Questback 2026: Benefits, Features & Pricing

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Overview
Pricing and Plans
Features
User Reviews

Overview

Questback

4.7

(47)

Pricing

Starting at €2,500.00 per year

About Questback

Questback excels as a pioneering Experience Management platform, specializing in elevating customer and employee experiences alike.

Their mission revolves around enabling organizations to evolve and grow smarter through effective utilization of feedback from key stakeholders. Renowned as the foremost authority in experience management in the Nordics, they extend our services to a global clientele.

Boasting a team rich in diversity, with an array of nationalities and backgrounds, they share a unified belief in the power of smart organizations to surpass their competitors by fostering more engaging experiences.

Questback Screenshots

Questback Pricing and Plans

Starting price: €2,500.00 per year

Free Trial

Free Version

Questback Starter

€2,500.00

per year

No plan information available

Questback Business

€5,000.00

per year

No plan information available

Questback Enterprise

€8,000.00

per year

No plan information available

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Questback Features

Popular features found in Customer Experience
Customer Segmentation
Customizable Fields
Customizable Templates
Dashboard
Data Visualization
Engagement Tracking
Negative Feedback Management
Real-Time Notifications
Reporting/Analytics
Survey/Poll Management
More features of Questback
360 Degree Feedback
Action Management
Activity Dashboard
Activity Tracking
Alerts/Notifications
Anonymous Feedback
API
Chat/Messaging
Churn Management
Collaboration Tools
Commenting/Notes
Communication Management
Complaint Monitoring
Conditional Logic
Continuous Feedback
CSAT Survey Structure
Customer Database
Customer Experience Management
Customer History
Customer Journey Mapping
Customizable Branding
Customizable Forms
Customizable Questions
Customizable Reports
Data Analysis Tools
Data Import/Export
Data Security
Drag & Drop
Email Management
Email Marketing
Email Reminders
Employee Onboarding
Feedback Management
Goal Setting/Tracking
Mobile Survey
Monitoring
Multi-Channel Data Collection
Multi-Channel Distribution
Multi-Language
NPS of Customers
NPS of Employees
NPS Survey Structure
Offline Response Collection
Performance Management
Performance Metrics
Performance Review Management
Progress Tracking
Pulse Surveys
Question Branching
Question Library
Question Piping
Randomization
Ratings/Reviews
Real-Time Analytics
Real-Time Data
Real-Time Reporting
Reminders
Reporting & Statistics
Response Quotas
Response Validation
Search/Filter
Self Assessment
Sentiment Analysis
Skip Logic
SMS Messaging
Support Audio/Images/Video
Survey Builder
Surveys & Feedback
Tagging
Template Management
Text Fields
Third-Party Integrations
Training Management
Trend Analysis
URL Customization
Visual Analytics
Workflow Management

Questback User Reviews

Overall Rating

4.7

Ratings Breakdown

74%

23%

Secondary Ratings

Ease of Use

4.4

Value for money

4.5

Customer support

4.7

Functionality

4.6

Have you used Questback and would like to share your experience with others?

Peter E.

Verified reviewer

Sports

51-200 employees

Used weekly for more than 2 years

Reviewed January 2023

Experienced Questbackuser

It has worked well for me as an individual as well as for our organization for about 15 years. Its easy to use and are working good for different kinds of user with different levels of experience.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It´s easy to use and reliable as a system.

Cons:

The system could have even more different types of questions.

Reasons for choosing Questback

Reasonable price and easy to use

Vendor Response

Thank you for your feedback! Questback currently has 21 different question types. Please reach out to your contact person and explain what kind of question type you feel is missing, and we will internally evaluate your suggestion.

Replied September 2023

Kristina N.

Verified reviewer

Market Research

2-10 employees

Used daily for more than 2 years

Reviewed October 2022

Easy to use and learn, great support

Easy to use and learn. The support is always fast!

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Simple logic and has most of the functions you need to carry out all types of surveys.

