Shopware 2026: Benefits, Features & Pricing

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On this page

Overview
Pricing and Plans
Features
User Reviews

Overview

Shopware

4.3

(26)

Pricing

Starting at $600.00 per month

About Shopware

Shopware is an eCommerce software that helps businesses manage products and multiple sales channels. The platform enables managers to set up custom rules and execute brand strategies to deliver customer experiences.

Administrators can create and update product catalogs on a unified interface. Additionally, Shopware allows teams to sync and automatically transfer data to various marketplaces including Amazon and eBay.

Shopware offers an application programming interface (API), which lets businesses integrate the system with several third-party applications such as Mollie, Amazon Pay, Pickware, Actindo and more.

Shopware Screenshots

Shopware Pricing and Plans

Starting price: $600.00 per month

Free Trial

Free Version

Rise

$600.00

per month

Plan includes:

8 hours service reaction time
AI copilot
3D capabilities

Evolve

$2,400.00

flat rate, per month

Plan includes:

AI copilot
3D capabilities
enhanced support
4 hours service reaction time
B2B Components
Advanced Search
Dynamic Access

Beyond

$6,500.00

flat rate, per month

Plan includes:

AI copilot
3D capabilities
B2B Components
Advanced Search
Dynamic Access
Personal Account Manager
24/7 priority support
1 hour service reaction time
Digital Sales Rooms
Multi-Inventory

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Shopware Features

Popular features found in eCommerce
CRM
Data Security
Inventory Management
Mobile Access
Multi-Channel Marketing
Multi-Store
Promotions Management
Returns Management
SEO Management
Shipping Management
More features of Shopware
3D Visualization
Activity Dashboard
API
Campaign Management
Catalog Management
Channel Management
Communication Management
Content Management
Credit Card Processing
Customer Accounts
Customer History
Customizable Templates
Dashboard
Data Discovery
Data Synchronization
Data Visualization
De-Coupled Front & Back Ends
Discount Management
Drag & Drop
eCommerce Management
Electronic Payments
Email Marketing
For B2B
Immersive Environment
Inventory Control
Inventory Tracking
Kitting
KPI Monitoring
Multi-Channel Management
Multi-Currency
Multi-Location
Order Management
Order Processing
Order Tracking
Performance Metrics
Product Catalog
Product Data Management
Purchase Order Management
Real World Backdrop
Reporting/Analytics
Reporting & Statistics
Retail Inventory Management
Reviews Management
Sales Order Management
Shopping Cart
Social Media Integration
Superimposed Objects
Template Management
Templates
Third-Party Integrations
Website Management

Shopware User Reviews

Overall Rating

4.3

Ratings Breakdown

54%

35%

Secondary Ratings

Ease of Use

4.4

Value for money

4.1

Customer support

4.0

Functionality

4.3

Michel W.

Verified reviewer

Information Technology and Services

11-50 employees

Used daily for more than 2 years

Review source

Reviewed October 2022

Scalable, easy to use, API first E-commerce platform

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

A CMS that helps the merchant really create shopping experiences that would be hard to create with other ecommerce platforms.

Cons:

Lacking functionalities are built every day. So current cons will be gone soon.

Reasons for choosing Shopware

Total cost of ownership ease of use for merchant

Adem C.

Verified reviewer

Building Materials

Self-Employed

Used daily for more than 2 years

Review source

Reviewed July 2025

Easy startup and running. Hard to update.

I've used it many years and still running my online shop with it. It's also pre configured. You just need to bring in your products and setup payment methods, and you're ready to go.

Ratings Breakdown

Ease of use

Value for money

Functionality

Pros:

The initial setup is very straight forward. Another point to cover is, there is a good tool set to import from other shops. Also the flows are great and automate much of the steps.

Cons:

Sometimes its hard to find out, which text fragment is for what part of the overall site. And the templating feature is really hard to understand. But the worst thing is, you can brick your shop while updating. So be careful and backup everything before running the update.

Reasons for choosing Shopware

It's really too much points to setup before up and running.

