategy. The platform also speeds up audience activation and personalization, improving marketing effectiveness.

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    One of the standout features of Meiro is how independent it allows our marketing team to be. Before, we relied heavily on IT to create and activate customer segments, which slowed down our campaigns. Now, with Meiro, we can do everything ourselves—build audiences, personalize experiences, and launch campaigns seamlessly. Another huge plus is how Meiro helps us get the most out of our first-party data. With third-party cookies disappearing, it was critical for us to have a strong identity resolution strategy. Meiro’s identity stitching capabilities are far ahead of what we’ve seen with other CDPs, helping us track and target users more effectively across devices.
    Cons:
    All good, we have been testing different customer database platform, and satisfied

    Read More

    DS

    Dominik S.

    Verified reviewer

    Marketing and Advertising

    11-50 employees

    Used weekly for less than 6 months

    Review source

    Reviewed August 2025

    Finally, a real CDP that is flexible

    5

    Meiro is a flexible and secure CDP that delivers on its promises. It has helped us stay compliant with strict data privacy regulations, while also enabling real-time personalization and better campaign performance. The level of support and customization truly sets it apart from the big names in the market.

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    Meiro offers the best level of customization we’ve seen in a CDP. As a bank, data security and privacy were our top priorities, and unlike Salesforce or Adobe, Meiro was able to meet strict APAC requirements for local data hosting. We successfully deployed the CDP on our own on-prem infrastructure, which gave us full compliance and peace of mind. The support team is also exceptional — highly professional, responsive, and proactive in sharing best practices. The built-in ETL/Reverse ETL layer lets us process data in real time and deliver highly relevant offers to customers at the right moment. Segments created in Meiro consistently become our best-performing audiences, driving higher conversions and ROI.
    Cons:
    Would love to see even more native marketing automation features, but overall the platform has been excellent.

    Read More

    Showing 1 - 10 of 22 Reviews

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