Akero 2026: Benefits, Features & Pricing
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Wondering if Akero is right for your organization?
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- Overview
- Pricing and Plans
- Features
- Integrations
- User Reviews
Overview
Pricing
Starting at $1,500.00 per month
About Akero
Designed and developed exclusively for student-specialist marketers and recruiters, Akero, built by Net Natives, helps you improve marketing performance and increase student enrollments.
It’s an easy-to-use platform that sits as an end-to-end solution or as a seamless marketing layer between your advertising, website, and student CRMs. It makes your life easier by bridging the challenges faced in marketing, recruitment and admissions with a specialist solution. Akero already supports over 300 global colleges and universities, helping them reach, engage and enroll more students.
Akero is designed around you to make student marketing easier, allowing you to plan, track, and report on marketing campaigns in one place.
You can measure everything. Increase the quality of your student enquiries, and access qualified audiences through unrivalled data.
Akero Screenshots

Akero Pricing and Plans
Basic
$1,500.00
No plan information available

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Akero Features
- Popular features found in Lead GenerationCampaign ManagementCRMData Import/ExportLanding Pages/Web FormsLead NurturingLead QualificationLead SegmentationLead Verification/ValidationPipeline ManagementReporting & Statistics
- More features of AkeroA/B TestingActivity DashboardActivity TrackingAlerts/NotificationsAPIAudience TargetingAutorespondersCampaign AnalyticsCampaign PlanningCampaign SchedulingCampaign SegmentationChannel ManagementClick TrackingClient ManagementCollaboration ToolsCommenting/NotesCommunication ManagementContact DatabaseContact ManagementContent LibraryConversion Rate OptimizationConversion TrackingCustomer Journey MappingCustomer SegmentationCustomizable BrandingCustomizable CTAsCustomizable FieldsCustomizable FormsCustomizable ReportsCustomizationDashboardData VisualizationDisplay Ad ManagementDocument ManagementDrag & Drop EditorDrip CampaignsDynamic ContentEmail AlertsEmail MarketingEngagement TrackingEvent Triggered ActionsFile SharingFor Higher EducationForms ManagementFull Text SearchKnowledge ManagementLead CaptureLead GenerationLead ManagementLead ScoringList ManagementMarketing AutomationMonitoringMulti-CampaignMulti-Channel CommunicationMulti-Channel MarketingMultivariate TestingPerformance MetricsPre-built TemplatesProject ManagementProspecting ToolsReal-Time AnalyticsReporting/AnalyticsRetargeting AdsROI TrackingSales AnalyticsSales Pipeline ManagementSearch/FilterSegmentationSelf Service PortalSocial MarketingSocial PromotionTaggingTask ManagementTemplate ManagementTemplatesThird-Party IntegrationsWeb FormsWebsite AnalyticsWebsite Visitor TrackingWikiWorkflow ManagementWYSIWYG Editor
Akero Integrations
See all 8 integrations
Akero User Reviews
Overall Rating
4.8
Ratings Breakdown
5
80%
4
20%
3
0%
2
0%
1
0%
Secondary Ratings
Ease of Use
4.7
Value for money
4.3
Customer support
4.8
Functionality
4.3
Peter R.
Verified reviewer
Education Management
501-1000 employees
Used daily for more than 2 years
Reviewed July 2020
4 years of using Akero
5
We use Akero daily for a variety of tasks, from displaying lead data 'at a glance' to setting up lead capture forms, we use it for general automation (sending leads emails, adding notes to their profiles, etc), sending out mass emails with mail.akerolabs.com - Overall we use a wide range of features in Akero, and I'd like to think that we use them to the full extent. One of the most recent and biggest projects we've used Akero for is our 2020 Clearing campaign, in that alone we have multiple forms, different automation set up depending on what the lead enters in the capture form. I'm very happy with the feature set available in Akero and I'm very impressed with the number of updates you get as a customer.
Ratings Breakdown
Reasons for switching to Akero
I don't actually know the initial reason we moved from Infusionsoft, when I joined the team we were in this early transition stage where most of our activity was done in Infusionsoft but we had some Akero forms, and I was a part of the team that moved everything over and set Akero up as our primary system within the marketing team.
Vendor Response
Thank you so much for your review and four years of custom with us here at Akero! It's great to hear the pros of the system align directly with what we're looking to achieve with the platform, including our intuitive UI and regular updates keeping our offering fresh and up to date with the needs of the sector. The features you've mentioned are all things now being considered by our product team, thanks to your submissions through the product board feature request function. We will keep you updated with the progress of these. Once again, thank you for your excellent use of the system and we look forward to working with you for many years to come!