Verified

Reviewer

Wholesale

2-10 employees

Used daily for more than 2 years

Review source

Reviewed September 2025

Good SEO, high readiness, but BUGy - It's getting better, but sometimes not

A long way to go, but quite flexible despite it's initial readiness and user friendliness. High investment required with many adjustments and add-ons necessary in order to get to a solid and working e-commerce shop. Unfortunately, we are now stuck at Version 6.6.x due to update incompatibilities with our add-ons and shopware6 own rules.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Initial appearance and initial finalization rate of a webshop. It is quite easy to create simple websites and handle orders. Many professional plugins from PayPal over DHL to smaller design add-ons. It seems to have a good SEO ranking. Foundation for a highly professional e-commerce shop when having a big budget is possible.

Cons:

Multitude of Bugs and incompatibility with updates. Change of business model for perpetually bought licenses so that you need to switch to rental model after two years. Plugins wont work with future versions of Shopware. As there were and still are so many Bugs, an update is a must do.

Reasons for choosing Shopware

Running setup of Shopware5 with investor.

Fred G.

Verified reviewer

Automotive

2-10 employees

Used daily for less than 12 months

Review source

Reviewed April 2022

Shop management software built for speeds

ShopWare has been a great company to work with. The software is constantly improving.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

ShopWare is super fast and easy to use. Switching to ShopWare is one of the best decisions that I've made in business

Cons:

The data transfer from my old SMS (Mitchell) was a mess. I wouldn't have transferred data if I knew what it would cause so many problems.

Reasons for choosing Shopware

The customer service and integration with AutoVitals were the main factors in my choice.

Reasons for switching to Shopware

Mitchell lost some functionality and was getting harder to use since parts are getting harder to find.

Renick B.

Verified reviewer

Information Technology and Services

2-10 employees

Used weekly for more than 2 years

Review source

Reviewed November 2022

Good foundation for e-commerce business

Good tech approaches for providing a platform for e-commerce.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Modern, clean user interface for clients. Modern stack especially with Twig templating. Has lots of features for European market.

Cons:

Has lots of bugs and premium features are really expensive. Lots of mid-size companies struggle to afford this solution. For smaller projects it is too expensive. They focusing much on enterprise. But lots of customers have midsize projects.

Reasons for choosing Shopware

Shopware has a strong api driven approach. This fits good to extend Shopware without having to maintain much plugins. We push data from various sources, with ease…

Reasons for switching to Shopware

Shopware was more easy to use for the clients, and was ready for European market.

Sadie H.

Verified reviewer

Cosmetics

2-10 employees

Used weekly for less than 12 months

Review source

Reviewed April 2025

Easy to learn and reliable

Overall my experience is good, it is a flexible and reliable platform.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I really enjoyed how reliable Shopware is and I can see it growing in the future.

Cons:

I did have some difficulty trying to get ahold of customer service.

Matt P.

Verified reviewer

Automotive

2-10 employees

Used daily for more than 2 years

Review source

Reviewed August 2021

End all Be all software

Has further improved our customer interactions and helped build trust with customer due to the transparent interaction.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Shopware is always adding features and listening to their customers needs. Expedites our daily processes and customers love the look and feel of their interactions.

Cons:

Still not able to create Purchase orders in PDF formats to send to our vendors.

Reasons for switching to Shopware

Needed software that was more interactive with customers and would streamline our processes.

Juan B.

Verified reviewer

Computer Software

2-10 employees

Used weekly for free trial

Review source

Reviewed January 2024

I have maximized the success of my online store

My overall experience with this eCommerce platform has been quite enriching and transformative for my online business. From the beginning, what stood out most was their focus on creating engaging and emotionally resonant shopping environments. This ability to deeply personalize my online store has allowed me to create a unique user experience, adapted not only to my brand, but also to the expectations and preferences of my customers.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

What I liked most about this platform is its focus on creating shopping environments that really connect with the customer's emotions. The customization capacity is exceptional, allowing me to adapt the store to the specific needs of my business and the expectations of my customers. Furthermore, being open source, it offers me great flexibility to develop additional functionalities.

Cons:

Although the platform itself is robust, configuring and optimizing all of its features to perfectly fit the specific needs of my business has been a longer and more complex process than expected. This can be a challenge, particularly for smaller businesses or those who are just starting out with eCommerce and don't have as much technical support on hand.