charles 2026: Benefits, Features & Pricing

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Overview
User Interface
Popular Alternatives
Pricing and Plans
Features
Integrations
User Reviews

Overview

charles

4.4

(21)

Pricing

Starting at €349.00 per month

About charles

The Ask & Order service allows businesses to answer client queries via WhatsApp and help potential customers with their concerns directly on the product detail page or in their retargeting ads. Charles assists marketing teams in solving doubts and guiding clients towards purchasing decisions.

It lets them provide adequate information to customers, helping them complete the process and promoting in-chat conversions. The software enables entities to increase the customer lifetime value (CLV) and impact the Net Promoter Score (NPS) through streamlined client support.

Charles lets businesses immediately answer their clients directly through chat templates and automation. They can also reach out to their customers to facilitate reorders, after-sales services, and reviews after each purchase. It integrates Messenger APIs with e-commerce backends to bring company product catalogs & checkouts into conversational layouts and platforms.

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Our Lead Generation Software selection experts can help you in 15 minutes or less.

charles User Interface

Popular charles Alternatives

Main Product

charles

4.4

(21)

Ratings Breakdown

4.29Ease of use
4.33Value for money
4.71Customer support
4.19Functionality

Pricing

Starting at €349.00 per month

Get Price

Alternative Product

Salesforce Sales Cloud

4.4

(18761)

Ratings Breakdown

3.99Ease of use
4.05Value for money
4.12Customer support
4.38Functionality

Pricing

Starting at $25.00 per month

Get Price

Alternative Product

Zendesk Suite

4.4

(4067)

Ratings Breakdown

4.33Ease of use
4.16Value for money
4.26Customer support
4.36Functionality

Pricing

Starting at $39.00 per month

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Alternative Product

LiveChat

4.6

(1710)

Ratings Breakdown

4.65Ease of use
4.50Value for money
4.59Customer support
4.48Functionality

Pricing

Starting at $25.00 per month

Get Price

Alternative Product

LiveAgent

4.7

(1750)

Ratings Breakdown

4.57Ease of use
4.65Value for money
4.70Customer support
4.57Functionality

Pricing

Starting at $15.00 per month

Get Price

Alternative Product

Freshdesk

4.5

(3404)

Ratings Breakdown

4.48Ease of use
4.41Value for money
4.49Customer support
4.34Functionality

Pricing

Starting at $19.00 per month

Get Price

charles Pricing and Plans

Starting price: €349.00 per month

Free Trial

Free Version

Basic

€349.00

usage based, per month

No plan information available

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charles Features

Popular features found in Lead Generation
Campaign Management
CRM
Data Import/Export
Landing Pages/Web Forms
Lead Nurturing
Lead Qualification
Lead Segmentation
Lead Verification/Validation
Pipeline Management
Reporting & Statistics
More features of charles
A/B Testing
Activity Dashboard
Activity Tracking
Agent Interface
Alerts/Escalation
Alerts/Notifications
API
Audience Targeting
Automated Responses
Autoresponders
Batch Communications
Campaign Analytics
Campaign Planning
Campaign Scheduling
Campaign Segmentation
Canned Responses
Chatbot
Chat/Messaging
Chat Transcript
Click Tracking
Code-free Development
Communication Management
Configurable Workflow
Contact Database
Contact Management
Content Management
Conversion Rate Optimization
Conversion Tracking
Customer Database
Customer Engagement
Customer Experience Management
Customer History
Customer Journey Mapping
Customer Segmentation
Customer Service Analytics
Customer Support
Customer Surveys
Customizable Branding
Customizable CTAs
Customizable Fields
Customizable Forms
Customizable Reports
Customizable Templates
Customization
Data Visualization
Drag & Drop
Drip Campaigns
Dynamic Content
Email Campaign Management
Email Management
Email Marketing
Email Templates
Email Tracking
Engagement Tracking
Event Triggered Actions
Feedback Management
File Management
File Sharing
For Sales/Marketing
GDPR Compliance
Geotargeting
Group Messaging
HTML Editor
Human Handover
Image Library
Inbox Management
Interaction Tracking
Interactive Content
Knowledge Base Management
Lead Capture
Lead Distribution
Lead Engagement
Lead Management
Lead Notifications
List Management
Live Chat
Marketing Automation
Mass Texting
@mentions
Message Personalization
Mobile Access
Mobile Coupons
Mobile Optimization
Monitoring
Multi-Campaign
Multi-Channel Communication
Multi-Channel Management
Multi-Channel Marketing
Multi-Language
One-to-One Messaging
Performance Management
Performance Metrics
Personalization
Polls/Voting
Pre-Configured Bot
Preview Functionality
Proactive Chat
Process/Workflow Automation
Progress Tracking
QR Codes
Queue Management
Real-Time Analytics
Real-time Consumer-facing Chat
Real-time Conversations
Real-Time Data
Real-Time Monitoring
Real-Time Notifications
Real-Time Reporting
Real-Time Updates
Reminders
Reporting/Analytics
ROI Tracking
Sales Analytics
Sales Reports
Scheduled Messaging
Search/Filter
Segmentation
Self Service Portal
Social Media Integration
Subscriber Management
Support Ticket Management
Tagging
Template Management
Third-Party Integrations
Transcripts/Chat History
Visual Analytics
Workflow Management

