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Roofr

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Roofr

Roofr 2026: Benefits, Features & Pricing

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  • Overview
  • User Interface
  • Popular Alternatives
  • Pricing and Plans
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  • User Reviews
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Overview

Roofr
Roofr
4.6
(101)

Pricing

Starting at $95.00 per month

About Roofr

Roofr is designed specifically for roofing businesses to streamline their operations. This product encompasses various features that assist in managing different aspects of the roofing business efficiently, from customer relationship management to invoicing. The software is intended to consolidate multiple business functions into a single, user-friendly platform.

A key component of Roofr is its customer relationship management (CRM) system. This feature provides businesses with a unified platform to manage the entire sales process from initial lead capture to payment. Users can track job progress, automate workflows and make informed decisions using real-time data. The integrated workflow ensures that each step in the process is connected, offering seamless transition from one task to the next.

Roofr also includes an Instant Estimator, which empowers users to provide immediate roofing estimates based on custom pricing models. This tool enhances lead capture and qualification processes, enabling businesses to reach more potential customers with minimal effort. Additionally, the software offers detailed measurement reports, available within two hours, or through a DIY tool for fast...

er results. Priced at $12 per report, these measurements help users assess roofing specifications accurately and efficiently. Professional proposals are another standout feature of Roofr. The software allows for the creation of fully customizable proposals, which include e-signature capabilities. These proposals enhance the user's ability to win jobs by presenting comprehensive information in a professional format. Users can quickly generate these documents, which are designed to build trust with clients and accelerate the deal-closing process. Material ordering and payment processing are further facilitated by Roofr's platform. The material ordering tool simplifies logistics by enabling detailed, calculation-free conversions of proposals into material orders. Integrated invoicing features ensure timely billing and payment tracking, offering flexible options like credit card and Automated Clearing House (ACH) processing. These capabilities help maintain financial oversight and ensure smooth transaction processes.

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Roofr User Interface

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Roofr Pricing and Plans

Starting price: $95.00 per month
Free Trial
Free Version

Starter

$0.00

flat rate, per month

Plan includes:

  • Measurement Reports
  • Basic job & lead tracking
  • 10 trial proposals & invoices
  • material ordering & supplier integrations
  • Google calendar integration
  • 5 automated actions

Essentials

$209.00

flat rate, per month

Plan includes:

  • 2-hour measurement reports at $13/report
  • Unlimited proposals with e-signatures
  • Invoicing & Roofr Payments
  • Automated homeowner communications
  • PDF document signing & job management

Instant Estimator

$125.00

flat rate, per month

Plan includes:

  • instant estimator
  • lead capture

Scale

$299.00

flat rate, per month

Plan includes:

  • 3+ customizable job pipelines
  • Custom job stages, tags & pipeline management
  • 25+ automated actions
  • Performance dashboard & job costing
  • Crew management & work orders
  • User permissions by role

Measure+

$95.00

flat rate, per month

No plan information available

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    Roofr Features

    • Popular features found in Roofing
      Aerial Measurement
      Commercial
      CRM
      Quotes/Estimates
    • More features of Roofr
      Activity Dashboard
      Customizable Fields
      Customizable Reports
      Customizable Templates
      Document Storage
      Electronic Payments
      Electronic Signature
      Estimating
      Job Costing
      Material Ordering
      Mobile Access
      Photo Capture

    Roofr User Reviews

    Overall Rating

    4.6

    Ratings Breakdown

    5

    76%

    4

    14%

    3

    4%

    2

    3%

    1

    3%

    Secondary Ratings

    Ease of Use

    4.6

    Value for money

    4.7

    Customer support

    4.6

    Functionality

    4.5

    Stephen's profile
    Stephen M.

    Verified reviewer

    Construction

    11-50 employees

    Used daily for less than 2 years

    Review source

    Reviewed February 2022

    A well-run company with a great staff

    5

    My overall experience with Roofr has been very positive.

