Otterfish 2026: Benefits, Features & Pricing
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- Overview
- Pricing and Plans
- Features
- User Reviews
Overview
Pricing
Starting at $299.00 per month
About Otterfish
Otterfish is a powerful and user-friendly tool aimed at streamlining the content creation and approval process. With its intuitive interface, content creators can easily upload their proposals and keep track of the approval process, ensuring that their work is seen by the right people at the right time.
For agencies, Otterfish offers real-time collaboration with clients, eliminating the need for countless emails, meetings, and follow-ups. The tool provides a centralized platform for all stakeholders to discuss, review and approve content, making the process smoother, more efficient, and less prone to error.
Otterfish also helps to improve communication between content creators, agencies, and clients, making sure everyone is on the same page. The tool's straightforward design makes it easy for both content creators and agencies to use, and its ability to streamline the approval process ensures that the final product is of the highest quality possible.
With Otterfish, gone are the days of confusion and frustration when it comes to content creation and approval. This innovative tool has been specifically designed to improve the way content is created and approved, making the proces...
s faster, more efficient, and more enjoyable for everyone involved.Otterfish Screenshots

Otterfish Pricing and Plans
Basic
$299.00
No plan information available

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Otterfish Features
- Popular features found in Social Media MarketingActivity DashboardAutomated PublishingCampaign ManagementCustomer SegmentationCustomizable TemplatesEngagement TrackingKeyword FilteringMulti-Account ManagementSocial Media IntegrationSocial Media MonitoringSocial Promotion
- More features of OtterfishCampaign PlanningContact ManagementContent ManagementDashboardEmail Management
Otterfish User Reviews
Overall Rating
4.5
Ratings Breakdown
5
55%
4
45%
3
0%
2
0%
1
0%
Secondary Ratings
Ease of Use
4.4
Value for money
4.7
Customer support
5.0
Functionality
4.6
Have you used Otterfish and would like to share your experience with others?
Beth S.
Verified reviewer
Publishing
Self-Employed
Used monthly for less than 6 months
Review sourceReviewed January 2022
Otterfish has been a huge help growing my side business
5
Overall I'm very happy with using Otterfish. It's allowed me to actually run some ads to try and get some more sales to my site which was a bit of a block for me in the past as I'm not confident in using Facebook ads Manager. Each month I now run some ads, and using the tool I am consistently getting results that I'm happy with. Being able to run a Test first is a really cool idea, and I do this every time. I've made more book sales in the last few months from people I don't know then I've ever done before.
Ratings Breakdown
Vendor Response
Amazing review! Thanks Beth. We are really striving to make it easy fore you to create and run professional looking, high-performing ads. We think it's fun as well racing ads against each other - we have a side bet going every time we launch a test! haha.
Replied January 2022
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Trevor T.
Verified reviewer
Retail
2-10 employees
Used weekly for less than 6 months
Reviewed January 2022
Otterfish is saving me thousands. It's a no brainer.
5
Game changing. I won't run single ads, boosted posts or try using Ads Manager ever again. Thanks Otterfish!
Ratings Breakdown
Vendor Response
Awesome review, thanks! We're glad we can help you with Otterfish. Cheers.
Replied January 2022
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Jamila B.
Verified reviewer
Internet
2-10 employees
Used monthly for less than 2 years
Review sourceReviewed March 2022
Great
5
Ratings Breakdown
Read More
Lucy D.
Verified reviewer
Arts and Crafts
Self-Employed
Used monthly for free trial
Reviewed January 2022
Lucy's review
4
I am learning how to track and grow an audience on social media. I am learning about who my audience really is and what content they engage with where sometimes I've made assumptions that aren't based on data. It's the very start of my journey but I can see the value and am excited to start seeing some more results.
Ratings Breakdown
Vendor Response
Thanks for the great review Lucy. We are rebuilding the software to improve its ease of use, so we totally agree with your review. Hopefully over the coming weeks, you'll find Otterfish easier and easier to use. I'm so happy to hear Otterfish has helped you understand the important of testing and learning from data to improve your marketing. That's why we built it!
Replied January 2022
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Eoin M.
Verified reviewer
Publishing
Self-Employed
Used weekly for free trial
Reviewed January 2022
A handy tool
4
A very easy to use tool, and makes running ads on social media user friendly
Ratings Breakdown
Vendor Response
Thanks for the great review Eoin. We are releasing new templates almost every week at the moment, so keep an eye out for changes there!
Replied January 2022
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Kimberley H.
Verified reviewer
Health, Wellness and Fitness
Self-Employed
Used weekly for less than 6 months
Review sourceReviewed March 2022
The Slay System - Otterfish Test
5
Experience was great and [SENSITIVE CONTENT] so helpful and good to deal with.
Ratings Breakdown
Vendor Response
Thanks for the amazing review Kimberley, we're so glad to have you as a customer! Please feel free to reach out if we can help.
Replied March 2022
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Aleisha M.
Verified reviewer
Apparel & Fashion
Self-Employed
Used weekly for less than 6 months
Reviewed January 2022
So easy to set up and get results
4
Really great over all and would recommend to any small business that knows they need to advertise but doesn’t know how to on Facebook
Ratings Breakdown
Vendor Response
Thanks for the great review Aleisha! We're glad you're seeing the benefits of testing your ads and learning what your audience responds to best. Totally agree about video templates. I can't say too much, but watch out for future announcements!
Replied February 2022
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Felise d.
Verified reviewer
Apparel & Fashion
Self-Employed
Used monthly for less than 6 months
Reviewed February 2022
Facebook advertising made easy
5
For me, it's the time and money I'm saving when building my various ads and creating campaigns to run across IG & FB. I'm a small business with limited resources and skills in social advertising. Highly recommend
Ratings Breakdown
Vendor Response
Hey Felise, thank you so much for your review. I'm glad you're loving Otterfish. We always have a lot of new tempaltes being launched, so keep an eye out for new ones and hopefully find some favourites in there!
Replied February 2022
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Savvy S.
Verified reviewer
Health, Wellness and Fitness
2-10 employees
Used monthly for less than 6 months
Review sourceReviewed March 2022
Imagine my surprise
4
Ratings Breakdown
Reasons for choosing Otterfish
it was on a trial I was silly enough to not check that I wasn't being charged for it & just discovered a few adys ago a few months of payments of payments for zero use
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Angela B.
Verified reviewer
Management Consulting
Self-Employed
Used monthly for free trial
Review sourceReviewed March 2022
Omg so much easier than navigating Facebook Ads
5
Loved it, when I am ready to run ads I will use Otterfish
Ratings Breakdown
Reasons for switching to Otterfish
It was easier to manage ads. - uncomplicated choosing target markets and everything.
Read More
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