Skyword 2026: Benefits, Features & Pricing

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On this page

Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Skyword

4.4

(38)

Pricing

Starting at $5,000.00 per month

About Skyword

Skyword provides media companies, photographers, videographers, freelance writers and content marketers with solutions that enhance the marketing capabilities and customer conversion rate. This SEO-focused, flexible and intuitive platform helps users improve content marketing program sustainability and scalability by providing functionalities and tools like ideation management, marketing calendars and other content amplification tools. Skyword also enhances the storytelling capabilities of digital assets by distributing and creating original content that eventually makes these assets more attractive and engaging for customers. It also functions as a community of freelance writers and creative professionals who can be hired by users. One of its prominent features includes ideation management which allows users to gather ideas from Skyword Services Staff, program users, SMEs, and contributors.

The Skyword Marketing Calendar allows program users to set target publishing months and submission deadlines, harnessing the collective brainpower of a content marketing team. Other features of this platform are the amplification tools that allow users to publish social posts on various so...

Skyword Screenshots

Skyword Pricing and Plans

Starting price: $5,000.00 per month

Free Trial

Free Version

Basic

$5,000.00

per month

No plan information available

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Skyword Features

Popular features found in Content Marketing
Audience Targeting
Campaign Management
Content Library
Customizable Branding
Customizable Templates
Editorial Calendar
Publish Scheduling
Reporting & Statistics
SEO Management
Social Media Integration
Workflow Management
More features of Skyword
Activity Dashboard
API
Asset Lifecycle Management
Audio File Management
Automated Scheduling
Campaign Analytics
Campaign Planning
Campaign Scheduling
Categorization/Grouping
CMS Integration
Collaboration Tools
Content Management
Content Publishing Options
Conversion Rate Optimization
Conversion Tracking
Document Classification
Document Management
Email Marketing
Engagement Tracking
Full Text Search
Marketing Calendar
Mobile Access
Multi-Channel Campaigns
Multi-Channel Management
Multi-Channel Marketing
Performance Metrics
Social Media Monitoring
Social Promotion
Tagging
Task Scheduling
Text Editing
Third-Party Integrations
Version Control
Video Management
Video Support
Website Analytics
Website Management

Skyword Integrations

Ceros

Drupal

Domo

Google Analytics 360

WordPress

Semrush

See all 12 integrations

Skyword User Reviews

Overall Rating

4.4

Ratings Breakdown

50%

37%

13%

Secondary Ratings

Ease of Use

4.1

Value for money

4.1

Customer support

4.8

Functionality

3.9

Ben R.

Verified reviewer

Media Production

2-10 employees

Used daily for more than 2 years

Review source

Reviewed October 2018

Excellent Social Media Advice

We use it to use data from competitors in our data set to jump on trends and do more effective social media posting.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

They have given us very tangible ways to improve our performance on social media, and they are great at collecting other examples of best practices and comparative data.

Cons:

I have no complaints. It always does exactly what I need it to do.

Rose d.

Marketing and Advertising

2-10 employees

Used daily for more than 2 years

Review source

Reviewed April 2017

A powerful and flexible content marketing platform

Skyword is a very dynamic and powerful content marketing platform with excellent customizable tools that can be applied to any content marketing program. The team of editors that works there is top notch, and they can help shape a unique voice and message that is tailored to each brand. Tech support and customer service are also excellent. You always get a prompt, thorough response to your questions as they come up. Skyword seems to be continually developing and refining its product in response to customer feedback as well, so it's very likely that the platform will continue to improve in the future.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Its flexibility -- there are so many different features and settings you can customize within the portal to suit the needs of your content marketing program.

Cons:

On rare occasions, you may encounter a slight delay in response time or minor glitches when attempting to access the image library.

Verified

Reviewer

Education Management

10000+ employees

Used monthly for more than 2 years

Review source

Reviewed October 2022

Not an ROI oriented vendor…

Nice people, does the job, but not a strong platform.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The talent community is rich and content quality is great. The software works well.

Cons:

- Social features are broken, always reporting bad data; - This is more of an agency than a software vendor. More focused on selling more services than on improving the platform.