Cons:

We lack support for conducting phone interviews but have found a way around this.

Reasons for choosing Questback

We have a long-term partnership with Questback as a supplier, which was decisive for choosing Essentials.

Reasons for switching to Questback

We had to change when our previous system Easyresearch was shut down. We switched to Webropol for a while but were not satisfied with that solution.

Vendor Response

Thank you for your feedback! It sounds like a very exciting project, Kristina! We are constantly working to develop the platform. If you have good ideas on what might be needed to facilitate things for you, don't hesitate to get in touch. We evaluate all the suggestions that come in.

Replied September 2023

Catarina W.

Verified reviewer

Government Relations

11-50 employees

Used monthly for less than 6 months

Reviewed January 2023

Review from The Living History Forum (Government)

Overall, questback has worked well. We have received many evaluations which we can follow up.

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

We use questback to evaluate our trainings and forum meetings. It is easy for the participants to fill in and it is easy to follow the answers and get an overview of what the participants thought of the training.

Cons:

I'm a new user to questback so I haven't learned much yet. I have had some difficulties when I have wanted to extract a report for a specific day but then I have received good help from your support.

Vendor Response

Thanks for the review! =) Glad to hear that you received good help from our support!

Replied January 2023

Selene C.

Verified reviewer

Machinery

5001-10000 employees

Used monthly for less than 12 months

Review source

Reviewed March 2024

TOMRA Feedback

Great experience and value for money, and we would use the product again

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Customized platform with a very engaging support team. The team were always contactable

Cons:

We had issues with some languages and testing

Reasons for switching to Questback

We used Gallup for the yearly Engagement survey and pulse survey. We switched for the pulse survey

Vendor Response

Hi Selene, Thank you for your review and for sharing your experience! It’s great to know you switched from Gallup Access and chose Questback for your pulse surveys. We look forward to supporting your future feedback needs!

Replied September 2024

Dahn-Ola O.

Verified reviewer

Civic & Social Organization

1001-5000 employees

Used weekly for more than 2 years

Review source

Reviewed February 2024

Questback - easy to use, great customer service

Really great tool - highly recommend it.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I mainly like the intuitive way the tool is structured. My users need very little support to start making their own surveys. In the cases where I needed to use the support, they have always been able to assist me, and this within very reasonable times.

Cons:

I have no complaints, I really like the tool.

Reasons for switching to Questback

Better suport for GDPR was the main reason at the time.

Vendor Response

Thank you for your kind words, Dahn-Ola! Happy to hear that Questback is working well for you and your users. We are always here to assist when needed. Don't forget about our "Academy" located in the bottom left corner. We regularly update it with new videos and information that might be needed. Have a fantastic day!

Replied March 2024

Hanle P.

Verified reviewer

Higher Education

1001-5000 employees

Used daily for more than 2 years

Reviewed February 2023

Surveys in higher education made easy

Questback helps us to provide our surveys as a service to the higher education sector.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Questback makes survey designing very easy and provides a very professional look for your surveys. There are many functions available to set up the best possible survey such as the routing options. These are also made easy to understand for the users. Overall, Questback is very user-friendly and it doesn't take long to familiarize yourself with the basic functions. The Questback is also very helpful and will try their best to sort out concerns or questions as soon as possible. They listen to their clients as their updates many times include features that we as users requested.

Cons:

The only concern for us is that only one person can work on an user account at a time and if different teams need to do some work, we need different user accounts for each team. However, I understand that this protects privacy and ease of use. Perhaps there could just be a licensing option where you obtain a few user accounts from the start.

Vendor Response

Thank you for taking the time to share your detailed feedback! We are thrilled to hear that you find our platform user-friendly and that you appreciate the professional look and functionalities it offers! =) We understand your concern regarding the limitation of one person being able to work on a user account at a time. If you need more user accounts, please contact your customer success manager, and they will hopefully be able to help you.