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    The ease of use, timely fashion of reports, and the customer service from the Roofr team. [SENSITIVE CONTENT] specifically, went above and beyond to be transparent and accommodating.
    Cons:
    Compared to other services, there are not many things i did not like.

    Read More

    JT
    Jason T.

    Verified reviewer

    Construction

    2-10 employees

    Used daily for less than 6 months

    Review source

    Reviewed August 2025

    Roofr Software Review by: hammer swinging caveman

    5

    We got lucky and had [sensitive content hidden] as our senior implementation specialist. She setup a wonderful proposal template for each manufacturer, integrated our catalog, and walked us through each feature on Zoom calls. She is an absolute tech wizard and will probably be running the show over there pretty soon.

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    $13 satellite roof reports, automated text/email features, implementation team, and 24/7 tech support. We tried Jobnimbus and Iroofing, but settled on Roofr. We are less than 1 month in and are fully operational/comfortable.
    Cons:
    Not much to dislike about the software really, other than it requires hammer swinging construction workers to use a computer :)

    Reasons for choosing Roofr

    it is a better product this review is taking 3 days to complete how many more questions for gods sake

    Reasons for switching to Roofr

    Software ease of use and 13 dollar roof reports. Other software providers cater to multiple industries. Roofr focuses on roofers.

    Read More

    CH
    Claudio H.

    Verified reviewer

    Construction

    51-200 employees

    Used daily for less than 6 months

    Review source

    Reviewed December 2025

    No reliable service for your company

    1

    Can not wait until my membership ends. I signed up mainly because of the credit card platform and non expensive measurement options. However, to date they continue to state that there is some sort of glitch in their system that will not allow CC orders to come in from my clients. They string me along with statements that they will call me to resolve the issue and never do(2months of this). I periodically receive random emails from them stating that I missed their CS calls but never see any missed calls.

    Ratings Breakdown

    1
    Ease of use
    1
    Value for money
    1
    Customer support
    1
    Functionality
    icon
    Pros:
    The option for more affordable measurements is great but far out weighed by lack of support or product availability.
    Cons:
    Roofr is severely Lacking in reliable customer support. Roofr fails to live up to its promises. Roofr can not provide what it promises.

    Reasons for choosing Roofr

    Credit card options and affordable measurements

    Reasons for switching to Roofr

    I got suckered into thinking they had a credit care payment recivables option

    Read More

    NL
    Nicholas L.

    Verified reviewer

    Construction

    11-50 employees

    Used other for free trial

    Review source

    Reviewed September 2020

    Pleasantly Surprised - Understatement of 2020

    5

    Our business is predicated on the fact that we are precise in every measurement we make, and thus, are able to competitively provide solutions to our clients which are priced according to the market we serve. Without being thorough, replete in our ability to heavily rely upon the technologies which guide our proposal process, we would not maintain the trust we have with our clients. Roofr allows such precision, as it is embedded in their product stem to stern.

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    We have relied heavily upon a software we've used for years, and until switching to Roofr, never had the need to look elsewhere. A friend of mine whose company also switched to Roofr recommended it to us, and I should be paying him for his recommendation. Not only is Roofr incredibly intuitive technology, it is also patterned in the same fashion as other, much more highly priced technologies, which pale in comparison to what Roofr provides.
    Cons:
    From everything we've seen thus far, I honestly can't recount any cons.

    Reasons for choosing Roofr

    Roofr was not only far more economical, it provides much more precise, more robust data displays than does its competitors.

    Read More

    JM
    John M.

    Verified reviewer

    Construction

    2-10 employees

    Used weekly for less than 12 months

    Review source

    Reviewed September 2020

    Good...but not Great...yet

    4

    It does help measure a roof with fairly good accuracy from aerial satellite views. This helps on steep or difficult to measure roofs. Overall, it’s a good product. Need to develop a mobile app ASAP.