Replied July 2020
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Megan H.
Education Management
201-500 employees
Used weekly for less than 12 months
Review sourceReviewed November 2016
Review of Akero for BCA
5
Here at BCA we use Akero for all of our Open Event Facebook Campaigns. It has been a huge help to us having all of the pre-registrations in one place and a massive change from our old system where the pre-registrations would be sent directly to our emails from the website which we then would input manually onto a spreadsheet. As well as helping us by having all of the leads in one place, it has saved us a huge amount of time. It is also great to have the landing page embedded onto our website and the forms/ landing page is very user friendly.
Ratings Breakdown
Vendor Response
Hi Megan! Leads get the To Review status if they have an invalid email and an invalid phone number. If the email is invalid, but the mobile is valid and vice versa, they get the New status. This way it's easier to differentiate which leads are potentially not valid leads. The user can then decide if it's a valid lead and change the status to new and manually create a contact. This is like a first and automatic filter to improve lead quality. Hope this helps :) Gemma, Akero
Replied November 2016
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Alessa B.
Verified reviewer
Education Management
5001-10000 employees
Used daily for more than 2 years
Reviewed August 2020
Review UvA
4
Overall it is a user friendly system. Only on some occasions the automatic mail didn't seem to work for like 15 minutes. Usually that is not a problem, but sometimes we have a mailing with a sign up deadline and when people are late and don't receive the email right away, they cannot sign up. It is difficult to show when this happens, because the system shows the email is sent and it just takes some time to receive it. Once we reported it and customer service checked, it all worked again.
Ratings Breakdown
Vendor Response
Hi there, Thank you very much for your review. I have caught up with our customer support team and they have assured me that the delay on the emails has been resolved and fixed for future usage, as always they are on hand to help! It's great to see you using both our CRM and automated email functionality. To expand your usage and platform profitability, you can utilise our Customer Success team to branch your usage out even further. One of our specialists will reach out to you shortly. Thank you once again for your customer and we look forward to working with you further in the future!
Replied August 2020
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Grace J.
Used daily for less than 6 months
Review sourceReviewed June 2017
Akero has been essential to the large task we have of managing our student helper cohort.
5
Ratings Breakdown
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Sue T.
Education Management
201-500 employees
Used monthly for more than 2 years
Review sourceReviewed November 2016
Essential part of our event planning
5
We primarily use Akero for capturing and developing leads for open events at the college. The tracking capabilities and reports are really useful and great for showing senior management what has worked well within the marketing campaign. At the moment we use a different email marketing platform however we are interested to see that the Akero package is developing further to encompass more functionality in this regard which may enable us to pull all our activity together into the single platform in the future.
Ratings Breakdown
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Hannah D.
Used unspecified for unspecified
Review sourceReviewed February 2016
Akero is crucial to our marketing activity
5
It's essential we are able to track how many leads our marketing campaigns are generating and which where the leads are coming from. Akero allows us to create custom landing pages easily and quickly as well as providing a highly personalised experience for our contacts which is completely trackable, so we know we are spending our money in the right places. The new automation features are great to and the platform is constantly evolving, I'd definitely recommend!
Ratings Breakdown
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Laura W.
Used unspecified for unspecified
Review sourceReviewed November 2016
Great CRM and marketing suite
5
Akero is a great CRM at a good price point. Crucially it helps bridge the gap between sales and marketing, allowing us to link them together and more accurately track campaigns and ROI and also maximise sales on the leads we generate. The guys at Akero have been fantastic in helping us get set up and helping us with implementing more complex workflows to take full advantage of the softwares capabilities. Would highly recommend.
Ratings Breakdown
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Denise B.
Used unspecified for unspecified
Review sourceReviewed November 2016
Great tool and my little helper!
5
Akero is easy to use we are able to manage our personalised customer journeys, which we think has increased the some conversion. We like the personalisation, and the one click Facebook publishing. The capture, tracking and analysing tools are great.
Ratings Breakdown
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Carl B.
Used unspecified for unspecified
Review sourceReviewed November 2016
Very good CRM system
4
A very good CRM system that gives the user an overview of running campaigns and leads management. One function that is especially good is the very extensive landing page tool. Good looking, easy to use and allows you to get creative.
Ratings Breakdown
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Paul N.
Used unspecified for unspecified
Review sourceReviewed November 2016
Good, stable product
5
Been using Akero for the last year. It's a good, easy to use tool to build campaign landing pages and capture campaign leads. Recommended.
Ratings Breakdown
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