Verified

Reviewer

Insurance

10000+ employees

Used weekly for less than 2 years

Review source

Reviewed June 2020

Trackmaven experience

Trackmaven is an excellent tool for any marketing/sales department. Its features and functionalities are very good. We can track our marketing performance on the web and social media platforms and get good analytical insight to see what we are doing right or not

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It's data analytics capabilities and reporting features are top of its class. we are happy with this tool.

Cons:

I don't know about cons for trackmaven, because our sales and marketing department hardly make any complaints about it.

Geoffrey B.

Sports

201-500 employees

Used daily for more than 2 years

Review source

Reviewed May 2017

An outstanding experience. Helps us in our business every single day!

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

My favorite feature is the clear way to tag posts. We use it to tag types of content, events they surround, and if they include any of our partners. This has proven to be valubale come end-of-the-year recaps. Also, it provides quick and easy ways to sort posts by quality as well as graph results for not just us, but all of our competitors.

Cons:

Sometimes, the graphing functionality can be a little clunky. It can be hard to pull results exactly how you want them. Also, it doesn't have a way of excluding certain results from searches (such as posts that we tag DELETED) or do "AND" searches when searching tagged posts instead of "OR" (ex. "this tag" AND "that tag", not "this tag" OR "that tag")

Lin V.

Verified reviewer

Hospital & Health Care

5001-10000 employees

Used daily for less than 2 years

Review source

Reviewed July 2020

Amazing Marketing Tool

We've used Skyword in tandem with Contently to get an idea of which works best for all of our departments. I'm finding them fairly on par with each other. Skyword offering a very consistent user experience and depth of analytics.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Customer service is incredible. Skyword has been a god-send for our internal marketing and training initiatives. It offer a bit more flexibility and collaboration and editing between resources than our other platforms.

Cons:

No complaints yet. Skyword has really done a great job of fitting our needs. Our marketing efforts have been greatly improved.

James M.

Verified reviewer

Higher Education

501-1000 employees

Used other for less than 2 years

Review source

Reviewed May 2017

TrackMaven has been a tremendous help in directing our Social Media Marketing efforts.

Ability to gauge our content performance as well as peer performance. The ability to adjust editorial calendars to coincide with current or past trends.

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

Ability to review peer content in real-time. Ability to look back at high performing content in order to plan out future content. Benching marking tools to visually capture the results of our efforts.

Cons:

Not a fan of the look of the 'share' graphs Would be great to be able to get a combined look at quantitative and qualitative information. For example show impact per certain demographics.

Patricia R.

Verified reviewer

Hospital & Health Care

5001-10000 employees

Used weekly for less than 2 years

Review source

Reviewed July 2020

Our Internal Marketing Made Easy

Skyword360 is only one of the tools in our belt for monitoring our internal marketing materials, but it is definitely one of my favorites, easily allowing my team to distribute and monitor materials sent through out our organization. I manage this process for several departments (one of the many hats that I wear), and that job wouldn't half as manageable without Skyword.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Ease to use interface. Tons of collaborative features. Great customer service. Skyword has also integrated well with our existing systems.

Cons:

I don't have any complaints. Skyword functions just as I would expect it to. My only grievance would be the cost, but you get a quality solution for a premium price.

Reasons for choosing Skyword

We use both

Angela T.

Verified reviewer

Marketing and Advertising

Self-Employed

Used daily for more than 2 years

Review source

Reviewed April 2017

Writing for Skyword

I've been working on contract with Skyword since 2011. This marketing agency offers incredible opportunities for businesses and brands to connect with talented creatives and scale quality content production. The user interface and customer service are both top notch for this indutry.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It's updated often and easy to use.

Aly S.

Information Technology and Services

51-200 employees

Used daily for less than 2 years

Review source

Reviewed May 2017

I've been using TM for over a year now. I like using it to supplement our other analytics tools.

Competitor analysis, dashboards, easy to build graphs.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

- Competitor analysis - Dashboards - Customer service help (Monica is very helpful) - Create your own graphs

Cons:

- If you have a large legend not all of the legend shows when you export the graph. - We had many issues initially with tags/tag rules but they've been fixed. - I don't like that the time frames don't match up when you create a graph vs. in the content feed. - I used to use the chart that showed good times for you to post based on your competitors and I really miss not having that graph anymore.

Showing 1 - 10 of 38 Reviews

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