charles Integrations

Shopify

Shopware

Slack

WooCommerce

Messenger

Meta for Business

See all 11 integrations

charles User Reviews

Overall Rating

4.4

Ratings Breakdown

52%

38%

10%

Secondary Ratings

Ease of Use

4.3

Value for money

4.3

Customer support

4.7

Functionality

4.2

Have you used charles and would like to share your experience with others?

Domenico M.

Verified reviewer

Textiles

51-200 employees

Used daily for less than 12 months

Reviewed November 2023

Empowering Marketing and Customer Engagement with Hello Charles

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

What I liked most about Hello Charles is its remarkable capability to manage marketing campaigns on WhatsApp. This feature has been a game-changer for us. The ability to interact with our customers in real-time has not only streamlined our communication but also significantly boosted our conversion rates. The platform's intuitive design and efficiency in handling customer queries have greatly enhanced the quality of our customer dialogues, fostering a stronger connection with our brand.

Cons:

As of now, I am thoroughly satisfied with Hello Charles and its offerings. It has seamlessly integrated into our workflow, and we haven't encountered any major issues. However, as with any software, there is always room for enhancements. I look forward to seeing future updates that might bring even more innovative features or improved user experience.

Marina L.

Verified reviewer

Retail

10000+ employees

Used daily for less than 12 months

Reviewed November 2024

Efficient, proactive and customer-oriented

Our collaboration with the service provider Charles for WhatsApp has proven to be very positive. Right from the start of the collaboration, we were supported at all times and Charles was proactive in the implementation. This continues in day-to-day use, where we have always had very good experiences. Individual requests, such as connecting to other systems, were also implemented without any problems and efficiently. Charles actively and intensively exchanged ideas with other service providers to guarantee us the best and fastest possible solution. In addition, we continue to be proactively presented with ideas and further developments that are perfectly tailored to our business model and our goals.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It is very user-friendly and intuitively designed. You will receive immediate help if questions or problems arise and possible developments tailored to your individual journey will be presented.

Cons:

At the beginning there were technical difficulties with sending messages to all contacts, but these were immediately noticed and resolved by Charles.

Kristin H.

Verified reviewer

Textiles

51-200 employees

Used daily for less than 2 years

Reviewed August 2023

Charles is recommended

Overall recommendable. Friendly staff.

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

Customers appreciate contact via WhatsApp

Cons:

Technical problems and failures again and again

Vendor Response

Hey Kristin, thanks for your comments, we're happy to hear your customers like hearing from you on WhatsApp. We're really sorry to hear about technical problems. This is not what we want to happen for our clients. Make sure you report any issues and we will do our best to fix them. Best, charles

Replied August 2023

Louisa S.

Verified reviewer

Consumer Goods

51-200 employees

Used daily for less than 12 months

Reviewed April 2024

Great tool, great support

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

Compared to other tools, Charles offers the ability to seamlessly connect WhatsApp marketing with email marketing via Klaviyo. This effortless integration allows us to pursue an effective multi-channel marketing strategy for both retention and acquisition. The ease of use of the tool makes it particularly intuitive to use, and ideal for planning campaigns and aligning them with business objectives. In addition, the team is very committed from the onboarding phase to success management and is always available to provide support and maximize the success of our marketing activities.

