BrandBacker 2026: Benefits, Features & Pricing

BrandBacker is a cloud-based content marketing solution that helps businesses engage with social media influencers to improve brand visibility across the web. Professionals can track influencers' overall reach and collaborate with them through giveaways, video tutorials, surveys, contests, roundtable discussions and more.

BrandBacker allows organizations to monitor the performance of marketing campaigns and utilize intelligent algorithms to gain an overview of trending keywords, brand awareness or audience behavior. The software automatically monitors various social media channels, enabling managers to discover and collaborate with influencers creating content for their brand. Additionally, supervisors can search for new content creators based on location, language, demographics, keywords and engagement levels.

BrandBacker allows administrators to embed product galleries or community portals across the business website. Pricing is available on request and support is extended via FAQs, email and other online measures.