Replied September 2023

john d.

Verified reviewer

Higher Education

11-50 employees

Used daily for more than 2 years

Reviewed October 2022

A vital tool in our courses continual improvement and development

Questback has been a vital tool in appraising the customer feedback on our courses, allowing us to ensure that we continually strive to improve our delivery of our courses.The clients can ascertain how the course went and how their staff found the course beneficial to their professional growth and their continuing professional development

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

I find Questback a very easy evaluation tool - evaluations can be set up in advance especially during heavy course periods - knowing that the evaluation is set up allows me to concentrate on upcoming courses.The report design feature allows me to modify each evaluation to the clients needs making it easier for the reading and analysis of each report.The duplication feature is perfect for the same courses that we run for different clients during the yearly schedule - just changing names and dates makes the setting up of evaluations so much quicker

Cons:

I do not have any concerns with using Questback

Vendor Response

Thank you for your positive feedback, John! We're delighted to hear that our platform has played a key role in simplifying your evaluation process. Questback can be used in various ways for collecting feedback and analyzing data. Don't hesitate to reach out if you need guidance or tips and advice.

Replied September 2023

Lyn H.

Verified reviewer

Higher Education

1001-5000 employees

Used weekly for more than 2 years

Reviewed March 2023

Easy to use

we use for student and staff surveys as well as 360s and many other inhose and external surveys through the year, also for feedback on courses etc where reports are sent directly to staff via notifications

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Questback allow for easy building of complex surveys, the branching means surveys can be build with many questions but users only see necessary ones. The ability to either upload lists of users and track completion via the system makes it so easy to run surveys anonymously or not with ease. It is also good to be able to use data input in reporting ie staff department whilst keeping the survey anonymous. Using links and QR codes is also usefull at times. being able to share links to teh live reporting means other staff can access reports as and when needed.

Cons:

Would be good to be able to test one question or a small selected section of the survey when writing a long survey raher than have to test the wole thing

Vendor Response

Thanks Lyn! We have now updated so that you could jump directly to the question in "Designer" by clicking on the button "Preview" and then in the pop up screen at the top you have a filter "Go to Question" :)

Replied March 2023

Nina S.

Verified reviewer

Hospitality

1001-5000 employees

Used daily for more than 2 years

Reviewed October 2022

A reliable and versatile survey tool for professional use

We use questback in a very versatile way: customer feedback, registration for events, service design surveys, personnel surveys, stakeholder surveys. No particular problems have occurred.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

What I like most is that the sending of even large amounts of surveys has always been successful without any problems. Reporting and alarms also work reliably. The tool comprehensively covers the most important survey types, and surveys are easy to make. Integrations into different systems have been successful. Multi-channel Customer support works quickly.

Cons:

I would like to customize the email-template sent to respondents (colours, name on link etc.)

Vendor Response

Thanks for the review! Regarding the ability to customize your email template. This is fully supported; you can customize your template in our Theme Manager: https://academy.questback.com/docs/managers/how-to-create-a-quest-theme/. Your Customer Success Manager could also help you :)

Replied October 2022

Thomas B.

Verified reviewer

Hospital & Health Care

11-50 employees

Used monthly for less than 6 months

Reviewed March 2023

Good and flexible product

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Advanced options, good integration options.

Cons:

Not very extensive documentation around IntegrationServices

Vendor Response

Thank you for the review, Thomas! Would you be able to provide some more details about what information is missing in our documentation? By the way, most of our customers who desire automation have chosen to integrate through our "Dynamic Links". These links can be built in no time, either directly by yourself or with our assistance. Once ready, all you need to do is embed them under a Call-to-Action button in your CRM/tool or in a mailing sent by your CRM/tool, and the button/links lead to the survey and include all relevant CRM information to enhance your feedback data. Please reach out to your customer advisor at Questback for more information and to discuss if this method could be a valid alternative for you!

Replied September 2023

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