Cons:

While still being a relatively new tool, charles is on the pricier side and still needs some development in analytics for campaigns, customer insights and flows.

Johnathan F.

Verified reviewer

Retail

501-1000 employees

Used daily for less than 12 months

Reviewed April 2024

Highly Recommended!

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

- The SMS marketing Campaigns. - Simple Set up for Website hooks. - Plenty of integrations to choose from. - Helpful staff and customer service.

Cons:

- Was tricky to set up CTWA campaigns. - Expand video Tutorial section.

Peter H.

Verified reviewer

Textiles

51-200 employees

Used daily for less than 2 years

Reviewed July 2023

Using Charles to convert website visitors to customers

Overall, it's all about using Charles in the right way for your business. This could mean sending out newsletter only during sale events or doing it weekly. It all depends on your average order value and your community.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The ability to automate flows makes Charles a very strong tool! Another great use-case, that has been overlooked by many users, is the power to convert website visitors to customers. With a sign-in rate of over 10% it's much higher than in email (2%).

Cons:

In some cases, Charles may have some minor bugs. Also, analytics might need some extra effort and aren't done as easy as in email tools.

Reasons for choosing charles

Charles has the opportunity to do some great automating.

Vendor Response

Peter thanks so much for your review and for choosing us. We're delighted to hear our WhatsApp automation is working well for you and that WhatsApp is proving a successful channel for your business. Converting website visitors is a great insight and one we'll look into more closely. Thanks! We're working on the bugs and adding extra analytics. Keep letting your Success manager know of any problems so we can make sure we fix it. Thanks again and we look forward to working with you for a long time to come. charles

Replied August 2023

Laura L.

Verified reviewer

Wholesale

51-200 employees

Used daily for less than 12 months

Reviewed July 2023

Very satisfied

I have had a very good experience with Charles so far. You always have a fixed contact person, which I find very important.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I'm generally very pleased with Charles. It's easy to use and there are a lot of features that you can use to take your Whatsapp marketing to the next level.

Cons:

Currently, I am still missing reporting or KPI's that can be tracked better.In addition, one or two things could be improved/added to the segmentation.

Vendor Response

Thanks so much for your feedback Laura. We're happy to hear you find us easy to use and that we help take your WhatsApp marketing to the next level :) We get your KPIs comment. This is something we know is super important to marketers and is a big priority for us in 2023. Keep talking to your Success manager and we'll make sure it's on our product roadmap! charles

Replied July 2023

Verified

Reviewer

Automotive

201-500 employees

Used daily for less than 2 years

Reviewed July 2023

Actually the best choice in the market

Powerful tool in mid-short business activities,

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Plug & play approach: quick set up before start spreading messages

Cons:

Data viz, analytics, integrations: I'm sure that all will be improved in less 18 months

Vendor Response

Wow, we love hearing that – thanks for the review and keep an eye out for new features in the coming months!

Replied August 2023

Verified

Reviewer

Apparel & Fashion

11-50 employees

Used daily for less than 12 months

Review source

Reviewed May 2023

Game changer for us and a huge edition to our channels

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The journeys feature as mentioned is great. We use it practically for all our campaign send outs to build interactive message flows instead of just a simple message.

Cons:

Sometimes there are little bugs with the tool when creating templates but when reporting them to Malte, they are usually fixed in no time.

Vendor Response

Hey there, Thanks for taking the time to leave your review and we're happy to hear you love Journeys as much as us and Malte is great, isn't he? We'll pass on your kind words! charles

Replied August 2023

Tabea S.

Verified reviewer

Food & Beverages

2-10 employees

Used daily for less than 12 months

Reviewed August 2023

Great Tool but need some improvment

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The support and they are always willing to improve.

Cons:

That the tool often not work....Some bugs will not been fixed at all.

Vendor Response

Thanks for the feedback Tabea, we appreciate it. We're glad you feel supported by us and please keep in touch with your Success manager, we're always making improvements to our tool, hopefully your issues will be fixed soon. charles

Replied August 2023

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