    Ratings Breakdown

    4
    Ease of use
    3
    Value for money
    4
    Customer support
    2
    Functionality
    icon
    Pros:
    It’s a simple program to use, literally takes less than 30 mins to become familiar with and be able to at least do basic roofs.
    Cons:
    The fact that it lacks a mobile app. Was unable to download an app on either an apple or android device. The software must be used within a browser.

    Reasons for choosing Roofr

    I haven’t made my final decision yet. Currently using both iroofing and Roofr

    Read More

    SJ
    Susan J.

    Verified reviewer

    Construction

    2-10 employees

    Used daily for less than 6 months

    Review source

    Reviewed September 2020

    Easy to use and great price

    5

    Roofr has made estimating easier and faster. Roofr helps cuts down on human error.

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    Measuring the specific building is so helpful.
    Cons:
    Operator error is pretty easy to log in to the homeowner portion of Roofr rather than the contractor portion.

    Reasons for switching to Roofr

    Roofr is substantially less expensive and offers the same details.

    Read More

    DN
    David N.

    Verified reviewer

    Construction

    2-10 employees

    Used daily for less than 6 months

    Review source

    Reviewed August 2020

    Best Value Around

    5

    Roofr has been a huge help in our business. It saves my workers time and keeps them off dangerous roofs.

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    The software and service are extremely beneficial for our business. We use it daily and it helps get estimates out quickly without actually getting up on roofs and measuring everything yourself.
    Cons:
    Everything has been great but we noticed that sometimes the satellite has a hard time predicting proper square footage/slope for "Mansard" roofs.

    Reasons for switching to Roofr

    More value. Lower pricing. Accurate results.

    Read More

    CM
    Cristian M.

    Verified reviewer

    Construction

    2-10 employees

    Used daily for less than 6 months

    Review source

    Reviewed August 2020

    An amazing product!

    5

    Compare to the Other services I had used in the past these guys made a leap into the future. I can order my measurements on my way to an appointment by the time I finish my visual inspection I have everything I need to write a complete estimate without leaving the property and show the client. accurate numbers on the stop

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    Ease of use, fast turn around, ease to read
    Cons:
    Love to see roof items count and a 3D representation of the roof

    Reasons for choosing Roofr

    Ease of use just write the address, confirm and go

    Read More

    JB
    Jake B.

    Verified reviewer

    Construction

    11-50 employees

    Used daily for less than 6 months

    Review source

    Reviewed August 2020

    Outstanding transition

    5

    Very impressed, a phenomenal wave maker in the roof measuring industry.

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    That there’s a capability of getting a human on the other end of the line. They communicate exceptionally with their customers. Very inexpensive as well as a rapid turnaround time.
    Cons:
    Honestly, i cannot pinpoint anything. I have a fantastic experience in every encounter I’ve had with them thus far.

    Reasons for switching to Roofr

    Due to costly-ness as well as speed and communication.

    Read More

    PS
    Parker S.

    Verified reviewer

    Construction

    11-50 employees

    Used weekly for less than 2 years

    Review source

    Reviewed November 2025

    Great Application for quick results

    5

    Roofr has been there for me when I didn't want to climb a roof or didn't have time to drive out to the roof. Not only has it helped our company save time money and energy, but its only 13 dollars for one single report and a 170 monthly fee for the service. In terms of competition, you cannot beat that

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    3
    Customer support
    4
    Functionality
    icon
    Pros:
    I loved how easy to use the application is. The setup is pretty easy to complete and its pretty much plug-n-play after that. I liked the quick turnaround for the reports to come in, it makes giving quotes and estimates just that much easier.
    Cons:
    There have been a few time where the estimation was slightly above or below what the true measurements were, but there will always be some shadow of error when it comes to satellite. I have had no problems with bugs or internal issues with the site. Just the accuracy of the reports once in a blue moon is the crux of the issue here.

    Read More

    Showing 1 - 10 of 101 Reviews
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